Lembani buku: kodi masewerawa ndi ofunika kandulo? .. Kuchokera kwa wolemba buku "Mapulogalamu odzaza kwambiri"

Pa Habr!

Ndizovuta kuwerengera kupambana kwa bukuli "Kupanga Mapulogalamu Ogwiritsa Ntchito Data"lomwe linasindikizidwa m'matembenuzidwe a Chirasha ndipo limasindikizidwa mosasintha pamutuwu"Mapulogalamu Olemetsa Kwambiri"

Lembani buku: kodi masewerawa ndi ofunika kandulo? .. Kuchokera kwa wolemba buku "Mapulogalamu odzaza kwambiri"

Osati kale kwambiri, wolembayo adalemba zolemba zowona mtima komanso zatsatanetsatane pa blog yake za momwe adatha kugwira ntchito pa bukhuli, kuchuluka kwa momwe adamulola kuti apeze, komanso momwe, pambali pa ndalama, phindu la ntchito ya wolemba limayesedwa. Bukuli ndiloyenera kuwerengedwa kwa aliyense amene adaganizapo zokhala katswiri wazolemba ndi wolemba wathu, komabe sanasankhepo ngati kuli koyenera kuchita nawo ntchito yofuna kutchuka ngati imeneyi.

Timawerenga mosangalala!

Zagulitsidwa posachedwa zikwi zana loyamba mabuku anga "High Load Applications". Chaka chatha, buku langa linali buku lachiwiri logulitsidwa kwambiri pamndandanda wonse wa O'Reilly, kumbuyo kokha buku Aurélien Gerona pa kuphunzira makina. Mosakayikira, kuphunzira pamakina ndi nkhani yotentha kwambiri, kotero malo achiwiri pankhaniyi amandikhutiritsa kwambiri.

Sindinayembekezere kuti bukhulo lingakhale lopambana chotero; Ndinkayembekezera kuti lidzakhala labwino kwambiri, choncho ndinadziikira cholinga chogulitsa makope 10 bukuli lisanathe. Nditadutsa mipiringidzo iyi kakhumi, ndidaganiza zoyang'ana m'mbuyo ndikukumbukira momwe zidalili. Cholembacho sichinalingaliridwa kuti chikhale chankhanza mopambanitsa; Cholinga changa chinali kukuwuzani zomwe gawo la bizinesi yolemba ndi.

Kodi ntchito yoteroyo ndi yolungama pamalingaliro a zachuma?

Mabuku ambiri amapanga ndalama zochepa kwa wolemba kapena wosindikiza, koma nthawi zina buku ngati Harry Potter limabwera. Ngati mulemba bukhu, ndikupangira kwambiri kuganiza kuti malipiro anu amtsogolo adzakhala pafupi ndi ziro. Zilinso chimodzimodzi ngati mutasonkhanitsa gulu lanyimbo ndi anzanu ndikuyembekeza kuti kutchuka kwa rock star kukukuyembekezerani. Ndizovuta kulosera pasadakhale zomwe zidzagundidwe komanso zomwe zidzawuluke. Mwina izi zimagwira ntchito ku mabuku aukadaulo pang'ono kuposa nthano zopeka ndi nyimbo, koma ndikukayikira kuti ngakhale pakati pa mabuku aukadaulo pali kugunda kochepa, ndipo ambiri amagulitsidwa m'mabaibulo odzichepetsa kwambiri.
Ndikunena izi, ndine wokondwa kunena kuti poyang'ana kumbuyo buku langa linakhala ntchito yopindulitsa pazachuma. Chithunzichi chikuwonetsa ndalama zomwe ndalandira kuchokera pamene bukuli linagulitsidwa:

Lembani buku: kodi masewerawa ndi ofunika kandulo? .. Kuchokera kwa wolemba buku "Mapulogalamu odzaza kwambiri"

Ndalama zonse zachifumu

Lembani buku: kodi masewerawa ndi ofunika kandulo? .. Kuchokera kwa wolemba buku "Mapulogalamu odzaza kwambiri"

Kugawa kwa Royalty pa mwezi uliwonse

Kwa zaka zoyamba za 2½, bukhuli linali "kumasulidwa koyambirira" (kujambula): Ndinali ndikugwirabe ntchito, ndipo tidatulutsa m'mawonekedwe osasinthika, mutu ndi mutu monga momwe zinalili zokonzeka, mu ebook format yokha. Bukuli lidasindikizidwa mwalamulo mu Marichi 2017 ndipo kusindikizidwa kudayamba kugulitsidwa. Kuyambira pamenepo, malonda akhala akusinthasintha mwezi ndi mwezi, koma zonse zidakhazikika modabwitsa. Panthawi ina, ndinayamba kuyembekezera kuti msika watsala pang'ono kukhuta (ndiko kuti, ambiri mwa omwe ankafuna kugula bukhuli adzalandira), koma mpaka pano izi zikuwoneka kuti sizinachitike: komanso, kumapeto kwa 2018. , malonda awonjezeka kwambiri (sindikudziwa chifukwa chake). X-axis imatha mu Julayi 2020 chifukwa zimatenga miyezi ingapo mutagulitsa kuti ndalama zaulemu zifike ku akaunti yanga.

