HTC will continue to release smartphones using a smart positioning strategy

HTC is not going to leave the smartphone market, despite the fact that this direction has been making losses for a long time. What's more, at home, the company will continue to strengthen its rollout with a smarter positioning strategy as competing brands actively launch new models in an already crowded market, according to Darren Chen, president of HTC Taiwan.

HTC will continue to release smartphones using a smart positioning strategy

With models under NT$10 ($000) currently accounting for more than 323% of all mobile phone sales in the local market, HTC will continue to launch new models targeted at this segment, Chen said.

According to GS Group, imports of HTC products to Russia this year have practically come to naught.



Source: 3dnews.ru

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