{"id":54392,"date":"2019-12-25T00:00:00","date_gmt":"2019-12-24T21:00:00","guid":{"rendered":"https:\/\/prohoster.info\/blog\/blog_prohoster\/strategiya-apple-privyazka-os-k-zhelezu-konkurentnoe-preimushhestvo-ili-nedostatok"},"modified":"2020-02-18T14:02:24","modified_gmt":"2020-02-18T11:02:24","slug":"strategiya-apple-privyazka-os-k-zhelezu-konkurentnoe-preimushhestvo-ili-nedostatok","status":"publish","type":"post","link":"https:\/\/prohoster.info\/sq\/blog\/news\/strategiya-apple-privyazka-os-k-zhelezu-konkurentnoe-preimushhestvo-ili-nedostatok","title":{"rendered":"Strategjia e Apple. Lidhja e OS me 'harduer' \u2014 avantazh konkurues apo disavantazh?","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"

N\u00eb vitin 2013, Microsoft kishte dominuar n\u00eb industri p\u00ebr tre dekada, duke arritur sukses t\u00eb jasht\u00ebzakonsh\u00ebm me sistemin e saj operativ. Kompania gradualisht po humbiste pozitat lider, por jo sepse modeli kishte ndaluar t\u00eb funksiononte, por sepse Android nga Google kishte ndjekur parimet e Windows, por ishte krejt\u00ebsisht falas. Dukej se ajo do t\u00eb b\u00ebhej sistemi operativ kryesor p\u00ebr smartphone-t.<\/p>\n

Kjo, duket se nuk ndodhi: Apple jo vet\u00ebm q\u00eb krijoi dhe mbajti nj\u00eb baz\u00eb t\u00eb mjaftueshme aplikacionesh p\u00ebr t\u00eb mb\u00ebshtetur ekosistemin e iOS, por vazhdoi t\u00eb fitonte nga pothuajse e gjith\u00eb industria e smartphone-ve. Nd\u00ebrsa raportet e ndryshme e b\u00ebjn\u00eb t\u00eb v\u00ebshtir\u00eb p\u00ebrcaktimin e sakt\u00eb t\u00eb pjes\u00ebs s\u00eb tregut, shumica e ekspert\u00ebve besojn\u00eb se ajo \u00ebsht\u00eb 70%-90% gjat\u00eb pes\u00eb viteve t\u00eb fundit.<\/p>\n

Si\u00e7 dihet, Apple \u00ebsht\u00eb nj\u00eb kompani me nj\u00eb integrim t\u00eb fort\u00eb t\u00eb produkteve, t\u00eb pakt\u00ebn kur b\u00ebhet fjal\u00eb p\u00ebr sistemin operativ dhe \u00abharduerin\u00bb. Doli se integrimi nuk \u00ebsht\u00eb nj\u00eb disavantazh i sistemit operativ, por nj\u00eb avantazh i madh n\u00eb treg, duke pasur monopol mbi MacOS, q\u00eb mund t\u00eb shes\u00eb p\u00ebr disa vite miliona pajisje me tastier\u00eb t\u00eb d\u00ebshtuar apo defekte t\u00eb tjera.<\/a><\/noindex><\/p>\n

Avantazhet e integrimit<\/h3>\n

\nS\u00eb pari, integrimi ofron nj\u00eb p\u00ebrvoj\u00eb p\u00ebrdoruesi t\u00eb shk\u00eblqyer. N\u00eb shkollat e biznesit m\u00ebsojn\u00eb t\u00eb vler\u00ebsojn\u00eb vet\u00ebm shpenzimet financiare, por kur analizojm\u00eb integrimin vertikal, nuk mund t\u00eb veprojm\u00eb k\u00ebshtu. Ka edhe shpenzime t\u00eb tjera, m\u00eb t\u00eb v\u00ebshtira p\u00ebr t'u vler\u00ebsuar sasiore. Modularizimi sjell shpenzime p\u00ebr shkak t\u00eb p\u00ebrkeq\u00ebsimit t\u00eb p\u00ebrvoj\u00ebs s\u00eb p\u00ebrdoruesit, t\u00eb cilat nuk mund t\u00eb parandalohen as t\u00eb maten. Biznesmen\u00ebt dhe analist\u00ebt thjesht i injorojn\u00eb ato, ndryshe nga konsumator\u00ebt. Disa p\u00ebrdorues vler\u00ebsojn\u00eb cil\u00ebsin\u00eb, pamjen, p\u00ebrkushtimin n\u00eb detaje dhe jan\u00eb t\u00eb gatsh\u00ebm t\u00eb paguajn\u00eb p\u00ebr k\u00ebt\u00eb shuma q\u00eb tejkalojn\u00eb ndjesh\u00ebm shpenzimet financiare p\u00ebr integrimin vertikal.<\/p>\n

