Namu a cikin 2019 quadrant! Yadda Rahoton Binciken Maganganun Taro na Gartner akan Taron Bidiyo ya Canja cikin Shekaru Biyar

Editocin shafin "Video+Conference" sun shirya kayan.

Namu a cikin 2019 quadrant! Yadda Rahoton Binciken Maganganun Taro na Gartner akan Taron Bidiyo ya Canja cikin Shekaru Biyar

Hoto: Nashe Radio

A cikin 2019, a karon farko a cikin rahoton nazari na hukumar Gartner, game da sadarwar bidiyo da haɗin gwiwa, wani kamfani na Rasha ya bayyana. Kewaye da Microsoft, Google, Cisco, Huawei da sauran dodanni na masana'antu. Da farko, bari mu yi magana game da rahoton kansa da canje-canje a cikin shekaru biyar da suka gabata, kuma a ƙarshe, ɗan ƙaramin haske daga jarumai na lokacin game da yadda abin ya faru.

- Me yasa haske a cikin nazarin Gartner
- Taƙaitaccen littafin jagora don karanta quadrant
Menene Maganganun Taro
- Janar trends a cikin masana'antu
- Wanene ya ci gaba da kasancewa a Olympus a cikin 2019
- Dynamics 2015-2019
- Yadda ake isa can. Blitz ta TrueConf

Me yasa haske a cikin nazarin Gartner

Lokacin siye, duk muna yin zaɓi daga akwatin sandbox ɗin bayanin da muke zaune. Masu yanke shawara - waɗanda ke yanke shawarar siye a cikin ƙungiyoyi - ba banda.

Gartner yana gina ɗaya daga cikin waɗannan akwatunan yashi na bayanai. Tushen tabbataccen tushe ne ga CIO na manyan kamfanoni waɗanda ke da isassun albarkatu. Suna mai da hankali kan mafita waɗanda suka wuce ingantaccen ƙima, suna adana lokaci kuma suna ba da wani ɓangare na alhakinsu ga sanannen hukuma, wanda ya dace sosai.

Tabbas, akwai wasu samfuran da yawa a kasuwa, wasu ma suna aiki daidai, amma ba a faɗi komai game da su a cikin kwata. Me yasa haka? Amurkawa suna nazarin ba kawai maganin kanta ba, har ma da dogaro, da iyaka na amincin mai kaya, ikonsa na kulawa da haɓaka samfuransa a nan gaba. Kuma wannan yana da mahimmanci ga abokan cinikin kasuwanci da abokan cinikin gwamnati.

Akwai tambayoyi da yawa ga manazarta daga Gartner a cikin 'yan shekarun nan, har zuwa kararraki. A bayyane yake, wannan wani nau'i ne na rikice-rikice a kan tushen ci gaba da sauri da kuma sake fasalin fasaha, lokacin da saman ba zai iya ba, kuma ƙananan ba sa so. Sabbin dillalai suna gaggawar zuwa Olympus kuma suna son sharuɗɗan zamani, Gartner yana canza niches da hanyoyin, Olympus na yau da kullun kuma sun fara damuwa. A cikin tattaunawa, an haifi sababbin abubuwa, da dama ga abokan ciniki da masu sayarwa. Don haka, shiga fagen bayanin da ke kewaye da waɗannan karatun ba mara ma'ana ba ne.

"Magic Quadrant wuri ne mai kyau don fara yin bincikenku," Sunny Dami na RingCentral.

Namu a cikin 2019 quadrant! Yadda Rahoton Binciken Maganganun Taro na Gartner akan Taron Bidiyo ya Canja cikin Shekaru Biyar
Zane ta Igor Kiyko, cartoonbank.ru

Shortan jagora don karanta quadrant

Kowace shekara, manazarta suna yin tambayoyi tare da masu samar da kayayyaki da abokan cinikinsu a cikin wani yanki na fasaha na musamman1. A cikin shekaru masu yawa na kasancewar quadrants, kowa ya riga ya koyi menene menene, amma kawai idan, bari mu tuna da mahimman abubuwan gabatarwar hoto.

