Počítačové a videohry neustále napredujú. Podľa predpovedí Newzoo dosiahne v roku 2023 počet hráčov Rastie aj podiel trhu s cloudovými hrami — odborníci odhadujú, že kumulovaný ročný rast (CAGR) tohto odvetvia až do roku 2025 dosiahne
viac ako 30% 5G a cloudové hry
Prenosová kapacita bezdrôtových sietí, latencia — hlavné faktory, ktoré ovplyvňujú kvalitu hry, pretože údaje sa spracovávajú v dátovom centre služby, po čom sa hotový video stream prenáša na zariadenie používateľa. Čím kvalitnejšie je pripojenie, tým plynulejšie je zobrazenie a vyššie rozlíšenie obrazu. Ak sa predtým dalo dosiahnuť dobré kvality len pri Ethernet pripojení, teraz mobilný širokopásmový internet postupne oslobodzuje hráčov od káblov.
Vďaka penetrácii 5G sa cloudové hry stávajú dostupnejšími. Siete piatej generácie umožňujú spúšťať služby ako Google Stadia a Playkey nielen na PC a notebookoch, ale aj na mobilných zariadeniach v akomkoľvek regióne, kde je pokrytie 5G. Hráči majú možnosť hrať tituly triedy AAA na ceste na letisko, v kaviarni alebo jednoducho na lavičke v parku, ak by sa objavila takáto túžba. V podstate, v rukách používateľov mobilných zariadení sú milióny herných gadgetov. Už teraz počet mobilných hráčov presahuje 2 miliardy, a s časom ich počet
bude len rásť. .
Príchod veľkých hráčov.
Cloudové hry
pritiahli pozornosť tento rok spustí svoju vlastnú hernú platformu “Project Tempo”. v tomto roku spustiť vlastnú hernú platformu „Project Tempo“.
Niche cloud gaming is rapidly expanding in Asia. In March 2020, Sanqi Interactive Entertainment and Huawei Cloud agreed to jointly develop a cloud gaming platform.
Russia is not lagging behind. Currently in the country, the following are available:
- GeForceNow.
- Playkey.
- Loudplay.
- Megadrom.
- Power Cloud Game.
- Drova.
These services collaborate with both Russian and foreign operators, including "Beeline," MegaFon, MTS, Tele2, and others. They are investing significant funds in the development of cloud gaming. Joint projects are being implemented that gradually improve service quality while expanding their capabilities. There is still work to be done, but progress is evident.
I previously wrote about the capabilities, advantages, and disadvantages of Russian cloud gaming services. .
The cost of the latest generation gaming PCs and consoles
is quite high. Of course, not every gamer can afford a system costing $4000-$5000. On average, a player spends $800-1000 on acquiring or upgrading a gaming system. But even that is a lot. High prices for gaming equipment deter millions of gamers. According to specialists' estimates, about 70% of potential buyers of gaming PCs or laptops do not have the desire or capability to purchase what they would like to obtain. As a result, the specifications of 60% of users' PCs do not meet the resource requirements of AAA-class games. If the prices of powerful gaming systems were reduced, the market would immediately gain millions of new players.
And here, cloud gaming services come to the rescue, allowing users to avoid unnecessary expenses on computer hardware or consoles. To play those very AAA-class games, all that is needed is the right service, an inexpensive PC, laptop, tablet, or smartphone, a good internet connection, and a controller or keyboard.
Games as a service
Thanks to the rejection of hardware, cloud gaming has virtually no entry barrier. A new model of content consumption is forming. Additionally, a new class of games, cloud-native, is developing, which are originally created for cloud platforms and have no hardware requirements. A prominent representative of this niche is Fortnite.
Vďaka odstúpeniu od „hardvéru“ má cloudové hranie takmer nulový vstupný prah. Formuje sa nový model spotreby herného obsahu. Okrem toho sa vyvíja nová trieda hier, cloud-native, ktoré sú pôvodne vytvorené pre cloudové platformy a nemajú požiadavky na hardvér. Výrazným predstaviteľom tohto segmentu je Fortnite.
Cloud gaming services strive to make access to content as easy as possible for players. For example, Google integrates YouTube with Google Stadia. Thus, YouTube showcases game streams. To join the process, you simply need to click a button. There's no need to download anything or make a purchase — just click the “join” button and play. This model has been aptly named — click to keep play.
An example of integration in the Google Stadia demo with NBA 2K livestream.
Once in the game, the user is immediately immersed in a friendly environment where they can not only play but also communicate with 'colleagues'. In fact, games are gradually becoming socialized, turning into a kind of social network.
Expanding the audience of cloud gaming.
Just a few years ago, a user wanting to play cloud games had to be quite tech-savvy. Downloading a client, configuring it, selecting a server — this could be a daunting task for some users. Now, starting a cloud game can be accomplished in just a couple of clicks.
The audience for cloud gaming is gradually expanding, with an increasing share of younger gamers. For instance, in January 2020, the share of players under 20 was By the end of May to early June, this figure had doubled. Perhaps this was influenced by students and schoolchildren transitioning to remote learning. They had more free time, which they began spending on games. after the introduction of the lockdown, gaming traffic increased by 70% compared to the same period last year. In Russia, the number of players during the quarantine while the revenue of cloud service providers grew by 300%.
Overall, the 'Netflix for gaming', as the cloud gaming industry is called, is developing increasingly actively day by day. The progress is noticeable, and neither the pandemic nor potential economic issues will halt the industry's advancement. The key for services is to enhance the technical side while not forgetting about the variety of available game titles and maintaining a low entry threshold for users of all ages and technical backgrounds.
Zdroj: habr.com
