Kev xam phaj nrog DHH: tham txog teeb meem nrog App Store thiab kev txhim kho email tshiab Hey

Kuv tham nrog Hey tus thawj coj, David Hansson. Nws paub rau cov neeg tuaj saib Lavxias raws li tus tsim tawm ntawm Ruby on Rails thiab co-founder ntawm Basecamp. Peb tau tham txog kev thaiv Hey hloov tshiab hauv App Store (txog qhov xwm txheej), kev nce qib ntawm kev pabcuam kev tsim kho thiab cov ntaub ntawv ntiag tug.

Kev xam phaj nrog DHH: tham txog teeb meem nrog App Store thiab kev txhim kho email tshiab Hey
@DHH ntawm Twitter

Muaj dab tsi tshwm sim

Post kev pabcuam Hlo.com los ntawm cov neeg tsim tawm Basecamp tau tshwm sim hauv App Store thaum Lub Rau Hli 15 thiab yuav luag tam sim ntawd ntaus cov xov xwm xov xwm loj. Qhov tseeb yog tias tsis ntev tom qab tso tawm qhov kho qhov kho tau tso tawm rau daim ntawv thov, tab sis Apple cov kws tshaj lij tsis lees paub.

Lawv kuj tau hem kom tshem tus email tus neeg siv khoom ntawm lub khw. Raws li lawv, Hav developers tau ua txhaum txoj cai 3.1.1 thiab tsis siv In-App Purchase API mechanism los muag subscriptions. Hauv qhov no, lub tuam txhab tau txais 30% commission ntawm txhua qhov kev sib pauv.

Cov neeg sau ntawv ntawm daim ntawv thov yog Jason Fried thiab David Hansson (David Heinemeier Hansson) - tsis pom zoo rau qhov kev xav tau no. Lawv tau hais tias cov nqe lus sib raug tsis raug siv rau hauv lawv rooj plaub, txij li cov neeg siv khoom siv them nyiaj rau kev tso npe ntawm lub vev xaib raug cai, thiab siv daim ntawv thov mobile tsuas yog nkag mus rau hauv lub kaw lus. Spotify thiab Netflix ua haujlwm zoo ib yam.

Dab tsi kawg

Qhov kev sim no tau siv sijhawm ntau lub lis piam thiab xaus rau thaum lub Rau Hli kawg. Apple kawg pom zoo qhov hloov tshiab, tab sis Hey yuav tsum tau ntxiv qhov kev pabcuam pub dawb tshiab kom tau txais ib puag ncig ntawm kev yuav khoom hauv app. Cov neeg siv tam sim no tuaj yeem tsim tus email ib ntus rau 14 hnub.

Cov neeg sawv cev ntawm lub koom haum (ua ntej WWDC) Kuj hais, uas yuav tsis ncua kev ruaj ntseg hloov tshiab rau cov ntawv thov thiab yuav tso cai rau koj rov hais dua ib qho kev ua txhaum cai ntawm khw muag khoom.

Txawm hais tias yeej qhov nruab nrab, David Hansson tsis txaus siab rau qhov kev txiav txim siab. Nws ntseeg tias yav tom ntej, Apple Corporation tej zaum yuav txuas ntxiv siv nws txoj haujlwm tseem ceeb hauv kev ua lag luam los ua kom muaj kev kub ntxhov rau cov neeg tsim khoom siv ntawm nws qhov kev txiav txim siab.

Peb tau sib tham txog qhov xwm txheej kom qhia meej qee cov ntsiab lus thiab cov phiaj xwm rau kev txhim kho Hey.

App Store zaj dab neeg tseem tab tom tham dav dav. Qhia rau peb tias "kev ua haujlwm" koj xav li cas thaum Apple tsis kam tshaj tawm thawj qhov hloov tshiab? Qhov xwm txheej ntawm kev yuav khoom hauv app yuav ua li cas tom qab koj qhov hloov tshiab tau pom zoo? Peb puas tuaj yeem cia siab tias yuav muaj kev hloov pauv hauv thaj chaw los ntawm kev tswj hwm qhov kev xav?