Namu a cikin 2019 quadrant! Yadda Rahoton Binciken Maganganun Taro na Gartner akan Taron Bidiyo ya Canja cikin Shekaru BiyarGatari biyu suna yin filin.

A tsaye: Ikon aiwatarwa - ikon aiwatarwa.
A kwance: Cikakken hangen nesa - amincin hangen nesa.

Filin ya kasu kashi hudu, ana samun ’yan wasa masu kyau, masu kalubalanci, masu kirkire-kirkire da shugabanni.

Ana iya samun ƙarin cikakken bayanin hanyar a cikin harshe mai sauƙi a MAI ba da shawara ko google. Ana yawan fassara waɗannan rahotanni kuma ana fassara su a cikin masana'antu.

Menene Maganganun Taro

A da akwai tarukan yanar gizo da kuma tsarin Bidiyo na Rukuni. Lokaci na ƙarshe da suka fito a cikin 2016, a cikin 2017 an maye gurbinsu da haɗin haɗin gwiwar Haɗin Haɗin kai. "Maganin Haɗin kai" ya haɗa murya, bidiyo, raba abun ciki da haɗin kai na ainihi.

Menene buƙatun masu nema a cikin ainihin tsari:

  1. Haɗin aƙalla mahalarta taron na 50 (tashoshin abokin ciniki) a lokaci guda, webinars daga masu sauraron 1000 + haɗin kai tare da cibiyoyin sadarwar abun ciki don watsa manyan abubuwan da suka faru.
  2. Dangane da ayyuka: taɗi, nunin gabatarwa, tebur ko aikace-aikace, sarrafa ci gaban taron da haƙƙin mahalarta kamar ikon yin bebe ga wani mummunan hali, rufaffen watsa bayanai, kariyar kalmar sirri na tarurruka, sauti na VoIP don haɗawa tare da wayar tarho.
  3. Ikon yin aiki daga PC, na'urorin hannu, daga ɗakunan taro.
  4. Nazari akan mahalarta, amfani da ayyuka daban-daban da ɗakunan taro, ƙididdiga na kira, alamun aikin sabis (QoS).
  5. Tabbatar da kudin shiga na shekara-shekara na mai siyarwa daga hanyoyin sadarwar da aka bayyana ko sabis na girgije shine aƙalla dala miliyan 15. Aƙalla 40% na wannan kudin shiga dole ne ya zama siyar da samfuran ci gaban kansa.
  6. Akalla manyan abokan ciniki guda biyar waɗanda aka gwada maganin akan su. Bincike yana buƙatar manyan abokan ciniki, aƙalla ɗaya cikin ayyukan 1000+.

Abubuwan gabaɗaya a cikin masana'antu

Gartner ya annabta cewa nan da 2024, kawai 25% na tarurruka za su kasance cikin mutum. Don kwatanta, yanzu - 60%. Ana iya samun tarurrukan nesa a ko'ina, ba kawai a cikin ɗakunan da aka keɓe ba. Babban yanayin shine aiki daga ko'ina. Sabili da haka, haɗin kai tare da kowane kayan aiki daga tsarin kamfanoni zuwa wayoyin hannu na sirri yana taka muhimmiyar rawa. Rahoton har ma yana da taken ba tare da minti biyar ba - "daidai da dama ga nau'ikan ƙarshen ƙarshen".

