Rondedzero yezvinonakidza nhamba chokwadi zvichibva pane zvakatumirwa kubva paTeregiramu chiteshi changu . Mhedzisiro yezvidzidzo zvakasiyana-siyana zvinotsanangurwa pazasi zvakambochinja manzwisisiro angu ezvekudyara mari uye nharaunda yekutanga. Ndinovimba unoona izvi zvakaonekwa zvichibatsirawo. Kune imi munotarisa munda wemari kubva kudivi revakavamba.
1. Indasitiri yekutanga iri kuparara pakati pekudyidzana kwepasi rose
Makambani madiki asingasviki makore maviri akaverengera 13% yebhizinesi rese reUS muna 1985, uye muna 2014 mugove wavo watova pa8%. Zvinotonyanya kukosha, chikamu chevashandi vemakambani akazvimirira vanoshandira makambani ekutanga aya vakada kudzika nepakati panguva imwe chete.
Gore rega rega kunowedzera kuoma kukwikwidza vashandi nemakambani makuru. MuQuartz chiitiko ichi mune zvakadzama. Ndinonzwisisa kuti manhamba anopiwa chete kune "akasununguka", asi ndine chokwadi chekuti kune imwe dhigirii kana imwe dambudziko iri rinobata imwe neimwe yenyika dzecapitalist.
2. Hafu yezvese venture capital investments inotadza kubhadhara.
Uyezve, 6% chete yekutengeserana kwese inopa 60% yekudzoka kwese, Ben Evans weAndreessen Horowitz. Chidzidzo Kuyerera kwemari hakugumire ipapo. Saka, 1,2% yezvese mabhizinesi ekutengeserana 25% yemadhora ese emari muna 2018.
Nei zvichikosha? Nokuti vavambi vanofanira kufunga sevanoisa mari. Uye kwete chete pavanoronga kuunganidza mari, asiwo pavanotanga kufunga nezvekushandisa pfungwa. Kunyange zvazvo zvakaoma zvikuru kufunga muzvikamu zvakadaro - chete ndiyo yakanakisisa mari yekudyara munyika 100 X's pamakambani akanakisa pasirese.
Kurota, hongu, hakukuvadzi, asi imwe nhanho inogamuchirwa i20% IRR kana matatu maX. Tarisa pachiyero chekukura, verenga chimwe chinhu nezve misimboti yekuti venture capitalists vanoongorora sei kutanga. Mwero unodiwa wekudzoka ndewechokwadi kune purojekiti yako?
3. Huwandu nehuwandu hwekudyara kwembeu huri kudzikira
Muna 2013, chikamu chezvibvumirano zvembeu muhuwandu hwemari yeUS venture yaive 36%, uye muna 2018 iyi nhamba. kusvika 25%, kunyangwe iyo yepakati mbeu capital sechikamu yakawedzera kupfuura mune mamwe marounds. Kune zvakare data kubva kuCrunchbase, maererano nehuwandu hwekudyara isingadariki $1 miriyoni mumakore mashanu apfuura. kanenge kaviri.
Nhasi zvakanyanya kuoma kukwezva investor kutarisa kune purojekiti padanho rekutanga. Mahombe - akawanda, madiki - mashoma, sezvakaita Marx.
4. Mugero uri pakati pemari yekutenderera ndeyemakore maviri.
Chokwadi ichi zvichibva pane data pane venture transactions yemakore gumi nemasere kubva pakutanga kwe18s. Kwemakore, kwave kune maitiro akatsiga muhuwandu hwekukwezva mari. Kukurumidza kukura unicorns - musiyano. Kuziva izvi, funga nezvebhajeti rako uye chenjera nemari yako, kunyanya kana iwe wakatovhara danho rekutanga mari.
Mushure mezvose, kupisa mari iripo ndiyo yechipiri yakajairika kutanga kutadza. Uye chiripo apa hachisi chekuti bhizinesi risingabatsiri rakashandisa mari yese yarinaro. Izvi ndezvezviitiko zvekuvharwa kwemapurojekiti ane bhizinesi rakabudirira remuenzaniso, apo vatangi vakatakurwa nekukura uye vaitarisira kukurumidza kukwezva mari itsva.