Thaum kawg peb tau txais txoj cai tso daim ntawv thov hauv App Store yam tsis muaj kev yuav khoom hauv app thiab 30% commission. Muaj tseeb, rau qhov no peb raug yuam kom muab lwm txoj kev pabcuam dawb, uas kuv tsis txaus siab rau. Tab sis tsis muaj dab tsi ua tau. Txawm hais tias Apple cov kev coj ua tam sim no tau kawm los ntawm European thiab Asmeskas cov tswj hwm.

Lus nug thiab teb: Lus Askiv
1. Qhov xwm txheej ntawm App Store tseem tau txais kev saib xyuas ntau, yog li cia peb pib qhov ntawd. Koj thiab koj pab neeg tau txiav txim siab dab tsi thaum Apple thawj zaug tsis kam tshaj tawm qhov hloov tshiab? Qhov kev tsis txaus siab IAP tau nce qib li cas tam sim no uas qhov hloov tshiab tau pom zoo? Yuav ua li cas kev tswj hwm kev txhim kho peb yuav tsum cia siab rau yav tom ntej?

Thaum kawg peb tau yeej txoj cai muaj nyob hauv App Store yam tsis tau them 30% tus nqi lossis muab IAP. Peb yuav tsum muab cov kev pabcuam pub dawb sib txawv, uas kuv tsis nyiam, tab sis yog li nws mus. Apple tab tom ntsib kev tshuaj xyuas hnyav hauv EU thiab Asmeskas tam sim no.

Ntawm no DHH tau hais txog kev tshawb nrhiav los ntawm US Department of Justice thiab European Commission, uas tau pib thaum lub Rau Hli kawg. Lawv txoj hauj lwm tsimseb Apple txoj cai yog "xaiv" hauv qhov xwm txheej thiab txawv ntawm lub tuam txhab mus rau lub tuam txhab. European regulator twb muaj lawm ua tau thawj qhov kev txiav txim siab. Cov khw yuav tsum ceeb toom rau cov neeg tsim khoom ntawm lawv lub hom phiaj tshem tawm daim ntawv thov 30 hnub ua ntej, qhia txog cov laj thawj. Lawv kuj yuav tsum rov sau cov cai ntawm lub xaib ua lus yooj yim thiab nkag siab.

Ntawm WWDC lawv tau hais tias lawv yuav muab lub sijhawm los thov kev ua txhaum cai tshwj xeeb ntawm App Store cov cai. Koj puas xav tias qhov no txaus rau qib kev ua si rau cov neeg tsim khoom me? Cov khoom zoo li Hey puas tuaj yeem sib tw nrog cov neeg loj heev xws li Gmail (G Suite) thiab Netflix?

Los ntawm tsis muaj txhais tau tias, nws yog me me, nominal, kauj ruam tom ntej. Tab sis kuv cia siab tias nws yuav yog ib qho kev txhawb zog hauv cov txheej txheem ntawm kev ua kom zoo rau txhua tus players.

Lus nug thiab teb: Lus Askiv
2. Koj puas ntseeg tias Apple qhov kev txiav txim siab ua ntej WWDC los hloov kho txoj hauv kev uas lawv daws qhov kev thov rov hais dua yog txaus los ua kom muaj kev ua si rau cov neeg tsim khoom me? Puas yog cov khoom xws li HEY thaum kawg tau txais txoj hauv kev los sib tw nrog cov nyiam Gmail (G Suite) thiab Netflix?

Tsis yog kiag li. Nws yog ib qho me me, yuav luag token, nqis mus tom ntej. Tab sis cia siab tias nws yog qhov pib ntawm kev ua haujlwm tiag tiag kom qib kev ua si.

Puas yog kev txaj muag cuam tshuam rau pab pawg txhim kho? Nws tsis yog txhua txhua hnub uas txhua tus neeg tham txog koj cov khoom ... Thov qhia rau peb txog cov kws tshaj lij no - puas muaj qee qhov sib tshooj nrog cov neeg ua haujlwm ntawm Basecamp? Koj nrhiav neeg ua haujlwm li cas thiab koj puas npaj yuav nthuav koj cov neeg ua haujlwm?

Nws yog thawj ob lub lis piam nyuaj, ua rau muaj kev ntxhov siab thiab ua haujlwm ntau dhau. Tsis yog lub sijhawm lom zem, thiab kuv zoo siab tias nws dhau lawm. Pab neeg tom qab Basecamp tab tom ua haujlwm ntawm Hav. Tab sis raws li peb cov kev pabcuam email tau dhau los ua tiav, peb npaj yuav ntiav cov neeg ua haujlwm tshiab hauv lub hlis tom ntej. Peb yuav tshaj tawm txhua qhov chaw ua haujlwm rau https://basecamp.com/jobs.

