Yese dhizaini yemazuva ano - webhu, typography, chigadzirwa, mafambiro dhizaini -
inonakidza nekuti inosanganisa classical pfungwa dzeruvara uye kuumbwa nekunetsekana kwemushandisi nyore.
Iwe zvakare unofanirwa kukwanisa kudhirowa zvidhori, kuona maitiro ekuratidza zviito kana kutsanangura mashandiro mumifananidzo inoonekwa, uye kugara uchifunga nezvevashandisi. Kana iwe ukadhirowa logo kana kugadzira chitupa, unofanirwa kuratidza huzivi, mamiriro echigadzirwa, manzwiro, uye panguva imwechete kuverenga kuti vatengi vachatarisa sei chigadzirwa, funga nemashandisiro avachaita.
Nokudaro, vagadziri vakaonekwa pakutanga kwemaXNUMX vakanga vakasiyana zvachose. Iye zvino mugadziri murwi wepasi rose. Munhu anogona kupinda mune zvese dhijitari uye typographic dhizaini. Inogona kuita webhu, maapplication, uye animation. Sergey Chirkov, mudzidzisi, akatiudza zvakawanda nezvebasa racho uye muvambi weCHYRKOV studio.
Ndeapi marudzi evagadziri aripo uye vanoitei?
Mugadziri weUI anodhirowa zvinhu zvemukati uye anonyanya kunetseka nezve runako. Basa rake nderekugadzira mapurojekiti anozonakidza kushandisa.
Mugadziri weUX anoita shuwa kuti runako harwuuye nekurasikirwa nekureruka uye kushanda. Anofunga zviri nyore uye anotungamira basa revamwe vagadziri munzira iyi, saka anofanira kunzwisisa kuti sei uye nei vachiita zvisarudzo zvavo.
Mugadziri wechigadzirwa munhu asingakwanisi chete kudhirowa nekugadzira, asiwo kuvaka zvese zvine musoro zvebasa. Anonzwisisa uye anodzidza metrics, achivatarisa, anoona izvo zvinogona kuvandudzwa. Semuenzaniso, kuti vanhu vanoomerwa nekushandisa iyo interface, havaite zvinangwa zvebhizinesi. Zvichienderana nemetrics, anonzwisisa izvo zvinoda kuchinjwa uye kupi uye sei kuzviita zvakare. Ndiko kuti, ine nzira yakawandisa kune chigadzirwa.
Izvo mugadziri anofanira kukwanisa kuita
Ndakawana dzidzo yokudhirowa muNew York, ndichidzidzira kupenda, kudhirowa, uye kuveza. Yaive yese analog, isina digital. Uye zvino, pandinodzidzisa kosi yemavara, ndinoti: "Ingotenga gouache uye tamba nayo, sanganisa pendi nemaoko ako." Zvinoratidzika kwandiri kuti hazvina kukwana kuti mugadziri ashande negonzo chete. Ndinofunga kuti anofanira kunge achikwanisa kuita chimwe chinhu nemaoko ake, kugadzira zvidhori nemaoko ake, uye chete ipapo kuenda kune digital. Izvi zvinokura zvakanyanya huropi uye hunyanzvi hwemotokari; kukanda chimwe chinhu paari nekukurumidza uye kuri nyore pane negonzo. Iwe haugadzirise tekinoroji, haufunge nezvekutinya kupi.
Pandakatanga kuita web design, pakanga pasina Sketch kana Figma. Zvese zvakaitwa muPhotoshop, uye yaive hero yegehena - imwe PSD yaifanira kukweverwa peji rega rega, uye kana saiti yacho yaive nemapeji makumi maviri, mhedzisiro yacho yaive makumi maviri ePSD mafaera anogona kuyera gigabyte. Uye ipapo mutengi anoti: "Iwe unoziva, ini handifarire ruvara urwu," uye iwe unofanirwa kushandura ruvara mune yega PSD. Zvakatora toni yenguva, zvese zvinotora nguva yakareba kurodha, boka rematanho - inhamo. Ipapo mufananidzo wakaonekwa. Zvakafanana nekufamba nguva dzese wozotenga mota. Sketi yakatoita sefoni mbozha, haugone kufungidzira hupenyu pasina iyo.
