{"id":35305,"date":"2019-10-31T22:03:31","date_gmt":"2019-10-31T19:03:31","guid":{"rendered":"https:\/\/prohoster.info\/blog\/kak-my-nashli-krutoj-sposob-svyazat-biznes-i-devops\/"},"modified":"2019-10-31T22:03:31","modified_gmt":"2019-10-31T19:03:31","slug":"kak-my-nashli-krutoj-sposob-svyazat-biznes-i-devops","status":"publish","type":"post","link":"https:\/\/prohoster.info\/cs\/blog\/administrirovanie\/kak-my-nashli-krutoj-sposob-svyazat-biznes-i-devops","title":{"rendered":"Jak jsme na\u0161li \u00fa\u017easn\u00fd zp\u016fsob, jak propojit byznys a DevOps","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"

Filozofie DevOps, kdy se v\u00fdvoj spojuje s \u00fadr\u017ebou softwaru, u\u017e nikoho nep\u0159ekvap\u00ed. Nov\u00fd trend \u2014 DevOps 2.0 nebo BizDevOps \u2014 nab\u00edr\u00e1 na s\u00edle. V jeho r\u00e1mci se spojuj\u00ed t\u0159i komponenty: byznys, v\u00fdvoj a podpora. A jak in\u017een\u00fdrsk\u00e9 praktiky v DevOps byly z\u00e1kladem vazby mezi v\u00fdvojem a \u00fadr\u017ebou, tak v BizDevOps anal\u00fdza hraje roli \"lepidla\", kter\u00e9 spojuje v\u00fdvoj s byznysem.<\/p>\n

Chci se hned p\u0159iznat: o tom, \u017ee m\u00e1me prav\u00fd BizDevOps, jsme se dozv\u011bd\u011bli teprve nyn\u00ed po p\u0159e\u010dten\u00ed chytr\u00fdch knih. Vzniklo to jaksi samo d\u00edky iniciativ\u011b zam\u011bstnanc\u016f a neukojiteln\u00e9 touze po zlep\u0161en\u00ed. Nyn\u00ed je anal\u00fdza sou\u010d\u00e1st\u00ed v\u00fdrobn\u00edho procesu v\u00fdvoje, co\u017e v\u00fdznamn\u011b zkracuje zp\u011btnou vazbu a pravideln\u011b poskytuje insights. Podrobn\u011b v\u00e1m pov\u00edm, jak to u n\u00e1s funguje.<\/p>\n

\"Jak
\n<\/a><\/noindex><\/p>\n

Nev\u00fdhody klasick\u00e9ho DevOps<\/h3>\n

\nKdy\u017e se pl\u00e1nuj\u00ed nov\u00e9 z\u00e1kaznick\u00e9 produkty, byznys vytv\u00e1\u0159\u00ed ide\u00e1ln\u00ed model chov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f a po\u010d\u00edt\u00e1 s dobrou konverz\u00ed, na jejich\u017e z\u00e1klad\u011b stanovuje sv\u00e9 obchodn\u00ed c\u00edle a v\u00fdsledky. T\u00fdm v\u00fdvoj\u00e1\u0159\u016f se na sv\u00e9 stran\u011b sna\u017e\u00ed napsat velmi dobr\u00fd, kvalitn\u00ed k\u00f3d. Podpora douf\u00e1 v plnou automatizaci proces\u016f a v jednoduchost a pohodlnost \u00fadr\u017eby nov\u00e9ho produktu.<\/p>\n

Realita v\u011bt\u0161inou vypad\u00e1 tak, \u017ee z\u00e1kazn\u00edci dost\u00e1vaj\u00ed pom\u011brn\u011b slo\u017eit\u00fd proces, byznys se pot\u00fdk\u00e1 s n\u00edzkou konverz\u00ed, t\u00fdmy v\u00fdvoj\u00e1\u0159\u016f vyd\u00e1vaj\u00ed opravy za opravou, a podpora se top\u00ed v mno\u017estv\u00ed po\u017eadavk\u016f od z\u00e1kazn\u00edk\u016f. Zn\u00e1m\u00e9?<\/p>\n