Lus nug thiab teb: Lus Askiv
3. Puas yog qhov kev tshaj tawm no cuam tshuam rau kev coj ncaj ncees ntawm koj pab neeg ua haujlwm? Nws tsis yog txhua hnub uas zoo li txhua tus tab tom tham txog koj cov khoom… Koj puas tuaj yeem qhia kuv ntxiv txog pab pawg engineering? Puas yog nws nyob rau hauv ib txoj kev sib tshooj nrog pab pawg tom qab Basecamp? Puas muaj cov neeg ua haujlwm ntawm ob qho khoom ib zaug? Koj puas tau caw koj cov npoj yaig qub los ua haujlwm HEY? Koj tau xaiv thawj cov tswv cuab ntawm pab pawg no li cas thiab koj ua li cas los nthuav nws?

Nws yog crushing thawj ob lub lis piam. Ua rau muaj kev ntxhov siab thiab ua haujlwm dhau. Tsis yog lub sijhawm zoo siab. Kuv zoo siab tias peb dhau los tam sim no. Nws yog tib pab neeg uas khiav Basecamp. Tab sis tam sim no hais tias HEY yog ib qho kev vam meej loj peb yuav ntiav ntau heev nyob rau ob peb hlis tom ntej no. Tag nrho cov ntawv tshaj tawm tshwm rau basecamp.com/job.

Hauv Basecamp xav txogtias cov haujlwm algorithmic thiab lej hauv kev xam phaj tsis pab nrhiav neeg tsim khoom. Tshwj xeeb, DHH ntseeg tias txoj hauv kev zoo tshaj plaws los ntsuas tus neeg thov kev txawj ntse yog los tshuaj xyuas cov cai uas lawv tau sau thiab sib tham txog cov teeb meem tiag tiag thiab muaj peev xwm.

Raws li kuv nkag siab nws, Hav yog tus cwj pwm los ntawm ntau cov kev daws teeb meem ib txwm muaj piv rau Basecamp. Nrog rau qhov nyuaj ntxiv, nws nyuaj npaum li cas kom pab pawg me? Koj hais tias koj tab tom siv lub tsev qiv ntawv uas tsim cov ntsiab lus UI raws li WebView HTML? Qhov kev txiav txim siab no puas pab cuam tshuam cov neeg ua haujlwm loj hlob?

Yog lawm, peb yuav tham txog peb cov thev naus laus zis tshiab me ntsis tom qab xyoo no. Peb tau ua haujlwm hnyav los xyuas kom meej tias Hey tuaj yeem tsim thiab txhawb nqa los ntawm pab pawg me.

Lus nug thiab teb: Lus Askiv
4. Nws yog kuv txoj kev nkag siab tias HEY suav nrog ntau dua ntawm cov kev daws teeb meem UI ib txwm piv rau, hais tias, Basecamp. Muab qhov nyuaj ntxiv, nws puas yog qhov nyuaj los ua kom cov pab pawg tsim kho me me? Raws li Sam Stephenson, koj txawm tsim lub tsev qiv ntawv uas tsim cov UI cov ntsiab lus raws li koj lub vev xaib saib 'HTML. Qhov kev txiav txim siab no puas pab txo cov neeg ua haujlwm?

Yog lawm, peb yuav nthuav tawm tag nrho peb cov thev naus laus zis tshiab tom qab xyoo no. Peb tau ua haujlwm hnyav los xyuas kom meej tias HEY tuaj yeem tsim los ntawm pab pawg me, thiab tswj hwm ib yam nkaus.

Thaum sib tham ntawm Railsconf 2020, DHH sau tseg, tias tsuas yog ob pab pawg ntawm peb tus neeg ua haujlwm ntawm cov ntawv thov mobile rau Hey. Raws li rau technology, lawv siv tsev qiv ntawv Turbolinks txhawm rau ua kom nrawm nplooj ntawv - nws ua cov ntawv xa los ntawm tus neeg siv thiab tsis xav tau rails-ua. Cov neeg tsim khoom kuj tau muab tso ua ke ib lub tsev qiv ntawv tshiab rau UI: nws hloov lub vev xaib saib rau hauv cov ntawv qhia zaub mov. Hauv kev xav lawv tab tom npaj tso tawm rau qhib qhov chaw.