5. Kuwana ndiyo nzira inobvira zvikuru yekubudirira
97% inobuda yeM&A uye 3% chete yeIPO. Kubuda kwakakosha nekuti ndipo pamunobhadharwa iwe, timu yako nevashambadziri vako. Venture capitalists vanogara pakubuda, asi vavambi vanoramba vachirota unicorns, vachidzivirira chero pfungwa dzekutengesa brainchild yavo.
Asi rimwe zuva zvingava zvakanyanya kunonoka. Vazhinji vezvemabhizimisi vanoshaya mukana wakapiwa kwavari kubvisa mari, kunyange zvakadaro chisarudzo chakakodzera chekutengesa bhizinesi chinogona kuva chisarudzo chakanakisisa. Nenzira, vazhinji vanobuda mumatanho ekutanga: 25% pambeu, 44% isati yasvika B.
6. Kushaikwa kwekuda kwemusika ndicho chikonzero chikuru kutanga kutadza
CB Insights vaongorori vakaita ongororo pakati pevatangi vekutanga kwakavharwa uye rondedzero ye20 zvikonzero zvakajairika zvekutadza kwemakambani achangobva kuumbwa. Ndinokurudzira kuti uzvizivise navo vose, asi pano ini ndichataura iyo huru - kushayikwa kwekuda mumusika.
Vanamuzvinabhizinesi vanowanzogadzirisa matambudziko avanoda kugadzirisa pane kushumira zvinodiwa nemusika. Rega kuda chigadzirwa chako, usatanga matambudziko, edza kufungidzira. Chiitiko chako chehunyanzvi hachisi nhamba; nhamba chete ndidzo dzinogona kuve chinangwa. Panguva ino handigoni kubatsira asi kugovera yeSaaS bhizinesi kubva kuStripe.
7. Chikamu cheB2C2B chikuru kudarika chinoratidzika
Pamadhora ega ega makambani anoshandisa paIT mhinduro, mamwe masendi makumi mana anopedzerwa pakutenga zvakananga nevakuru vakuru. Chinonyanya kukosha ndechekuti B40B SaaS inogona kunangwa kwete chete pakutengesa kwemakambani, asiwo kune yakaparadzana B2C2B (bhizinesi-kune-mutengi-kune-bhizinesi) chikamu.
Uye iyi software yekutenga modhi yakajairika kune mazhinji akakosha madhipatimendi mumakambani. Details inogona kuwanikwa mukati venture capitalist Tomasz Tunguz kubva kuRedpoint "Nei mabheti kumusoro achitengesa iri shanduko yakakosha muSaaS."
8. Mutengo wakaderera chinhu chakaipa chemakwikwi
Vakawanda vanogutsikana kuti kana vakakwanisa kupa mutengo wakaderera, ipapo kubudirira kunovamirira. Asi mazuva ezvitoro akapera kare. Mutengi sevhisi ndiro dombo rekona rechero chigadzirwa, uye kune zvakawanda zvine hunyanzvi zvinyorwa zvinosimbisa iyi thesis. Uyezve, iwe uchiedza kudzikisa mutengo, mukwikwidzi wako anogona kuisimudza, nekudaro vachiwedzera mari yavo.
Pane zvinoshamisa kubva kuESPN, iyo yakarasikirwa nemamiriyoni gumi nematatu vanyoreri mushure mekusimudza mutengo wayo ne13%. Uye chinonetsa apa ndechekuti mari yeESPN yakawedzerawo neinenge 54%. Zvichida unofanira kukwidza mutengo wako kuti utange kuwana zvakawanda? Nenzira, mari yakawanda ndeimwe yeakanakisa emakwikwi mabhenefiti.
9. Mutemo wePareto unoshanda kune Advertising Revenue
Maererano nemigumisiro Analytical company Soomla, 20% yevashandisi vanoona makumi mana muzana ekushambadzira uye vanotora makumi masere muzana emari yekushambadzira. Mhedziso iyi yakavakirwa pamaonero anopfuura mabhiriyoni maviri mumapurogiramu 40 ari kushanda munyika dzinopfuura mazana maviri.