Ko\u0159en zla tkv\u00ed v dlouh\u00e9 a nekvalitn\u00ed zp\u011btn\u00e9 vazb\u011b, kter\u00e1 je vlo\u017eena do procesu. Obchod a v\u00fdvoj\u00e1\u0159i p\u0159i shroma\u017e\u010fov\u00e1n\u00ed po\u017eadavk\u016f a zp\u011btn\u00e9 vazby b\u011bhem sprint\u016f komunikuj\u00ed s omezen\u00fdm po\u010dtem z\u00e1kazn\u00edk\u016f, kte\u0159\u00ed v\u00fdrazn\u011b ovliv\u0148uj\u00ed osud produktu. \u010casto to, co je d\u016fle\u017eit\u00e9 pro jednoho, nemus\u00ed b\u00fdt v\u016fbec charakteristick\u00e9 pro celou c\u00edlovou skupinu.
\nPochopen\u00ed toho, zda se v\u00fdvoj produktu ub\u00edr\u00e1 spr\u00e1vn\u00fdm sm\u011brem, p\u0159ich\u00e1z\u00ed spolu s finan\u010dn\u00edmi zpr\u00e1vami a v\u00fdsledky marketingov\u00fdch v\u00fdzkum\u016f m\u011bs\u00edce po spu\u0161t\u011bn\u00ed. A ani ty kv\u016fli omezenosti vzorku neposkytuj\u00ed mo\u017enost ov\u011b\u0159it hypot\u00e9zy na velk\u00e9m objemu z\u00e1kazn\u00edk\u016f. Celkov\u011b to tedy trv\u00e1 dlouho, je to neefektivn\u00ed a nep\u0159esn\u00e9.<\/p>\n

Trofejn\u00ed n\u00e1stroj<\/h3>\n

\nNa\u0161li jsme dobr\u00fd zp\u016fsob, jak se tomu vyhnout. N\u00e1stroj, kter\u00fd d\u0159\u00edve pom\u00e1hal pouze market\u00e9r\u016fm, se dostal do rukou podnikatel\u016fm a v\u00fdvoj\u00e1\u0159\u016fm. Za\u010dali jsme aktivn\u011b pou\u017e\u00edvat webovou analytiku, abychom mohli sledovat proces v re\u00e1ln\u00e9m \u010dase, tady a te\u010f ch\u00e1peme, co se d\u011bje. Na z\u00e1klad\u011b toho pl\u00e1nujeme samotn\u00fd produkt a jeho uveden\u00ed na \u0161irok\u00e9 spektrum klient\u016f.
\nPokud pl\u00e1nujete n\u011bjak\u00e9 zlep\u0161en\u00ed produktu, m\u016f\u017eete okam\u017eit\u011b zjistit, s jak\u00fdmi metrikami je to spojeno a jak tyto metriky ovliv\u0148uj\u00ed prodeje a d\u016fle\u017eit\u00e9 charakteristiky pro podnik\u00e1n\u00ed. Takto m\u016f\u017eete okam\u017eit\u011b eliminovat hypot\u00e9zy s n\u00edzk\u00fdm efektem. Nebo nap\u0159\u00edklad m\u016f\u017eete zav\u00e9st novou funkci na statisticky v\u00fdznamn\u00fd po\u010det u\u017eivatel\u016f a v re\u00e1ln\u00e9m \u010dase sledovat metriky a zjistit, zda v\u0161echno funguje, jak m\u011blo. Ne\u010dekat na zp\u011btnou vazbu ve form\u011b st\u00ed\u017enost\u00ed nebo zpr\u00e1v, ale sledovat to okam\u017eit\u011b a rychle upravit proces vytv\u00e1\u0159en\u00ed produktu. M\u016f\u017eeme zav\u00e9st novou funkci, za t\u0159i dny shrom\u00e1\u017edit statisticky korektn\u00ed data, ud\u011blat \u00fapravy za dal\u0161\u00ed t\u0159i dny \u2014 a tak za t\u00fdden m\u00e1me skv\u011bl\u00fd nov\u00fd produkt.<\/p>\n

