The Qt Company has published the first release of the Qt Digital Advertising platform to make it easier to monetize application development based on the Qt library. The platform provides a cross-platform Qt-module with the same name with a QML API for embedding ads in the application interface and organizing its delivery by analogy with inserting ad blocks into mobile applications. The interface for simplifying the insertion of ad units is designed as plugins for Qt Design Studio and Qt Creator.
The key goal of the project is to provide developers of desktop and mobile Qt applications with another business model that allows them to receive funding through advertising without resorting to selling paid versions. The platform can also be useful for developers of specialized embedded solutions, for example, advertising display can be built into Internet kiosks, slot machines and information stands with a Qt-based interface. Advertising campaigns can be managed both through direct interaction with the advertiser, and through connection to a common advertising network in which advertisers compete for ad placement based on the proposed cost of placement.
Source: opennet.ru