{"id":53182,"date":"2019-11-25T00:00:00","date_gmt":"2019-11-24T21:00:00","guid":{"rendered":"https:\/\/prohoster.info\/blog\/blog_prohoster\/personalnye-dannye-v-rf-kto-vse-my-kuda-my-idyom"},"modified":"2020-02-18T14:01:03","modified_gmt":"2020-02-18T11:01:03","slug":"personalnye-dannye-v-rf-kto-vse-my-kuda-my-idyom","status":"publish","type":"post","link":"https:\/\/prohoster.info\/cs\/blog\/administrirovanie\/personalnye-dannye-v-rf-kto-vse-my-kuda-my-idyom","title":{"rendered":"Osobn\u00ed \u00fadaje v RF: kdo jsme v\u0161ichni? Kam jdeme?","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<p>V posledn\u00edch n\u011bkolika letech jsme v\u0161ichni sly\u0161eli o pojmu \u201eosobn\u00ed \u00fadaje\u201c. V men\u0161\u00ed \u010di v\u011bt\u0161\u00ed m\u00ed\u0159e jsme p\u0159izp\u016fsobili sv\u00e9 obchodn\u00ed procesy po\u017eadavk\u016fm legislativy v t\u00e9to oblasti.<\/p>\n<p>Po\u010det kontrol prov\u00e1d\u011bn\u00fdch Roskomnadzorem, kter\u00fd odhalil v tomto roce poru\u0161en\u00ed v t\u00e9to oblasti, neust\u00e1le sm\u011b\u0159uje k 100 %. Statistika \u00da\u0159adu Roskomnadzoru pro CF za 1. pololet\u00ed 2019 \u2013 131 poru\u0161en\u00ed p\u0159i 17 kontrol\u00e1ch. <\/p>\n<p>Na\u0161\u00ed ka\u017edodenn\u00ed realitou jsou \u201estuden\u00e9\u201c telefon\u00e1ty od r\u016fzn\u00fdch organizac\u00ed, se kter\u00fdmi jsme mo\u017en\u00e1 nikdy nem\u011bli \u017e\u00e1dn\u00e9 obchodn\u00ed vztahy. Z mobiln\u00edch telefon\u016f jm\u00e9nem velk\u00fdch podnik\u016f (banky, poji\u0161\u0165ovny atd.). SMS kampan\u011b, od nich\u017e nen\u00ed mo\u017en\u00e9 se odhl\u00e1sit. Jejich po\u010det se zd\u00e1 b\u00fdt pouze rostouc\u00ed.<\/p>\n<p>Udr\u017eet rovnov\u00e1hu mezi z\u00e1jmy podnik\u016f a spln\u011bn\u00edm po\u017eadavk\u016f regul\u00e1tora \u2013 to je skute\u010dn\u00e1 v\u00fdzva pro podniky jak\u00e9hokoli velikosti. Seznam a dostate\u010dnost pou\u017eit\u00fdch opat\u0159en\u00ed by m\u011bla b\u00fdt hodnocena sama. Z pozitivn\u00edch moment\u016f \u2013 rizika lze sn\u00ed\u017eit vyhnut\u00edm se nejb\u011b\u017en\u011bj\u0161\u00edm poru\u0161en\u00edm. O to v\u00edce, \u017ee to nebude vy\u017eadovat dal\u0161\u00ed n\u00e1klady a p\u0159ij\u00edm\u00e1n\u00ed technicky slo\u017eit\u00fdch opat\u0159en\u00ed.<noindex><a rel=\"nofollow\" name=\"habracut\"><\/a><\/noindex><\/p>\n<p>A tak, na prvn\u00edm m\u00edst\u011b v seznamu \u2013 poru\u0161en\u00ed podm\u00ednek zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f. P\u0159\u00edklady: ne\u00fapln\u00fd seznam c\u00edl\u016f zpracov\u00e1n\u00ed, kategori\u00ed subjekt\u016f, jako\u017e i t\u0159et\u00edch stran, kter\u00fdm byl zprost\u0159edkov\u00e1n p\u0159\u00edstup k \u00fadaj\u016fm.