Hav yog raws li HTML yooj yim, uas yog qhov xav tsis thoob me ntsis rau cov khoom siv niaj hnub no. Koj tau xaiv server-sab rendering, tab sis siv ntau txoj kev daws teeb meem raws li cov thev naus laus zis tshiab. Puas yog koj nyuaj rau koj lub cev kom sawv tawm ntawm cov chaw xa email tseem ceeb?

Peb tsis nyiam ua kom nyuaj vim tias txoj hauv kev no ua haujlwm. Yog li, nrog kev siv zog me me koj tuaj yeem ua tau ntau ntxiv. Lub peev xwm los sawv tawm ntawm cov neeg muab kev pabcuam "txhawj xeeb" email yog qhov zoo tshaj plaws, tab sis tsis yog lub hom phiaj. Lub hom phiaj yog los tsim cov khoom zoo uas peb pab pawg me tuaj yeem txaus siab rau.

Lus nug thiab teb: Lus Askiv
5. HEY qhov kev tsom mus rau qhov qub HTML yog qhov xav tsis thoob rau cov khoom siv niaj hnub no. Koj tau daig nrog server-sab rendering thaum ua haujlwm ntau cov kev daws teeb meem kom tau txais txiaj ntsig los ntawm kev tsim kho tshiab niaj hnub. Puas yog koj khaws tej yam 'yooj yim' los ua ib nqe lus hais txog cov qauv kev ua txhaum ntawm cov chaw muab kev pabcuam email tseem ceeb?

Peb khaws tej yam yooj yim dua vim nws ua haujlwm! Nws tso cai rau ib pab neeg me ua ntau yam ntxiv. Ua ib lub ntsiab lus hais tias niaj hnub complex tsis tsim nyog yog ib tug zoo lawm, tab sis nws tsis yog lub ntsiab lus. Lub ntsiab lus yog tsim kom muaj cov khoom lag luam zoo nrog ib pab pawg me hauv txoj hauv kev uas peb tuaj yeem txaus siab rau peb tus kheej.

Nyob rau nruab nrab Lub Rau Hli, hauv kev xam phaj nrog raws tu qauv, David tau hais tias cov neeg siv email niaj hnub tau rov tsim dua qhov xwm txheej los ntawm TV series Seinfeld. Xav tias lawv paub zoo dua qhov koj xav tau, thiab yog tias koj tsis nyiam nws, koj tuaj yeem mus rau lwm qhov. Cov neeg tsim khoom ntawm Hey tab tom siv zog los hloov lub xeev ntawm cov xwm txheej no, thiab yog tias tsis kov yeej monopolies, ces tsawg kawg ua ib kauj ruam hauv kev coj ua no.

Wb tham txog kev sib koom email. Koj tau ua haujlwm sai sai thiab tau cog lus tias yuav ua tib zoo saib xyuas qhov muaj peev xwm tsis zoo hauv koj cov kev pabcuam. Dab tsi nta koj twb tau siv los ua kom muaj kev ruaj ntseg ntawm cov neeg siv cov ntaub ntawv, thiab cov twg koj npaj yuav siv yav tom ntej?

Peb tsis tau xav tias pej xeem txuas mus rau cov ntawv tuaj yeem ua rau muaj kev tsim txom. Peb rov qab mus rau qhov pib thiab yuav xav txog yuav ua li cas txhim kho nws. Thaum peb tso tawm cov yam ntxwv tshiab rau Hav, peb xav kom paub tseeb tias lawv raug coj los ua kom raug thiab tsis ua txhaum rau leej twg txoj cai.

Lus nug thiab teb: Lus Askiv
6. Cia peb tham txog qhov kev tsis sib haum xeeb tsis ntev los no nyob ib puag ncig ntawm email sib koom feature. Koj tau ua tsis taus nws tam sim ntawd thiab tau cog lus tias yuav nco ntsoov ntau dua ntawm koj cov kev pabcuam muaj peev xwm rau kev tsim txom. Koj twb tau xaiv dab tsi los ua kom muaj kev ruaj ntseg ntawm koj cov neeg siv cov ntaub ntawv thiab dab tsi ntxiv koj npaj yuav ua?