Gabaɗaya, batutuwan da suka fi shahara a yanzu (ba tare da la’akari da rahoton Gartner ba) su ne, na farko, ƙananan ɗakunan taro da ofisoshin buɗe ido. A gare su, kasuwa yana daidaita hanyoyin fasaha don yin aiki cikin jin daɗi, kamar rage amo da ingantaccen sauti da ɗaukar hoto, sannan kuma yana haifar da ƙarancin tsari na tattalin arziki don shigarwa cikin sauri. Na biyu, sauyawa maras kyau da aiki tare da software daga masu siyarwa daban-daban a cikin taro ɗaya yana da matukar buƙata. Wannan tsari yana raguwa ne kawai ta hanyar damuwa ga tsaro da kuma ƙwarewa na musamman na masu amfani, wanda aka kira su don kwarewa a cikin tsarin su na asali kuma ana zargin ba za su iya shiga sansanin abokan gaba ba. Amma a karkashin matsin kasuwa, komai ana warwarewa sannu a hankali.

Baya ga mahimman buƙatun don sadarwa da musayar abun ciki da aka bayyana a sama, hanyoyin haɗin gwiwar haɗin gwiwa yanzu sun haɗa tare da cibiyoyin sadarwar kamfanoni, CRM, da software na sarrafa ayyukan. Gartner ya kira wannan tsari haɗin haɗin haɗin gwiwa da asynchronous.

Kashi 80% na masu siyarwa a cikin 2019 quadrant suna ba da wani nau'i na rubutun taro. Masu tallace-tallace suna haɗawa / shayar da ƙwararrun ƙwarewar harshe na halitta ko haɗin gwiwa tare da Amazon, Google, IBM, da Microsoft. Duk abin da hankali yana da kyau sosai: bots na hira da mataimaka, ganowa da sanin mahalarta akan hanyar zuwa dakin taro, bincike da nunin bayanai game da su, rajista ta atomatik. Dangane da fasaha - kyamarori masu nuni da tsararru, danne wasu kararraki, fahimtar magana da kamawa. Duk wannan yana sauƙaƙe kuma yana sauƙaƙa wa mutum don yin hulɗa tare da tsarin. Hakanan ana buƙatar fasahar watsa shirye-shiryen watsa shirye-shirye ga ɗimbin masu sauraro.

Daga ra'ayi na tattalin arziki, Gartner ya lura da muhimmiyar rawa na samfurin freemium wajen yada software na haɗin gwiwa. Shawarar siye da mallaka yana ƙara dogara ne akan ƙwarewar duniyar gaske a yanayin demo. Masu kaya sun riga sun haɗa da kayan aikin bincike a cikin samfurin ta tsohuwa.

Wanda ya ci gaba da kasancewa a kan Olympus a cikin 2019

Wannan shine abin da 2019 Magic Quadrant yayi kama da asali.

Namu a cikin 2019 quadrant! Yadda Rahoton Binciken Maganganun Taro na Gartner akan Taron Bidiyo ya Canja cikin Shekaru Biyar
Magic Quadrant don Haɗuwa da Magani 2019, Gartner

Masu samar da kayayyaki a ciki Gartner sun rarraba kamar haka:

  1. Waɗanda ke kera kayan aikin ƙarshen nasu don ɗakunan taro da ɗakunan taro + suna ba da girgije ko mafita na taron gida: Avaya, Cisco, Huawei, Lifesize, StarLeaf, Vidyo, ZTE.
  2. Masu samar da mafita na haɗin gwiwa ba tare da nasu kayan aiki na ƙarshe ba: BlueJeans, LogMeIn, Pexip, PGi, TrueConf, Zuƙowa.
  3. Masu Bayar da Aikace-aikacen Kasuwanci - Adobe, Google, Microsoft.

Hukumar ta kuma lissafa wasu manyan dillalai da suka yi nasara a kasuwa kuma suna da tasiri mai karfi a kai, amma ba a cikin wannan rahoto. Creston, Logitech, Poly suna ba da wasu abubuwan haɗin gwiwa masu amfani, amma ba cikakken saitin fasali ba. Masu ɗaukar sabis na Multiservice BT, Verizon da West (yanzu Intercall) sun mai da hankali kan taron tattaunawa na sauti da kuma siyar da ayyukansu ga waɗanda ke ba da mafita na ƙarshe zuwa ƙarshe.

