Wahi a kahi noiʻi i alakaʻi ʻia e nā mea loiloi ma Piper Jaffray, kekahi o nā panakō hoʻopukapuka nui loa ma ʻAmelika Hui Pū ʻIa, ʻo ka poʻe mai Generation Z, i hānau ʻia ma waena o 1997 a me 2012, makemake lākou e kamaʻāina me nā hōʻailona hou a me kā lākou huahana ma ka ʻoihana pūnaewele Instagram ma mua o ka. ma kekahi pūnaewele ʻē aʻe.
Ua koho ʻia ʻo Instagram e ʻoi aku ma mua o 70% o nā mea pane, me ka uhi ʻana o ka lehulehu ma waena o nā ʻōpio mai 14 a 18 mau makahiki a hiki i 90%. Ua hele mai ʻo Snapchat ma kahi lua, loaʻa iā ia ma lalo o 50% o nā balota, me ka kaulana o ka app ma mua o Instagram. Hoʻopili ʻia kēia me ka leka uila me 38% o nā balota, SMS me 35%, a me ka hoʻolaha pūnaewele me 30%. ʻO 20% wale nō o nā ʻōpio e hahai i nā brand ma Twitter a ma kahi o 12% wale nō ma Facebook.
Ma kā lākou noiʻi ʻana, ua noiʻi ʻo Piper Jaffray i nā ʻōpio 8000 ma ʻAmelika Hui Pū ʻIa me ka awelika o nā makahiki he 16 mau makahiki. Ua nīnau ka noiʻi i nā nīnau e pili ana i kā lākou mau maʻamau, nā hoʻolimalima, nā hōʻailona makemake a me nā pūnaewele pūnaewele. Ua paʻi koke ʻia nā hopena ma hope o Instagram i ka lā Malaki 19 i hoʻolauna i ka hiki ke kūʻai pololei i ka app network social no kekahi o nā hōʻailona (no ka laʻana, Adidas, Burberry, Dior, H&M, MAC Cosmetics, Nike, NYX, Oscar de la Renta , Prada, Uniqlo, Zara a me nā mea ʻē aʻe).
"ʻOi aku ke kūʻai ʻana ma mua o ka hele wāwae ʻana i loko o kahi hale kūʻai-ʻo ia hoʻi e pili ana i nā mea āu e ʻike ai a aʻo ai ma ke ala," wahi a Instagram i loko o kahi ʻōlelo i ka wā i wehe mua ai i ka hiʻohiʻona hou. "No ka poʻe he nui ma Instagram, ʻo ke kūʻai ʻana he ʻimi leʻaleʻa no ka hoʻoikaika a me ke ala e ʻike ai i nā hōʻailona hou a hoihoi."
Source: 3dnews.ru