Asi ndinofunga iwe unofanirwa kuziva izvo zvekutanga. Photoshop, Illustrator, After Effects inofanirwa. Nhanho inotevera iSketch uye Figma - kuziva chinhu chimwe chete chakakwana. Iko hakuna chikonzero chekudzidza XD - chirongwa chisingafarirwe zvakanyanya. Akaburitswa mushure meSketch semhinduro yavo. Pakutanga vakaveza artboards mu Photoshop, asi zvakatonyanya kuipa, vakabva vabudisa purogiramu yakasiyana, asi haisati yashanda nemazvo, uye vanhu vashoma vanoishandisa.
Ini ndinokurudzira kudzidza zvirongwa sePowerPoint uye Keynote. Mubasa rangu ndinofanira kuita mharidzo dzakawanda dzevatengi, vatengi uye timu. Iwe unofanirwa kuziva yakakosha html, css, js hunyanzvi kuti unzwisise kuti saiti ichagadzirwa sei. Kana iwe ukangogadzira goko, usingazive kuti rinoshanda sei mukati, unogona kuuya nechimwe chinhu chisingazombosikwa. Iwe unofanirwa kuziva iwo ekutanga pfungwa dzepamberi. Kazhinji iwe unofanirwa kukurumidza kupedza chimwe chinhu kana kugadzirisa iwe pachako - uye ichi chatova chimwe chezvinodikanwa zvemusika.
Uye kuti uvandudze maererano neUI / UX iwe unoda yakanyanya kutariswa. Iwe unofanirwa kuparadzanisa application yese yaunosangana nayo, kuiverenga, kuinyora pasi, teerera kuti inoshanda sei, nei ichiitwa nenzira iyoyo. Funga nezve zvese zvinogoneka nuances - kuti mushandisi achaishandisa sei, kurudyi kana kuruboshwe. Ruoko rwupi ruchave - mukadzi kana murume? Mumamiriro ezvinhu api vanhu vachashandisa chikumbiro kakawanda? Kureva kuti kukudziridza kufunga kwekuongorora.
Kutsvaga basa
A portfolio yakakosha zvikuru munzvimbo iyi. Iwe unogona kungoshanda sewe freelancer, ingo ratidza yako portfolio, semuenzaniso, "Tarisa, ndakagadzira webhusaiti yeCoca-Cola" - uye zvese zvinobva zvajeka, unogona kuitora kune yakakomba nhanho. Munguva yekosi, tinogadzira peji rekumhara, uye vadzidzi vanobva vaaisa paBehance uye voratidza pavanenge vachitsvaga basa.
Pakutanga, kana pasina mapurojekiti, chinhu chinotonhorera kugadzira pfungwa dzemawebhusaiti kana maapplication. Iyi ndiyo nzira yakanakisa yekuvaka hunyanzvi hwako uye portfolio. Iwe unogona kuita zvinhu zvidiki zvakasiyana se freelancer. Mapurojekiti akasiyana anogara achikandwa kunze pakutsinhana, iwe unopindura, taurirana nemutengi uye wozvishandisa.
Paunenge uchibvunzurudza nezvebasa rekugara, dzimwe nguva zvinoitika kuti hombe yepodfolio haingozvipa iwe nzvimbo pachikwata. Ikoko ivo vanotoda huwandu hwehunyanzvi chaihwo kubva kwauri. Kufanana kwese kwese, ivo vanotarisa kune yako yakapfava uye yakaoma hunyanzvi. Kazhinji chinhu chako pachako chakakosha pano, kunyangwe iwe nechikwata chako muchifananidza manzwiro, mavara, chiono uye zvaunofarira.