Uye pakati pemabhiriyoni maviri evashandisi veFacebook vagari vemuUnited States neCanada chete 11,5%, asi ivo vanoburitsa 48,7% yemari. ARPU munyika idzi $21,20, muAsia - chete $2,27. Zvinoitika kuti zviri nani kuve nemushandisi mumwechete kubva kuNorth America pane vapfumbamwe kubva kuIndia. Kana zvinopesana - zvese zvinoenderana nemitengo yekuvakwezva.
10. Pane chete zviuru zvishoma iOS Apps ari mamiriyoni 'kirabhu
Kune anopfuura mamirioni maviri mapurogiramu anowanikwa muApp Store, uye 2857 chete yadzo inogadzira inodarika miriyoni yemadhora pagore, sekureva. AppAnnie. Zvinoitika kuti pane apuro kuratidza mukana wekubudirira kukuru ungangoita 0.3%. Uye isu hatizive kuti mangani makambani ari kuseri kwezvikumbiro izvi, asi zviri pachena kuti kune vashoma vacho.
Ini ndichasimbisawo kuti tiri kutaura pamusoro pemari yegore negore, uye kwete net profit. Kureva, zvimwe zvezvikumbiro izvi zvinogona kunge zvisingabatsiri kune varidzi vazvo. Mumamiriro ezvinhu akadaro, nyaya dzakajeka nezve kuisirwa zano uye simba remuchina wehutachiona hweApple rinotaridzika kunge rombo rakanaka pane mhedzisiro yakarongwa.
11. Zera rinowedzera mukana wekubudirira
В Vakaverenga kuti mukana wekugadzira kambani yakabudirira pamakore makumi mana yakapetwa kaviri kupfuura pamakore makumi maviri nemashanu. Zvakare, avhareji yezera re40 miriyoni vakatanga mune yavo dataset makore 25. Zvisinei, kubudirira kukuru kunowanzoitika kune vechidiki vemabhizimisi.
Paunenge uchikura, ndipo paunonyanya kuita sarudzo, asi unowedzera kutsunga kuramba pfungwa dzine ngozi. Mune mamwe mazwi, kukura kwauri kuita, kunoderedza zvishuvo zvako zvebhizimusi, asi kunowedzera mukana wako wekubudirira. Iyi thesis inosimbisawo imwe yakazvimirira kubva kuNexit Ventures.
12. Haudi mubatsiri
Kusiyana nekutenda kwakakurumbira kuti rombo rakanaka rinowanzofarira masangano ane akawanda co-muvambi, ruzhinji rwekutanga rwunobuda rwaive nemuvambi mumwechetemaererano ne Crunchbase.
Zvisinei, zvakasimba unicorns inotiudza kuti chete 20% yavo yakavambwa nemunhu mumwe. Asi zvakakosha here kutarisisa kukosha uku kana kambani yega yega mabhiriyoni emadhora iri nyaya yakasarudzika uye isingaenzaniswi? Mukuwedzera, sampuli yakakura yenhamba inogara yakarurama. Ngano yaparara.
13. Zvese zviri mumaoko ako...
Makambani anopfuura hafu yemabhiriyoni emadhora anobva kuUnited States emigrants. Izvi zvinoreva kuti pasinei nekwaunobva, une mukana wekubudirira. Zvese zviri mumaoko ako... anofanira kuda kutenga. Investors - share. Vatengi ndivo chigadzirwa. Chinhu chikuru ndechekutengesa.
40% yeEuropean AI yekutanga chaizvo tekinoroji iyi, asi kukwezva 15% mari yakawanda. Chinhu chikuru imari. 83% yemakambani akaenda kuruzhinji muna 2018 , uye kukosha kwemakambani asina purofiti mushure mekunyora kunowedzera kupfuura anoita purofiti. Mari ndipo pane njodzi, njodzi ndipo pane venture. Sell. Revenue. Capital.
Ndinokutendai mose zvikuru nekuteerera kwenyu. Uye yakakosha kuvonga kumukuru wekudyara weDa Vinci Capital nerubatsiro rwavo mukugadzirisa chinyorwa ichi. Kana uchifarira nhaurirano dzakadai dzisingaenderane nechimiro chechinyorwa chizere, nyoresa .
Source: www.habr.com
