Meta Company sent users of the Horizon Worlds virtual reality platform official email notifications that the service would be discontinuing its service on Quest headsets. This is another nail in the coffin for Meta's metaverse..
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The Horizon Worlds client will be removed from the Quest app store on March 31st; the company will remove Meta funds. Credits, avatars, some digital clothing items, and in-game purchases. The virtual version of the platform will be completely shut down on June 15, after which access to the service will remain only on mobile devices. The company took this measure after conducting major layoffs in its core Reality Labs division in February, laying off 10% of its virtual reality team. Horizon Worlds was considered the company's flagship project for creating a metaverse—the company was so confident in its success that it even changed its name from Facebook. on Meta.
Horizon Worlds' popularity among users was minimal. The platform was ridiculed from the moment it launched: at the beginning, user avatars had no legs at all, and after its launch, they were mostly children—making money from such an audience is very difficult. Meta invested billions in the platform, organized joint projects with major brands and artists—Imagine Dragons and Coldplay concerts were held in virtual worlds. But even the third-party project VRChat remained more popular. Now, Meta switched to artificial intelligence, and its main product became Ray-Ban smart glasses. Investments in metaverse divisions were sharply reduced, and even popular services like Supernatural Fitness stopped updating.
The company itself, however, continues to maintain public optimism regarding metaverse projects. "We have a clear roadmap for future VR headsets that will adapt to different audience segments as the market grows and matures. And Meta remains the largest investor in the virtual reality industry. Why? Because we believe in virtual reality as a critical technology on the path to a next-generation computing platform," he quotes. Meta statementAnd the company will face a difficult time in this industry: Apple, Valve, Samsung, and Pico (owned by ByteDance) have all released or are preparing to release their own headsets.
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Source: 3dnews.ru
