Yuav muaj ntau, ntau ntawm nws: yuav ua li cas 5G thev naus laus zis yuav hloov pauv kev lag luam tshaj tawm

Tus nqi ntawm kev tshaj tawm nyob ib puag ncig peb tuaj yeem loj hlob kaum thiab ntau pua zaus. Alexey Chigadayev, tus thawj coj ntawm cov haujlwm digital thoob ntiaj teb ntawm iMARS Tuam Tshoj, tau hais txog yuav ua li cas 5G thev naus laus zis tuaj yeem pab txhawb rau qhov no.

Txog tam sim no, 5G tes hauj lwm tau muab tso rau hauv kev lag luam tsuas yog hauv ob peb lub teb chaws thoob ntiaj teb. Hauv Suav teb, qhov no tau tshwm sim thaum Lub Rau Hli 6, 2019, thaum Ministry of Industry thiab Information Technology tau tshaj tawm tso tawm thawj daim ntawv tso cai rau kev lag luam siv 5G mobile networks. Lawv tau txais Tuam Tshoj Telecom, Tuam Tshoj Mobile, China Unicom thiab Tuam Tshoj Tshaj Tawm Network. 5G tes hauj lwm tau siv hauv kev sim hom hauv Suav teb txij li xyoo 2018, tab sis tam sim no cov tuam txhab tuaj yeem xa lawv mus rau kev lag luam siv. Thiab lub Kaum Ib Hlis 2019, lub teb chaws twb pib tsim 6G technology.

Kev sib txuas lus thib tsib hauv tebchaws Russia npaj ua ntej tso tawm nyob rau hauv ntau lab-ntxiv lub nroog nyob rau hauv 2021, txawm hais tias frequencies tseem tsis tau muab faib rau qhov no.

Ib puag ncig tshiab ntawm kev sib txuas lus evolution

Txhua tiam dhau los ntawm tes hauj lwm muaj nws tus kheej txoj kev xa cov ntaub ntawv. 2G thev naus laus zis yog lub sijhawm ntawm cov ntaub ntawv ntawv. 3G - xa cov duab thiab cov lus luv luv. 4G kev sib txuas tau muab peb lub peev xwm los rub tawm cov yeeb yaj kiab thiab saib cov kev tshaj tawm nyob.

Niaj hnub no, txawm tias cov neeg nyob deb ntawm kev siv thev naus laus zis tau ua tiav rau qhov kev zoo siab rau kev qhia txog 5G.

Kev hloov mus rau 5G txhais li cas rau cov neeg siv khoom?

• Nce bandwidth - kev sib txuas hauv Is Taws Nem yuav nrawm dua thiab yooj yim dua.
• Tsawg kawg video latency thiab siab daws teeb meem, uas txhais tau tias muaj ntau tshaj plaws.

Qhov tshwm sim ntawm 5G thev naus laus zis yog qhov kev tshwm sim thev naus laus zis loj uas yuav muaj kev cuam tshuam rau txhua qhov chaw hauv zej zog. Nws tuaj yeem hloov pauv qhov chaw ntawm kev lag luam thiab PR. Txhua qhov kev hloov pauv dhau los tau coj nrog nws cov kev hloov pauv zoo hauv kev tshaj xov xwm, suav nrog cov qauv thiab cov cuab yeej rau kev sib cuam tshuam nrog cov neeg tuaj saib. Txhua lub sij hawm nws coj mus rau ib tug kiv puag ncig nyob rau hauv lub ntiaj teb no ntawm advertising.