Dynamics 2015-2019

Hotunan da ke ƙasa suna nuna canje-canje a jadawalin Gartner a cikin shekaru biyar da suka gabata 2015-2019. Na farko, za mu nuna masu siyar da kwanciyar hankali, da kuma waɗanda suka yi nasara sosai ko kuma kwanan nan suka zo hankalin manazarta. A hannun dama, ginshiƙi yana lissafin ƴan wasan kasuwa waɗanda suka fice na ɗan lokaci ko na dindindin daga cikin quadrant.

Namu a cikin 2019 quadrant! Yadda Rahoton Binciken Maganganun Taro na Gartner akan Taron Bidiyo ya Canja cikin Shekaru Biyar
Canje-canje ga Gartner Magic Quadrant: Taro na Yanar Gizo 2015-2016 da Haɗuwa da Magani na 2017-2019 Jadawalin Sashe na 1 mai kyakkyawan fata

Microsoft da Cisco suna da baƙi a filin. LogMeIn yana haɓaka cikin sauri, bayan da ya shawo kan yankuna uku a cikin waɗannan shekaru biyar, yana jujjuya daga ɗan wasa mai mahimmanci zuwa jagora. A cikin 2016, wannan kamfani ya sayi ɗaya daga cikin shugabannin quadrant - Citrix - tare da layin samfuran GoTo, wanda GoToMeeting ya fi shahara. Shekara guda bayan haka, LogMeIn ya mamaye Jive Communications kuma tun daga lokacin ya kusan dawo da tsoffin mukaman Citrix a cikin kwata. Gartner ya lura da kulawar mai siyarwa ga inganci da dacewa da samfuransa, da kuma mai da hankali kan haɗin kai tare da mafita na ɓangare na uku waɗanda ke haɓaka aiki. Abokan ciniki suna yaba sabis, dogaro, da amsa LogMeIn.

Wani ɗan China-Ba-Amurke wanda aka fi so mai saka hannun jari, Zoom, wanda tsohon Cisco Webex gudun hijira ya kafa wanda ya fito fili a wannan shekara, shima yana girma cikin sauri. Bugu da ƙari, yana girma sosai zuwa dama na LogMeIn akan sikelin "mutuncin hangen nesa", ya zama jagora a tsakanin masu kirkiro. Mun buga labarinsa. babban abu a watan Oktoba.

A cikin 2016, Skype don Kasuwanci ya kasance a saman dama a hannun dama na jadawali, sannan Microsoft ya fara haɓaka Ƙungiyoyi, kuma yanzu yana sannu a hankali amma tabbas yana haɓaka axis "ikon aiwatarwa" tare da sabon samfur. Ainihin, matsayin Microsoft a cikin quadrant bai canza ba a cikin shekaru 5 da suka gabata, da matsayin sanannen jagoran Cisco.

Shekaru da yawa, Google bai bar yankin masu fafatawa ba. Ana iya gani daga sabon rahoton cewa Gartner ya ɗauki Hangouts Meet a matsayin wani ɓangare na G Suite na kasuwanci. A matsayin wani ɓangare na wannan samfurin ofis, Meet baya haɓaka kansa, baya daidaitawa da buƙatun masana'antu daban-daban, bai dace ba da mafita na ɓangare na uku da tashoshi na taron bidiyo na hardware na gargajiya, don haka ba zai iya da'awar jagoranci ba.

Avaya da TrueConf na Rasha sun bayyana a cikin rahoton, saboda a cikin shekarar da ta gabata sun shawo kan mafi ƙarancin riba da ake buƙata na dala miliyan 15 daga siyar da hanyoyin haɗin gwiwa. Wani sabon shiga, Pexip, ya sayi fasahar Videxio, ya haɓaka samfurinsa tare da taimakonsu, yana ba da jituwa tare da Microsoft da kuma hanyoyin sadarwar bidiyo na Google, kuma nan da nan ya sami kansa a cikin yankin masu haɓakawa.

