{"id":36521,"date":"2019-10-31T22:12:07","date_gmt":"2019-10-31T19:12:07","guid":{"rendered":"https:\/\/prohoster.info\/blog\/kak-stat-menedzherom-po-produktu-i-rasti-dalshe\/"},"modified":"2019-10-31T22:12:07","modified_gmt":"2019-10-31T19:12:07","slug":"kak-stat-menedzherom-po-produktu-i-rasti-dalshe","status":"publish","type":"post","link":"https:\/\/prohoster.info\/hu\/blog\/news\/kak-stat-menedzherom-po-produktu-i-rasti-dalshe","title":{"rendered":"Hogyan legy\u00e9l term\u00e9kmenedzser \u00e9s fejl\u0151dj tov\u00e1bb","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<p><noindex><a rel=\"nofollow\" href=\"https:\/\/habrahabr.ru\/company\/alconost\/blog\/461425\/\"><img decoding=\"async\" alt=\"Hogyan legy\u00e9l term\u00e9kmenedzser \u00e9s fejl\u0151dj tov\u00e1bb\" src=\"\/wp-content\/uploads\/2019\/07\/950d789da756291fd931aea18ccdcc17.jpg\" style=\"display:block;margin: 0 auto;\" \/><\/a><\/noindex><\/p>\n<p>Neh\u00e9z egyetemes meghat\u00e1roz\u00e1st adni a term\u00e9kmenedzser szerep\u00e9re \u00e9s feladataira: minden c\u00e9gnek megvannak a saj\u00e1tjai, ez\u00e9rt ennek a poz\u00edci\u00f3ra val\u00f3 \u00e1tt\u00e9r\u00e9s bonyolult feladat lehet, bizonytalan k\u00f6vetelm\u00e9nyekkel.<\/p>\n<p>Az elm\u00falt \u00e9vben t\u00f6bb mint \u00f6tven jel\u00f6lttel k\u00e9sz\u00edtettem interj\u00fat junior term\u00e9kmenedzser poz\u00edci\u00f3ra, \u00e9s \u00e9szrevettem, hogy a legt\u00f6bbj\u00fcknek fogalma sincs arr\u00f3l, <i>hogy mit nem tudnak.<\/i>A p\u00e1ly\u00e1z\u00f3k nagy hi\u00e1nyoss\u00e1gokkal rendelkeznek a term\u00e9kmenedzser szerepe \u00e9s feladatai meg\u00e9rt\u00e9s\u00e9ben. Annak ellen\u00e9re, hogy magas az \u00e9rdekl\u0151d\u00e9s e poz\u00edci\u00f3 ir\u00e1nt, \u00e1ltal\u00e1ban nem biztosak abban, hogy mivel kellene kezdeni\u00fck \u00e9s milyen ter\u00fcletekre kellene \u00f6sszpontos\u00edtaniuk.<\/p>\n<p>Ez\u00e9rt az al\u00e1bbiakban bemutatok hat tudom\u00e1nyter\u00fcletet, amelyeket v\u00e9lem\u00e9nyem szerint a term\u00e9kmenedzser sz\u00e1m\u00e1ra a legfontosabbnak tartok, \u00e9s a megfelel\u0151 forr\u00e1sokat. Rem\u00e9lem, hogy ezek az anyagok eloszlatj\u00e1k a k\u00f6d\u00f6t \u00e9s megmutatj\u00e1k a helyes utat.<\/p>\n<p><b>Ford\u00edtotta: <noindex><a rel=\"nofollow\" href=\"https:\/\/alconost.com\/ru\/?utm_source=habrahabr&amp;utm_medium=article&amp;utm_campaign=translation&amp;utm_content=pm\">Alconost<\/a><\/noindex><\/b><br \/>\n<noindex><a rel=\"nofollow\" name=\"habracut\"><\/a><\/noindex><\/p>\n<h2>1. Ismerje meg, hogyan m\u0171k\u00f6dnek a startupok.<\/h2>\n<p>\nA \u00abStartup Method\u00bb c\u00edm\u0171 k\u00f6nyv szerz\u0151je, Eric Ries egy startupot olyan int\u00e9zm\u00e9nynek defini\u00e1l, amely \u00faj term\u00e9k l\u00e9trehoz\u00e1s\u00e1ra szolg\u00e1l, sz\u00e9ls\u0151s\u00e9ges bizonytalans\u00e1g mellett.<\/p>\n<p>A startup alap\u00edt\u00f3ja \u00e9s a korai szakaszban a term\u00e9kmenedzser alapvet\u0151 feladatai \u00e9s tev\u00e9kenys\u00e9gei nagym\u00e9rt\u00e9kben \u00e1tfed\u00e9sben \u00e1llnak. Mindkett\u0151 c\u00e9lja, hogy olyan term\u00e9ket hozzon l\u00e9tre, amelyre sz\u00fcks\u00e9ge van az embereknek, ez\u00e9rt sz\u00fcks\u00e9ges 1) elind\u00edtani a term\u00e9ket (funkci\u00f3t), 2) kommunik\u00e1lni az \u00fcgyfelekkel \u2013 hogy meg\u00e9rts\u00fck, megfelel-e az aj\u00e1nlat az ig\u00e9nyeiknek, 3) visszajelz\u00e9st kapni t\u0151l\u00fck, 4) megism\u00e9telni a ciklust.