Sei kusabhururuka kuburikidza neshanduko yedhijitari

Sei kusabhururuka kuburikidza neshanduko yedhijitari

Spoiler: tanga nevanhu.

Ongororo ichangoburwa yevakuru vakuru uye vatungamiri vepamusoro vakaratidza kuti njodzi dzine chekuita neshanduko yedhijitari ndiyo Nha. Nekudaro, 1% yezvese shanduko zvirongwa zvinotadza kuzadzisa zvinangwa zvavo. Zvinofungidzirwa kuti pamadhora 2019 tiririyoni akashandiswa mukuita digitalization gore rapfuura, madhora mazana mapfumbamwe emadhora hapana kwaakaenda. Asi nei mamwe matanho ekushandura achibudirira uye mamwe asingabudiriri?

Maonero evatambi vemusika weRussia maererano nemaitiro matsva ebhizinesi akapatsanurwa.Saka, panguva yekukurukurirana kwenyaya iyi mukati mehurongwa hweimwe huru yeSt Petersburg IT conferences "White Nights," zvakataurwa kuti digitalization ndeimwe hype yakaratidza. kusagadzikana kwayo uye ichakurumidza kupfuura. Vapikisi vakapokana kuti shanduko yedhijitari ichokwadi chitsva chisingadzivisiki chinoda kugadziridzwa kusvika zvino.

Imwe nzira kana imwe, kudzidza ruzivo rwemakambani ekunze, munhu anogona kuyeuka akati wandei akakundikana mienzaniso, semuenzaniso, nyaya dzeGeneral Electric uye Ford.

Shanduko inokundikana

Muna 2015, GE yakazivisa kusikwa kweGE Digital, kambani inofanirwa kutarisa pane zvigadzirwa zvedhijitari uye, chekutanga, padhijitari yemaitiro ekutengesa uye hukama nevatengesi. Kunyangwe kubudirira kwechikamu ichi, CDO yekambani yakamanikidzwa kusiya chinzvimbo ichi nekumanikidzwa kubva kune vamwe vagovani nekuda kwemitengo yemasheya.

GE haisiriyo chete kambani ine kuita kwayo kwakadonha mukati medhijitari. Muna 2014, CEO weFord Mark Fields akazivisa hurongwa hwake hwekuda kuita kambani. Zvakadaro, chirongwa ichi chakazovharwa nekuda kwekuti mitengo yemasheya yekambani iyi yakaderera pakati pemitengo yagara ichikwira.

Chii chinogadza kubudirira kweshanduko?

Mazhinji makambani ekuRussia anoona shanduko yedhijitari sekuunzwa kweatsva IT masisitimu ekugadzirisa mabhizinesi maitiro, nepo vaevhangeri vechiitiko ichi vachisimbirira kuti digitalization haisi kungoisa mari muzvivakwa, asiwo shanduko yehurongwa, kusimudzira hunyanzvi hutsva uye kugadzirisa zvakare. yemaitiro ebhizinesi.

Pamwoyo wekuita, zvinoenderana nevatevedzeri veshanduko yedhijitari, shanduko yekutarisa kwebhizinesi kubva pakugona kugadzira kuenda kune zvinodiwa nevatengi uye kuvaka maitiro ese akatenderedza kuvandudza ruzivo rwevatengi.

Nei vanhu vachikosha?

Sei kusabhururuka kuburikidza neshanduko yedhijitari

KMDA Research "Digital shanduko muRussia” inoratidza kuti vashandiwo zvavo uye maneja epamusoro vanoongorora huwandu hweshanduko yekambani zvakasiyana.

Vepamusoro manejimendi mashandisirwo edhijitari tekinoroji mubasa rekambani yakakwirira kudarika vashandiwo zvavo. Izvi zvinogona kuratidza kuti manejimendi anogona kunge achifungidzira mamiriro ezvinhu, nepo vashandiwo zvavo vasingazive nezvese mapurojekiti.

Vatsvaguri vanobvumirana kuti hapana sangano rinogona kutora mukana weinotevera-chizvarwa matekinoroji pasina kuisa vanhu pakati pehurongwa hwayo. Kuti tinzwisise kuti sei, tinofanirwa kutarisa zvinhu zvitatu zvakakosha zveshanduko yedhijitari.

Chekutanga is speed.

Kudzidza kwemuchina uye otomatiki kunogona kukurumidzira mabasa ese ebhizinesi, kubva pakugovera ketani uye sevhisi yevatengi kuenda kumari, zviwanikwa zvevanhu, chengetedzo uye IT kugovera. Vanobvumirawo maitiro ebhizinesi kuti agadzirise uye avandudze ivo pachavo.

Chechipiri - njere

Makambani agara achivimba neKPIs "kutarisa kumashure" -kuongororwa kwemhedzisiro yakawanikwa kuvaka fungidziro nyowani. Aya metrics ari kukurumidza kupa nzira kune zvishandiso zvinoshandisa muchina kudzidza kutarisa mamiriro munguva chaiyo. Yakavakwa mukuyerera kwebasa, iyi nheyo inomhanyisa uye inovandudza kuita sarudzo dzevanhu.