<\/p>\n<p>Pravda, kterou je t\u0159eba p\u0159ijmout: nelze vytvo\u0159it jedno standardn\u00ed souhlas pro v\u0161echny \u017eivotn\u00ed situace \u2013 ani pro zam\u011bstnance, ani pro klienty, ani pro u\u017eivatele softwarov\u00e9ho produktu. I kdy\u017e bychom si to p\u0159\u00e1li. <\/p>\n<p>Poka\u017ed\u00e9, kdy\u017e spou\u0161t\u00edte novou marketingovou kampa\u0148 nebo m\u011bn\u00edte prodejn\u00ed syst\u00e9m, v\u011bnujte 5 minut na kontrolu, zda souhlas obsahuje: <\/p>\n<p>1) n\u00e1zev a adresu spole\u010dnosti \u2013 provozovatele, <br \/>\n2) c\u00edle zpracov\u00e1n\u00ed, <br \/>\n3) seznam \u00fadaj\u016f, <br \/>\n4) seznam \u00fadaj\u016f a metod jejich zpracov\u00e1n\u00ed, <br \/>\n5) transhrani\u010dn\u00ed p\u0159enos a\/nebo p\u0159ed\u00e1n\u00ed t\u0159et\u00edm stran\u00e1m (s uveden\u00edm konkr\u00e9tn\u00edch zem\u00ed a t\u0159et\u00edch stran), <br \/>\n6) platnost souhlasu a <br \/>\n7) zp\u016fsob jeho odvol\u00e1n\u00ed. <\/p>\n<p>Vz\u00e1cn\u00e1 \u0161ablona z internetu m\u016f\u017ee b\u00fdt hrd\u00e1 na spln\u011bn\u00ed v\u0161ech krit\u00e9ri\u00ed, tak\u017ee se d\u00e1 p\u0159evz\u00edt, ale s ohledem a dopl\u0148ky.<\/p>\n<p>Audito\u0159i z\u00edskali p\u0159\u00edstup k dokument\u016fm obsahuj\u00edc\u00edm osobn\u00ed \u00fadaje? \u2014 Je t\u0159eba souhlas s uveden\u00edm c\u00edle (prov\u00e1d\u011bn\u00ed auditu), n\u00e1zev a adresa auditorsk\u00e9 spole\u010dnosti. Zm\u011bnila se spole\u010dnost, kter\u00e1 dod\u00e1v\u00e1 zbo\u017e\u00ed internetov\u00e9mu obchodu? \u2014 Souhlas z\u00edskan\u00fd p\u0159i registraci klienta na webu u\u017e nesta\u010d\u00ed. Varianta se seznamem partner\u016f nezajist\u00ed 100% klid, ale je lep\u0161\u00ed ne\u017e nic.<\/p>\n<p>Zpracov\u00e1n\u00ed dat koncov\u00fdch u\u017eivatel\u016f softwaru zasluhuje zvl\u00e1\u0161tn\u00ed zm\u00ednku. Kdy\u017e chceme co nejl\u00e9pe zn\u00e1t sv\u00e9ho u\u017eivatele a pos\u00edlat mu relevantn\u00ed nab\u00eddky. Kdy\u017e jsou data shroma\u017e\u010fov\u00e1na a uchov\u00e1v\u00e1na, p\u0159i\u010dem\u017e k registraci softwarov\u00e9ho produktu sta\u010d\u00ed licen\u010dn\u00ed kl\u00ed\u010d. M\u016f\u017eeme tato data pou\u017e\u00edvat se souhlasem subjektem, ale nesm\u00edme spojovat mo\u017enost poskytov\u00e1n\u00ed z\u00e1kladn\u00ed slu\u017eby\/prodeje produktu s povinn\u00fdm marketingov\u00fdm zpravodajem. To u\u017e nen\u00ed jen o osobn\u00edch \u00fadaj\u00edch, ale i o legislativ\u011b v oblasti reklamy. <\/p>\n<p>Nejm\u00e9n\u011b obt\u00ed\u017en\u00e9 jsou dal\u0161\u00ed podm\u00ednky. Seznam c\u00edl\u016f nesm\u00ed b\u00fdt nadm\u011brn\u00fd. Princip jedn\u00edm c\u00edlem \u2013 jeden souhlas. Tedy z\u00edskat souhlas na zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f \u017eivotopisu uchaze\u010de a zahrnut\u00ed do person\u00e1ln\u00edho rezervu jedn\u00edm podpisem nen\u00ed mo\u017en\u00e9. Jako kompromis se jev\u00ed \u017eivotaschopn\u00e9 p\u0159\u00edklady, kdy v jednom dokumentu je ka\u017ed\u00e9mu c\u00edli vy\u010dlen\u011bn samostatn\u00fd odstavec a subjekt m\u00e1 mo\u017enost vyplnit \"souhlas\u00edm\" \/ \"nesouhlas\u00edm\" v ka\u017ed\u00e9m p\u0159\u00edpad\u011b.