ʻO Embracer Group, i kapa ʻia ʻo THQ Nordic, ua paʻi i kāna hōʻike kālā no ka hapaha 2nd o 2019. Ma ka wahi pāʻani, ua hoʻonui ʻia nā kūʻai aku e 117%, ʻoiai ʻo ka mea holoʻokoʻa ua hoʻopau ʻia kēia e ka emi ʻana o 51% i ka ʻoihana kiʻiʻoniʻoni i hoʻohālikelike ʻia i ka makahiki i hala.
No ka wehewehe ʻana i kona kūlana ma ke ʻano he hui paʻa a pale i ka huikau me THQ Nordic GmbH, ua lawe ʻo THQ Nordic i ka inoa Embracer Group i ka hōʻike. Ua mālama ka lālā Vienna (THQ Nordic) i kona inoa. Ua haʻi aku ʻo CEO Lars Wingefors i nā mea hoʻopukapuka kālā ʻo ia a me kāna hui M&A (mergers and acquisitions) i kamaʻilio me nā ʻoihana he kanalima i ka hapaha hope. He "ʻoihana nui" kekahi, inā loaʻa, hiki ke hoʻokumu i kahi hui hana hou e hoʻokaʻawale mai nā mea i loaʻa (THQ Nordic, Koch Media a me Coffee Stain).
Eia naʻe, ua hoʻokūpaʻa ʻo Wingefors ʻaʻole pono ʻo Embracer Group ma ke ʻano he M&A e hoʻonui i kāna ʻoihana, a no laila ʻaʻole pono nā mea hoʻopukapuka e manaʻo e holo wikiwiki ka hui i kēlā ala. ʻO ka hana mua ʻo ka ʻimi ʻana i "nā ʻoihana kūpono me ka moʻomeheu kūpono, nā huahana kūpono a me nā makemake kūpono."
ʻAʻole i kāhāhā ʻia ka THQ Nordic mua ma M&A i ka nui o nā studio a me IP i loaʻa i ka hui i nā makahiki i hala. I kēia ʻAukake, ua kūʻai ʻo Embracer Group i Milestone, Gunfire Games, Goodbye Kansas Game Invest, Game Outlet Europe a me KSM.
Ua ʻōlelo pū ʻo Lars Wingefors he kanawalukūmāono mau papahana ʻo Embrace Group i ka hoʻomohala ʻana, he kanahākūmāiwa ʻaʻole i hoʻolaha ʻia. Eia kekahi, ua hoʻoikaika ka CEO i ka hoʻololi ʻana i ka "mua mua" me ka pahuhopu o ka hoʻolako ʻana i nā pāʻani ʻoi aku ka maikaʻi, nā mea kūʻai aku hauʻoli, a me ka hāʻawi ʻana i ka ROI kiʻekiʻe (hoʻihoʻi i ka hoʻopukapuka) no nā mea hoʻopukapuka.
No ka makahiki kālā aʻe e pau ana i Malaki 2021, ke hoʻomākaukau nei ʻo Embracer Group ma kahi o ʻelua mau pāʻani AAA, a me ka nui o nā hoʻokuʻu AA, me Desperados 3, E luku i nā kānaka āpau, Wasteland 3, Iron Harvest a me Biomutant. Ua ʻike ʻia aia ka hope i ka pae hope o ka hoʻomohala ʻana.
Source: 3dnews.ru