Utumiki wa zibwenzi wa Tinder udzakhala ndi mawonekedwe opangira mavidiyo. Idzawonekera kumapeto kwa June. Match Group, omwe ali ndi ufulu papulatifomu, za izi mu lipoti lake la kotala.
Monga momwe buku la The Verge likunenera, kampaniyo sipereka zambiri zantchito yatsopanoyi. Koma kwa iye, kusinthaku kungakhale kofunikira kwambiri, chifukwa ntchitoyo imagwiritsidwa ntchito anthu.
Nyuzipepalayi ikusonyeza kuti vuto lalikulu likhoza kukhala vuto la kuzunzidwa pogwiritsa ntchito macheza apakanema. Zidzakhala zovuta kwambiri kuwongolera milandu yotere kuposa zolemba. Koma zikuwoneka kuti gulu la Tinder likudziwa kuopsa kwake ndipo mwina likuyang'ana nsanja yomwe ingapangitse kuti macheza amakanema akhale otetezeka.
Mulimonsemo, ngati izi ziwoneka, ogwiritsa ntchito akuyenera kuzolowera lingaliro losintha zosankha ndikucheza ndi anthu kudzera pavidiyo m'malo mongotumizirana mauthenga achinsinsi. Ndizodabwitsa kuti Match Group idaganiza zolengeza zatsopano mkati mwa mliri wa COVID-19, pomwe anthu padziko lonse lapansi ali kwaokha ndipo sangathe kulipira misonkhano yawo.
Lipotilo lidapeza kuti azimayi osakwana zaka 30 adakhala nthawi yochulukirapo 37% pa Tinder panthawi ya mliri. Ponseponse, avareji ya mauthenga omwe amatumizidwa kudzera pa mapulogalamu a zibwenzi a Match Group (Hinge, Match.com ndi OkCupid) adakwera ndi 27% mu Epulo. Koma chiwerengero cha olembetsa omwe amalipidwa chatsika, koma pang'ono chabe, kampaniyo imalemba.
"Tikukhulupirira kuti kufunikira kwa kulumikizana sikudzatha, ndipo timakhala odzipereka kukwaniritsa zomwe tikufuna," idatero kampaniyo. "Nthawiyi yodzipatula ikadakhala yovuta kwambiri kwa anthu osakwatira omwe amakumana ndi anthu m'mabala kapena m'makonsati asanakhazikitsidwe pakapanda zinthu zathu."
Source: 3dnews.ru