Chinhu chechitatu uye chinonyanya kukosha kukosha kwechiitiko chevanhu

Nekuda kwehunyanzvi hwedhijitari, makambani anogona kuvandudza ruzivo rwemhando kune vese mutengi nemushandirwi. Chiitiko ichi chinoda kuenderera mberi kwekuvandudzwa kwehunhu kuti uwane zvinangwa zvebhizinesi.

Asi, kungofanana nokuchinja kupi nokupi kworuzivo rwokugadzira zvinhu, kugadziridza kufunga uye mufambiro kungava denho dzakaoma zvikuru uye dzinokosha kukunda.

Chimwe nechimwe chezvikamu izvi chinogona kuva chinoparadza chiri chega. Zvakatorwa pamwechete, zvinomiririra imwe yekuchinja kukuru munhoroondo yebasa. Makambani anogona kuisa mari mukuwana tekinoroji yekucheka-kumucheto kuti ikurumidze shanduko yedhijitari, asi mari iyoyo ichaparara kana vashandi vakasagamuchira shanduko. Kuti ubatsirwe nekuchinja uku, mabhizinesi anofanirwa kuvaka hwaro hwakasimba hwemukati.

5 zvidzidzo kubva kumakambani akabudirira

Muna Kurume 2019, iyo Harvard Bhizinesi Ongororo yakaburitsa chinyorwa chakanyorwa nemakambani mana aripo eCDO. Behnam Tabrizi, Ed Lam, Kirk Girard naVernon Irwin vakabatanidza ruzivo rwavo uye vakanyora zvidzidzo zvishanu zvemangwana maCDO. Muchidimbu:

Chidzidzo 1: Usati wadyara mune chero chinhu, tarisa bhizinesi rako zano. Iko hakuna tekinoroji imwechete inopa "kumhanyisa" kana "innovation" paseti. Iko kusanganisa kwakanakisa kwezvishandiso zveimwe sangano kunosiyana kubva pane chimwe chiono kuenda kune chinotevera.

Chidzidzo 2: Kushandisa Vari Mukati. Makambani anowanzo batanidza vanachipangamazano vekunze vanoshandisa nzira dzepasirese kuti vawane "zvakanyanya mhedzisiro." Nyanzvi dzinopa zano kubatanidza nyanzvi mukushandurwa kubva pakati pevashandi vanoziva maitiro ese uye makomba ebhizinesi.

Chidzidzo 3: Ongororo yebasa rekambani kubva pamaonero emutengi. Kana chinangwa chekushandura chiri kuvandudza kugutsikana kwevatengi, saka danho rokutanga nderokutaura nevatengi pachavo. Zvakakosha kuti vatungamiri vatarisire kuchinja kukuru kubva pakuiswa kwezvigadzirwa zvitsva zvishomanana, asi maitiro anoratidza kuti migumisiro yakanakisisa inobva kune dzakawanda shanduko shoma muhuwandu hwemaitiro akasiyana-siyana emabhizimisi.

Chidzidzo 4: Ziva kutya kwevashandi kwekuvandudza zvinhu.Kana vashandi vakanzwisisa kuti shanduko yedhijitari inogona kukanganisa mabasa avo, vanogona kuramba nekuziva kana kusaziva. Kana shanduko yedhijitari ikasashanda, manejimendi anozopedzisira asiya basa uye mabasa avo achaponeswa). Izvo zvakakosha kuti vatungamiriri vabvume izvi zvinonetsa uye vasimbise kuti dhijitari shanduko mukana mukana wevashandi kuti vakwidze musika weramangwana.

Chidzidzo 5: Shandisa misimboti yeSilicon Valley yekutanga.Ivo vanozivikanwa nekukasira kuita sarudzo, prototyping, uye flat zvimiro. Iyo dhijitari yekushandura maitiro haina chokwadi: shanduko dzinofanira kuitwa pamberi uye dzogadziridzwa; zvisarudzo zvinofanira kuitwa nokukurumidza. Nekuda kweizvozvo, tsika dzechinyakare dzinopinda munzira. Zviri nani kutora chimiro chesangano chimwechete chakati siyanei nesangano rose.

mhedziso

Nyaya yacho yakareba, asi mhedziso ipfupi. Kambani haisi yekuvaka chete IT, vanhu vasingakwanise kuenda kumba kubva kubasa uye kuuya mangwanani nehunyanzvi hutsva. Shanduko yedhijitari inzira inoenderera mberi yeakati wandei maitirwo makuru uye nhamba hombe yediki "yekuwedzera". Chinoshanda zvakanyanya kusanganiswa kwehurongwa hwekuronga uye kugara uchiyedzwa kwemicro-hypotheses.

Source: www.habr.com

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