Malingana ndi mgwirizanowu, ndimalandira 25% ya ndalama za wofalitsa kuchokera ku malonda a e-book, kupeza intaneti ndi chilolezo, komanso 10% ya ndalama zosindikizira mabuku ndi 5% ya malipiro omasulira. Ichi ndi chiwerengero cha mtengo wamtengo wapatali woperekedwa ndi ogulitsa / ogulitsa kwa wosindikiza, kutanthauza kuti sichimaganizira za malonda ogulitsa. Ziwerengero zomwe zasonyezedwa m'gawoli ndi malipiro omwe amaperekedwa kwa ine, pambuyo poti wogulitsa ndi wofalitsa atenga gawo lawo, koma msonkho usanachitike.

Chiyambireni, malonda onse akhala (mu madola aku US):

  • Buku losindikizidwa: makope 68, malipiro $763 ($161/kope)
  • E-book: makope 33, malipiro $420 ($169/kope)
  • Kufikira pa intaneti pa O'Reilly: malipiro $110 (sindikudziwa kuti bukuli linawerengedwa kangati panjirayi)
  • Zomasulira: makope 5, malipiro $896 ($8/kope)
  • Zilolezo zina: zachifumu $34
  • Chiwerengero: 108 makope, malipiro $079

Ndalama zambiri, koma ndi nthawi yochuluka bwanji yomwe ndidayikamo! Ndikukhulupirira kuti ndakhala zaka pafupifupi 2,5 za ntchito yanthawi zonse pa bukhuli ndi kafukufuku wokhudzana nawo - pazaka 4. Pa nthawiyi, ndinakhala chaka chonse (2014-2015) ndikugwira ntchito pa bukhuli, popanda ndalama, ndipo nthawi yotsalayo ndinatha kuphatikiza kukonzekera bukhuli ndi ntchito yanthawi yochepa.

Tsopano, poyang'ana kumbuyo, zikuwonekeratu kuti zaka 2,5 izi sizinawonongedwe pachabe, popeza ndalama zomwe ntchitoyi inandibweretsera zili zofanana ndi malipiro a wolemba mapulogalamu wochokera ku Silicon Valley, zomwe ndikanalandira ngati adachoka ku LinkedIn mu 2014 kuti agwiritse ntchito buku. Koma ndithudi sindikanatha kudziwiratu izi! Malipiro atha kucheperako kuwirikiza ka 10, ndipo chiyembekezo choterechi sichingakhale chokopa kwambiri pazachuma.

Osati malipiro okha

Chimodzi mwa kupambana kwa bukhu langa chingakhale chifukwa chakuti ndinachita khama kwambiri kulilimbikitsa. Popeza kuti bukuli lidatulutsidwa koyambirira, ndapereka zokambirana pafupifupi 50 pamisonkhano ikuluikulu, kuphatikizanso ndakhala ndi zokambirana zambiri "zoyitanidwa" kumakampani ndi mayunivesite. M'mawonekedwe onsewa ndidalimbikitsa buku langa mosadukiza. Ndinachita zinthu ngati woimba nyimbo za rock amene akupita kukaonetsa chimbale chatsopano, ndipo ndikukayikira kuti bukuli linadziwika chifukwa cha zisudzo zimenezi. Zolemba zingapo pabulogu yanga zidadziwikanso kwambiri, ndipo mwina zidakopa chidwi cha omwe angawerenge bukuli. Pakadali pano, sindimapereka maphunziro pafupipafupi, chifukwa chake ndikukhulupirira kuti zambiri za bukuli zimafalikira kudzera pakamwa (pamalo ochezera a pa Intaneti; owerenga amalangiza bukuli kwa anzawo).

Mwa kuphatikiza maphunziro ndi kulimbikitsa bukhuli, adakwanitsa kukhala odziwika bwino mdera komanso kukhala ndi mbiri yabwino pantchitoyi. Ndimalandira zondiitana zambiri zoti ndikalankhule pamisonkhano yosiyanasiyana kuposa mmene ndingavomerezere. Zolankhula izi mwazokha sizimapeza ndalama (pamisonkhano yabwino yamakampani, owonetsa nthawi zambiri amakhala ndi ndalama zoyendera ndi malo ogona, koma magawo olankhulirawo samalipidwa kawirikawiri), komabe, mbiri yotere ndiyothandiza ngati kutsatsa - mumayandikira ngati mlangizi.