M\u016f\u017eeme sledovat celou funnel, v\u0161echny z\u00e1kazn\u00edky, kte\u0159\u00ed p\u0159i\u0161li do kontaktu s nov\u00fdm produktem, objevit m\u00edsta, kde se funnel n\u00e1hle z\u00fa\u017eila, a pod\u00edvat se na p\u0159\u00ed\u010diny. Jak v\u00fdvoj\u00e1\u0159i, tak podnik\u00e1n\u00ed nyn\u00ed sledovali tento proces, co\u017e je sou\u010d\u00e1st\u00ed jejich ka\u017edodenn\u00ed pr\u00e1ce. Vid\u00ed stejnou z\u00e1kaznickou cestu a spole\u010dn\u011b mohou generovat n\u00e1pady a hypot\u00e9zy pro zlep\u0161en\u00ed.<\/p>\n

Takov\u00e1 integrace podnik\u00e1n\u00ed a v\u00fdvoje spolu s analytikou d\u00e1v\u00e1 mo\u017enost vytv\u00e1\u0159et produkty kontinu\u00e1ln\u011b, neust\u00e1le optimalizovat, hledat a vid\u011bt \u00fazk\u00e1 m\u00edsta, cel\u00fd proces jako celek.<\/p>\n

V\u0161echny jde o slo\u017eitost<\/h3>\n

\nKdy\u017e vytv\u00e1\u0159\u00edme nov\u00fd produkt, neza\u010d\u00edn\u00e1me z \u010dist\u00e9ho listu, ale za\u010dle\u0148ujeme ho do ji\u017e existuj\u00edc\u00edho spletit\u00e9ho syst\u00e9mu slu\u017eeb. P\u0159i zkou\u0161en\u00ed nov\u00e9ho produktu z\u00e1kazn\u00edk obvykle navazuje kontakt s n\u011bkolika odd\u011blen\u00edmi. M\u016f\u017ee se spojit se zam\u011bstnanci kontaktn\u00edho centra, s mana\u017eery v kancel\u00e1\u0159i, m\u016f\u017ee se obr\u00e1tit na podporu, do online chat\u016f. S pomoc\u00ed metrik m\u016f\u017eeme zjistit nap\u0159\u00edklad, jak\u00e1 je z\u00e1t\u011b\u017e na kontaktn\u00edm centru, jak nejl\u00e9pe zpracov\u00e1vat p\u0159\u00edchoz\u00ed dotazy. M\u016f\u017eeme pochopit, kolik lid\u00ed se dost\u00e1v\u00e1 do kancel\u00e1\u0159e, a poradit, jak d\u00e1le konzultovat z\u00e1kazn\u00edka.<\/p>\n

S informa\u010dn\u00edmi syst\u00e9my je to \u00fapln\u011b stejn\u00e9. Na\u0161e banka existuje u\u017e v\u00edce ne\u017e 20 let, b\u011bhem t\u00e9to doby byl vytvo\u0159en a st\u00e1le funguje \u0161irok\u00fd soubor r\u016fzn\u00fdch syst\u00e9m\u016f. Interakce mezi backendov\u00fdmi syst\u00e9my m\u016f\u017ee b\u00fdt n\u011bkdy nep\u0159edv\u00eddateln\u00e1. Nap\u0159\u00edklad v n\u011bjak\u00e9m star\u00e9m syst\u00e9mu je pro ur\u010dit\u00e1 pole omezen\u00ed na po\u010det znak\u016f, a to n\u011bkdy zablokuje nov\u00fd servis. Sledov\u00e1n\u00ed chyb standardn\u00edmi zp\u016fsoby je docela obt\u00ed\u017en\u00e9, ale pomoc\u00ed webov\u00e9 analytiky je to snadn\u00e9. <\/p>\n

Dostali jsme se do bodu, kdy jsme za\u010dali ze v\u0161ech zapojen\u00fdch syst\u00e9m\u016f shroma\u017e\u010fovat a analyzovat texty chyb, kter\u00e9 se zobrazuj\u00ed z\u00e1kazn\u00edkovi. Uk\u00e1zalo se, \u017ee mnoho z nich je zastaral\u00fdch, a ani jsme si nedok\u00e1zali p\u0159edstavit, jak n\u011bjak\u00fdm zp\u016fsobem ovliv\u0148uj\u00ed n\u00e1\u0161 proces. <\/p>\n