↓ Enghouse Systems bai yi nasara a irin wannan dabarar ba. Sun sayi Vidyo a ƙarshen shekaru masu yawa na kafa bidi'a kuma sun ci gaba da zama 'yan wasa. A cewar Gartner, Vidyo yanzu yana ba da ƙaramin matakin garantin samuwa don maganin SaaS fiye da yawancin dillalai a cikin wannan quadrant. Kuma daga ra'ayi na gabatarwar sababbin fasahohin zamani don haɗin gwiwar, a lokacin sayan ya riga ya kasance a cikin rawar kamawa.

Hoton da ke ƙasa yana nuna kawai lalacewar matsayi da bacewar wasu dillalai daga sararin Gartner.

Namu a cikin 2019 quadrant! Yadda Rahoton Binciken Maganganun Taro na Gartner akan Taron Bidiyo ya Canja cikin Shekaru Biyar
Canje-canje a cikin Gartner Magic Quadrant: Taro na Yanar Gizo 2015-2016 da Haɗuwar Magani 2017-2019, Sashe na 2 na rashin bege.

Hanyar da ta fi dacewa a cikin kishiyar hanya ita ce Adobe. A cikin 2017, ta ƙaura daga shugabanni zuwa masu fafatawa, kuma har ya zuwa yanzu mai siyarwar ya kasa samun nasarar mayar da matsayin da Zoom da Microsoft suka ɗauka cikin sauri. Abokan cinikin Adobe sannan suka "nuna damuwa" game da saurin ƙirƙira na mai kaya. Gartner ya lura da ƙaramin zaɓi na lasisi da samfuran biyan kuɗi don abokan ciniki idan aka kwatanta da masu fafatawa, da kuma rashin haɗin gwiwa da haɗin gwiwa tare da sauran samfuran haɗin gwiwa.

Irin wannan yanayin don PGi. Kamfanin ya mayar da hankali kan taron tattaunawa na sauti da ingancin sauti, yana ba da samfuransa ga abokan ciniki tare da Cisco da software na Microsoft. A karshen ya fara rayayye inganta nasu audio mafita ga illa na PGi kasuwanci, kuma abokan ciniki, ba shakka, sun fi son mafi iko brands. Kimanin bisa ga wannan makirci, Yamma "ya bar" binciken, wanda ba zai iya shawo kan mafi ƙarancin kuɗin shiga daga hanyoyinsa ba, ban da sake sayar da kayayyakin wasu mutane.

Shahararren mai samar da mafita na kayan masarufi Polycom ya kasance jagora a cikin rukunonin Bidiyo na Rukunin Bidiyo, amma bayan rasa haɓakar software na taron bidiyo, kawai ya sanya shi zuwa Haɗuwar Magani sau ɗaya a cikin 2017 a matsayin ɗan takara kafin Plantronics ya karɓe shi (yanzu tare suna tare. Poly).

Maganganun allo na ilimi fiye da kima baya gamsar da ko da ma'auni. An cire Arkadin a wannan shekara saboda sauye-sauyen fayil wanda Gartner bai cancanci sakawa cikin rahoton ba. An bayyana cikakkun fa'idodi da shakku game da kowane mai siyarwa a cikin rahoton, akwai hanyar haɗi a ƙarshen.

Yadda ake isa can. Blitz ta TrueConf

Tabbas, Gartner ba zai neme ku a cikin gareji da wuraren aiki ba, tunda baya yin kamar ya zama cikakken bincike na duk lungu da sako na wayewa. Mun tambayi Daraktan Ci gaban TrueConf Dmitry Odintsov a takaice sharhi kan yadda kamfanin ya shiga cikin rating.