Kana munhu akasarudza basa iri uye anorida, saka anofanira kunzwisisa kuti hazvisi zvose zvinobudirira pakarepo. Imwe nguva ichafanira kupfuura, tinoda kuzadza mapundu, uye ipapo zvose zvichava zvakanaka. Kazhinji vanhu vanotsoropodza ivo pachavo - sechinhu chemunhu, uye vanozvidzivirira nemitsara yakaita sekuti "Ndiri muimbi, ndomaonero andinoita," asi kutsoropodza hunyanzvi hwakakosha uhwo, zvinosuruvarisa, kuti havasi vese vanahwo. Mukushandira pamwe, unogara uchirairwa kuita chimwe chinhu. Zvichida waunoshanda naye anoziva zvimwe zvishoma uye akambova nechiitiko chakafanana. Zviri nani kubvunza naye uye kucherechedza.
Kazhinji kazhinji, vagadziri vanogadzira kusagona kuverengazve. Vanoda kuve mugadziri wewebhu, asi vanotumira portfolio ine mifananidzo uye mifananidzo. Gadzira inokwana webhusaiti imwe, idhirowe, ikope. Vanotitumira zvekare zvine mavara, uye vanoratidza kufambira mberi, semuenzaniso, "Ndinoziva 95% yePhotoshop." Nditsanangurirei, ndapota, nemaitiro api? Chii ichi 5% chausingazive?
Ini ndinofunga chinhu chikuru chandingatarisa pairi portfolio uye yakajairwa kubvunzurudza hurukuro. Ini ndakabvisa hafu yejuniors panguva yekuyedza basa, nekuti vazhinji vane usimbe hwekuita chimwe chinhu uye kuisa mari panguva ino mune ramangwana ravo. Asi mabasa ebvunzo anodiwa kunyangwe junior aine portfolio. Mushandirwi haazivi kuti vanhu vangani vakashanda pachirongwa ichi. Aigona kugadzira bhatani rimwe ipapo, uye zvimwe zvese zvakaitwa nevamwe vanhu vari muchikwata.
Unogona kutarisa yevagadziri uye kunyorera kune pepanhau kune vatsva.
Ndeipi mari yaunofanira kutarisira?
MuMoscow, vashandi vekudzidzira vanowana 20-40 zviuru. Vanhu vazhinji vanotoita mainternship mahara. Muhoro wakakwana wemugadziri wekutanga muMoscow unobva ku60 kusvika ku80 zviuru. Avhareji nhanho inogona kuverenga pa 100 zviuru, signor uye art director vanogamuchira kubva ku120 zviuru.
Zvinoenderana neMy Circle salary calculator, muhoro wepakati wemugadziri wakaderera zvishoma pane .
Kana zvasvika kuUI / UX, matanda anokwira. Junior anotanga kubva 60 zviuru, pakati - kubva 120, mukuru - kubva 160 kusvika 180. Uye art director - iyi 200 zviuru rubles uye pamusoro.
Vagadziri vemifananidzo vanoonekwa sevakanyanya kubhadharwa. Vanogamuchira kubva ku50 kusvika ku100 zviuru.
Basa rako richakura sei
Paunenge uri mudiki, iwe unogara uri pasi pekutonga kwevakuru vagadziri. Ndiwe mubatsiri wavo. Sezvakangoita kare, vabatsiri vakapedzisa kumashure uye akasiyana siyana eiyo muimbi mukuru, saka zvave pano. Padanho rekutanga, haufanirwe kuita super ekugadzira mhinduro. Pane basa remaoko rakawanda rinobatanidzwa. Izvi zvinoda ruzivo rwekutanga rwekuumbwa, Photoshop, illustrator uye Figma / Sketch, ruvara, kunzwisisa kwevhoriyamu, maitiro, chii chiri kudiwa izvozvi.
Paunenge uchienda kune inotevera nhanho, iwe unozodikanwa kuve nehunyanzvi hwekufunga, kugadzira, nekutsvaga mazano. Musiyano uripo pakati pevakuru nevadiki ndiko kuzvimirira kwavo. Shanduko yekutanga kusvika padanho repamusoro inogona kuitika mukati megore. Kuti ndive ishe, ndinofunga zvichatora makore matatu. Iwe haugone kuve director director kudzamara washanda kweanenge makore mashanu.