<\/p>\n<p>A kone\u010dn\u011b, co vlastn\u011b jsou osobn\u00ed \u00fadaje? Jak pochopit z v\u00e1gn\u00ed definice uveden\u00e9 v z\u00e1kon\u011b (\"jak\u00e9koli informace t\u00fdkaj\u00edc\u00ed se p\u0159\u00edmo nebo nep\u0159\u00edmo ur\u010den\u00e9 nebo ur\u010diteln\u00e9 fyzick\u00e9 osoby\"), zda konkr\u00e9tn\u00ed p\u0159\u00edpad spad\u00e1 pod jeho p\u016fsobnost? Roskomnadzor do konce roku 2018 sl\u00edbil schv\u00e1lit matici osobn\u00edch \u00fadaj\u016f. Term\u00edn byl p\u0159esunut na konec roku 2019. \u010cek\u00e1me. <\/p>\n<p>Na co je\u0161t\u011b \u010dek\u00e1me:<\/p>\n<ul>\n<li>N\u00e1vrh z\u00e1kona \u010d. 04\/13\/09-19\/00095069. Zjednodu\u0161en\u00ed formy souhlasu. Legorizace elektronick\u00e9 formy souhlasu (za\u0161krtnut\u00ed, sms atd.). Dnes je praxe dvojzna\u010dn\u00e1, soud m\u016f\u017ee jak aplikovat analogick\u00e9 pravidla o pap\u00edrov\u00e9m souhlasu, tak uznat elektronick\u00fd souhlas za nedostate\u010dn\u00fd.<\/li>\n<li>N\u00e1vrh z\u00e1kona \u010d. 729516-7. Zv\u00fd\u0161en\u00ed pokut. Za opakovan\u00e9 poru\u0161en\u00ed po\u017eadavku na lokalizaci (prvn\u00edho sb\u011bru \u00fadaj\u016f do datab\u00e1ze na \u00fazem\u00ed RF) \u2013 18 milion\u016f rub. Zm\u011bna zp\u016fsobu stanoven\u00ed pokut. Budeme n\u00e1sobit \u010d\u00e1stku pokuty po\u010dtem subjekt\u016f, jejich\u017e souhlas byl uzn\u00e1n za nep\u0159im\u011b\u0159en\u00fd.<\/li>\n<\/ul>\n<p>\nA subjekty osobn\u00edch \u00fadaj\u016f \u010dekaj\u00ed, kdy p\u0159estanou otravn\u00e9 telefon\u00e1ty a zpr\u00e1vy, kter\u00e9 nelze zastavit. Nezaj\u00edm\u00e1m se o \u00fav\u011br, kontextov\u00e1 reklama mi br\u00e1n\u00ed ve sledov\u00e1n\u00ed obsahu a pamatuji si, \u017ee se stahuje poji\u0161t\u011bn\u00ed na moje auto.<br \/>\n<br \/>Zdroj: <a content=\"nofollow\" rel=\"nofollow\" href=\"https:\/\/habr.com\/ru\/post\/477132\/\">habr.com<\/a><\/p>","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>\u0417\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043b\u0435\u0442 \u0432\u0441\u0435 \u043c\u044b \u0441\u043b\u044b\u0448\u0430\u043b\u0438 \u0441\u043b\u043e\u0432\u043e\u0441\u043e\u0447\u0435\u0442\u0430\u043d\u0438\u0435 \u00ab\u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435\u00bb. \u0412 \u0431\u043e\u043b\u044c\u0448\u0435\u0439 \u0438\u043b\u0438 \u043c\u0435\u043d\u044c\u0448\u0435\u0439 \u0441\u0442\u0435\u043f\u0435\u043d\u0438 \u043f\u0440\u0438\u0432\u0435\u043b\u0438 \u0441\u0432\u043e\u0438 \u0431\u0438\u0437\u043d\u0435\u0441-\u043f\u0440\u043e\u0446\u0435\u0441\u0441\u044b \u0432 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0438\u0435 \u0441 \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u044f\u043c\u0438 \u0437\u0430\u043a\u043e\u043d\u043e\u0434\u0430\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430 \u0432 \u0434\u0430\u043d\u043d\u043e\u0439 \u043e\u0431\u043b\u0430\u0441\u0442\u0438. \u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u0440\u043e\u0432\u0435\u0440\u043e\u043a \u0420\u043e\u0441\u043a\u043e\u043c\u043d\u0430\u0434\u0437\u043e\u0440\u0430, \u0432\u044b\u044f\u0432\u0438\u0432\u0448\u0438\u0445 \u0432 \u044d\u0442\u043e\u043c \u0433\u043e\u0434\u0443 \u043d\u0430\u0440\u0443\u0448\u0435\u043d\u0438\u044f \u0432 \u0434\u0430\u043d\u043d\u043e\u0439 \u043e\u0431\u043b\u0430\u0441\u0442\u0438, \u043d\u0430\u0441\u0442\u043e\u0439\u0447\u0438\u0432\u043e \u0441\u0442\u0440\u0435\u043c\u0438\u0442\u0441\u044f \u043a 100%. \u0421\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0430 \u0423\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0420\u043e\u0441\u043a\u043e\u043c\u043d\u0430\u0434\u0437\u043e\u0440\u0430 \u043f\u043e \u0426\u0424\u041e \u0437\u0430 1 \u043f\u043e\u043b\u0443\u0433\u043e\u0434\u0438\u0435 2019 \u0433\u043e\u0434\u0430 \u2013 131 \u043d\u0430\u0440\u0443\u0448\u0435\u043d\u0438\u0435 \u0437\u0430 [&hellip;]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[688],"tags":[],"class_list":["post-53182","post","type-post","status-publish","format-standard","hentry","category-administrirovanie"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.3 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u0417\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043b\u0435\u0442 \u0432\u0441\u0435 \u043c\u044b \u0441\u043b\u044b\u0448\u0430\u043b\u0438 \u0441\u043b\u043e\u0432\u043e\u0441\u043e\u0447\u0435\u0442\u0430\u043d\u0438\u0435 \u00ab\u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435\u00bb.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Yuri Gagarin\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/prohoster.info\/cs\/blog\/administrirovanie\/personalnye-dannye-v-rf-kto-vse-my-kuda-my-idyom\" \/>\n\t\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.3\" \/>\n\t\t<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n\t\t<meta property=\"og:site_name\" content=\"ProHoster | \u041a\u0443\u043f\u0438\u0442\u044c \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u0439 \u0445\u043e\u0441\u0442\u0438\u043d\u0433 \u0434\u043b\u044f \u0441\u0430\u0439\u0442\u043e\u0432 \u0441 \u0437\u0430\u0449\u0438\u0442\u043e\u0439 \u043e\u0442 DDoS, VPS VDS \u0441\u0435\u0440\u0432\u0435\u0440\u044b\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"\ud83e\udd47\u041f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u0432 \u0420\u0424: \u043a\u0442\u043e \u0432\u0441\u0435 \u043c\u044b? 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