<\/p>\n<p>A term\u00e9kmenedzsernek meg kell \u00e9rtenie, hogyan hoznak l\u00e9tre a sikeres startupok term\u00e9keket, hogyan tal\u00e1lj\u00e1k meg piaci r\u00e9sz\u00fcket, hogyan kommunik\u00e1lnak az \u00fcgyfelekkel, hogyan \u00e1ll\u00edtanak priorit\u00e1sokat a potenci\u00e1lis funkci\u00f3k k\u00f6z\u00f6tt, \u00e9s sz\u00e1nd\u00e9kosan v\u00e9geznek olyan tev\u00e9kenys\u00e9geket, amelyek nem sk\u00e1l\u00e1zhat\u00f3k.<\/p>\n<p><b>Forr\u00e1sok, amelyek seg\u00edtenek meg\u00e9rteni a startupok m\u0171k\u00f6d\u00e9si m\u00f3dszereit:<\/b><\/p>\n<ul>\n<li>Hogyan lehet ir\u00e1ny\u00edtani egy startupot \u00e9s fejleszteni az \u00fczletet a lehet\u0151 leggyorsabban: <noindex><a rel=\"nofollow\" href=\"https:\/\/www.amazon.com\/%D0%9C%D0%B5%D1%82%D0%BE%D0%B4-%D1%81%D1%82%D0%B0%D1%80%D1%82%D0%B0%D0%BF%D0%B0-%D0%9F%D1%80%D0%B5%D0%B4%D0%BF%D1%80%D0%B8%D0%BD%D0%B8%D0%BC%D0%B0%D1%82%D0%B5%D0%BB%D1%8C%D1%81%D0%BA%D0%B8%D0%B5-%D1%83%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D1%8F-%D0%B4%D0%BE%D0%BB%D0%B3%D0%BE%D1%81%D1%80%D0%BE%D1%87%D0%BD%D0%BE%D0%B3%D0%BE-ebook\/dp\/B07GSSMF7H\/ref=sr_1_1?keywords=%D0%BC%D0%B5%D1%82%D0%BE%D0%B4+%D1%81%D1%82%D0%B0%D1%80%D1%82%D0%B0%D0%BF%D0%B0&amp;qid=1564066352&amp;s=books&amp;sr=1-1\">Startup Method<\/a><\/noindex>, szerz\u0151: Eric Ries.\n<\/li>\n<li><noindex><a rel=\"nofollow\" href=\"https:\/\/playbook.samaltman.com\/?source=post_page---------------------------\">Startup Playbook<\/a><\/noindex>, szerz\u0151: Sam Altman.\n<\/li>\n<li>El\u0151ad\u00e1s arr\u00f3l, hogyan kell kommunik\u00e1lni a felhaszn\u00e1l\u00f3kkal: <noindex><a rel=\"nofollow\" href=\"https:\/\/youtu.be\/qAws7eXItMk?source=post_page---------------------------\">How to Run a User Interview?<\/a><\/noindex>, Emmett Shear.\n<\/li>\n<li>Mi\u00e9rt a rendszeres, nem sk\u00e1l\u00e1zhat\u00f3 tev\u00e9kenys\u00e9gek a siker\u00fclt startup titkos sz\u00f3sza: <noindex><a rel=\"nofollow\" href=\"http:\/\/paulgraham.com\/ds.html?source=post_page---------------------------\">Do Things That Don\u2019t Scale<\/a><\/noindex>, Paul Graham.\n<\/li>\n<li>A felhaszn\u00e1l\u00f3i viselked\u00e9s term\u00e9kbeli \u00e9rt\u00e9kel\u00e9s\u00e9nek m\u00f3dszerei: <noindex><a rel=\"nofollow\" href=\"https:\/\/www.youtube.com\/watch?v=irjgfW0BIrw&amp;source=post_page---------------------------\">Startup Metrics for Pirates: AARRR!<\/a><\/noindex>, Dave McClure.\n<\/li>\n<\/ul>\n<p>\n<img decoding=\"async\" alt=\"Hogyan legy\u00e9l term\u00e9kmenedzser \u00e9s fejl\u0151dj tov\u00e1bb\" src=\"\/wp-content\/uploads\/2019\/07\/b393094bf24bc9e4560ea0a63d79e288.jpg\" style=\"display:block;margin: 0 auto;\" \/><br \/>\n<i>Fot\u00f3 \u2013 <noindex><a rel=\"nofollow\" href=\"https:\/\/unsplash.com\/@mariogogh?utm_source=medium&amp;utm_medium=referral&amp;source=post_page---------------------------\">Mario Gogh<\/a><\/noindex>, platform <noindex><a rel=\"nofollow\" href=\"https:\/\/unsplash.com\/?utm_source=medium&amp;utm_medium=referral&amp;source=post_page---------------------------\">Unsplash<\/a><\/noindex><\/i><\/p>\n<h2>2. Ismerje meg, mi\u00e9rt fontos a rugalmass\u00e1g.