Ndapanga upangiri wochepa kwambiri (ndipo lero nthawi zonse ndimakana zopempha zotere kuchokera kumakampani osiyanasiyana, pomwe ndimayang'ana kwambiri kafukufuku wanga), koma ndikukayikira kuti pakadali pano sizingakhale zovuta kwa ine kupanga bizinesi yopindulitsa komanso yophunzitsira - kulumikizana ndi makampani ndikuwathandiza kuthana ndi mavuto okhudzana ndi zomangamanga za data. Mumadziwika kuti ndinu katswiri wodziwika bwino komanso katswiri pamakampani, ndipo makampani ali okonzeka kulipira ndalama zabwino kuti alandire upangiri wa akatswiri oterowo.

Ndidasamala kwambiri za kuthekera kwachuma kwa olemba chifukwa ndimakhulupirira kuti mabuku ndi othandiza kwambiri pamaphunziro (zambiri pa izi pansipa). Ndikufuna kuti anthu ambiri alembe mabuku awo, zomwe zikutanthauza kuti ntchito yotereyi iyenera kukhala yodzidalira.

Ndinatha kuthera nthawi yochuluka pa kafukufuku wokhudzana ndi bukhuli chifukwa ndimatha kukhala opanda malipiro kwa chaka chonse, chisangalalo chomwe anthu ambiri sangakwanitse. Ngati anthu akanatha kupeza malipiro abwino pokonzekera zipangizo zophunzitsira, ndiye kuti padzakhala mabuku ambiri abwino amtunduwu.

Bukuli ndi gwero lopezeka la maphunziro

Sikuti bukhu likhoza kubweretsa phindu lalikulu lazachuma; Ntchito yotereyi ili ndi ubwino wina wambiri.

Bukuli ndi lapadziko lonse lapansi kupezeka: Pafupifupi aliyense, padziko lonse lapansi, angakwanitse kugula buku. Ndizotsika mtengo kwambiri kuposa maphunziro aku yunivesite kapena maphunziro akampani; Simuyenera kupita ku mzinda wina kukagwiritsa ntchito buku. Anthu okhala m’madera akumidzi kapena m’mayiko amene akutukuka kumene angathe kuwerenga mabuku mwamphamvu mofanana ndi anthu amene amakhala m’malo opezeka zipangizo zamakono padziko lonse. Bukuli likhoza kutembenuzidwa kapena kuliphunzira kuchokera kuchikuto mpaka kuchikuto, monga mukufunira. Simufunikanso intaneti kuti muwerenge bukuli. Inde, m'njira zina bukuli ndi lotsika kwa maphunziro a ku yunivesite, mwachitsanzo, silipereka ndemanga payekha, silikulolani kuti mukhazikitse odziwana nawo, kapena kuyanjana. Koma monga njira yopatsira chidziŵitso, bukhulo liri logwira mtima mosakayika.

Zachidziwikire, pali zinthu zina zambiri zapaintaneti: Wikipedia, mabulogu, makanema, Stack Overflow, zolemba za API, zolemba zofufuza, ndi zina zambiri. Ndibwino kuti muyankhe mafunso enieni (monga "zosiyana ndi zotani za foo?"), koma zenizeni, chidziwitso choterocho ndi chaching'ono komanso chovuta kuchipanga kuti chikhale ndi maphunziro opindulitsa. Kumbali ina, bukhu lolembedwa bwino limapereka maphunziro osankhidwa bwino ndi oganiza bwino, omwe ali ofunika kwambiri poyesera kumvetsetsa mutu wovuta kwa nthawi yoyamba.
Bukuli limakula bwino kwambiri kuposa makalasi amoyo. Ngakhale nditakhala ntchito yanga yonse yophunzitsa m’bwalo lalikulu la maseŵero pa yunivesite yanga, sindikanafikira anthu 100. Pankhani ya maphunziro a anthu paokha ndi ang'onoang'ono, kusiyana kumakhala kokulirapo. Koma bukuli limakupatsani mwayi wofikira anthu ambiri popanda zovuta.

Bweretsani phindu lochulukirapo kuposa momwe mumalandira

Mukalemba buku, mumabweretsa phindu lochulukirapo kuposa momwe mumalandira. Kuti nditsimikize izi, ndiyesera kuwunika mozama phindu lomwe buku langa linabweretsa.

