The Yandex research team analyzed search queries and studied the interests of Internet users during the coronavirus pandemic and life in self-isolation.
So, according to Yandex, since mid-March, the number of requests with the clarification “without leaving home” has increased by about three times, and four times more often people began to look for something to do on forced weekends. Significantly increased interest in entertainment services and broadcasts of music concerts, also recorded a two-fold increase in requests for "what to read." People have become more interested in hygiene and means of protection against the virus: washing hands, masks, antiseptics. The number of requests for “how to cut your own haircut” has tripled. Jumped, and then fell interest in buying folk remedies: ginger and turmeric.
The number of requests for remote work and distance learning tools has skyrocketed. Claims for unemployment benefits have risen tenfold, indicating that many have lost their jobs. At the same time, the search for vacancies has fallen - apparently, no one believes that now you can get a job somewhere.
In addition, in the last month, people have been much more interested in the news than usual and wondering "how to cope with anxiety", "how not to go crazy" and "when will all this end."
Other examples of how the interest of the online audience in different topics in Yandex search has changed can be found on the research page "Without leaving home" at the link .
Source: 3dnews.ru