<\/h2>\n<p>\nA term\u00e9kmenedzserek \u00e1ltal\u00e1ban olyan feladatokkal szembes\u00fclnek, amelyeknek nincsenek k\u00e9sz megold\u00e1sai \u2014 r\u00e1ad\u00e1sul egy bizonytalan \u00e9s folyamatosan v\u00e1ltoz\u00f3 k\u00f6rnyezetben. Ilyen k\u00f6r\u00fclm\u00e9nyek k\u00f6z\u00f6tt szigor\u00fa <noindex><a rel=\"nofollow\" href=\"https:\/\/en.wikipedia.org\/wiki\/Waterfall?source=post_page---------------------------\">hossz\u00fa t\u00e1v\u00fa tervek k\u00e9sz\u00edt\u00e9se<\/a><\/noindex>\u00a0csak kudarcra van \u00edt\u00e9lve.<\/p>\n<p>A szoftverfejleszt\u00e9si folyamat tervez\u00e9se \u00e9s ir\u00e1ny\u00edt\u00e1sa igazodnia kell ehhez a k\u00f6rnyezethez \u2014 gyorsan kell cselekedni \u00e9s k\u00f6nnyen alkalmazkodni a v\u00e1ltoz\u00e1sokhoz, folyamatosan, kis r\u00e9szekben kell kiadni a funkci\u00f3kat. Ennek a megk\u00f6zel\u00edt\u00e9snek az el\u0151nyei:<\/p>\n<ul>\n<li>A rossz d\u00f6nt\u00e9sek kor\u00e1bban \u00e9szlelhet\u0151k \u2014 \u00e9s hasznos tapasztalatt\u00e1 alak\u00edthat\u00f3k.\n<\/li>\n<li>Az el\u00e9rt eredm\u00e9nyek motiv\u00e1lj\u00e1k az embereket korai szakaszban, \u00e9s a helyes ir\u00e1nyt mutatj\u00e1k.\n<\/li>\n<\/ul>\n<p>\nFontos, hogy a term\u00e9kmenedzserek meg\u00e9rts\u00e9k, mi\u00e9rt van nagy jelent\u0151s\u00e9ge a tervez\u00e9s \u00e9s a munka rugalmass\u00e1g\u00e1nak.<\/p>\n<p><b>Forr\u00e1sok, amelyek seg\u00edtenek a rugalmas szoftverfejleszt\u00e9si m\u00f3dszerek tanulm\u00e1nyoz\u00e1s\u00e1ban:<\/b><\/p>\n<ul>\n<li><noindex><a rel=\"nofollow\" href=\"https:\/\/agilemanifesto.org\/?source=post_page---------------------------\">Agile Nyilatkozat<\/a><\/noindex> \u00e9s\u00a0<noindex><a rel=\"nofollow\" href=\"https:\/\/agilemanifesto.org\/principles.html?source=post_page---------------------------\">az ahhoz kapcsol\u00f3d\u00f3 tizenk\u00e9t elv<\/a><\/noindex>.\n<\/li>\n<li><noindex><a rel=\"nofollow\" href=\"https:\/\/labs.spotify.com\/2014\/03\/27\/spotify-engineering-culture-part-1\/?source=post_page---------------------------\">Video<\/a><\/noindex> a Spotify technikai kult\u00far\u00e1j\u00e1r\u00f3l, amely sok csapatot inspir\u00e1lt vil\u00e1gszerte (\u00e9s seg\u00edtett megel\u0151zni az Apple Musicot is).\n<\/li>\n<li><noindex><a rel=\"nofollow\" href=\"https:\/\/www.youtube.com\/watch?v=502ILHjX9EE&amp;source=post_page---------------------------\">Video<\/a><\/noindex> arr\u00f3l, hogy mi a rugalmas szoftverfejleszt\u00e9s. Ne feledje, hogy a 'rugalmass\u00e1gra' vonatkoz\u00f3 konkr\u00e9t szab\u00e1lyok nem l\u00e9teznek \u2014 minden c\u00e9g a saj\u00e1t m\u00f3dj\u00e1n alkalmazza ezt az elvet (\u00e9s m\u00e9g a c\u00e9g k\u00fcl\u00f6nb\u00f6z\u0151 csapatai k\u00f6z\u00f6tt is elt\u00e9r\u0151ek lehetnek).\n<\/li>\n<\/ul>\n<p><\/p>\n<h2>3. N\u00f6velje a technikai tud\u00e1st<\/h2>\n<p><\/p>\n<blockquote><p>\u201eSz\u00fcks\u00e9ges sz\u00e1m\u00edt\u00e1stechnikai k\u00e9pes\u00edt\u00e9st szerezni?\u201d<br \/>\n\u201eSz\u00fcks\u00e9ges programozni tudni?\u201d\n<\/p><\/blockquote>\n<p>\nA fentiek \u2014 k\u00e9t alapvet\u0151 k\u00e9rd\u00e9s, amelyet azok tesznek fel, akik term\u00e9kmenedzsmenttel szeretn\u00e9nek foglalkozni.