{"id":35479,"date":"2019-10-31T22:04:33","date_gmt":"2019-10-31T19:04:33","guid":{"rendered":"https:\/\/prohoster.info\/blog\/piramida-spicha-kak-s-pomoshhyu-urovnej-diltsa-vyzvat-doverie-auditorii\/"},"modified":"2019-10-31T22:04:33","modified_gmt":"2019-10-31T19:04:33","slug":"piramida-spicha-kak-s-pomoshhyu-urovnej-diltsa-vyzvat-doverie-auditorii","status":"publish","type":"post","link":"https:\/\/prohoster.info\/sq\/blog\/novosti-interneta\/piramida-spicha-kak-s-pomoshhyu-urovnej-diltsa-vyzvat-doverie-auditorii","title":{"rendered":"Pirami da spic\u00ebs: si t\u00eb th\u00ebrras\u00ebsh besimin e audienc\u00ebs me nivelet e Diltsit","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"

Zgjidhja p\u00ebr projektin ose financimin e nj\u00eb startapi mund t\u00eb varet vet\u00ebm nga nj\u00eb prezantim. Kjo \u00ebsht\u00eb ve\u00e7an\u00ebrisht e r\u00ebnd\u00ebsishme kur duhet t\u00eb flas\u00eb nj\u00eb profesionist, i cili mund ta drejtoj\u00eb k\u00ebt\u00eb koh\u00eb n\u00eb zhvillim. N\u00ebse n\u00eb kompanin\u00eb tuaj nuk ka menaxher\u00eb t\u00eb ve\u00e7ant\u00eb q\u00eb merret me marketingun dhe shitjet, mund t\u00eb m\u00ebsoni p\u00ebr vet\u00ebm nj\u00eb or\u00eb piramid\u00ebn e fjal\u00ebs, metod\u00ebn e ndikimit t\u00eb paafruar mbi audienc\u00ebn dhe rregullat p\u00ebr t\u00eb zhvilluar prezantime biznesi. Lexoni m\u00eb shum\u00eb n\u00eb k\u00ebt\u00eb artikull.<\/p>\n

\"Pirami
\n<\/a><\/noindex><\/p>\n

Piramida e fjal\u00ebs<\/h3>\n

\nKur zhvilloni nj\u00eb prezantim p\u00ebr nj\u00eb fjalim n\u00eb nj\u00eb konferenc\u00eb ose ngjarje tjet\u00ebr, mbani mend se audienca zakonisht nuk \u00ebsht\u00eb e motivuar t\u00eb bien dakord me \u00e7do fjal\u00eb tuaj\u00ebn. Kjo \u00ebsht\u00eb normale \u2014 secili ka p\u00ebrvojat dhe bindjet e tij. Para se t\u00eb thoni \"B\u00ebni k\u00ebt\u00eb...\", autori i librit SpeechBook, Aleksei Andrianov, rekomandon t\u00eb p\u00ebrgatitni audienc\u00ebn. P\u00ebr k\u00ebt\u00eb, ai jep piramid\u00ebn e fjal\u00ebs. Menaxher\u00ebt e p\u00ebrvoj\u00ebs mund ta njohin at\u00eb si piramid\u00ebn e niveleve logjike t\u00eb Robert Diltz.<\/p>\n

\"Pirami
\n<\/p>\n

1. Niveli i mjedisit <\/h4>\n

\nP\u00ebr t\u00eb p\u00ebrshtatur audienc\u00ebn, mjafton disa fraza rreth asaj q\u00eb i rrethon d\u00ebgjuesit. Fraza duhet t\u00eb jen\u00eb t\u00eb qarta dhe t\u00eb kuptueshme p\u00ebr t\u00eb gjith\u00eb t\u00eb pranishmit. P\u00ebr shembull: \"Kolleg\u00ebt, sot \u00ebsht\u00eb mesi i muajit, ne jemi mbledhur p\u00ebr t\u00eb diskutuar rezultatet\" ose \"Miq, sot ne n\u00eb k\u00ebt\u00eb sall\u00eb do t\u00eb shqyrtojm\u00eb rastin e kompanis\u00eb...\".<\/p>\n

2. Niveli i sjelljes <\/h4>\n

\nThoni shkurtimisht p\u00ebr veprimet e audienc\u00ebs. Formuloni veprimin n\u00eb foljet n\u00eb koh\u00ebn e tashme: \"b\u00ebjm\u00eb\", \"vendosim\", \"nd\u00ebrrojm\u00eb\". P\u00ebr shembull: \"\u00c7do dit\u00eb ne takojm\u00eb klient\u00ebt\" ose \"Situata n\u00eb treg po ndryshon \u00e7do minut\u00eb\".<\/p>\n

3. Niveli i aft\u00ebsive<\/h4>\n

\n Propozimet e k\u00ebtij niveli pasqyrojn\u00eb vler\u00ebsimin tuaj p\u00ebr veprimet e shprehura. Flisni me mbiemra: \"shpejt\", \"k\u00ebtu \u00ebsht\u00eb m\u00eb mir\u00eb \u2014 atje \u00ebsht\u00eb m\u00eb keq\", \"m\u00eb posht\u00eb\" etj. Shembuj: \"Rezultatet e nj\u00ebsive jan\u00eb t\u00eb ndryshme, ja renditja\" ose \"Ky produkt doli n\u00eb treg p\u00ebr 3 muaj, nd\u00ebrsa k\u00ebt\u00eb her\u00eb lanzimi u zgjat p\u00ebr nj\u00eb vit\".<\/p>\n

