Photostocks, akwai da yawa a cikin wannan kalma. A takaice, ga wadanda ba a sani ba, hoto hannun jari albarkatun ne inda za ka iya loda hotuna, videos, vectors, da dai sauransu. don sayarwa na gaba.
A yau za mu yi magana game da yadda abubuwa suka kasance kamar na 2020.
Kwarewar sirri tana nan, domin har yau ina ɗora wani abu a kan dandamali na siyarwa. Za mu yi magana game da wannan kuma da yawa ban sha'awa subtleties kara.
prehistory
Hotunan hannun jari ya fito da gaske a cikin 2003, tare da zuwan babban matsayi kuma yanzu Shutterstock. Ee, a baya a cikin 2000, an haifi ɗan takara na biyu mai ƙarfi - iStock, amma tare da zuwan Shatter, komai ya tafi nishaɗi. Wadannan hannun jari guda biyu "sun sanya iska" a cikin duniyar hotuna da tallace-tallace.
A cikin layi daya tare da su kuma daga baya, duk nau'ikan hotuna masu ajiya, bigstockphoto, alamy, dreamstime da sauran dozin sun bayyana. Akwai haƙiƙanin hannun jarin hoto 3-4 waɗanda ke siyarwa.
Ina kuma so in faɗi wani abu game da Fotolia. Wannan samfurin hoto ya kasance da tabbaci a cikin manyan uku, amma sai ya zama mai tsami. Bayan lokaci, Adobe ya saya.
Wurin shiga
Wurin shiga ya rushe wani wuri a cikin 2010-2012. Cream na amfanin gona shine katunan hoto daga 2006 zuwa 2010. Da fari dai, ba a haɓaka alkuki ba kuma da yawa ba su ma ji labarinsa ba. Abu na biyu, a kowace shekara ƙwararrun kayan aikin ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun kowace shekara ta ƙara samun damar yin amfani da su kuma tsire-tsire don ƙona masu daukar hoto sun riga sun mamaye ta 2012.
The "cream" shi ne cewa akwai 'yan mutane, da yawa unoccupied thematic niches, m yanayi ga marubuta (kowace shekara photo hannun jari ya zama mafi m da kuma yanke yawan tallace-tallace). Samun fayil na hotuna 5000+ a cikin hoto ko nau'in batun, marubucin cikin sauƙi ya karɓi $ 1000-1500 / wata daga bankin hoto ɗaya. Yin la'akari da gaskiyar cewa akwai wasu da yawa - yi tunani da kanka.
Amma akwai kuma rashin amfani (ko da yake, a gare ni, waɗannan fa'idodi ne). Ƙuntataccen ma'auni don karɓar hoto, jarrabawa, ƙira mai rikitarwa da alamar kalma na kowane hoto, ƙananan saurin saukewa (ko da ta hanyar ftp), fasfo na kasa da kasa don rajista.
Kwarewar mutum
Samun Shatter babban kalubale ne a gare ni. Ban taba daukar kaina a matsayin mai daukar hoto ba, kuma tare da Canon 1000D na amintacce da ruwan tabarau guda biyu, na dauki hoton dangi da shimfidar wurare tare da malam buɗe ido. Ni mutum ne mai sha'awar nau'ikan ayyuka da yawa, don haka na yanke shawarar: me yasa ba.
Sabili da haka, na fara hawan 2 saman - Shutterstock da iStock (yanzu hotunan getty). Na sami bearings na kuma sami gogewa. Ya kasance 2012-2013, watau. Na fada cikin faɗuwar rana na wannan batu duka don farawa. Kasa da watanni shida bayan haka, an amince da ni na biyu na sama, kuma na yi sauƙaƙa zuwa sauran sheqa.
Na waiwaya, menene kuma ta yaya, na duba a tsanake na ga wace irin guraben da zan iya ja. Mutane suna ɗaya daga cikin mafi kyawun nau'ikan siyarwa har yau, amma akwai matsaloli da yawa tare da lasisi daga waɗanda kuke yin fim, mahaukaci ne. Na zaɓi alkuki na daukar hoto. Na yi fitila na fara ɗaukar hotuna na apples da abubuwa iri-iri. Yayin da na shiga ciki duka, sha'awata ta ragu. Sai tallace-tallace na farko ya zo. Abin ban dariya, 30-40 cents. Akwai kuma $2-5, amma da wuya.
A kan hannun jarin hoto akwai nau'ikan lasisi da yawa don hoton da aka saya kuma farashin ya dogara da wannan.
Na isa ga fayil ɗin hotuna 500+ kuma na gaji da shi. Gasar a cikin waɗannan shekarun ta riga ta kasance daji. Tun daga shekarar 2005-2006, tsoffi ke zaune suna ta kyalkyalawa, kamar yadda matasa ke yage da gudu. Menene suke damu, suna da fayil, suna, abokan cinikin su na yau da kullun.
Don haka sai na tabe baki na gane ba wannan batu nawa bane. Wannan hakika aiki ne, kuma ya kamata daukar hoto ya kasance mai daɗi. A cikin shekaru, hannun jari na hoto na biyu sun rushe, wasu har yanzu suna wanzu, amma kusan babu tallace-tallace daga gare su. Ko da hannun jari na hoto na Rasha ya yi ƙoƙarin ƙaddamar da shi, amma ya fi jin daɗi. Haka Pressfoto, akwai mai wucewa a wancan zamani.
