{"id":123637,"date":"2025-04-23T15:05:07","date_gmt":"2025-04-23T13:05:07","guid":{"rendered":"https:\/\/prohoster.info\/blog\/novosti-interneta\/google-otkazalsya-ot-navyazyvaniya-blokirovki-storonnih-cookie-v-chrome"},"modified":"2025-04-23T15:05:07","modified_gmt":"2025-04-23T13:05:07","slug":"google-otkazalsya-ot-navyazyvaniya-blokirovki-storonnih-cookie-v-chrome","status":"publish","type":"post","link":"https:\/\/prohoster.info\/hu\/blog\/news\/google-otkazalsya-ot-navyazyvaniya-blokirovki-storonnih-cookie-v-chrome","title":{"rendered":"A Google lemondott arr\u00f3l, hogy k\u00f6telez\u0151v\u00e9 tegye a harmadik f\u00e9lt\u0151l sz\u00e1rmaz\u00f3 Cookie-k blokkol\u00e1s\u00e1t a Chrome-ban.","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<p>A Google aleln\u00f6ke, aki a Privacy Sandbox projekthez tartozik, bejelentette, hogy meg\u0151rzi a k\u00fcls\u0151 cookie-k blokkol\u00e1s\u00e1ra vonatkoz\u00f3 eddigi megk\u00f6zel\u00edt\u00e9st a Chrome b\u00f6ng\u00e9sz\u0151ben \u2014 a k\u00fcls\u0151 cookie-k, amelyeket m\u00e1s domainekhez val\u00f3 hozz\u00e1f\u00e9r\u00e9skor \u00e1ll\u00edtanak be, alap\u00e9rtelmez\u00e9s szerint csak az 'inkognit\u00f3' m\u00f3dban fognak blokkolva lenni. Emellett fel\u00fcl fogj\u00e1k vizsg\u00e1lni a Privacy Sandbox technol\u00f3gi\u00e1k haszn\u00e1lat\u00e1t az \u00f6kosziszt\u00e9m\u00e1ban, \u00e9s a k\u00f6vetkez\u0151 h\u00f3napokban tervezetet k\u00e9sz\u00edtenek a tov\u00e1bbi el\u0151rel\u00e9p\u00e9sr\u0151l.      <\/p>\n<p>It was noted that the decision was made because much has changed since the launch of the Privacy Sandbox initiative in 2019; for example, the advancement of privacy protection technologies has accelerated, AI-based user security methods have been implemented, and the regulatory framework for the industry has changed worldwide.    <\/p>\n<p>Tavaly ny\u00e1ron a Google elvetette a k\u00fcls\u0151 cookie-k teljes k\u00f6r\u0171 t\u00e1mogat\u00e1s\u00e1nak megsz\u00fcntet\u00e9s\u00e9r\u0151l sz\u00f3l\u00f3 \u00f6tlet\u00e9t a Chrome b\u00f6ng\u00e9sz\u0151ben, de azt tervezt\u00e9k, hogy bevezetik a felhaszn\u00e1l\u00f3 beleegyez\u00e9s\u00e9nek meger\u0151s\u00edt\u00e9s\u00e9re szolg\u00e1l\u00f3 p\u00e1rbesz\u00e9det a blokkol\u00e1s aktiv\u00e1l\u00e1s\u00e1hoz. Most ezt a tervet visszavont\u00e1k, \u00e9s a blokkol\u00e1s csak akkor val\u00f3sul meg, ha a felhaszn\u00e1l\u00f3 a 'Privacy and Security' szekci\u00f3ban be\u00e1ll\u00edtja a megfelel\u0151 opci\u00f3kat, azaz a 'alap\u00e9rtelmezetten blokkolva, de a felhaszn\u00e1l\u00f3 lemondhat r\u00f3la' koncepci\u00f3 helyett a 'a k\u00fcls\u0151 cookie-k alap\u00e9rtelmez\u00e9s szerint enged\u00e9lyezettek, de k\u00e9r\u00e9sre a felhaszn\u00e1l\u00f3 aktiv\u00e1lhatja a blokkol\u00e1st' s\u00e9m\u00e1t fogj\u00e1k megtartani.    <\/p>\n<p>A k\u00fcls\u0151 cookie-k alatt azok a cookie-k \u00e9rtend\u0151k, amelyeket m\u00e1s domainekhez val\u00f3 hozz\u00e1f\u00e9r\u00e9skor \u00e1ll\u00edtanak be. P\u00e9ld\u00e1ul ha blokkolj\u00e1k a k\u00fcls\u0151 cookie-kat, akkor a 'C' webhelyr\u0151l a 'A' \u00e9s 'B' webhelyekbe iframe-en kereszt\u00fcl be\u00e1gyazott k\u00f3d nem tudja feldolgozni a k\u00f6z\u00f6s cookie-kat, \u00e9s a 'C' webhely \u00e1ltal be\u00e1ll\u00edtott cookie-k nem lesznek el\u00e9rhet\u0151k a 'A' \u00e9s 'B' webhelyeken t\u00f6rt\u00e9n\u0151 k\u00f3dbet\u00f6lt\u00e9skor. A k\u00fcls\u0151 cookie-kat \u00e1ltal\u00e1ban a felhaszn\u00e1l\u00f3k webhelyek k\u00f6z\u00f6tti mozg\u00e1s\u00e1nak nyomon k\u00f6vet\u00e9s\u00e9re haszn\u00e1lj\u00e1k hirdet\u00e9si h\u00e1l\u00f3zatok, k\u00f6z\u00f6ss\u00e9gi m\u00e9dia widgetek \u00e9s webanalitikai rendszerek k\u00f3djaiban. A Firefox alap\u00e9rtelmez\u00e9s szerint blokkolja a k\u00fcls\u0151 cookie-kat 2019 \u00f3ta, m\u00edg a Safari 2020 \u00f3ta.      <\/p>\n<p>A Google a harmadik f\u00e9l \u00e1ltal haszn\u00e1lt s\u00fctik helyett egy sor szakosodott API-t n\u00e9pszer\u0171s\u00edtett, amelyek figyelembe veszik a felhaszn\u00e1l\u00f3k adatv\u00e9delmi ig\u00e9nyeit, mint p\u00e9ld\u00e1ul a FedCM (Federated Credential Management, lehet\u0151v\u00e9 teszi az integr\u00e1lt azonos\u00edt\u00e1si szolg\u00e1ltat\u00e1sok l\u00e9trehoz\u00e1s\u00e1t), a Private State Tokens (lehet\u0151v\u00e9 teszi a felhaszn\u00e1l\u00f3k azonos\u00edt\u00f3k n\u00e9lk\u00fcli megk\u00fcl\u00f6nb\u00f6ztet\u00e9s\u00e9t), a Topics (a felhaszn\u00e1l\u00f3k \u00e9rdekl\u0151d\u00e9si k\u00f6re szerinti rangsorol\u00e1s), a Protected Audience (c\u00e9lz\u00e1s \u00e9s k\u00f6z\u00f6ns\u00e9gkutat\u00e1s) \u00e9s az Attribution Reporting (a hirdet\u00e9sek hat\u00e9konys\u00e1g\u00e1nak \u00e9rt\u00e9kel\u00e9se).      <\/p>\n<p>A Google hossz\u00fa \u00e9vek \u00f3ta tart\u00f3 er\u0151fesz\u00edt\u00e9se ellen\u00e9re a Privacy Sandbox technol\u00f3gi\u00e1k el\u0151mozd\u00edt\u00e1sa sor\u00e1n az online rekl\u00e1mipar nem volt felk\u00e9sz\u00fclve a harmadik f\u00e9lt\u0151l sz\u00e1rmaz\u00f3 s\u00fctik haszn\u00e1lat\u00e1nak megsz\u00fcntet\u00e9s\u00e9re. A v\u00e1ltoz\u00e1s aggodalmakat is felvetett a szab\u00e1lyoz\u00f3 hat\u00f3s\u00e1gok r\u00e9sz\u00e9r\u0151l, hogy a harmadik f\u00e9l \u00e1ltal haszn\u00e1lt s\u00fctik blokkol\u00e1sa a Google sz\u00e1m\u00e1ra a verseny elnyom\u00e1s\u00e1ra \u00e9s a Chrome domin\u00e1l\u00f3 helyzet\u00e9vel val\u00f3 vissza\u00e9l\u00e9sre haszn\u00e1lhat\u00f3 az online hirdet\u00e9si szolg\u00e1ltat\u00e1sai sz\u00e1m\u00e1ra ny\u00fajtott el\u0151ny\u00f6k \u00e9rdek\u00e9ben.           <\/p>\n<p>Ezenk\u00edv\u00fcl a Google kezdem\u00e9nyez\u00e9se ellen\u00e1ll\u00e1sba \u00fctk\u00f6z\u00f6tt a k\u00f6z\u00f6ss\u00e9g r\u00e9sz\u00e9r\u0151l, \u00e9s kritik\u00e1k mer\u00fcltek fel amiatt, hogy a nyomk\u00f6vet\u0151 s\u00fctik helyett bevezetett m\u00f3dszerek nem oldj\u00e1k meg az \u00f6sszes probl\u00e9m\u00e1t, valamint \u00faj kock\u00e1zatokat teremtenek, mint p\u00e9ld\u00e1ul a felhaszn\u00e1l\u00f3k diszkr\u00e9t megk\u00fcl\u00f6nb\u00f6ztet\u00e9s\u00e9nek lehet\u0151s\u00e9ge \u00e9s a felhaszn\u00e1l\u00f3i mozg\u00e1sok nyomoz\u00e1s\u00e1hoz kapcsol\u00f3d\u00f3 tov\u00e1bbi faktornak a megjelen\u00e9se.           <\/p>\n<p>A bejelent\u00e9sben eml\u00edtik az 'inkognit\u00f3' m\u00f3dban tervezett IP Protection aktiv\u00e1l\u00e1s\u00e1t is. A bekapcsol\u00e1s a jelenlegi \u00e9v harmadik negyed\u00e9v\u00e9re van \u00fctemezve. Az IP Protection lehet\u0151v\u00e9 teszi a felhaszn\u00e1l\u00f3 IP-c\u00edm\u00e9nek elrejt\u00e9s\u00e9t a webhelytulajdonosok el\u0151l, mivel a forgalmat nem k\u00f6zvetlen\u00fcl, hanem proxy-n kereszt\u00fcl k\u00fcldik.