Tinene kuti mwa anthu 100 omwe agula kale bukhu langa, magawo awiri pa atatu aliwonse akufuna kuliwerenga, koma sanafikebe kuliwerenga. Tiyeni tiyerekezenso kuti gawo limodzi mwa magawo atatu a anthu amene analiŵerenga kale anatha kugwiritsira ntchito mfundo zina za m’bukulo, ndipo ena onse analiŵerenga kuti achite chidwi.

Choncho tiyeni tiganizire mozama: 10% mwa omwe adagula bukhuli adapindula nalo.

Kodi phindu la izi lingakhale lotani? Pankhani ya bukhu langa, phindu ili limabwera makamaka popanga zisankho zoyenera zomanga popanga malo osungiramo deta. Ngati mutagwira ntchitoyi moyenera, mutha kupanga makina ozizirirapo, ndipo ngati mwalakwitsa, mutha kutha zaka zambiri mukutuluka m'mavuto omwe mwalowamo.
Chiwerengerochi ndi chovuta kuwerengera, koma tiyeni tiyerekeze kuti wowerenga yemwe adagwiritsa ntchito malingaliro omwe ali m'buku langa adatha kupewa chisankho cholakwika chomwe chikanafuna. mwezi wamunthu weniweni. Chifukwa chake, owerenga 10 omwe adagwiritsa ntchito chidziwitsochi adamasula pafupifupi miyezi 000 yamunthu, kapena zaka 10 zamunthu, zomwe zitha kugwiritsidwa ntchito pazinthu zothandiza kwambiri kuposa kutuluka m'mavuto.

Ngati ndinathera zaka 2,5 ndikugwira ntchito pa bukhuli, ndikupulumutsa anthu ena zaka 833 za nthawi, ndinalandira maulendo oposa 300 kubwerera kuntchito yanga. Ngati tikuganiza kuti malipiro apakati pa mapulogalamu ndi $100k pachaka, ndiye kuti mtengo woperekedwa ndi bukhuli ndi $80m. Owerenga adawononga pafupifupi $4m kugula mabuku 100 awa, kotero phindu lomwe lapeza limaposa 000 mtengo wogulidwa. Komanso, ndikuzindikiranso kuti awa ndi kuyerekezera kosamala kwambiri.

Bukuli limabweretsa zambiri kuposa mapindu omwe takambirana pamwambapa. Mwachitsanzo, owerenga ambiri adandivomereza kuti, chifukwa cha bukhu langa, adapambana kuyankhulana, adapeza ntchito yamaloto awo, ndipo amapereka chitetezo chachuma kwa banja lawo. Sindikudziwa momwe ndingayesere mtengo wamtunduwu, koma ndikuganiza kuti ndi waukulu kwambiri.

anapezazo

Kulemba buku laukadaulo sikophweka, koma buku labwino laukadaulo ndi:

  • zamtengo wapatali (zimathandiza anthu kuchita ntchito zawo bwino),
  • scalable (anthu ambiri atha kupindula ndi bukhuli),
  • kupezeka (pafupifupi aliyense) ndi
  • zotheka zachuma (mukhoza kupanga ndalama zabwino pa izi).

Zingakhale zosangalatsa kuyerekezera ntchitoyi ndi chitukuko chotseguka - mtundu wina wa ntchito zomwe zimabweretsa phindu lalikulu, koma pafupifupi osachita ndalama. Ndilibe maganizo omveka bwino pa izi.

Zindikirani kuti kulemba buku ndizovuta, makamaka ngati mukufuna kuchita bwino. Kwa ine zinali zofanana ndi zovuta za chitukuko ndi malonda Yambitsani, ndipo ndikugwira ntchito ndidakumana ndi zovuta zingapo. Sindinganene kuti njirayi inali ndi zotsatira zopindulitsa pa umoyo wanga wamaganizo. Ndicho chifukwa chake sindikufulumira kuti ndiyambe bukhu lotsatira: zipsera zoyamba zidakali zatsopano. Koma zipserazo zikutha pang'onopang'ono ndipo ndikuyembekeza (mwinamwake mosadziwa) kuti nthawi ina zinthu zidzakhala zosavuta.

Chofunikira ndichakuti ndikuganiza kuti kulemba buku laukadaulo ndi ntchito yabwino. Kumva kuti mwathandiza anthu ambiri ndi kolimbikitsa kwambiri. Ntchito yamtunduwu imaperekanso kukula kwamunthu payekha. Kusiyapo pyenepi, nkhabe njira inango yadidi yakupfundza cinthu kupiringana kufokotoza kuna anango.

Source: www.habr.com

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