Isla markii suuqa casriga ah ee Apple uu bilaabay inuu muujiyo calaamadaha saturation, iyo baahida iyaga ayaa bilaabay inay muujiso dabacsanaanta qiimaha, shirkaddu waxay joojisay daabacaadda xogta tirada iPhones ee la iibiyey muddadaas warbixinnada saddex biloodlaha ah. Waxaa intaa dheer, dhawaan in dukumentiyada dadweynaha, kaas oo loo qaybiyey synchronously la , dhaqdhaqaaqa boqolkiiba boqol ee dhammaan qaybaha badeecadaha iyo adeegyada lama tilmaamin. Waxaa laga maqli karaa faallooyinka maamulka ee ku saabsan warbixinta saddex biloodlaha ah, iyada oo la eegayo, qoraalka dhacdada saddex biloodlaha ah ayaa aad waxtar u leh.
Si rasmi ah, Sebtembar 28 ee sanadkan, rubuci afraad ee 2019 wuxuu ku dhammaaday jadwalka xisaabinta ee Apple, laakiin si fudud aragtida waxaan ugu yeeri doonaa saddexaad. Dakhliga guud ee shirkadda waxa uu gaadhay $64 bilyan, taas oo 2% ka badan isla muddadaas sannadkii hore. In kasta oo ay yar tahay kororka, tani waxay ahayd dakhliga rikoorka ah ee Apple rubuci saddexaad, waxayna ku soo beegantay saadaasha shirkadda. Waxay ahayd inaan lumino ilaa 1 bilyan oo doolar sababtoo ah kala duwanaanshaha sarifka lacagaha, sababtoo ah Apple waxay heshaa 60% dakhligeeda meel ka baxsan Mareykanka.
Sii wadida wada hadalka juqraafiga, Apple waxay soo warisay dakhliga rubuci biloodlaha ah ee gobolada soo socda: Ameerika, Aasiya-Baasifigga iyo dhul weynaha Shiinaha. Dakhliga sannadlaha ah tan iyo xilliga warbixinta Apple uu dhammaaday dhammaadka Sebtembar wuxuu dhigay rikoor cusub US, Canada, Brazil, UK, France, Germany, Italy, Poland, South Korea, Malaysia, Philippines iyo Vietnam.
Iibka iPhone ayaa ku sii xisaabtamaya in ka badan kala bar dakhliga guud ee shirkadda. Saddexdii bilood ee u dambeeyay, dakhliga Apple ee iibka talefannada casriga ah wuxuu ahaa $33 bilyan, taasoo 9% ka yar dakhligii rubuci saddexaad ee sannadkii hore. Waa in la sheegaa in maamulka shirkadu uu arko isbeddello wanaagsan xitaa marka la eego hoos u dhaca dhaqdhaqaaqa xun. Rubuci labaad, hoos u dhaca dakhliga ka imanaya iibka iPhone ayaa gaadhay 12%, iyo qeybtii hore ee sanadka - 16%. Taxanaha kow iyo tobnaad ee casriga ah ayaa si xamaasad leh loogu soo dhaweeyay dadweynaha, laakiin ma aysan helin waqti ay saameyn weyn ku yeeshaan tirakoobka rubuci saddexaad. Dhammaan gobollada joogitaanka Apple, saldhigga isticmaalaha iPhone wuxuu gaadhay heerar taariikhi ah.
Dakhliga iPadku wuxuu kor u kacay 17% ilaa $4,66 bilyan, taas oo ay ugu wacan tahay caannimada iPad Pro. Dhammaan shanta gobol ee makro-goboleedka, dakhliga ka soo xarooda iPad-ka ayaa kordhay, Japanna waxay awood u yeelatay inay dhigto rikoor cusub. Saldhigga isticmaaleyaasha iPadku waxa uu gaadhay heerkii ugu sarreeyey, in ka badan kala badh dhammaan iibsadayaasha tablet-ka ee rubuci saddexaad ayaan hore u yeelan qalab qoyska.
Iibinta kombuyuutarrada qoyska Mac ayaa keenay Apple ku dhawaad ββ7 bilyan oo doolar rubucii ugu dambeeyay. Way adagtahay in tiradan la barbar dhigo isla rubucii sannadkii hore, sababtoo ah markaa laba MacBook Pros cusub ayaa hal mar suuqa soo galay, laakiin dhamaadkii sanad xisaabeedka oo dhan, dakhliga qaybta Mac waxa uu gaadhay heerkiisii ββugu sareeyay dhamaan taariikhda macnaha Apple. Dalka Japan, oo hadda si xoog leh u iibsanaya kombuyuutarrada Olombikada, dakhliga ka soo gala iibka Mac-yada ayaa dhigay rikoodh saddex biloodle ah. Heerar sare ayaa lagu gaaray USA iyo India. Sida kiniiniyada, saldhigga isticmaalaha Mac wuxuu ahaa heerkii ugu sarreeyay abid, in ka badan kala badh macaamiisheeda waxay ahaayeen isticmaaleyaal cusub.
Shirkaddu waxay billowday inay kala saarto dakhliga iyo iibinta badeecadaha iyo adeegyada warbixinteeda. Qaybta raashinka dhexdiisa, dakhliga marka laga reebo iPhone wuxuu kordhay 17%. Adeegyadu waxay keeneen Apple 18% in ka badan hal sano ka hor - $12,5 bilyan, tanina waa dakhli rikoor ah qaybtan. Dhaqdhaqaaqyo la mid ah ayaa lagu arkay dhammaan deegaanada juqraafiyeed. Adeegyadu waxay ahaayeen 20% dakhliga guud ee shirkadda iyo 33% ee faa'iidada faa'iidada. Guud ahaan, haddii aan ka hadalno faa'iidada faa'iidada, ka dibna heerka shirkadda oo dhan waxay gaartay 38%, qaybta "product" ma dhaafin 31,6%, qaybta adeegga waxay ahayd 64,1%. Way caddahay in adeegyadu aysan ahayn oo kaliya ganacsi si degdeg ah u koraya Apple, laakiin sidoo kale waa mid faa'iido badan leh.
Madaxa shirkadda, Tim Cook, ayaa sidoo kale wax badan ka hadlay guusha aaladaha la gashan karo, isagoo si joogto ah u xasuusan doona iibka iibka taleefoonnada wireless-ka ee AirPods Pro oo leh shaqo joojinaysa buuqa. Dakhliga ka soo xarooda iibinta aaladaha la xidho ee Apple ayaa kordhay 50%, waxa ay gaadhay heerarkii ugu badnaa ee gobolada juqraafiga. Ku dhawaad ββafar-meelood saddex meelood iibsadaha Apple Watch ayaa iibsanayay markii ugu horreysay. Cook waxa uu ku qanacsan yahay in buuxsamida qaybta suuqan ay wali aad u fogtahay.
Source: 3dnews.ru