Mufananidzo:
Kushambadzira email chishandiso chinoshanda chekudyidzana nevateereri vako kana ukaishandisa nemazvo. Mushure mezvose, zvinorasikirwa nezvazvinoreva kana mavara ako akabva angoenda kuSpam folda. Pane zvikonzero zvakawanda nei vangazoguma ipapo. Nhasi tichataura nezvemaitiro ekudzivirira ayo achabatsira kudzivirira dambudziko iri.
Nhanganyaya: mapinda sei muinbox
Haisi yese email inopera mubhokisi rako rekunyora. Ichi ndicho mhedzisiro yebasa repostal system algorithms. Kuti maalgorithms apfuure tsamba muInbox, inofanirwa kuzadzisa zvinoverengeka zvinodiwa, izvo zvinokurudzirwa kuti uzvizive usati watanga kutumira kwako kwekutanga:
- Mail.ru -
- Yandex.ru -
- Gmail.com -
Zvakare, kana uchitanga maemail danidziro, kutarisisa kwakanyanya kunofanirwa kubhadharwa kune:
- zvigadziriso zvehunyanzvi uye mukurumbira wedunhu;
- base quality;
- zvemukati memeseji.
Ngatitarisei chinhu chimwe nechimwe zvakadzama.
Zvirongwa zvehunyanzvi uye mukurumbira wedomeni
Iwe unongoda kutumira tsamba uchimiririra kambani kubva kukero yekambani - hapana emahara madomasi senge [email protected]. Naizvozvo, ive shuwa yekugadzira yekambani domain uye email kero pairi. ΠΈ , semuenzaniso, ipa mukana wekutumira email yekambani pavari zvachose pasina muripo.
Iyo inonzi domain reputation inoita basa guru mukutanga mailings. Kana spam yakambotumirwa kubva kwairi, saka masevhisi eemail anogona kunyorwa pasi. Usati watanga kutumira tsamba, ita shuwa kuti yako domain haina kuisirwa mazviri. Semuenzaniso, muDashaMail sevhisi cheki yakadaro inongoitika kana iwe uchigadzira yako yekutumira domain. Kana zvikaitika kuti yako domain iri pane imwe yevatema, iwe uchaona kurudziro yekuti ungabuda sei ipapo.
Kuti utarise mukurumbira wako, unogona zvakare kushandisa masevhisi akadai kana kubva kuCisco.
Chinhu chakakosha: maalgorithms eemail masisitimu anoongorora kwete chete iyo domain pachayo kubva kune iyo tsamba inotumirwa, asiwo madomasi ezvekubatanidza mune meseji inotumirwa. Kana tsamba yacho iine zvinongedzo kune masayiti kubva kune yakasviba, saka pamwe nepamusoro mukana iye anotumira iye ari spammer. Migumisiro ichave yakakodzera.
Pamusoro pezita rezita, maemail masisitimu anoongorora masisitimu ekuchengetedza. Kunyanya, kuvapo kweSPF yakagadziriswa, DKIM, DMARC zvinyorwa. Heino chikonzero nei vachidikanwa:
- SPF -kunyanya iyi rondedzero yemaseva akavimbika kubva kwaanotumira mameseji ake. Mune ino runyorwa iwe unofanirwa kuisa maseva eemail tsamba yenhau masisitimu aunoshandisa;
- DKIM - siginecha yedhijitari yedomasi, yakawedzerwa kune imwe neimwe tsamba;
- DMARC - ichi chinyorwa chinoudza iyo postal system zvekuita netsamba, iyo, mushure mekutarisa SPF neDKIM, yakawanikwa iine fake. Inogona kuvharwa kana kutumirwa kuSpam.
Mushure mekugadzirisa nzvimbo yako yekutumira, iva nechokwadi chekumisikidza postmasters kuitira kuti iwe ugone kunyatsocherechedza kuti maemail ako anoguma kupi uye izvo vanogamuchira vanoita navo.
