Farriin kasta oo afraad ah oo ay soo diraan isticmaalayaasha shabakadaha bulshadu waxay ka kooban tahay emoji. Gabagabadaan, oo ku saleysan cilmi baaristooda, waxaa sameeyay khabiiro ka socda Noosphere Technologies, kuwaas oo bartay shabakadaha bulshada ee caanka ah ee qaybta Ruushka. Falanqeeyayaasha ayaa farsameeyay in ka badan 250 milyan oo farriimo la diray 2016 ilaa 2019. Shaqadooda, khabiiradu waxay adeegsadeen xogta kaydka ee Brand Analytics, kaas oo leh madal xogta warbaahinta bulshada oo ballaaran oo Ruush ah.
Falanqeeyayaasha ayaa soo wariyay in emoji-ga ugu caansan guga 2019 uu ahaa iftiinka jaalaha-orange, kaas oo la isticmaalay ilaa 3 milyan oo jeer intii lagu jiray xilliga warbixinta. Kaalinta labaad ee qiimeynta caanka ah waxaa ku jira wadnaha cas β€οΈ, kaas oo la soo diray 2,8 milyan jeer. Isku soo wada duuboo seddexda sare waa oohinta qosolka emoticon ????, oo lagu daray fariimaha isticmaalayaasha shabakadaha bulshada 1,9 milyan jeer. Khubaradu waxay xuseen in emoji-ga caanka ah uu leeyahay kala duwanaansho ku salaysan jinsiga. Tusaale ahaan, haweenku waxay 1,5 jeer uga dhow yihiin inay isticmaalaan emoji, iyagoo door bida wadnaha cas, nalka jaalaha-oraniga ah iyo calaamad jeeg cagaaran. Dadka ragga ah, iftiinka ayaa ah kan ugu caansan, oo ay ku xigto calaamad cagaar ah iyo weji dhoola cadeyn ah oo ooyaya.
Emoji waxaa loo isticmaalaa in ka badan emoji kale ee booqdayaasha shabakada Instagram (34%). Waxaa la socda dib u dhac weyn oo ay sameeyeen VKontakte (16%), Twitter (13%), Facebook (11%), YouTube (10%), Odnoklassniki (10%), iyo mashaariicda kale ee warbaahinta (6%).
Dhaqdhaqaaqa kobaca ee caannimada Emoji ee xilliga warbixinta ayaa muujinaysa koror weyn oo ku yimid tirada isticmaalkooda tan iyo sannadkii hore. Waxaa xusid mudan, tirada fariimaha ka kooban Emojis oo keliya ayaa si degdeg ah u kordheysa. Haddii sanadka 2016 tirada farriimaha noocan oo kale ah aysan ka badneyn 5%, markaa horeyba sanadkan mugga farriimaha ka kooban kaliya emojis ayaa koray ilaa 25%.
Source: 3dnews.ru