<\/p>\n<p>A v\u00e1lasz ezekre a k\u00e9rd\u00e9sekre \u2014 \u201enem\u201d: <b>a term\u00e9kmenedzsereknek nem k\u00f6telez\u0151 programozniuk vagy sz\u00e1m\u00edt\u00e1stechnikai k\u00e9pes\u00edt\u00e9ssel rendelkezni\u00fck<\/b> (legal\u00e1bbis a piac munkalehet\u0151s\u00e9geinek 95%-\u00e1ban).<\/p>\n<p>Ugyanakkor a term\u00e9kmenedzsernek fejlesztenie kell a saj\u00e1t technikai tud\u00e1s\u00e1t \u2014 hogy:<\/p>\n<ul>\n<li>\u00c1ltal\u00e1nos \u00e9rtelemben meg\u00e9rtse a technikai korl\u00e1tokat \u00e9s a potenci\u00e1lis funkci\u00f3k \u00f6sszetetts\u00e9g\u00e9t an\u00e9lk\u00fcl, hogy fejleszt\u0151kh\u00f6z kellene fordulnia.\n<\/li>\n<li>Egyszer\u0171s\u00edtse a kommunik\u00e1ci\u00f3t a fejleszt\u0151kkel az alapvet\u0151 technikai fogalmak meg\u00e9rt\u00e9s\u00e9vel: API, adatb\u00e1zisok, kliensek, szerverek, HTTP, a term\u00e9k technol\u00f3giai stackje stb.\n<\/li>\n<\/ul>\n<p>\n<b>Forr\u00e1sok, amelyek seg\u00edtenek a technikai tud\u00e1s n\u00f6vel\u00e9s\u00e9ben:<\/b><\/p>\n<ul>\n<li>Tanfolyam alapvet\u0151 fogalmakkal a f\u0151bb technikai koncepci\u00f3kr\u00f3l: <noindex><a rel=\"nofollow\" href=\"https:\/\/teamtreehouse.com\/library\/topic:digital-literacy?source=post_page---------------------------\">Digit\u00e1lis M\u0171velts\u00e9g<\/a><\/noindex>, Team Treehouse (van ingyenes 7 napos pr\u00f3baverzi\u00f3).\n<\/li>\n<li>Szoftver komponens blokkjair\u00f3l sz\u00f3l\u00f3 kurzus: <noindex><a rel=\"nofollow\" href=\"https:\/\/www.khanacademy.org\/computing\/computer-science\/algorithms\/?source=post_page---------------------------\">Algoritmusok<\/a><\/noindex>, Khan Academy (ingyenes).\n<\/li>\n<li>A Stripe h\u00edres a <noindex><a rel=\"nofollow\" href=\"https:\/\/stripe.com\/docs?source=post_page---------------------------\">kiv\u00e1l\u00f3 API dokument\u00e1ci\u00f3j\u00e1r\u00f3l<\/a><\/noindex>\u00a0\u2014 megismerve azt, k\u00e9pet kaphat arr\u00f3l, hogyan m\u0171k\u00f6dnek az API-k. Ha egyes kifejez\u00e9sek nem vil\u00e1gosak, egyszer\u0171en keressen r\u00e1 a Google-ben.\n<\/li>\n<\/ul>\n<p><\/p>\n<h2>4. Tanuljon adat-alap\u00fa d\u00f6nt\u00e9seket hozni<\/h2>\n<p>\nA term\u00e9kmenedzserek nem k\u00e9sz\u00edtenek val\u00f3di term\u00e9ket, de fontos szerepet j\u00e1tszanak a csapat munk\u00e1j\u00e1t befoly\u00e1sol\u00f3 d\u00f6nt\u00e9sek meghozatal\u00e1ban \u2014 <i>d\u00f6nt\u00e9seket hoznak<\/i>.<\/p>\n<p>A d\u00f6nt\u00e9sek lehetnek jelent\u00e9ktelenek (p\u00e9ld\u00e1ul a sz\u00f6vegmez\u0151 magass\u00e1g\u00e1nak n\u00f6vel\u00e9se) \u00e9s komolyak (milyen legyen az \u00faj term\u00e9k protot\u00edpus\u00e1nak jellemz\u0151i).<\/p>\n<p>A tapasztalatom szerint a legegyszer\u0171bb \u00e9s legk\u00e9nyelmesebb megold\u00e1sok mindig adat-elemz\u00e9sen alapultak (mind min\u0151s\u00e9gi, mind mennyis\u00e9gi). Az adatok seg\u00edtenek meghat\u00e1rozni a feladat nagys\u00e1g\u00e1t, kiv\u00e1lasztani a tervez\u00e9si elemek k\u00fcl\u00f6nb\u00f6z\u0151 v\u00e1ltozatai k\u00f6z\u00fcl, d\u00f6nteni arr\u00f3l, hogy megtartsuk vagy elhagyjuk az \u00faj funkci\u00f3t, figyelemmel k\u00eds\u00e9rni a teljes\u00edtm\u00e9nyt, \u00e9s sok m\u00e1sban.