<a class=\"wpil_keyword_link\" href=\"https:\/\/prohoster.info\/hu\/server\/\"   title=\"szerverek\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"1978\">szerverek<\/a>. Az IP Protection aktiv\u00e1l\u00e1sa eset\u00e9n a c\u00e9lzott szerver csak a proxy c\u00edm\u00e9t fogja l\u00e1tni bej\u00f6v\u0151 IP-c\u00edmk\u00e9nt, hasonl\u00f3an a <a class=\"wpil_keyword_link\" href=\"https:\/\/prohoster.info\/hu\/vpn\/\"   title=\"VPN\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"263\">VPN<\/a>. A k\u00e9r\u00e9s anonim m\u00f3don t\u00f6rt\u00e9n\u0151 kezel\u00e9s\u00e9hez eml\u00edtik a k\u00e9r\u00e9s t\u00f6bbsz\u00f6r\u00f6s proxy-n kereszt\u00fcl t\u00f6rt\u00e9n\u0151 \u00e1tir\u00e1ny\u00edt\u00e1s\u00e1nak lehet\u0151s\u00e9g\u00e9t. Ebben az esetben az \u00fcgyf\u00e9l IP-c\u00edm\u00e9r\u0151l a legnagyobb proxy tud majd, m\u00edg a l\u00e1nc m\u00e1sodik proxy-j\u00e1nak csak az els\u0151 proxy c\u00edme fog l\u00e1tszani.<br \/>\n<br \/>Forr\u00e1s: <a content=\"nofollow\" rel=\"nofollow\" href=\"https:\/\/www.opennet.ru\/opennews\/art.shtml?num=63124\">opennet.ru<\/a> <\/p>","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>\u0412\u0438\u0446\u0435-\u043f\u0440\u0435\u0437\u0438\u0434\u0435\u043d\u0442 Google, \u043a\u0443\u0440\u0438\u0440\u0443\u044e\u0449\u0438\u0439 \u043f\u0440\u043e\u0435\u043a\u0442 Privacy Sandbox, \u043e\u0431\u044a\u044f\u0432\u0438\u043b \u043e \u0440\u0435\u0448\u0435\u043d\u0438\u0438 \u0441\u043e\u0445\u0440\u0430\u043d\u0438\u0442\u044c \u0441\u043b\u043e\u0436\u0438\u0432\u0448\u0438\u0439\u0441\u044f \u043f\u043e\u0434\u0445\u043e\u0434 \u043a \u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u043a\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u043d\u0438\u0445 Cookie \u0432 Chrome &#8212; Cookie, \u0432\u044b\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u043c\u044b\u0435 \u043f\u0440\u0438 \u043e\u0431\u0440\u0430\u0449\u0435\u043d\u0438\u0438 \u043a \u0434\u043e\u043c\u0435\u043d\u0430\u043c, \u043e\u0442\u043b\u0438\u0447\u0430\u044e\u0449\u0438\u043c\u0441\u044f \u043e\u0442 \u0434\u043e\u043c\u0435\u043d\u0430 \u0442\u0435\u043a\u0443\u0449\u0435\u0439 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b, \u0431\u0443\u0434\u0443\u0442 \u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u043f\u043e \u0443\u043c\u043e\u043b\u0447\u0430\u043d\u0438\u044e \u0442\u043e\u043b\u044c\u043a\u043e \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 &#171;\u0438\u043d\u043a\u043e\u0433\u043d\u0438\u0442\u043e&#187;. \u0422\u0430\u043a\u0436\u0435 \u0431\u0443\u0434\u0435\u0442 \u043f\u0435\u0440\u0435\u0441\u043c\u043e\u0442\u0440\u0435\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439 Privacy Sandbox \u0432 \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0435, \u043f\u043b\u0430\u043d \u043f\u043e \u0434\u0430\u043b\u044c\u043d\u0435\u0439\u0448\u0435\u043c\u0443 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044e \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u043d\u0430\u043c\u0435\u0440\u0435\u043d\u044b \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u0438\u0442\u044c \u0432 [&hellip;]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[702],"tags":[],"class_list":["post-123637","post","type-post","status-publish","format-standard","hentry","category-news"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.3 - 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