Photosstocks, pali zambiri m'mawu awa. Mwachidule, kwa iwo omwe sadziwa, masheya azithunzi ndizinthu zomwe mutha kukweza zithunzi, makanema, ma vector, ndi zina zambiri. zogulitsa zotsatila.
Lero tikambirana momwe zinthu zilili ngati 2020.
Zokumana nazo zanga zilipo, chifukwa mpaka lero ndimanyamula china chake pamapulatifomu ogulitsa. Tikambirana za izi ndi zobisika zambiri zosangalatsa.
prehistory
Kujambula kwamasheya kudawonekeradi mu 2003, pakubwera kwa omwe adasankhidwa kwambiri ndipo tsopano Shutterstock. Inde, mmbuyo mu 2000, mpikisano wachiwiri wamphamvu anabadwa - iStock, koma ndi kubwera kwa Shatter, chirichonse chinapita kosangalatsa kwambiri. Masamba awiriwa "adapanga mphepo" mu dziko la zithunzi ndi malonda ake.
Mofanana ndi iwo ndipo kenako, mitundu yonse ya depositphotos, bigstockphoto, alamy, dreamstime ndi ena khumi ndi awiri. Panalidi zithunzi za 3-4 zomwe zinali kugulitsa.
Ndikufunanso kunena china chokhudza Fotolia. Zithunzizi zinali zolimba m'magulu atatu apamwamba, koma kenako zidawawasa. Patapita nthawi, Adobe adagula.
Polowera
Malo olowera adagwa penapake mu 2010-2012. Zonona za mbewuzo zinali makadi azithunzi kuyambira 2006 mpaka 2010. Choyamba, niche sinapangidwe ndipo ambiri anali asanamve nkomwe. Kachiwiri, chaka chilichonse zida zaukatswiri/zakatswiri zidayamba kupezeka kwambiri ndipo zopangira zowotcha zinali zitadzaza kale ndi 2012.
"Kirimu" chinali chakuti panali anthu ochepa, ma niches ambiri osagwira ntchito, mikhalidwe yabwino kwa olemba (chaka chilichonse masheya azithunzi adachulukirachulukira ndikuchepetsa kuchuluka kwa malonda). Pokhala ndi mbiri ya zithunzi za 5000+ pazithunzi kapena gulu la mutu, wolembayo adalandira mosavuta $1000-1500/mwezi kuchokera ku banki imodzi yazithunzi. Poganizira mfundo yakuti panali ena angapo - ganizirani nokha.
Koma panalinso zovuta (ngakhale, kwa ine, izi ndi zabwino). Njira zolimba zovomerezera zithunzi, mayeso, mapangidwe ovuta komanso kuyika mawu osakira pa chithunzi chilichonse, kuthamanga kwapang'onopang'ono (ngakhale kudzera pa ftp), pasipoti yapadziko lonse lapansi yolembetsa.
Zomwe ndakumana nazo
Kufika ku Shatter kunali kovuta kwambiri kwa ine. Sindinkadziona ngati wojambula, ndipo ndi Canon 1000D yanga yodzichepetsa komanso magalasi, ndinajambula banja langa ndi malo okhala ndi agulugufe. Ndine munthu wokonda mitundu yambiri ya zochitika, kotero ndinaganiza: bwanji osatero.
Ndipo kotero, ndidayamba kuwononga nsonga ziwiri - Shutterstock ndi iStock (tsopano zithunzi za Getty). Ndinali ndi maganizo anga ndipo ndinaphunzira zambiri. Zinali 2-2012, i.e. Ndinagwa mu kulowa kwa dzuwa kwa mutu wonsewu kwa oyamba kumene. Pasanathe miyezi isanu ndi umodzi, ndinavomerezedwa kuti ndikhale nawo awiri apamwamba, ndipo ndinafika mosavuta ku zidendene zina zonse.
Ndinatembenuka, chiyani ndi motani, ndinayang'anitsitsa zomwe ndimatha kuzikoka. Anthu ndi amodzi mwa magulu ogulitsa kwambiri mpaka lero, koma pali mavuto ambiri ndi zilolezo kuchokera kwa omwe mumawajambula, ndizopenga. Ndinasankha kagawo kakang'ono ka kujambula kwazinthu. Ndinapanga lightcube ndikuyamba kujambula zithunzi za maapulo ndi zinthu zosiyanasiyana. Pamene ndinalowa mu zonsezo, changu changa chinachepa. Kenako malonda oyamba anabwera. Zosangalatsa, 30-40 masenti. Panalinso $ 2-5, koma kawirikawiri.
Pazithunzi zazithunzi pali mitundu ingapo ya zilolezo za chithunzi chogulidwa ndipo mtengo umadalira izi.
Ndinafikira pazithunzi za 500+ ndipo ndinatopa nazo. Mpikisano m'zaka izi unali kale zakutchire. Kuyambira 2005-2006, okalamba akhala akukhala ndikuseka, ngati achinyamata akung'amba ndikuthamanga. Amasamala chiyani, ali ndi mbiri, dzina, makasitomala awo okhazikika.
Kotero ndinagwedezeka ndipo ndinazindikira kuti iyi si nkhani yanga. Iyi ndi ntchito kwenikweni, ndipo kujambula kuyenera kukhala kosangalatsa. Kwa zaka zambiri, zithunzi zamtundu wachiwiri zidagwa, zina zikadalipo, koma palibe zogulitsa kuchokera kwa iwo. Ngakhale zithunzi za zithunzi za ku Russia zinayesa kuyambitsa, koma zinali zosangalatsa. Pressfoto yemweyo, anali wodutsa m'masiku amenewo.