<\/p>\n<p>Azt, hogy megk\u00f6nny\u00edts\u00fck az \u00e9let\u00fcnket \u00e9s nagyobb hasznot hajtsunk a term\u00e9knek, fontos figyelembe venni kevesebb v\u00e9lem\u00e9nyt (\u00e9s el\u0151\u00edt\u00e9letet) \u00e9s t\u00f6bb t\u00e9nyt.<\/p>\n<p><b>Forr\u00e1sok, amelyek seg\u00edtenek az adat-alap\u00fa d\u00f6nt\u00e9sek meghozatal\u00e1nak megtanul\u00e1s\u00e1ban:<\/b><\/p>\n<ul>\n<li>Kurzus, amely alapvet\u0151 tud\u00e1st ad a statisztik\u00e1r\u00f3l: <noindex><a rel=\"nofollow\" href=\"https:\/\/www.udacity.com\/course\/statistics--st095?source=post_page---------------------------\">Statisztika a SJSU-t\u00f3l<\/a><\/noindex>, Udacity (ingyenes).\n<\/li>\n<li>Kurzus az adatb\u00e1zisokb\u00f3l val\u00f3 hasznos inform\u00e1ci\u00f3k kinyer\u00e9s\u00e9nek \u00e9s az adatok val\u00f3s idej\u0171 elemz\u00e9s\u00e9nek alapjair\u00f3l: <noindex><a rel=\"nofollow\" href=\"https:\/\/www.datacamp.com\/tracks\/sql-fundamentals?source=post_page---------------------------\">SQL Alapok<\/a><\/noindex>, Datacamp (ingyenes pr\u00f3baid\u0151szak el\u00e9rhet\u0151).\n<\/li>\n<li>A Booking.com platform az A\/B tesztel\u00e9s \u00fatt\u00f6r\u0151je. <noindex><a rel=\"nofollow\" href=\"https:\/\/youtu.be\/_sx5LV23hIE?source=post_page---------------------------\">Ebben a prezent\u00e1ci\u00f3ban<\/a><\/noindex> az \u0151 tesztel\u00e9si megk\u00f6zel\u00edt\u00e9s\u00fckr\u0151l van sz\u00f3.\n<\/li>\n<li>Cikk az Airbnb k\u00eds\u00e9rleteir\u0151l: <noindex><a rel=\"nofollow\" href=\"https:\/\/medium.com\/airbnb-engineering\/experiments-at-airbnb-e2db3abf39e7?source=post_page---------------------------\">K\u00eds\u00e9rletek az Airbnb-n\u00e9l.<\/a><\/noindex>\n<\/li>\n<li>Bevezet\u00e9s a g\u00e9pi tanul\u00e1sba: <noindex><a rel=\"nofollow\" href=\"https:\/\/medium.com\/@ageitgey\/machine-learning-is-fun-80ea3ec3c471?source=post_page---------------------------\">A g\u00e9pi tanul\u00e1s sz\u00f3rakoztat\u00f3!<\/a><\/noindex>, Adam Geitgey.\n<\/li>\n<\/ul>\n<p><\/p>\n<h2>5. Tanulja meg megk\u00fcl\u00f6nb\u00f6ztetni a j\u00f3 diz\u00e1jnt<\/h2>\n<p>\nA term\u00e9kmenedzserek \u00e9s a tervez\u0151k egy\u00fctt dolgoznak a term\u00e9k haszn\u00e1lati \u00e9lm\u00e9ny\u00e9nek jav\u00edt\u00e1s\u00e1n.<\/p>\n<p>A term\u00e9kmenedzsernek nem sz\u00fcks\u00e9ges diz\u00e1jnt k\u00e9sz\u00edtenie, de k\u00e9pesnek kell lennie megk\u00fcl\u00f6nb\u00f6ztetni a j\u00f3 diz\u00e1jnt a k\u00f6zepest\u0151l, hogy \u00e9rt\u00e9kes visszajelz\u00e9st tudjon adni. Fontos, hogy k\u00e9pes legyen t\u00fall\u00e9pni az olyan javaslatokon, mint p\u00e9ld\u00e1ul \"nagyobb log\u00f3t csin\u00e1lni\" \u00e9s beavatkozni, amikor minden bonyolultt\u00e1 v\u00e1lik, \u00e9s a diz\u00e1jn t\u00falzs\u00fafoltt\u00e1 v\u00e1lik.<\/p>\n<p><img decoding=\"async\" alt=\"Hogyan legy\u00e9l term\u00e9kmenedzser \u00e9s fejl\u0151dj tov\u00e1bb\" src=\"\/wp-content\/uploads\/2019\/07\/a51cf4f80340e75d33b0c686f6f43fc1.jpg\" style=\"display:block;margin: 0 auto;\" \/><br \/>\n<br \/>\n<b>Forr\u00e1sok, amelyek seg\u00edtenek meg\u00e9rteni, mi a j\u00f3 diz\u00e1jn:<\/b><\/p>\n<ul>\n<li>K\u00f6nyv arr\u00f3l, hogy mi teszi a term\u00e9ket k\u00e9nyelmess\u00e9 \u00e9s intuit\u00edvv\u00e1: <noindex><a rel=\"nofollow\" href=\"https:\/\/www.amazon.com\/Dont-Make-Me-Think-Usability\/dp\/0321344758?source=post_page---------------------------\">Ne tedd nekem ezt<\/a><\/noindex>, Steve Krug.