Ib puag ncig tshiab ntawm kev txhim kho kev tshaj tawm

Thaum qhov kev hloov pauv mus rau 4G tshwm sim, nws tau pom tseeb tias kev ua lag luam loj dua li cov lej ntawm tag nrho cov khoom siv thiab cov neeg siv siv cov thev naus laus zis no. Nws lub ntim tuaj yeem piav qhia luv luv los ntawm cov qauv hauv qab no:

4G lag luam ntim = tus naj npawb ntawm cov khoom siv ntawm 4G network cov neeg siv * tus naj npawb ntawm cov ntawv thov ntawm cov neeg siv khoom siv * ARPU tus nqi (los ntawm Askiv Cov nyiaj tau los nruab nrab ntawm ib tus neeg siv - cov nyiaj tau los nruab nrab rau ib tus neeg siv) ntawm daim ntawv thov.

Yog tias koj sim ua cov qauv zoo sib xws rau 5G, tom qab ntawd txhua tus sib npaug yuav tsum tau nce kaum npaug. Yog li ntawd, kev lag luam ntim nyob rau hauv cov nqe lus ntawm tus naj npawb ntawm cov terminals, txawm tias raws li cov feem ntau conservative kwv yees, yuav tshaj 4G lag luam pua ​​pua ntawm lub sij hawm.

5G thev naus laus zis yuav nce qhov kev tshaj tawm los ntawm qhov kev txiav txim loj, thiab txog tam sim no peb tseem tsis tau nkag siab tias peb tab tom tham txog tus lej dab tsi. Qhov tsuas yog qhov peb tuaj yeem hais nrog qhov tseeb yog tias yuav muaj ntau heev.

Nrog rau qhov tshwm sim ntawm 5G, kev sib raug zoo ntawm cov tshaj tawm thiab cov neeg siv khoom yuav txav mus rau qib tshiab zoo. Page loading lub sij hawm yuav tsawg. Banner advertising yuav maj mam hloov los ntawm kev tshaj tawm video, uas, raws li cov kws tshaj lij, yuav tsum tau nce CTR (nias-los ntawm tus nqi, qhov piv ntawm tus lej ntawm cov clicks rau tus naj npawb ntawm impressions). Txhua qhov kev thov tuaj yeem tau txais tam sim ntawd, uas nyob rau hauv lem yuav xav tau cov lus teb tam sim ntawd.

Kev tshaj tawm 5G yuav ua rau muaj kev loj hlob tseem ceeb hauv kev lag luam tshaj tawm. Qhov no yuav yog ib qho kev tshwm sim rau qhov tshwm sim ntawm cov tuam txhab tshiab uas muaj peev xwm hloov kho kev lag luam radically. Cov txiaj ntsig nyiaj txiag tseem nyuaj rau kwv yees. Tab sis yog hais tias peb coj mus rau hauv tus account lub keeb kwm ntawm txoj kev loj hlob ntawm lub network, peb muaj peev xwm hais tias peb tab tom tham txog ib tug ntau yam ntawm nce nyob rau hauv ntim - tsis txawm ntau txhiab, tab sis ntau txhiab lub sij hawm.

Kev tshaj tawm yuav zoo li cas?

Yog li yuav ua li cas raws nraim 5G tes hauj lwm hloov pauv kev lag luam tshaj tawm? Ntau qhov kev txiav txim siab twb tuaj yeem kos los ntawm tus qauv ntawm Tuam Tshoj.

Ntau lub davhlau ya nyob twg uas qhia kev tshaj tawm

Cov txiaj ntsig tseem ceeb ntawm 5G yog tus nqi qis qis qis thiab kev siv hluav taws xob tsawg. Qhov no tso cai rau koj los ua ke txhua yam nyob ib ncig ntawm lub cuab yeej rau hauv ib qho system: lub xov tooj ntawm tes yuav tawg nrog cov lus ceeb toom uas yuav los ntawm lub tub yees, lub tshuab ntxhua khaub ncaws, thiab tej zaum cov rooj tog thiab khaub ncaws. Hauv lwm lo lus, txhua yam khoom nyob ib puag ncig yuav tuaj yeem tsim tau ib qho kev txawj ntse ib puag ncig.