Jo vet\u00ebm nj\u00eb pjes\u00eb e vog\u00ebl e konsumator\u00ebve e vler\u00ebson (ose mund ta p\u00ebrballoj\u00eb) at\u00eb q\u00eb ofron Apple. N\u00eb t\u00eb v\u00ebrtet\u00eb, shumica e tyre nuk e b\u00ebn\u00eb. Por ideja q\u00eb Apple do t\u00eb filloj\u00eb t\u00eb humbas\u00eb konsumator\u00eb vet\u00ebm p\u00ebr shkak se Android \u00ebsht\u00eb \"mjaft i mir\u00eb\" dhe m\u00eb i lir\u00eb, \u00ebsht\u00eb n\u00eb kund\u00ebrshtim me sjelljen e konsumator\u00ebve. Gjat\u00eb pes\u00ebmb\u00ebdhjet\u00eb viteve t\u00eb fundit, kompania \u00ebsht\u00eb p\u00ebrq\u00ebndruar n\u00eb krijimin e inovacioneve revolucionare q\u00eb ndryshojn\u00eb balanc\u00ebn e vlerave n\u00eb treg. <\/p>\n

Apple e diferencion ofert\u00ebn e saj p\u00ebrmes dizajnit, i cili nuk mund t\u00eb matet n\u00eb numra. Megjithat\u00eb, padyshim q\u00eb i p\u00eblqen konsumator\u00ebve, t\u00eb cil\u00ebt jan\u00eb si bler\u00ebs ashtu edhe p\u00ebrdorues.<\/p><\/blockquote>\n

\nE dyta, integrimi maksimizon probabilitetin e suksesit t\u00eb produkteve t\u00eb reja, p\u00ebrfshir\u00eb iPhone. Para se t\u00eb shfaqej iPhone, operator\u00ebt e komunikimit, n\u00eb p\u00ebrgjith\u00ebsi, ofronin t\u00eb nj\u00ebjtat sh\u00ebrbime: mesazhe zanore, SMS dhe transferim t\u00eb t\u00eb dh\u00ebnave. Kjo elastik\u00eb e rritur e z\u00ebvend\u00ebsimit i dha mund\u00ebsin\u00eb Apple t\u00eb ndiqte strategjin\u00eb \"ndaje dhe sundo\", dhe p\u00ebr k\u00ebt\u00eb ata kishin nevoj\u00eb p\u00ebr vet\u00ebm nj\u00eb operator.<\/p>\n

Apple, sipas raporteve, ka filluar negociatat p\u00ebr iPhone me Verizon (nj\u00eb kompani e madhe amerikane t\u00eb telekomunikacionit), por ka dal\u00eb se Verizon tashm\u00eb po t\u00ebrhiqej p\u00ebrpara AT&T (e cila n\u00eb at\u00eb koh\u00eb quhej Cingular) fal\u00eb investimeve agresive t\u00eb fundit dhe p\u00ebrdorimit t\u00eb teknologjive t\u00eb reja. Ajo kishte rritur numrin e abonent\u00ebve kryesisht n\u00eb d\u00ebm t\u00eb AT&T. Verizon nuk pa domosdoshm\u00ebri p\u00ebr t\u00eb ndryshuar strategjin\u00eb e saj, e cila p\u00ebrfshinte branding t\u00eb fort\u00eb dhe kontroll t\u00eb plot\u00eb mbi telefonat n\u00eb rrjetin e saj. AT&T, nd\u00ebrkoh\u00eb, ishte n\u00eb an\u00ebn tjet\u00ebr t\u00eb medaljes: ata po humbnin, dhe kjo, nga ana tjet\u00ebr, kishte nj\u00eb ndikim t\u00eb konsideruesh\u00ebm n\u00eb BATNA-n\u00eb e tyre - ata ishin m\u00eb t\u00eb gatsh\u00ebm p\u00ebr t\u00eb b\u00ebr\u00eb kompromise kur b\u00ebhej fjal\u00eb p\u00ebr branding dhe p\u00ebrvoj\u00ebn e p\u00ebrdoruesit, dhe k\u00ebshtu dalja e iPhone me AT&T ndodhi n\u00eb kushtet e Apple.<\/p>\n