\n<\/li>\n<li>Ismerkedjen meg a <noindex><a rel=\"nofollow\" href=\"https:\/\/developer.apple.com\/design\/human-interface-guidelines\/\">Emberi Felhaszn\u00e1l\u00f3i Ir\u00e1nyelvek<\/a><\/noindex> (az Apple-t\u0151l, iOS-hez) \u00e9s\u00a0<noindex><a rel=\"nofollow\" href=\"https:\/\/material.io\/?source=post_page---------------------------\">Material Design<\/a><\/noindex> (a Google-t\u0151l, Androidhoz) \u00e9s pr\u00f3b\u00e1lja meg megtal\u00e1lni az ott le\u00edrt tervez\u00e9si mint\u00e1kat a saj\u00e1t alkalmaz\u00e1saiban.\n<\/li>\n<li>\u00d3ra <noindex><a rel=\"nofollow\" href=\"https:\/\/www.startupschool.org\/videos\/57?source=post_page---------------------------\">Tervez\u00e9s Startupok sz\u00e1m\u00e1ra<\/a><\/noindex>, Garry Tan.\n<\/li>\n<\/ul>\n<p><\/p>\n<h2>6. Olvasson technikai h\u00edreket<\/h2>\n<p>\nDalok, festm\u00e9nyek, filoz\u00f3fiai koncepci\u00f3k\u2026 az \u00faj mindig a megl\u00e9v\u0151 \u00f6tletek kombin\u00e1ci\u00f3ja. Steve Jobs nem tal\u00e1lta fel a szem\u00e9lyi sz\u00e1m\u00edt\u00f3g\u00e9pet (<noindex><a rel=\"nofollow\" href=\"https:\/\/www.businessinsider.com\/xerox-was-actually-first-to-invent-the-pc-they-just-forgot-to-do-anything-with-it-2012-2?source=post_page---------------------------\">az els\u0151 val\u00f3j\u00e1ban a Xerox specialist\u00e1i voltak, akik egyszer\u0171en nem tal\u00e1lt\u00e1k meg a megfelel\u0151 alkalmaz\u00e1sokat<\/a><\/noindex>), \u00e9s nem a Sony tal\u00e1lta fel az els\u0151 digit\u00e1lis f\u00e9nyk\u00e9pez\u0151g\u00e9pet (<noindex><a rel=\"nofollow\" href=\"https:\/\/www.weforum.org\/agenda\/2016\/06\/leading-innovation-through-the-chicanes\/?source=post_page---------------------------\">ezt a Kodak tette \u2013 amely k\u00e9s\u0151bb elpuszt\u00edtotta a saj\u00e1t alkot\u00e1s\u00e1t<\/a><\/noindex>). A neves c\u00e9gek \u00e1tform\u00e1lt\u00e1k a megl\u00e9v\u0151t, k\u00f6lcs\u00f6n\u00f6zt\u00e9k, haszn\u00e1lt\u00e1k \u00e9s alkalmazt\u00e1k a m\u00e1r megfogalmazott \u00f6tleteket \u2013 \u00e9s ez a folyamat term\u00e9szetes r\u00e9sze az \u00faj megteremt\u00e9s\u00e9nek.<\/p>\n<blockquote><p>Kreat\u00edvnak lenni annyit jelent, mint sok r\u00e9szt \u00f6sszekapcsolni. Ha megk\u00e9rdezel egy kreat\u00edv embert, hogyan k\u00e9sz\u00edtett valamit, kicsit b\u0171n\u00f6snek \u00e9rzi majd mag\u00e1t, mert az \u0151 meg\u00e9rt\u00e9se szerint \u0151 nem csin\u00e1lt semmit, csak l\u00e1tta a k\u00e9pet.<br \/>\n\u2013 Steve Jobs\n<\/p><\/blockquote>\n<p>\nA term\u00e9kmenedzsereknek folyamatosan figyelemmel kell k\u00eds\u00e9rni\u00fck az \u00fajdons\u00e1gokat, meg kell ismerni\u00fck a gyorsan n\u00f6vekv\u0151 startupokat \u00e9s a kudarcokat, els\u0151k\u00e9nt haszn\u00e1lniuk kell az \u00faj technol\u00f3gi\u00e1kat, figyelni\u00fck kell az \u00faj trendekre. E n\u00e9lk\u00fcl nem lehet fenntartani a teremt\u0151 er\u0151t \u00e9s az innovat\u00edv megk\u00f6zel\u00edt\u00e9st.