Heino rondedzero yevakuru vepostmasters:
Mushure meiyo tekinoroji marongero apedzwa, unogona kuenderera mberi nekushanda nevanonyorera base.
Kuvandudza kunaka kwevanyoreri vako
Ehe, kutenga kero dhatabhesi panzvimbo yekuunganidza zviri pamutemo uchishandisa kaviri opt-in nzira inzira yechokwadi kumatambudziko, saka hapana chikonzero chekuita izvi. Asi matambudziko anogona kumuka kunyangwe iwe wakaunganidza zviri pamutemo vanyoreri, asi yaive nguva refu yapfuura uye iwe hauna kutumira mailings kana pakanga paine nguva refu yekushanda nedatabase iyi.
Chekutanga, dhatabhesi rakadaro rinogona kunge rakaunganidza asiri ekushanda kero uye . Inofanira kucheneswa usati watumira mailings uchiishandisa.
Kubvisa yako subscriber dhatabhesi pamaoko kwakaoma. Asi pane zvishandiso zvekugadzirisa dambudziko iri. Semuenzaniso, yakavakirwa muDashaMail inotarisa nheyo yevanyoresa, inobvisa kero dzisina kururama, pamwe chete nekero kubva kune iyo ine mikana yakawanda yekunyunyuta. Kushanda nedhatabhesi mushure mekuchenesa nemugadzirisi kunoderedza mukana wekukuvadza mukurumbira uye kuguma muSpam.
Chechipiri, vanyoreri vanogona kukanganwa kuti vakabvuma kugamuchira tsamba uye votanga kunyunyuta nezve spam. Izvi zvichatungamirira kune zvakajeka. Naizvozvo, yekutanga email mushandirapamwe inoda kunyanya kugadzirira. Mutsamba yekutanga, zvakakodzera kukuyeuchidza kuti munyoreri akabvuma sei kugamuchira pepanhau, pamwe nekupa zvikonzero nei tsamba yenhau yakakodzera kutariswa kwake mune ramangwana.
Kushanda pane zvemukati
Ingave kana kuti kwete email inopera muSpam inobatwawo nezvayo. Semuenzaniso, masisitimu etsamba haafarire kuwanda kwemifananidzo yakawanda mumabhii. Angangoita 20% yetsamba yako inofanira kunge iri mavara.
Zvakare, mafirita espam anonzwa mazwi anowanzo kuwanikwa mutsamba dzisingadiwe, senge "mari", "cryptocurrencies", uye kana yakanyorwa mu capslock. Haufanire kushandisa zvinongedzo zvizere muzvinyorwa; zvinofanirwa kunge zviri muchimiro chemavara ane hyperlink. Haufanire kushandisa zvakapfupikiswa zvinongedzo kana kubatanidza mafaera kune iyo tsamba (kana iwe uchida kuibatanidza, zviri nyore kupa yekurodha link).
Kana iri marongero eemail matemplate, haufanirwe kushandisa JavaScript, Flash, ActiveX uye ekunze CSS masitaera. Hapana chinhu chiri nani kupfuura kurongeka kwetafura kubva pakuona kwemafirita espam haasati agadzirwa. Iriwo zano rakanaka kutumira mabhii maviri: HTML uye plain-text.
DashaMail inopa yakavakirwa-mukati sevhisi kubatsira email vatengesi - inotarisa otomatiki zviri mutsamba uye inoshuma kana ichizoguma mu "Spam" mumasevhisi etsamba Mail.ru uye Rambler.
Izvo zvakakoshawo kuti uongorore panguva yakakodzera kudyidzana kwevashandisi nematsamba. Kana mushure meemail yega yega vanhu vazhinji vasinganyore kubva kune mameseji, ichi chiratidzo chechokwadi chekuti kunyoreswa hakuzadzise zvinotarisirwa nevanogamuchira. Zviripo zvinoda kuchinjwa.