Raws li kev txheeb cais, txhua pua tus neeg muaj txog 114 cov khoom siv. Nrog 5G, daim duab no tuaj yeem nce mus rau 10 txhiab.

Ntau immersion

Yog tias 3G yog lub sijhawm ntawm cov duab thiab cov ntawv, thiab 4G yog lub sijhawm ntawm cov yeeb yaj kiab luv luv, tom qab ntawd hauv 5G era, kev tshaj tawm hauv online yuav dhau los ua qhov tseem ceeb ntawm kev tshaj tawm. Cov thev naus laus zis tshiab yuav ua rau muaj kev cuam tshuam rau kev txhim kho cov qauv kev sib cuam tshuam xws li VR thiab holographic projections.

Qhov kev tshaj tawm yuav zoo li cas? Qhov no yog ib qho kev sib tw ntawm 5G era. Ua hauj lwm ntawm qhov immersion nyhuv tej zaum yuav tuaj rau pem hauv ntej. Nrog kev txhim kho kev pom thiab kev nkag mus rau hauv cov txheej txheem, bloggers thiab xov xwm yuav muaj peev xwm tshaj tawm lawv qhov chaw nyob ib puag ncig raws li qhov ua tau, tsis hais nyob deb.

HTML5 Landing Pages Hloov Apps

Vim li cas rub tawm daim ntawv thov yog tias koj tuaj yeem nkag mus rau nplooj ntawv huab hauv ob peb vib nas this thiab kaw nws tam sim ntawd tom qab koj ua tiav qhov kev xav tau?

Txoj cai no siv tau rau txhua qhov software. Vim li cas rub tawm ib yam dab tsi thaum koj tuaj yeem tau txais kev nkag mus sai rau txhua qhov chaw?

Nyob rau tib lub sijhawm, kev txhim kho ntawm kev lees paub thev naus laus zis yuav tshem tawm lub tswv yim ntawm kev sau npe / nkag mus rau txhua qhov chaw. Vim li cas nkim sij hawm rau qhov no los them rau cov khoom / kev pabcuam, sau cov lus hauv ib tsab xov xwm, lossis hloov nyiaj rau cov phooj ywg, yog tias txhua yam no tuaj yeem ua tiav siv lub ntsej muag lossis retina scan?

Qhov no txhais li cas rau cov neeg tshaj tawm? Tus qauv kev ntsuas tus neeg siv khoom yuav hloov mus rau kev nkag siab txog tus cwj pwm coj cwj pwm. H5 nplooj ntawv yuav tsis muaj tag nrho cov ntaub ntawv tus kheej. Yog li ntawd, tus qauv tshiab yuav tsum tau rov ua dua li txoj hauv kev uas, raws li kev ua haujlwm luv luv ntawm kev sib cuam tshuam, nws tuaj yeem tsim tau tus neeg siv khoom portrait. Qhov tseeb, cov tuam txhab yuav tsuas muaj ob peb lub vib nas this kom nkag siab tias leej twg nyob ntawm lawv xub ntiag thiab nws xav tau dab tsi.

Txawm ntau usability

Thaum kawg ntawm 2018, 90 lub teb chaws muaj sau npe ntau tshaj 866 lab nyiaj, uas yog 20% ​​ntau dua li xyoo 2017. Daim ntawv tshaj tawm qhia tau hais tias kev lag luam them nyiaj txawb tau ua tiav $ 2018 nphom hauv kev lag luam ib hnub hauv 1,3 (ob npaug ntawm cov nyiaj ntsuab pauv). Pom tseeb, txoj kev no yuav yog qhov tseem ceeb ntxiv rau cov neeg siv khoom zoo tib yam.