Ya zama abin tausayi in jefar da shi duka, kuma na daina loda hotuna daga DSLR. Na kuma yi amfani da bankunan bidiyo kamar Pond5, da dai sauransu, amma hakan bai tashi ba, saboda masu quadcopters suna cinkoso kowa da kowa da jiragensa.
Yanzu, da zuciya ɗaya na loda hotuna daga wayar hannu ta hannu (za ku iya tunanin, har ma suna saya), amma wannan ba shi da wata manufa, amma a lokaci guda. Ina binciken wani abu akan Instagram ko Facebook, me zai hana in kwafi shi akan hannun jari idan wasu shimfidar wuri suna da kyau. Abin ban dariya shi ne cewa kwanan nan tallace-tallace na hotuna na wayar hannu yana karuwa, kuma kowa yana da hotuna biyu a cikin fayil ɗin su wanda ya fi sayar da su. Ina da toad a kan lili na ruwa, kyanwar abin wasa da dinosaur. Duk abin ban dariya ne. Da sauri na gane menene na zuba.
Me yasa komai ya fi wahala a yanzu, lokaci yayi da za a busar da farantin ku
Komai mai sauki ne:
- gasar (raka'a + kayan aiki);
- shakatawa na buƙatun inganci da shakatawa na marubuta;
- yawan tallace-tallace yana ƙara ƙarami da ƙarami (wani lokaci ya kai cents biyu);
- wasu guraren da aka fi sani da su, wadanda mutane da yawa ba su da dama ko sha’awa, sun cika makil da marubuta;
- Idan a baya fayil na hotuna 5000 ya kawo babban kudin shiga, yanzu kuna buƙatar ƙarin sau 3-4.
Waɗannan su ne manyan ma'auni waɗanda wannan sha'awa mai ban sha'awa za ta zama ta yau da kullun.
Haka ne, ba zan yi jayayya ba, mutum mai hankali da juriya zai ɗauki matsayinsa a cikin rana, amma zai yi sauri ƙirƙirar gidan yanar gizon kansa / ɗakin karatu kuma zai yi aiki kuma ya sami kuɗi a can.
Na san wasu 'yan kasuwa waɗanda suka rataye a kan ɗayan mafi kyawun RuNet forums a cikin wannan batu - Zastavkin forum, ya bar hannun jari, kuma ya fara sayar da kai tsaye. Siyar da hoto akan $200 da samun $10-15 daga gareshi a mafi kyawu yana haɓakawa. Yana kama da YouTube da satar sa, abu ɗaya ne.
Tips don farawa
Ga wadanda basu sani ba kuma suna son gwada kansu a cikin wannan kasuwancin, Ina ba ku shawara ku fara kawai tare da Shutterstock da iStock (yanzu hotunan Getty). Waɗannan shugabannin biyu ne da gaske suke sayar da wani abu a can. Sauran sun koma tsami. Akwai wasu da suka nuna alkawari, amma, kash kuma ah.
By niches. Mutane, wani abu, vector, bidiyo mai ma'ana - waɗannan suna sayar da su daidai a cikin ingancin da ya dace da girma na fayil. Dole ne ku ƙirƙira da yawa kuma akai-akai. Zuba a zuba. Akwai kuma ƴan ƴan jigogi, kamar tsofaffin masu wasan golf, da sauransu. Har ila yau yana harbe-harbe akai-akai. Filayen shimfidar wurare, dabbobi da duk wannan gonakin gama gari na kayan tarihin gida ne. Wannan ba haka yake ba a hannun jari. Kodayake, suna iya siyan kare.
Gabaɗaya, idan kuna da isasshen haƙuri da fasaha, zaku iya yin wani tushen samun kuɗi, amma azaman ƙari. Don rayuwa daga sharar gida ba shine farkon shekarun 2000. Yanzu dole ne ku yi noma. Ee, zan gaya muku, kuma jefar da katunan hoto 5k jahannama ce. Na bar 500 ya zuwa yanzu - Na yi wa hannu. Yanzu sun yarda da komai. A baya can, har zuwa 80% na abun ciki an yanke daga tsari. Yana da ko dai wuce gona da iri, kaifi, abun da ke ciki, ko kawai PMS daga mai gudanarwa. Yanzu, sun yarda da irin wannan shirme ta yadda wanda ya shigo, don siyan wani abu, zai yi amfani da lokaci mai yawa don neman kayan da ake bukata da gaske.
Sauƙaƙe lodi da kalmomi masu mahimmanci. Yanzu zaku iya zubawa kai tsaye daga wayar hannu. Ka shigar da hoto, kuma ta atomatik zai ciro muku makullin. Na danna maballi guda 2 na bugu.
Wannan daga hoto ne, kowane paparazzi na uwa a nan. Tare da vector yana da wahala sosai kuma akwai ƙarancin gasa. Anan kuna buƙatar aƙalla wani nau'in ƙwaƙwalwa kuma ba za ku iya ƙware Adobe Illustrator a cikin dannawa biyu ba. Wannan shine inda zaku iya ficewa. Vector babban siye ne.
Hakoki na Talla
Bukatar ko hotuna da bidiyo iri ɗaya daga rumbun ajiyar gida? Sabbin almara - Waɗannan sabar amintattu ne akan Windows ko Linux tare da na'urori masu ƙarfi na dangi ga kowane dalili. Gwada shi da wuri-wuri!
source: www.habr.com