Pr\u00e1ce s analytikou<\/h3>\n

\nNa\u0161e webov\u00e9 analytiky a SCRUM t\u00fdmy v\u00fdvoj\u00e1\u0159\u016f pracuj\u00ed ve stejn\u00e9 kancel\u00e1\u0159i. Neust\u00e1le spolu komunikuj\u00ed. Kdy\u017e je pot\u0159eba, odborn\u00edci pom\u00e1haj\u00ed nastavit metriky nebo exportovat data, v\u011bt\u0161inou v\u0161ak samotn\u00ed \u010dlenov\u00e9 t\u00fdm\u016f pracuj\u00ed se syst\u00e9mem analytiky, co\u017e nen\u00ed nic slo\u017eit\u00e9ho. <\/p>\n

Pomoc je pot\u0159ebn\u00e1, pokud nap\u0159\u00edklad vy\u017eadujeme n\u011bjak\u00e9 z\u00e1vislosti, dal\u0161\u00ed filtry podle omezen\u00e9ho typu klient\u016f nebo zdroj\u016f. Ale v aktu\u00e1ln\u00ed architektu\u0159e se s t\u00edmto probl\u00e9my z\u0159\u00eddka setk\u00e1v\u00e1me.<\/p>\n

Zaj\u00edmav\u00e9 je, \u017ee zaveden\u00ed analytiky nevy\u017eadovalo instalaci nov\u00e9ho IT syst\u00e9mu. Pou\u017e\u00edv\u00e1me stejn\u00fd software, se kter\u00fdm d\u0159\u00edve pracovali market\u00e9\u0159i. Bylo nutn\u00e9 jen schv\u00e1lit jeho pou\u017eit\u00ed a implementovat ho do byznysu a v\u00fdvoje. Samoz\u0159ejm\u011b jsme nemohli jen vz\u00edt to, co m\u00e1me v marketingu, museli jsme v\u0161echno znovu nastavit a poskytnout marketingu p\u0159\u00edstup do nov\u00e9ho prost\u0159ed\u00ed, aby byli s n\u00e1mi ve stejn\u00e9 informa\u010dn\u00edm poli.<\/p>\n

V budoucnu pl\u00e1nujeme koupit vylep\u0161enou verzi softwaru pro webovou analytiku, kter\u00e1 n\u00e1m umo\u017en\u00ed zvl\u00e1dat rostouc\u00ed objemy zpracovan\u00fdch relac\u00ed.<\/p>\n

Tak\u00e9 u n\u00e1s aktivn\u011b prob\u00edh\u00e1 proces integrace webov\u00e9 analytiky a intern\u00edch datab\u00e1z\u00ed z CRM a \u00fa\u010detn\u00edch syst\u00e9m\u016f. Spojen\u00edm dat z\u00edsk\u00e1v\u00e1me \u00fapln\u00fd p\u0159ehled o z\u00e1kazn\u00edkovi ve v\u0161ech pot\u0159ebn\u00fdch ohledech: podle zdroj\u016f, typ\u016f klient\u016f a produkt\u016f. BI slu\u017eby, kter\u00e9 pom\u00e1haj\u00ed vizualizovat data, budou brzy dostupn\u00e9 v\u0161em odd\u011blen\u00edm. <\/p>\n

Jak\u00fd m\u00e1me z\u00e1v\u011br? V z\u00e1sad\u011b jsme ud\u011blali analytiku a rozhodov\u00e1n\u00ed na jej\u00edm z\u00e1klad\u011b sou\u010d\u00e1st\u00ed v\u00fdrobn\u00edho procesu, co\u017e m\u011blo viditeln\u00fd efekt. <\/p>\n

Analytika: Ne\u0161lapejte na stejn\u00e9 hrable<\/h3>\n

\nA nakonec bych cht\u011bl sd\u00edlet tipy, kter\u00e9 v\u00e1m pomohou vyhnout se zbyte\u010dn\u00fdm chyb\u00e1m p\u0159i budov\u00e1n\u00ed BizDevOps.<\/p>\n