Mubasa rangu (ndiri zvakare Creative Director kuIntourist Thomas Cook) Ini ndinobatikana zvakanyanya nehofisi yeLondon. Vatungamiriri vavo havana ane makore ari pasi pe40–50. MuRussia, unogona kuve nyore kuve mutungamiriri wehunyanzvi usati wasvitsa makore makumi matatu. Pandakatanga studio yangu, ndakanga ndisati ndasvika makumi matatu. Kumadokero izvi hazviwanzoitiki. Ikoko, munhu anofanira kushanda nzira yake kukwira danho rose rebasa kwemakore gumi kuti ave signor uye chete mushure memakore gumi nemashanu kusvika kune art director.
Musika uripo wakakura zvikuru. Musika wekushambadzira wakanga watovapo pakutanga kwezana remakore rechi20, asi munyika yedu yakaonekwa chete muma90s. Uye ikozvino tine nyanzvi dzechidiki zvikuru.
Uye pano haisi nyaya yezera rehupenyu, asi yehurefu uye ruzivo. Vanodavira zvakasimba kuti munhu haakwanisi kupinda mumaraki akawanda mugore semashanu. Mupfungwa iyi, isu tine rombo rakanaka. MuRussia, vechidiki vane mikana yakawanda yekukwira manera ebasa nekukurumidza kupfuura kunze kwenyika.
Nzira yekusarudza pakati pezvakanaka uye zvakarurama
Isu takanga tine chirongwa chinonakidza chekugadzira chitupa chekiriniki inobata nekubvisa tattoo. Takafungidzira bhiza style nemadehenya. Vakatanga kuita ongororo, vakaratidza sarudzo, zvirongwa zvemavara uye havana kusvika kune chinangwa chevateereri zvachose. Zvakazoitika kuti vanhu vanoda chimwe chinhu chakasiyana zvachose. Ivo havadi mavara akasviba nemadehenya, ivo vanoda yakachena minimalism. Tattoo artists vari kuenda kune chikamu chepamusoro. Kwete chete kuseri kwemba kwepasi studio uko vanhu vakatsikirirwa mumamiriro ezvinhu anotyisa. Vanoda kufanana nemakiriniki, kuitira kuti zvinhu zvose zvinyatsochena, zvose zvichena. Izvi zvakanga zvisina kujairika kwatiri.
Pfungwa ye "kunaka" inoshanduka. Kune yekutanga, chinhu chimwe chakanaka, chechipiri, chimwe. Kana iwe ukaenda kuchitoro chenguva dzose, iwe unotarisa pakaputirwa - zvinenge zvese zvine tacky uye zvinopenya. Asi kana iwe ukatora zvigadzirwa zve niche, zvichave zvakangwara, zvakatsvinda. Dambudziko iri rinowanzomuka nemutengi. Vanoda kuona chimwe chinhu chavo, tinopa imwe mhinduro, iyo kubva kune yedu nyanzvi yekuona isu tinoona zviri nani. Tinofanira kuita nhaurirano. Izvo zvakakosha kuyera nguva zhinji apo intuitively inoita senge ichashanda. Isu tinofunga kudaro nekuda kwehunyanzvi hunhu hwedu, asi kune mushandisi zvinoita sekusingagamuchirwe. Kuedza nevateereri vapenyu kwakakosha zvikuru.
Isu tinogadzira chigadzirwa chevanhu, uye kwete isu pachedu, saka ndinofunga kuti zvakanaka kutora metrics sehwaro. Kana kuongorora kwakaratidza mhedziso dzinopesana nemafungiro ako, saka unofanira kuzvitora sehwaro. Isu tinorarama munyika ine makwikwi, ine nhamba huru yezvigadzirwa pamusika. Sarudzo ine ngozi inogona kukundikana, uye hapana achada vavariro dzedu. Asi, hongu, ndaizonyatso shandisa chimwe chinhu pachedu, kunyangwe kutarisa pamametrics. Izvi zvinotipa mukana wekushandura nyika kuti ive nani.
Source: www.habr.com