Tinder tops non-gaming app rankings, overtaking Netflix for the first time

For a long time, the top of the ranking of the most profitable non-gaming applications was occupied by Netflix. According to the results of the first quarter of this year, the leading position in this rating was taken by the Tinder dating application, which managed to bypass all competitors. A significant role in this was played by the policy of the Netflix management, which at the end of last year limited the rights of users using gadgets based on iOS. Experts believe that Apple's losses will also be large, because Netflix has been on the first line of non-gaming bestsellers since the fourth quarter of 2016, bringing in solid income.

Tinder tops non-gaming app rankings, overtaking Netflix for the first time

App store Sensor Tower conducted a study that showed that in 2018, the total revenue of Netflix in the App Store was $853 million. In the first quarter of this year, Netflix's revenue in the App Store and Google Play was $216,3 million, which is about 15% less compared to the fourth quarter of 2018.

As for Tinder, the app's revenue in the first quarter increased by 42% compared to the same period in 2018, reaching $ 260,7 million. Due to this, Tinder managed to outperform competitors and lead the ranking of the most profitable non-gaming mobile applications.   

Tinder tops non-gaming app rankings, overtaking Netflix for the first time

WhatsApp is the most downloaded non-gaming app in this time period, followed by Messenger, TikTok, Facebook, etc. It is worth noting the progress of the TikTok application, the number of users of which grew by 70% compared to the same period in 2018. The main influx of new users was provided by India, where 88,6 million downloads of TikTok were registered. In-app purchases have allowed TikTok to increase its revenue, but so far its volume is not enough to compete with the leaders of the direction.




Source: 3dnews.ru

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