Kev paub lub ntsej muag thev naus laus zis yuav ua kom cov txheej txheem yuav khoom sai li sai tau. Hauv lub ntiaj teb zoo tshaj plaws ntawm kev tshaj tawm, nws yuav zoo li no: tus neeg siv khoom pom cov ntaub ntawv hais txog cov khoom lossis kev pabcuam, nyiam nws, thiab thaum thib ob nws tso cai rau kev yuav khoom thiab them nyiaj. Kev paub lub ntsej muag technology twb tau siv nyob rau hauv ntau lub nroog loj.

Ib puag ncig tshiab ntawm kev txhim kho ntawm kev muaj tiag virtual qhib qhov kev tawm tsam tshiab rau cov neeg siv khoom. Cov ntaub ntawv hais txog qhov chaw nyob, keeb kwm kev yuav khoom, kev txaus siab thiab kev xav tau - qhov no yog cov ntaub ntawv hais txog cov neeg siv thiab muaj peev xwm ua haujlwm nrog lawv uas cov neeg muag khoom yav tom ntej yuav tawm tsam.

Kev daws teeb meem kev dag ntxias

Advertisers, advertising networks, thiab cov koom haum ua lag luam raug kev dag ntxias. Qhov kawg yog qhov nyuaj tshaj plaws. Lawv ua haujlwm nrog cov tshaj tawm thiab cov tes hauj lwm raws li kev them nyiaj ua ntej, thiab tom qab ntawd cia siab tias yuav tau them nyiaj los ntawm cov neeg tshaj tawm, uas tej zaum yuav tsis kam them rau ib feem ntawm txoj haujlwm.

Автоматическая обработка данных (datamation) и развитие интернета вещей позволят стандартизировать статистические модули межсетевого протокола (Internet Protocol, IP). Поток данных увеличится в разы, но вырастет и уровень транспарентности интернета. Таким образом, проблема фрода будет решена на самом глубоком уровне основного кода данных.

Ntau tshaj 90% ntawm cov tsheb khiav yog video

Kev sib kis ceev hauv 5G tes hauj lwm yuav ncav cuag 10 Gbit / s. Qhov no txhais tau hais tias cov neeg siv xov tooj ntawm tes tuaj yeem rub tawm cov yeeb yaj kiab siab txhais tau tsawg dua ib pliag. PwC's Tuam Tshoj Kev Lom Zem thiab Kev Lag Luam Kev Lag Luam Outlook 2019-2023 tsab ntawv ceeb toom qhia txog ob qho txiaj ntsig tseem ceeb ntawm kev txav mus rau 5G: nce ntxiv thiab qis dua latency. Raws li Intel thiab Ovum, kev khiav tsheb ntawm txhua tus neeg siv 5G yuav tsum nce mus rau 2028 GB txhua hli los ntawm 84,4.

Cov yeeb yaj kiab luv luv yog ib ceg ntawm kev tsim khoom thiab kev tshaj tawm.

Tus naj npawb ntawm cov yeeb yaj kiab luv luv tau loj hlob sai. Nyob rau hauv lub tshav pob ntawm video advertising, ib tug ua tiav cov saw ntawm cov ntsiab lus kev npaj, video shooting, tom qab tsim tawm, tshaj tawm thiab kev soj ntsuam cov ntaub ntawv twb tau tsim.

Conservative kwv yees hais tias nyob rau hauv Tuam Tshoj ib leeg tam sim no muaj kaum tawm txhiab lub koom haum tshaj tawm ua yeeb yaj kiab luv luv. Yuav muaj ntau dua ntawm lawv, thiab kev tsim khoom yuav pheej yig dua.

Muaj ntau cov yeeb yaj kiab luv luv, tab sis qhov kev loj hlob tawg no ua rau muaj lus nug ntau rau cov neeg tshaj tawm: qhov twg yog daim duab thiab qhov twg yog spam? Nrog rau qhov tshwm sim ntawm 5G, yuav muaj ntau lub platform rau lawv qhov chaw, nrog rau cov qauv tshiab ntawm kev tshaj tawm kev sib koom ua ke. Qhov no yog lwm qhov kev sib tw. Yuav ua li cas los sib piv video kev ua tau zoo nyob rau hauv txawv platforms? Yuav ua li cas txhawb cov yeeb yaj kiab luv luv ntawm cov platform tshiab?

