{"id":79414,"date":"2020-04-26T19:42:09","date_gmt":"2020-04-26T17:42:09","guid":{"rendered":"https:\/\/prohoster.info\/blog\/administrirovanie\/czentry-gibridnoj-pechati-kak-my-materializuem-milliony-pisem-kazhdyj-den"},"modified":"2020-04-26T19:42:09","modified_gmt":"2020-04-26T17:42:09","slug":"czentry-gibridnoj-pechati-kak-my-materializuem-milliony-pisem-kazhdyj-den","status":"publish","type":"post","link":"https:\/\/prohoster.info\/en\/blog\/administrirovanie\/czentry-gibridnoj-pechati-kak-my-materializuem-milliony-pisem-kazhdyj-den","title":{"rendered":"Hybrid print centers: how we materialize millions of letters every day","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"

Have you ever wondered how letters with fines from the traffic police or bills from Rostelecom are printed? To send a letter, you need to print it, buy an envelope and stamps, and spend time going to the post office. And what if there are a hundred thousand such letters? Or a million?<\/p>\n

For mass production of mailings, there is hybrid mail \u2014 here we print, pack, and send correspondence that cannot be delivered electronically. The client only needs to provide the recipient's information and upload the text in digital form, and we'll take care of the rest.<\/p>\n

Currently, hybrid mail services are used by government and private companies that send thousands of mailings daily. Among them are the traffic police, Rostelecom, and Sberbank. <\/p>\n

Most of the work in the shops is automated \u2014 letters are printed using industrial printers with huge rolls and automatically packed on special lines.
\n\"Hybrid
\nThe cost of the service remains the same as for self-sending. For regular letters without tracking, it is 27 rubles 60 kopecks; for registered letters \u2014 64 rubles 80 kopecks.
\n<\/a><\/noindex>
\nThere are printing facilities in all regions of Russia, so many letters do not go through the regional transport stage and are delivered faster. <\/p>\n

How hybrid printing works<\/h2>\n

\nThe work of hybrid mail is supported by 55 printing shops, four of which are large facilities in Moscow, St. Petersburg, Kazan, and Novosibirsk. At these facilities, we can print up to 4 million letters a day.
\nThe client \u2014 an individual or organization \u2014 provides us with a letter in electronic form. Legal entities upload an archive of PDF files to their personal account on otpravka.pochta.ru or send data via API through integration with the electronic postal system (EPS).<\/p>\n

\"Hybrid
\n
\nIndividuals upload their letters through their personal account on zakaznoe.pochta.ru<\/a><\/noindex>.
\n\"Hybrid
\n
\nThe sent files go into the EPS information system, are processed, and passed on \u2014 to the automated hybrid mail management system. <\/p>\n

Received PDF letters are sorted into JSON \u2014 a simple and understandable format for processing, automatically converted into text, and prepared for printing and packaging in envelopes: we set boundaries, check fonts and sealing areas, and verify the recipient's address and zip code to ensure the letter goes where it needs to.<\/p>\n

Each shipment has a specific set of data, similar to a transaction at a bank:<\/p>\n