Embracer Group, yomwe kale imadziwika kuti THQ Nordic, yatulutsa lipoti lake lazachuma cha 2 kotala la 2019. M'gawo lamasewera, malonda adakwera ndi 117%, ngakhale kuti zonsezi zidachepetsedwa ndi 51% kuchepa kwa bizinesi yamafilimu poyerekeza ndi chaka chatha.
Kuti afotokoze bwino momwe alili ngati kampani yogwirizira komanso kupewa chisokonezo ndi THQ Nordic GmbH, THQ Nordic yatenga dzina la Embracer Group mu lipotilo. Nthambi ya Vienna (THQ Nordic) idasungabe dzina lake. Mkulu wa bungwe la Lars Wingefors adauza osunga ndalama kuti iye ndi gulu lake la M&A (ophatikiza ndi kugula) adalankhula ndi makampani opitilira makumi asanu kotala lapitali. Ena ndi "mabizinesi akuluakulu" omwe, ngati atapezeka, atha kupanga gulu latsopano logwira ntchito losiyana ndi lomwe lilipo kale (THQ Nordic, Koch Media ndi Coffee Stain).
Komabe, a Wingefors adatsindika kuti Embracer Group yonse sikufunika M&A kuti ikulitse bizinesi yake, chifukwa chake osunga ndalama asayembekezere kuti kampaniyo ithamangira komweko. Chinthu choyamba ndikupeza "makampani oyenerera okhala ndi chikhalidwe choyenera, zinthu zoyenera komanso zolinga zoyenera."
Kuti wakale wa THQ Nordic sakuyang'ananso pa M&A sizosadabwitsa kuti ndi ma studio angati ndi IP yomwe kampaniyo idapeza zaka zingapo zapitazi. Mu Ogasiti uno, Embracer Group idagula Milestone, Masewera a Gunfire, Goodbye Kansas Game Invest, Game Outlet Europe ndi KSM.
Lars Wingefors adanenanso kuti Gulu la Embrace lili ndi ntchito makumi asanu ndi atatu mphambu zisanu ndi chimodzi zomwe zikukula, makumi anayi ndi zisanu ndi zinayi zomwe sizinalengezedwebe. Kuonjezera apo, CEO adatsindika kusintha kwa kuika patsogolo "khalidwe loyamba" ndi cholinga chopereka masewera abwino, makasitomala okondwa, komanso kupereka ROI yapamwamba (kubwezera ndalama) kwa osunga ndalama.
M'chaka chotsatira chandalama chomwe chikutha pa Marichi 2021, Gulu la Embracer likukonzekera masewera osachepera awiri a AAA, komanso kutulutsa zingapo za AA, kuphatikiza Desperados 3, Destroy All Humans, Wasteland 3, Iron Harvest ndi Biomutant. Zimadziwika kuti womalizayo ali kale kumapeto kwa chitukuko.
Source: 3dnews.ru