AI yog lub hauv paus ntawm kev lag luam yav tom ntej

Thaum 5G thev naus laus zis dhau los ua neeg paub tab, kev txawj ntse txawj ntse yuav tsis nyob ntawm qhov chaw kho vajtse lawm. Nws yuav muaj peev xwm siv lub tshuab xam zauv ntawm cov ntaub ntawv chaw nyob txhua qhov chaw thiab txhua lub sijhawm.

Cov thawj coj muaj tswv yim yuav muaj sijhawm los sau ntau cov ntaub ntawv hais txog cov neeg siv khoom thoob plaws ntiaj teb, thiab kev txawj ntse txawj ntse, los ntawm kev kawm tus kheej, yuav tuaj yeem tawm tswv yim rau cov ntawv muaj peev xwm ua tau zoo, kev tshaj tawm layouts, cov khoom tsim, cov vev xaib, thiab lwm yam. . Tag nrho cov no yuav siv sij hawm vib nas this.

Thaum Lub Kaum Ib Hlis 11, 2017, thaum lub ntiaj teb nto moo Singles 'Hnub (hnub so Suav niaj hnub ua kev zoo siab rau lub Kaum Ib Hlis 11), "tus tsim tua neeg" AI Luban twb tau ua haujlwm ntawm Alibaba platform - ib qho algorithm uas tuaj yeem tsim 8 txhiab banners txhua ob. tsis muaj repetitions. Puas yog koj tus tsim qauv tsis muaj zog?

Kev ua si yog cov tshaj tawm tshaj tawm thiab tseem ceeb tshaj tawm platforms

Hauv 2018, cov nyiaj tau los ntawm kev muag khoom hauv Suav ua lag luam tau txog $ 30,5 nphom, nce 5,3% piv rau 2017. Nrog rau qhov tshwm sim ntawm 5G, kev lag luam kev ua si yuav ua rau muaj kev txhim kho tshiab. Kev ua si hauv online tau dhau los ua qhov loj tshaj plaws kev tshaj tawm platform, uas yuav ua rau nce nqi ntawm kev tshaj tawm nws tus kheej.

Niaj hnub no, qhov zoo ntawm koj lub cuab yeej txiav tawm qee qhov kev ua si uas koj tuaj yeem ua si. Txhawm rau khiav ntau ntawm lawv koj xav tau cov khoom siv zoo. Hauv lub ntiaj teb 5G nrog cov thev naus laus zis ntau dua, cov neeg siv yuav tuaj yeem khiav txhua qhov kev ua si ntawm txhua lub cuab yeej siv cov chaw taws teeb servers, suav nrog cov xov tooj ntawm tes uas paub tseeb tias yuav dhau los ua nyias.

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Ntau qhov kev hloov pauv nag hmo zoo li niaj hnub thiab niaj hnub no. Nyob rau hauv 2013, lub ntiaj teb no active Internet cov neeg siv nws yog kwv yees li 2,74 billion tus neeg. Txog Lub Rau Hli 30, 2019, daim duab no, raws li Internet World Stats (IWS), nce Txog li 4,5 billion. Nyob rau xyoo 2016, StatCounter tau sau ib qho kev hloov pauv tseem ceeb: tus naj npawb ntawm kev sib txuas hauv Is Taws Nem siv cov khoom siv mobile. tshaj tus naj npawb ntawm kev nkag mus rau lub ntiaj teb network los ntawm tus kheej lub computer. Txog thaum tsis ntev los no, 4G thev naus laus zis zoo li kev tawg, tab sis tsis ntev 5G yuav dhau los ua qhov tshwm sim niaj hnub.

Tau qhov twg los: www.hab.com