<\/p>\n<p><b>Forr\u00e1sok rendszeres olvas\u00e1sra, hallgat\u00e1sra \u00e9s megtekint\u00e9sre:<\/b><\/p>\n<ul>\n<li>\u00dajdons\u00e1gok term\u00e9kekben \u00e9s internetes trendekben naponta: <noindex><a rel=\"nofollow\" href=\"https:\/\/producthunt.com\/?source=post_page---------------------------\">ProductHunt<\/a><\/noindex> \u00e9s\u00a0<noindex><a rel=\"nofollow\" href=\"https:\/\/betalist.com\/?source=post_page---------------------------\">BetaList.<\/a><\/noindex>\n<\/li>\n<li>Napi technikai h\u00edrek: <noindex><a rel=\"nofollow\" href=\"https:\/\/techcrunch.com\/?source=post_page---------------------------\">TechCrunch<\/a><\/noindex>, <noindex><a rel=\"nofollow\" href=\"https:\/\/news.ycombinator.com\/?source=post_page---------------------------\">Hacker News<\/a><\/noindex> \u00e9s\u00a0<noindex><a rel=\"nofollow\" href=\"https:\/\/hackernoon.com\/?source=post_page---------------------------\">Hackernoon<\/a><\/noindex>.\n<\/li>\n<li>Iratkozzon fel a\u00a0<noindex><a rel=\"nofollow\" href=\"https:\/\/open.spotify.com\/show\/6ULQ0ewYf5zmsDgBchlkr9?si=0J8Y6gIySECr86iQXggtkg&amp;source=post_page---------------------------\">This Week In Startups<\/a><\/noindex>: a szerz\u0151 Jason Calacanis id\u0151nk\u00e9nt megh\u00edvja a v\u00e1llalkoz\u00f3kat, hogy megossz\u00e1k tapasztalataikat.\n<\/li>\n<li>A technol\u00f3giai szektor vezet\u0151i \u00e9s tekint\u00e9lyes szak\u00e9rt\u0151k a Twitteren: <noindex><a rel=\"nofollow\" href=\"https:\/\/twitter.com\/paulg?source=post_page---------------------------\">Paul Graham<\/a><\/noindex>, <noindex><a rel=\"nofollow\" href=\"https:\/\/twitter.com\/destraynor?source=post_page---------------------------\">Des Traynor<\/a><\/noindex>, <noindex><a rel=\"nofollow\" href=\"https:\/\/twitter.com\/bhorowitz?source=post_page---------------------------\">Ben Horowitz<\/a><\/noindex>, <noindex><a rel=\"nofollow\" href=\"https:\/\/twitter.com\/cagan?source=post_page---------------------------\">Marty Cagan<\/a><\/noindex>, <noindex><a rel=\"nofollow\" href=\"https:\/\/twitter.com\/Padday?source=post_page---------------------------\">Paul Adams<\/a><\/noindex>, <noindex><a rel=\"nofollow\" href=\"https:\/\/twitter.com\/ianmcall?source=post_page---------------------------\">Ian McAllister.<\/a><\/noindex>\n<\/li>\n<\/ul>\n<p>\n<b>A ford\u00edt\u00f3r\u00f3l<\/b><\/p>\n<p>A cikk ford\u00edt\u00e1s\u00e1t az Alconost v\u00e9gezte.<\/p>\n<p>Az Alconost foglalkozik <noindex><a rel=\"nofollow\" href=\"https:\/\/alconost.com\/ru\/services\/game-localization?utm_source=habrahabr&amp;utm_medium=article&amp;utm_campaign=translation&amp;utm_content=pm\">j\u00e1t\u00e9kok lokaliz\u00e1l\u00e1s\u00e1val<\/a><\/noindex>, <noindex><a rel=\"nofollow\" href=\"https:\/\/alconost.com\/ru\/services\/software-localization?utm_source=habrahabr&amp;utm_medium=article&amp;utm_campaign=translation&amp;utm_content=pm\">alkalmaz\u00e1sok \u00e9s weboldalak<\/a><\/noindex> 70 nyelvre. Anyanyelvi ford\u00edt\u00f3k, nyelvi tesztel\u00e9s, felh\u0151 alap\u00fa platform API-val, folyamatos lokaliz\u00e1l\u00e1s, 24\/7 projektmenedzserek, b\u00e1rmilyen form\u00e1tum\u00fa sz\u00f6vegforr\u00e1sok.