Plus 25-30 percent per year: steady growth is expected in the Russian trade-in smartphone market

Inventive Retail Group specialists predict the sustainable development of the Russian trade-in smartphone market over the next few years.

Plus 25-30 percent per year: steady growth is expected in the Russian trade-in smartphone market

The named group operates specialized stores of electronics, children's and sporting goods. Inventive Retail Group consists of 86 Apple Premium Reseller re:Store stores, 91 Samsung brand stores, four Sony Center stores, four Huawei stores, 85 LEGO certified stores, 23 Nike brand stores, 39 STREET BEAT stores, four STREET BEAT KIDS stores and eight UNOde50 stores.

It is reported that from January 2017 to July 2019, 74,5 million smartphones were sold in our country. At the same time, Russians had 88,1 million β€œsmart” cellular devices in their hands in the summer.

The study shows that 10 million smartphones in our country are outdated models that have been in use for more than three years. Some of these devices have changed owners several times. Thus, about 2018 million used smartphones were sold through social networks and Internet platforms in 2.


Plus 25-30 percent per year: steady growth is expected in the Russian trade-in smartphone market

In 2018, about 1 million devices were delivered under the trade-in scheme. In 2019, growth to 1,3 million units is predicted. Over the next three years, the trade-in market will increase by 25–30% per year.

It is said that the average period of ownership of a mobile device in Russia is about two years. After this time, most smartphones require repair, which is usually limited to replacing the battery. After four years of use, the device may become unusable. 



Source: 3dnews.ru

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