    \n
  1. Pokud nem\u016f\u017eete analytiku ud\u011blat rychle, znamen\u00e1 to, \u017ee d\u011bl\u00e1te \u0161patnou analytiku. Je t\u0159eba za\u010d\u00edt jednodu\u0161e s jedn\u00edm produktem a potom \u0161k\u00e1lovat.<\/li>\n
  2. Mus\u00edte m\u00edt t\u00fdm nebo \u010dlov\u011bka, kter\u00fd dob\u0159e rozum\u00ed budouc\u00ed architektu\u0159e analytiky. Je pot\u0159eba se u\u017e p\u0159edem rozhodnout, jak budete analytiku \u0161k\u00e1lovat, integrovat do jin\u00fdch syst\u00e9m\u016f a znovu vyu\u017e\u00edvat data.<\/li>\n
  3. Nen\u00ed t\u0159eba generovat zbyte\u010dn\u00e1 data. Webov\u00e1 statistika nen\u00ed jen o u\u017eite\u010dn\u00fdch informac\u00edch, ale tak\u00e9 o obrovsk\u00e9m mno\u017estv\u00ed nekvalitn\u00edch a nadbyte\u010dn\u00fdch dat. Tento odpad bude p\u0159ek\u00e1\u017eet p\u0159i rozhodov\u00e1n\u00ed a hodnocen\u00ed, pokud nem\u00e1te jasn\u00e9 c\u00edle.<\/li>\n
  4. Ned\u011blejte analytiku jen pro analytiku. Nejd\u0159\u00edve c\u00edle, v\u00fdb\u011br n\u00e1stroje, a teprve potom \u2013 analytika tam, kde to m\u00e1 efekt.<\/li>\n<\/ol>\n

    \nMateri\u00e1l byl p\u0159ipraven ve spolupr\u00e1ci s Olgou \u010cebot\u00e1\u0159ovou (olga_cebotari<\/a><\/noindex>).
    \n
    Zdroj:     habr.com<\/a><\/p>","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"

    \u0424\u0438\u043b\u043e\u0441\u043e\u0444\u0438\u0435\u0439 DevOps, \u043a\u043e\u0433\u0434\u0430 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430 \u0441\u043e\u0435\u0434\u0438\u043d\u044f\u0435\u0442\u0441\u044f \u0441 \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u0435\u043c \u041f\u041e, \u0443\u0436\u0435 \u043d\u0438\u043a\u043e\u0433\u043e \u043d\u0435 \u0443\u0434\u0438\u0432\u0438\u0448\u044c. \u041d\u0430\u0431\u0438\u0440\u0430\u0435\u0442 \u0441\u0438\u043b\u0443 \u043d\u043e\u0432\u044b\u0439 \u0442\u0440\u0435\u043d\u0434 \u2014 DevOps 2.0 \u0438\u043b\u0438 BizDevOps. \u0412 \u043d\u0435\u043c \u0432 \u0435\u0434\u0438\u043d\u043e\u0435 \u0446\u0435\u043b\u043e\u0435 \u0441\u043b\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u0443\u0436\u0435 \u0442\u0440\u0438 \u043a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442\u0430: \u0431\u0438\u0437\u043d\u0435\u0441, \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430 \u0438 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0430. \u0418 \u043a\u0430\u043a \u0432 DevOps\u2019e \u0438\u043d\u0436\u0435\u043d\u0435\u0440\u043d\u044b\u0435 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u043b\u043e\u0436\u0430\u0442\u0441\u044f \u0432 \u043e\u0441\u043d\u043e\u0432\u0443 \u0441\u0432\u044f\u0437\u0438 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u0438 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0438, \u0442\u0430\u043a \u0438 \u0432 \u0431\u0438\u0437\u0434\u0435\u0432\u043e\u043f\u0441\u0435 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430 \u0431\u0435\u0440\u0435\u0442 \u043d\u0430 \u0441\u0435\u0431\u044f […]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":1,"featured_media":26501,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[688],"tags":[],"class_list":["post-35305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-administrirovanie"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\n","aioseo_head_json":{"title":"\ud83e\udd47Jak jsme na\u0161li skv\u011bl\u00fd zp\u016fsob, jak propojit byznys a DevOps | ProHoster","description":"Filosofie DevOps, kdy se v\u00fdvoj spojuje s \u00fadr\u017ebou softwaru, u\u017e nikoho nep\u0159ekvap\u00ed. 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