Namu a cikin 2019 quadrant! Yadda Rahoton Binciken Maganganun Taro na Gartner akan Taron Bidiyo ya Canja cikin Shekaru BiyarDmitry, kun biya wani abu don shiga cikin rating?

- Ba dinari ba. Gabaɗaya, Gartner yana matukar tsoron duk wani alamar alaƙa tsakanin bincikensa da ayyukan kasuwanci. Har ma suna da jami'in tsaro na musamman da ke sanya ido kan hakan. Akwai kararraki shekaru biyu da suka gabata lokacin da wani mai siyar da ya fadi daga cikin kwata-kwata ya yi kokarin zargin Gartner da ajiye masu fafatawa a can saboda abokan cinikinsa ne. Amma wannan kamfani ya rasa dukkan kotuna.

Har yaushe kuke tafka magudi?

- Ba mu taɓa ƙoƙarin shiga cikin quadrant ba kuma, gabaɗaya, muna yin aiki iri ɗaya tare da duk hukumomin bincike. Muna gudanar da taƙaitaccen bayani tare da Gartner kowane wata shida sama da shekaru 7, amma mun sami tayin shiga cikin binciken da ya shafi kwatancin kawai shekarar da ta gabata. A karo na farko, ba mu da isasshen kudaden shiga, a wannan shekara matsayinmu a kasuwa a Rasha da kuma a duniya ya karfafa sosai, don haka babu matsaloli kuma.

Menene tsari? Shin tsantsar ƙirƙira ce kamar kira mai sanyi na manazarta ko kuma an tsara ta ko ta yaya kuma tana iya isa ga kowa?

- Kuna buƙatar gaya wa mahimman abubuwa akai-akai game da kasuwancin ku, nasara da samfuran ku ga ƙwararrun waɗanda ke da alhakin zaɓin batun. A fagen taron tattaunawa na bidiyo, kusan hukumomi 10 ne kawai ke gudanar da bincike, kusan dukkansu a Amurka kuma biyu ne kawai a Burtaniya. Wannan yana aiki zuwa kusan tarurrukan bidiyo 20 a kowace shekara, suna buƙatar wasu shirye-shirye da ƙwarewar mahimmin iko. Kowace hukuma tana da nata tsarin don yin rajista don taƙaitaccen bayani tare da manazarta masu dacewa, duk umarnin ana jera su a gidajen yanar gizon su. Ana ba da lokaci na mintuna 40-60 kuma suna yin tambayoyi da yawa, don haka kuna buƙatar shirya.

Yanzu, mai yiwuwa, ya yi wuri don yin tambaya, amma ba zato ba tsammani an sami wasu sakamako. Abokai masu yuwuwar tuntuɓar su? Ko yana aiki akan hoton ba tare da takamaiman tsammanin da kimantawa ba?

- Ina ganin shi a matsayin nau'in tsarin shawarwari, nau'in kadara mai suna da haɗin kai. A cikin kasuwanci, suna aiki a lokacin da ya dace kuma a wurin da ya dace. Ya yi da wuri don yanke shawara, amma mutanen da ke sashen tallace-tallace suna da farin ciki ...

Cikakken Gartner Magic Quadrant na 2019 don Haɗuwa da Magani za a iya sauke su daga gidajen yanar gizon masu bita kamar su. a nan.

(1) An gudanar da binciken akan layi daga Maris zuwa Afrilu 2019. An yi hira da ma'aikata 7261 masu shekaru 18 zuwa 74. Dukkansu suna aiki a kungiyoyi masu ma'aikata 100 ko fiye a cikin Amurka, Turai da Asiya-Pacific kuma suna amfani da fasaha don dalilai na kasuwanci. An yi amfani da ƙididdiga da ma'auni don shekaru, jinsi, yanki da kuɗin shiga, don haka sakamakon yana wakiltar yawan al'ummar ƙasar aiki. (gartner)

source: www.habr.com

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