Zinakhala zachisoni kuzitaya zonse, ndipo ndinasiya kukweza zithunzi kuchokera ku DSLR. Ndidaseweranso ndi mabanki amakanema ngati Pond5, ndi zina zambiri, koma sizinachoke, chifukwa ma quadcopters anali kusokoneza aliyense ndi ndege zawo.
Tsopano, ine ndi theka-mtima kukweza zithunzi kuchokera foni yanga (mungaganize, iwo ngakhale kugula), koma izi sizilinso cholinga, koma nthawi yomweyo. Ndikuyang'ana china chake pa Instagram kapena Facebook, bwanji osachibwereza pa stock ngati malo ena ali okongola. Chosangalatsa ndichakuti zithunzi zam'manja zakhala zikuchulukira posachedwa, ndipo aliyense ali ndi zithunzi zingapo zomwe zimagulitsidwa kwambiri. Ndili ndi chule pa kakombo wa m'madzi, mphaka wa chidole ndi madinosaur. Zonse ndi zoseketsa. Ndinazindikira mwamsanga chomwe chinali ndipo ndinatsanulira.
Chifukwa chiyani zonse zili zovuta tsopano, ndi nthawi yoti "muwume zopalasira"
Ndiosavuta:
- mpikisano (mayunitsi + zida);
- kumasuka kwa zofunikira za khalidwe ndi kupumula kwa olemba;
- kuchuluka kwa malonda akucheperachepera (nthawi zina amafika masenti angapo);
- niches ena ndi otchuka, momwe anthu ambiri alibe mwayi kapena chikhumbo, ali odzaza ndi olemba;
- Ngati kale mbiri ya zithunzi 5000 inabweretsa ndalama zambiri, tsopano muyenera 3-4 nthawi zambiri.
Izi ndi njira zazikulu zomwe chizolowezi chokongolachi chidzasandulika kukhala chizolowezi.
Inde, sindikutsutsa, munthu wanzeru komanso wolimbikira adzatenga malo ake padzuwa, koma adzapanga mwamsanga webusaiti yake / studio ndikugwira ntchito ndikupeza ndalama kumeneko.
Ndikudziwa ena ogulitsa omwe adapachikidwa pa imodzi mwamabwalo abwino kwambiri a RuNet pamutuwu - forum ya Zastavkin, adasiya osunga masheya, ndikuyamba kugulitsa mwachindunji. Kugulitsa chithunzi kwa $200 ndikupeza $10-15 kuchokera pamenepo ndikolimbikitsa. Zili ngati YouTube ndi zolanda zake, chinthu chomwecho.
Malangizo Oyamba
Kwa iwo omwe sanadziwebe ndipo akufuna kudziyesa okha mu bizinesi iyi, ndikukulangizani kuti muyambe ndi Shutterstock ndi iStock (tsopano zithunzi za getty). Awa ndi atsogoleri awiri omwe akugulitsadi chinachake kumeneko. Ena onse adawawasa. Panali ena amene anasonyeza lonjezo, koma, kalanga ndi kala.
Pa niches. Anthu, chinthu, vector, kanema wanzeru - izi zimagulitsidwa bwino mumtundu woyenera komanso kuchuluka kwa mbiriyo. Muyenera kuchita zambiri komanso nthawi zambiri. Thirani ndi kutsanulira. Palinso mitu yopapatiza, monga okalamba akusewera gofu, ndi zina. Komanso amawombera bwinobwino. Malo, nyama ndi famu yonseyi ndi yosungiramo zakale. Izi sizili choncho mu stock. Ngakhale, amatha kugula galu.
Kawirikawiri, ngati muli ndi kuleza mtima kokwanira ndi luso, mukhoza kupanga gwero lina la ndalama, koma monga zowonjezera. Kukhala ndi zinyalala si chiyambi cha 2000. Tsopano muyenera kulima. Inde, ndikukuuzani, ndipo kuponya makadi a zithunzi 5k kunali gehena. Ndasiya 500 mpaka pano - ndagwedeza. Tsopano akuvomereza chirichonse. M'mbuyomu, mpaka 80% ya zomwe zidadulidwa pagululo. Kungakhale kukuthwa mochulukira, kuthwa, kapangidwe, kapena PMS chabe kuchokera kwa woyang'anira. Tsopano, amavomereza zopanda pake kotero kuti munthu amene amabwera, kuti agule chinachake, ayenera kuthera nthawi yochuluka kufunafuna zinthu zofunika komanso zapamwamba kwambiri.
Kutsegula kosavuta ndi mawu osakira. Tsopano inu mukhoza kuthira mwachindunji kuchokera foni yanu. Mudayika chithunzi, ndipo chimakukokerani makiyi. Ndidadina mabatani 2 ndikulilira.
Izi zikuchokera pa chithunzi, paparazzi ya amayi aliwonse pano. Ndi vekitala ndizovuta kwambiri ndipo pali mpikisano wocheperako. Apa mufunika ubongo wamtundu wina ndipo simungathe kudziwa bwino Adobe Illustrator pakudina kawiri. Apa ndi pamene mungadziwike. Vector ndi yabwino kugula.
Pa Ufulu Wotsatsa
Zofunika kapena zithunzi ndi makanema omwewo kuchokera kunkhokwe yakunyumba? Ma seva a Epic - awa ndi ma seva odalirika pa Windows kapena Linux okhala ndi mapurosesa amphamvu abanja mwamtheradi cholinga chirichonse. Yesani posachedwa!
Source: www.habr.com