4. Niveli i vlerave dhe besimeve<\/h4>\n

\n Kalimi nga nivelet m\u00eb t\u00eb ulta n\u00eb esenc\u00eb. Nj\u00eb fraz\u00eb e shkurt\u00ebr mjafton p\u00ebr t\u00eb shprehur vler\u00ebn. Fjal\u00ebt-markues: \"Besojm\u00eb\", \"\u00cbsht\u00eb e r\u00ebnd\u00ebsishme\", \"E r\u00ebnd\u00ebsishme\", \"Vler\u00ebsojm\u00eb\", \"Duam\". P\u00ebr shembull, \"Nuk ka asgj\u00eb m\u00eb t\u00eb r\u00ebnd\u00ebsishme se pavar\u00ebsia e kompanis\u00eb\" ose \"Besoj se ky qasje do t\u00eb ndihmoj\u00eb n\u00eb mposhtjen e konkurrenc\u00ebs\".<\/p>\n

5. Niveli i identifikimit<\/h4>\n

\n M\u00eb i shkurt\u00ebr n\u00eb fjalim. N\u00eb cilin grup i p\u00ebrket ata q\u00eb jan\u00eb prezent? \"Ne jemi HR\", \"Ne jemi shit\u00ebs\", \"Ne jemi investitor\u00eb\", \"Ne jemi marketingu\". Kujtoni p\u00ebr k\u00eb keni krijuar prezantimin p\u00ebr konferenc\u00ebn ose vler\u00ebsoni se kush \u00ebsht\u00eb p\u00ebrpara jush. Ndoshta do t\u00eb shfaqet nj\u00eb identifikim m\u00eb i fuqish\u00ebm \"Ne jemi ekspert\u00eb n\u00eb shitjen e pajisjeve unike\".<\/p>\n

6. Niveli i misionit<\/h4>\n

\nK\u00ebtu nevojitet t\u00eb flisni p\u00ebr arsyen pse b\u00ebhet gjith\u00e7ka. Kujtojeni audienc\u00ebn p\u00ebr k\u00ebt\u00eb dhe aktivizoni ata p\u00ebr veprim. \"Nga ne varet sot se si do t\u00eb jet\u00eb nes\u00ebr kompania\", \"P\u00ebr lan\u00e7imin e nj\u00eb teknologjie t\u00eb re p\u00ebr trajtimin e f\u00ebmij\u00ebve\", \"P\u00ebr t\u00eb siguruar nj\u00eb jet\u00eb n\u00eb mir\u00ebqenie p\u00ebr ata t\u00eb dashurit tan\u00eb\" \u2014 k\u00ebto jan\u00eb disa shembuj.<\/p>\n

7. R\u00ebnia e shpejt\u00eb<\/h4>\n

\n Vet\u00ebm pasi e keni ngritur audienc\u00ebn n\u00eb t\u00eb gjitha nivelet, mund t\u00eb k\u00ebrkoni veprim. \u00c7far\u00eb d\u00ebshironi q\u00eb audienca t\u00eb b\u00ebj\u00eb? Rritni pak z\u00ebrin tuaj dhe thoni k\u00ebt\u00eb. Filloni me nj\u00eb folje n\u00eb t\u00eb k\u00ebsaj m\u00ebnyr\u00eb.<\/p>\n

Ndikimi i paafruar<\/h3>\n

\n\u00c7far\u00eb ndikuese tjet\u00ebr pa afrim? Ka shifra, t\u00eb dh\u00ebna, grafik\u00eb! Sigurisht, por ato jan\u00eb t\u00eb mjaftueshme vet\u00ebm p\u00ebr nj\u00eb pjes\u00eb t\u00eb hemisfer\u00ebs, ndersa njeriu merr vendim p\u00ebrmes emocioneve gjithashtu. P\u00ebr t\u00eb aktivizuar, nevojitet t\u00eb lidhemi me sistemin p\u00ebrfaq\u00ebsues t\u00eb d\u00ebgjuesit, t'i japim mund\u00ebsin\u00eb audienc\u00ebs t\u00eb imagj\u00ebnoj\u00eb informacionin tuaj n\u00eb mendjen e saj. Historia b\u00ebn m\u00eb mir\u00eb k\u00ebt\u00eb, sepse ndihmon d\u00ebgjuesin t\u00eb gjej\u00eb shembuj nga p\u00ebrvoja e tij dhe t'i bashkoj\u00eb ata me t\u00eb dh\u00ebnat gjat\u00eb prezantimit.<\/p>\n

Kujtoni fjalimin e famsh\u00ebm t\u00eb Steve Jobs p\u00ebr diplomant\u00ebt e Universitetit t\u00eb Stanfordit? Ai rr\u00ebfeu tri histori nga jeta e tij, duke e argumentuar pozitat dhe thirrjen e vet ndaj audienc\u00ebs. T\u00eb arrihet ky efekt duke p\u00ebrdorur vet\u00ebm gjuh\u00ebn e biznesit, nuk \u00ebsht\u00eb e mundur. Ne marrim vendime me tru, por i kalojm\u00eb ato p\u00ebrmes emocioneve. Historia e rrit shpejt d\u00ebgjuesin n\u00eb nivelin e vlerave personale.<\/p>\n

P\u00ebr p\u00ebrgatitjen e nj\u00eb prezantimi p\u00ebr nj\u00eb fjalim publik me nj\u00eb histori, autori sugjeron p\u00ebrdorimin e struktur\u00ebs:<\/p>\n