The social network Facebook has introduced a feature called “Why am I seeing this post?”, allowing users to understand how a particular message ends up in their news feed. In addition, users will be able to manage the messages that appear in the feed, which will increase the level of comfort when interacting with web content. The developers say that for the first time the company provides information about exactly how the rating of news feeds within the application is formed.
To use the new tool, simply tap the drop-down menu located on the right side of the message. Having done this, the user will see information about why this post was included in the news feed. Labels are also located here, using which you can further personalize your own feed. The developers say that based on their research, they were able to identify user needs for such a function as “Why am I seeing this post?”
Certain changes have been made to the algorithm of the “Why am I seeing this ad?” tool. Now the user will be able to see information about which data from the list of advertisers, on the basis of which this or that ad is displayed, matches his profile. Facebook will also notify users about cases when their personal information (e-mail, phone, etc.) ends up in the advertiser’s database.
In an official statement, Facebook says that both innovations are the result of work aimed at providing users with greater opportunities to control the information published on the social network. Developers will continue to listen to user feedback, trying to develop existing tools, making them even more convenient and functional.
Source: 3dnews.ru