Maererano neongororo yakaitwa nevanoongorora paPiper Jaffray, rimwe remabhanga makuru ekudyara muUnited States, vanhu vanobva kuGeneration Z, vakazvarwa pakati pa1997 na2012, vanofarira kujairana nemhando nyowani uye zvigadzirwa zvavo pasocial network Instagram kupfuura. pane chero imwe webhusaiti. kana imwe puratifomu.
Instagram yakasarudzwa nevanopfuura makumi manomwe muzana evakapindura, nekuvharirwa kwevateereri pakati pevechiri kuyaruka kubva pamakore gumi nemana kusvika gumi nemasere kusvika makumi mapfumbamwe muzana. Snapchat yakauya munzvimbo yechipiri, ichingotambira pasi pe70% yemavhoti, ine mukurumbira weapp wakanyanya kutopfuura Instagram. Izvi zvinoteverwa neemail ine 14% yemavhoti, SMS ine 18%, uye kushambadzira webhusaiti ne90%. 50% chete yevechidiki vanotevera mabhureki paTwitter uye vangangoita gumi nemaviri% paFacebook.
Muongororo yavo, vaongorori vePiper Jaffray vakaongorora vachiri kuyaruka 8000 16 muUnited States vane avhareji yezera reanenge makore 19. Ongororo iyi yakabvunza mibvunzo nezve maitiro avo, mashandisiro, mhando dzemhando uye mapuratifomu epamhepo. Mhedzisiro yacho yakaburitswa pakarepo mushure mekunge Instagram munaKurume XNUMX yaunza kugona kutenga zvakananga musocial network app kune mamwe mabhureki (semuenzaniso, Adidas, Burberry, Dior, H&M, MAC Cosmetics, Nike, NYX, Oscar de la Renta. , Prada, Uniqlo, Zara nevamwe).
"Kutenga kunopfuura kungofamba-famba muchitoro - zvakare nezve izvo zvaunoona uye kudzidza munzira," Instagram akadaro mukutaura payakatanga kuburitsa chinhu chitsva. "Kune vazhinji pa Instagram, kutenga inzira inonakidza yekutsvaga kukurudzira uye nzira yekuwana mhando itsva uye dzinonakidza."
Source: 3dnews.ru