<\/p>\n<p>Emellett k\u00e9sz\u00edt\u00fcnk <noindex><a rel=\"nofollow\" href=\"https:\/\/alconost.com\/ru\/services\/video-production?utm_source=habrahabr&amp;utm_medium=article&amp;utm_campaign=translation&amp;utm_content=pm\">rekl\u00e1moz\u00f3 \u00e9s oktat\u00f3 vide\u00f3kat<\/a><\/noindex> \u2014 weboldalakhoz, \u00e9rt\u00e9kes\u00edt\u00e9si, im\u00e1zs, rekl\u00e1m, oktat\u00f3, teaser, magyar\u00e1z\u00f3, Google Play \u00e9s App Store trailer.<\/p>\n<p>\u2192\u00a0<noindex><a rel=\"nofollow\" href=\"https:\/\/alconost.com\/ru\/?utm_source=habrahabr&amp;utm_medium=article&amp;utm_campaign=translation&amp;utm_content=pm\">Tov\u00e1bbi inform\u00e1ci\u00f3<\/a><\/noindex><br \/>\n<br \/>Forr\u00e1s: <a content=\"nofollow\" rel=\"nofollow\" href=\"https:\/\/habr.com\/ru\/company\/alconost\/blog\/461425\/\">habr.com<\/a><\/p>","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>\u0421\u043b\u043e\u0436\u043d\u043e \u0434\u0430\u0442\u044c \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u043e\u0435 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u0435 \u0440\u043e\u043b\u0438 \u0438 \u043e\u0431\u044f\u0437\u0430\u043d\u043d\u043e\u0441\u0442\u044f\u043c \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430 \u043f\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443: \u0432 \u043a\u0430\u0436\u0434\u043e\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u2014 \u043e\u043d\u0438 \u0441\u0432\u043e\u0438, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u043f\u0435\u0440\u0435\u0445\u043e\u0434 \u043d\u0430 \u044d\u0442\u0443 \u0434\u043e\u043b\u0436\u043d\u043e\u0441\u0442\u044c \u043c\u043e\u0436\u0435\u0442 \u043e\u043a\u0430\u0437\u0430\u0442\u044c\u0441\u044f \u0441\u043b\u043e\u0436\u043d\u043e\u0439 \u0437\u0430\u0434\u0430\u0447\u0435\u0439 \u0441 \u043d\u0435\u044f\u0441\u043d\u044b\u043c\u0438 \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u044f\u043c\u0438. \u0417\u0430 \u043c\u0438\u043d\u0443\u0432\u0448\u0438\u0439 \u0433\u043e\u0434 \u044f \u043f\u0440\u043e\u0432\u0435\u043b \u0441\u043e\u0431\u0435\u0441\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u0441 \u0431\u043e\u043b\u0435\u0435 \u0447\u0435\u043c \u043f\u044f\u0442\u044c\u044e\u0434\u0435\u0441\u044f\u0442\u044c\u044e \u043a\u0430\u043d\u0434\u0438\u0434\u0430\u0442\u0430\u043c\u0438 \u043d\u0430 \u0434\u043e\u043b\u0436\u043d\u043e\u0441\u0442\u044c \u043c\u043b\u0430\u0434\u0448\u0435\u0433\u043e \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430 \u043f\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443 \u0438 \u0437\u0430\u043c\u0435\u0442\u0438\u043b, \u0447\u0442\u043e \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u0438\u0437 \u043d\u0438\u0445 \u043d\u0435 \u0438\u043c\u0435\u044e\u0442 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u043e [&hellip;]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":1,"featured_media":27334,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[702],"tags":[],"class_list":["post-36521","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.3 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Yuri Gagarin\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/prohoster.info\/hu\/blog\/news\/kak-stat-menedzherom-po-produktu-i-rasti-dalshe\" \/>\n\t\t<meta name=\"generator\" 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