Peb tsis tau xav tias pej xeem txuas feature los ntawm kev tsim txom lub kaum sab xis. Yog li peb muab nws rov qab rau ntawm daim duab kos kom txog thaum peb tuaj yeem ua tau zoo dua. Thaum muaj ib yam dab tsi tshwm sim hauv hey.com, lawv yuav tsum muaj peev xwm ntseeg tau tias nws ua tiav thiab pom zoo.

Thaum pib, Hav tso cai rau koj los tsim cov ntawv txuas mus rau email kev sib tham thiab qhia rau lwm tus neeg. Nyob rau tib lub sijhawm, nws cov neeg koom nrog tsis tau txais kev ceeb toom txog nws. Cov neeg tsim tawm tau kaw ib ntus kev xaiv sib koom los tiv thaiv kev tsim txom. Nws yuav raug xa rov qab thaum nws ua tau raws li lub tuam txhab cov qauv kev nyab xeeb sab hauv.

Tsis tas li ntawd, cov neeg sau ntawv ntawm kev xa ntawv tau ua haujlwm rau lwm yam kev ruaj ntseg - tiv thaiv dej nyab thiab "taug qab pixelsΒ», taug qab qhib ntawv. Kuj tsim tawm ua raws Shield system, uas tiv thaiv lub thawv xa ntawv los ntawm cov lus uas muaj kev hais lus nruj thiab kev tsim txom.

Koj feem ntau tham txog qhov tseem ceeb npaum li cas kom muaj kev sib txuas lus zoo thaum sau ntawv - tshwj xeeb tshaj yog rau cov neeg tsim khoom. Thaum cov ntaub ntawv yuav khoom hauv app tseem tab tom ua, koj pom koj tus kheej yog ib tus neeg tuaj yeem tiv thaiv koj qhov kev xav ntawm Twitter.

Qhia peb li cas kev sib pauv tswv yim uas ua rau yug Hey ua haujlwm hauv koj lub tuam txhab? Lub tswv yim ntawm cov khoom tau hloov li cas hauv ob peb xyoos dhau los? Koj puas txaus siab rau cov txiaj ntsig, lossis peb yuav tsum xav tias yuav hloov pauv ntau ntxiv rau yav tom ntej?

Kuv tau sau cov ntawv tshaj tawm hauv online tau yuav luag 25 xyoo thiab txuas ntxiv xyaum. Basecamp tau tsim los ntawm qhov pib los ua ib lub tuam txhab tsom mus rau kev sib txuas lus ntawm cov ntawv nyeem - qhov no yog lub xeev xwm txheej rau peb. Kuv xav tias Hey muaj lub tswv yim muaj zog, tab sis tau kawg peb yuav nthuav dav thiab txhim kho peb cov khoom yav tom ntej.

Lus nug thiab teb: Lus Askiv
7. Koj feem ntau tham txog qhov tseem ceeb ntawm kev muaj kev sib txuas lus zoo, tshwj xeeb tshaj yog rau cov neeg tsim khoom. Thaum lub sijhawm IAP teeb meem koj tau ua pov thawj tias koj tus kheej muaj peev xwm sawv ntawm koj hauv Twitter. Koj puas tau npaj cov ntawv sib pauv tswv yim uas coj mus rau kev txhim kho HEY li cas? Cov khoom lag luam tau hloov pauv li cas hauv ob xyoos no? Koj puas zoo siab nrog cov txiaj ntsig lossis peb yuav tsum xav tias yuav muaj kev hloov pauv loj nyob rau yav tom ntej?

Kuv tau sau ntawv rau lub vev xaib tau 25 xyoo. Kuv pheej xyaum! Thiab peb yog ib lub koom haum sau ntawv heev ntawm Basecamp. Tau txij thaum pib. Yog li txhua yam uas tuaj lawm. Kuv xav tias HEY lub zeem muag tseem ceeb yog qhov muaj zog heev, tab sis tau kawg peb yuav nthuav dav thiab ua kom zoo dua.

Ua tsaug rau koj nyeem. Yog tias koj pom cov qauv no nthuav, kuv yuav txuas ntxiv mus.

Kuv muaj dab tsi ntxiv ntawm Habre:

Tau qhov twg los: www.hab.com

Ntxiv ib saib