Chii chimwe: "kudziya" iyo domain
Mapoinzi matatu atsanangurwa pamusoro apa akafanana nembiru nhatu dzekutanga mameseji, asi izvi handizvo zvese zvinofanirwa kuverengerwa. Paunenge uchitanga mailings, zvinodikanwa kuita izvo zvinodaidzwa kuti warming up yedomasi. Ngatitaurei pamusoro peizvi zvakadzama.
Kana iwe uri kutanga kugovera email kubva kune itsva domain kana domain yave iripo kwenguva yakati, asi pakange pasina maemail kubva kwairi kwenguva yakareba, basa rekugadzirira rinodiwa. Zvinosvika pakutanga kutumira tsamba zvishoma nezvishoma, zvichiwedzera huwandu hwemashoko anotumirwa.
Ndiko kuti, pakutanga, chikamu chiduku chevanonyanya kuvimbika vanowana tsamba yenhau. Nhanho nhanho, huwandu hwekutumira hunogona kuwedzerwa, asi zvakanaka, kudzivirira kuwedzera mukuita. Zuva rega rega, meseji traffic inogona kuwedzerwa kwete kanopfuura kaviri (zvichida zvishoma): pazuva rekutanga tsamba mazana mashanu akatumirwa, pazuva rakatevera 500 inogona kutumirwa, ipapo 1000, 2000, 3000, zvichingodaro.
Chinhu chakakosha: dhigirii re "kudziya-up" yedomasi inofanira kuchengetedzwa. Masisitimu etsamba haafarire kungoerekana kwaitika muchiitiko, saka zvakakodzera kuti ugare uchitumira tsamba.
mhedziso
Mukupedzisa, tinopfupikisa mapoinzi makuru achakubatsira kuti utange netsamba dzekutumira uye kudzivirira kuguma wava muSpam ipapo ipapo:
- Teerera kune zvigadziriso zvehunyanzvi uye mukurumbira. Pane huwandu hwezvirongwa zvinoda kuitwa kuti ive nechokwadi chekuti masisitimu etsamba anobvumira tsamba kupfuura. Zvakakoshawo kutarisa zita renzvimbo uye kushanda kuti rivandudze.
- Shanda nemunyoreri wako base. Kunyangwe iwe ukashandisa kaviri opt-in, iwe unofanirwa kugara uchitarisa mamiriro eiyo dhatabhesi, simbisa zvikamu zvevashandisi vasingashande uye wovamisa zvakare zvakasiyana.
- Tevedzera zviri mukati. Tevedza maitiro akanakisa ekunyora maemail, uye zvakare tarisa mhinduro yevanyoreri: kana vanhu vasinganyore kubva kune yako email runyorwa, zvirimo hazvisi kuzadzisa zvavanoda uye zvinoda kuchinjwa.
- Dzidzisai domain. Iwe haugone kungoenderera mberi uye wotanga kutumira akawanda maemail. Mushure mekumira kwenguva refu kana mune imwe nzvimbo, unofanira kutanga "kudziya" nekutumira mabhii muzvikamu zviduku uye zvishoma nezvishoma kuwedzera basa.
- Shandisa teknolojia. Kuita zvese nemaoko kwakaoma. Automate zvaunogona. PaDashaMail, tinoedza kubatsira nemapoinzi makuru nekupa maturusi akakodzera ekutarisa mukurumbira, kusimbiswa kwedatabase uye kuongororwa kwemukati. Isu tinogadzirisawo mameseji ese emakambani achangotanga kushanda, uye tinobatsira kutevedzera zvese zvinodiwa zvemasisitimu etsamba.
Kuti urambe uchifambirana nemaitiro emazuva ano mukushambadzira email muRussia, gamuchira hupenyu hunobatsira hacks uye zvinhu zvedu, nyoresa uye verenga yedu .
Source: www.habr.com