Nezuro pakanga pane mharidzo huru, panguva iyo Sberbank yakazivisa hukuru-hukuru rebranding. Haisi iyo logo chete yachinja, asiwo zita repamutemo - ikozvino yave Sber: kambani iri kugadzira yayo yedhijitari ecosystem uye ichizvibvisa pachezvayo kubva kumari chete masevhisi.
Sber inotopa akawanda masevhisi ehupenyu hwevanhu uye bhizinesi, uye budiriro mune ino nzira ichaenderera mberi. Pamusangano uyu, kambani yakaratidza kutaridzika kutsva kwemapazi ayo - iyi haisisiri hofisi yakajairwa yebhangi, asi pfungwa yakavhurika kune vashanyi. Iko hakuna yakajairwa madhesiki emari (kusimbisa kwakasimba kwepamhepo uye maATM matsva ane kuzivikanwa kwechiso uye mahombe sonorous skrini), zvese zvinoitwa mugrey tones pane acid green, unogona kungogara uye kunwa kapu yekofi. Mahofisi akadaro anozoitawo matavi eSberLogistics delivery service.
Kubva zvino zvichienda mberi, kushambadzira kunotarisa pakusimudzira zvigadzirwa zvitsva uye zviripo uye masevhisi: hapana zvirongwa zvekushandisa zvakanyanya pakushambadzira kwemifananidzo. Zvinenge, kambani inofungidzira mari yakawedzerwa, kuwedzera kumabasa emazuva ose, nokuda kwekuiswa kwechiratidzo chitsva muhuwandu hunosvika 2,5 bhiriyoni rubles mumakore 5-6 anotevera.
Asi kambani haina kumira pane logo uye zvinangwa zvakanaka. Zvichida chiziviso chinokosha zvikuru chomusangano wacho chakanga chiri . Parizvino pane matatu acho - imwe neimwe ine izwi rayo uye hunhu. Nekudaro, mashandiro acho achave akajairwa uye anotendera ese masevhisi ekambani nevabatsiri vayo kuti abatanidzwe pamwechete. Kunyanya, nekuda kweichi chinangwa, iyo Smart Market platform inoratidzwa, umo makambani echitatu-bato nevagadziri vanogona kugadzira hunyanzvi uye maapplication eSalyut: zvese vachishandisa mugadziri akareruka uye nekubatanidzwa kwehunyanzvi programmers.
Vabatsiri veSalyut havazorarami chete mumafoni evashandisi kuburikidza neSberbank Online uye SberSalut maapplication, asiwo muna 2021 Honor TVs uye itsva Sber smart zvishandiso. Iyi zvakare terevhizheni ine 4K uye HDMI 2.1 yeRUB 3490; Uye ine 30-W yepamusoro-mhando acoustics kubva kuHarman Kardon.
Pamusoro pazvo, sevhisi yakaitwa - inopa faira kuchengetedza kune vakajairwa vashandisi. Pakarepo mushure mekunyoresa, munhu wese anopihwa 15 GB yemahara, kune nharembozha uye mukana wekuwedzera nzvimbo.
uye nezvedhijitari papuratifomu yedzidzo yechikoro "SberClass", iyo yakatoiswa mumatunhu makumi matanhatu neshanu eRussia uye inobvumidza iwe wega makirasi uye upe vana mukana wezvinhu zvemhando yepamusoro zvinosangana nechiyero chedzidzo.
Sber yakatangawo sevhisi yayo yemimhanzi, SberZvuk, yakavakirwa paZvooq sevhisi, . Iyi sevhisi yerumbidzo yemimhanzi inochinjika kumamiriro emushandisi uye zvaunofarira uye inosanganisira mamirioni makumi mana enziyo pasina zvirambidzo uye mumhando yepamusoro. Dzimwe nziyo dzinotsigira "Show Lyrics" modhi: mazwi erwiyo anoratidzwa pachiratidziro pamwe chete nekutamba, kusanganisira kududzira kubva kune imwe mutauro.
Pakupedzisira, zvakaziviswa uye . Basic inokutendera iwe kuti uwane mukana weOkko online cinema ye199 β½ pamwedzi; basa remimhanzi "SberZvuk"; kusununguka kusununguka kwezvigadzirwa kuburikidza neSberMarket; 30 GB yeSberDisk Cloud kuchengetedza, pamwe nehuwandu hwezvidzikiso pane zvimwe zvigadzirwa.
Zvakare pamusangano uyu, kambani yakazivisa mhando nyowani. Semuenzaniso, "Spasibo kubva kuSberbank" purogiramu yekuvimbika, iyo inokubvumira kuti uunganidze mabhonasi ekutenga kadhi uye kuitsinhanisa kune zvinhu uye mabasa evashandi, ikozvino inonzi "SberSpasibo". Sber's akasiyana emari masevhisi ehuwandu akabatana pasi peiyo SberBank brand, uye iyo huru application yava kunzi SberBank Online. Iyo imwe nhoroondo "Sberbank ID" yekuwana masevhisi ebhangi uye vadyidzani vayo yakatumidzwa zita rekuti "Sber ID". Uye zvichingodaro - mukati megadziriro yemhando nyowani.
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Source: 3dnews.ru