{"id":52390,"date":"2019-11-07T00:00:00","date_gmt":"2019-11-06T21:00:00","guid":{"rendered":"https:\/\/prohoster.info\/blog\/blog_prohoster\/kak-rabotaet-blogspam"},"modified":"2020-02-18T14:00:05","modified_gmt":"2020-02-18T11:00:05","slug":"kak-rabotaet-blogspam-2","status":"publish","type":"post","link":"https:\/\/prohoster.info\/fr\/blog\/news\/kak-rabotaet-blogspam-2","title":{"rendered":"Comment fonctionne le spam de blog","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"

\"Comment
\nDerni\u00e8rement, un ph\u00e9nom\u00e8ne s'est r\u00e9pandu sur Internet \u00e9tranger : le spam de blogs.
\nC'est essentiellement un spam SEO classique qui utilise des plateformes en ligne populaires pour se promouvoir.<\/p>\n

Le plus souvent, la publication consiste en un texte faiblement li\u00e9 et d\u00e9pourvu de sens, soit g\u00e9n\u00e9r\u00e9 artificiellement (\u00ab broyeur \u00bb<\/a><\/noindex>), soit compil\u00e9 \u00e0 partir de plusieurs sources pertinentes par un auteur qui n'est pas un sp\u00e9cialiste dans le domaine, recopiant sans r\u00e9flexion des morceaux de texte, souvent contradictoires. <\/p>\n

Prenons un tel exemple de publication.<\/h4>\n

<\/a><\/noindex>
\nSur une plateforme de blog ouverte, par exemple habr.com, est publi\u00e9e un texte<\/a><\/noindex>. Pour qu'il ne ressemble pas \u00e0 du spam, il ne contient pas<\/a><\/noindex> de liens hypertextes au d\u00e9part. Cependant, une semaine plus tard, l'auteur modifie le mat\u00e9riel, ajoutant ce pour quoi tout cela a \u00e9t\u00e9 pr\u00e9par\u00e9 : un lien soigneusement ins\u00e9r\u00e9 vers son bodyscaping. <\/p>\n

Pour un meilleur marketing, le lien vers cette publication est aussi partag\u00e9 ailleurs, par exemple, en utilisant le m\u00e9canisme d\u00e9crit dans un article datant d'un an<\/a><\/noindex>: le lien est donn\u00e9<\/a><\/noindex> \u00e0 un distributeur de spam sur reddit.com. <\/p>\n

Et finalement, une \u00ab astuce \u00bb totalement na\u00efve : l'auteur s'inscrit sous un autre compte et commente sa propre publication, bien s\u00fbr en termes \u00e9logieux. <\/p>\n

Le r\u00e9sultat est une publication apparemment respectable qui, n\u00e9anmoins, d\u00e9forme l'essence m\u00eame d'un blog en tant que source d'information, rempla\u00e7ant le contenu utile par un substitut d\u00e9pourvu de sens.<\/p>\n

Pourquoi est-ce mauvais ?<\/h4>\n

\nLe spam peut \u00eatre compar\u00e9 \u00e0 la pollution de l'environnement.<\/p>\n

Tout comme les d\u00e9chets polluent notre plan\u00e8te, d\u00e9t\u00e9riorant les conditions de vie, le spam pollue l'espace informationnel. Lorsque nous recherchons quelque chose sur Google, au lieu d'informations utiles r\u00e9dig\u00e9es par des sp\u00e9cialistes, nous recevons des montagnes de ce genre de d\u00e9chets, et il devient de plus en plus difficile de trouver quelque chose d'utile.<\/p>\n

De plus, pour les plateformes en ligne populaires, ce ph\u00e9nom\u00e8ne devient un v\u00e9ritable fl\u00e9au.
\nDans les communaut\u00e9s th\u00e9matiques sur reddit.com, de tels liens affluent en continu, plusieurs fois par jour, ajoutant du travail aux mod\u00e9rateurs et encombrant le fil d'actualit\u00e9 des abonn\u00e9s. Bien que ce soit pour l'instant un cas isol\u00e9 sur Habr\u00e9, avec la croissance de la popularit\u00e9 du segment anglophone, de telles tentatives pour profiter de la renomm\u00e9e de la ressource pour de la promotion deviendront plus fr\u00e9quentes. Il faut donc se pr\u00e9parer \u00e0 cela \u00e0 l'avance.
\n
Source : habr.com<\/a><\/p>","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"

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