Atyher, avantazhi i Apple n\u00eb p\u00ebrvoj\u00ebn e p\u00ebrdoruesit dhe lojaliteti p\u00ebrkat\u00ebs i klient\u00ebve dhan\u00eb rezultatet: p\u00ebr her\u00eb t\u00eb par\u00eb, klient\u00ebt ishin t\u00eb gatsh\u00ebm t\u00eb durojn\u00eb shqet\u00ebsimet dhe shpenzimet e lidhura me nd\u00ebrrimin e ofruesve t\u00eb telefonis\u00eb, vet\u00ebm p\u00ebr t\u00eb pasur qasje n\u00eb nj\u00eb pajisje t\u00eb caktuar. N\u00eb vitet n\u00eb vazhdim, Verizon filloi t\u00eb humbas\u00eb klient\u00eb n\u00eb favor t\u00eb AT&T, ndon\u00ebse niveli i sh\u00ebrbimit t\u00eb tyre ishte shum\u00eb m\u00eb i mir\u00eb. Kat\u00ebr vjet pas lansimit, iPhone p\u00ebrfundimisht filloi t\u00eb mb\u00ebshteste Verizon pa branding t\u00eb ofruesit dhe kontroll mbi nd\u00ebrfaqen e p\u00ebrdoruesit. Me fjal\u00eb t\u00eb tjera, Verizon p\u00ebrfundimisht pranoi t\u00eb nj\u00ebjtin marr\u00ebveshje q\u00eb refuzoi n\u00eb vitin 2006, sepse lojaliteti i klient\u00ebve t\u00eb Apple nuk i la atyre ndonj\u00eb zgjedhje.<\/p>\n

S\u00eb pari, integrimi \u00e7on n\u00eb monopol: n\u00eb iOS funksionojn\u00eb vet\u00ebm pajisjet nga Apple. Shum\u00eb bien dakord se Apple e ka sjell\u00eb modelin e prodhimit n\u00eb p\u00ebrsosm\u00ebri. Shumica e punonj\u00ebsve t\u00eb korporat\u00ebs punojn\u00eb n\u00eb Kaliforni mbi projektimin dhe shitjen e pajisjeve kult, t\u00eb cilat krijohen n\u00eb fabrika kineze, t\u00eb nd\u00ebrtuara dhe t\u00eb punuara sipas standardeve t\u00eb rrepta t\u00eb Apple (duke p\u00ebrfshir\u00eb nj\u00eb num\u00ebr t\u00eb madh punonj\u00ebsish n\u00eb vend), dhe m\u00eb pas d\u00ebrgohen anemban\u00eb bot\u00ebs p\u00ebr konsumator\u00ebt q\u00eb d\u00ebshirojn\u00eb telefonat inteligjent\u00eb, tablet\u00ebt, kompjuter\u00ebt dhe or\u00ebt inteligjente m\u00eb t\u00eb mirat n\u00eb klas\u00ebn e tyre.<\/p>\n

\u00c7far\u00eb e b\u00ebn k\u00ebt\u00eb model kaq efektiv dhe fitimprur\u00ebs? Ajo q\u00eb Apple e diferencoi pajisjet e saj p\u00ebrmes programit. Programi \u00ebsht\u00eb nj\u00eb tip krejt\u00ebsisht i ri produkti, pasi \u00ebsht\u00eb i diferencuesh\u00ebm pafund\u00ebsisht dhe nj\u00ebkoh\u00ebsisht i disponuesh\u00ebm n\u00eb sasi t\u00eb pakufizuara. Kjo do t\u00eb thot\u00eb se \u00e7mimi teorik i softwares \u00ebsht\u00eb $0. Megjithat\u00eb, duke kombinuar cil\u00ebsit\u00eb dalluese t\u00eb softwares me harduerin, p\u00ebr prodhimin e t\u00eb cilit jan\u00eb t\u00eb nevojshme aktive dhe mallra t\u00eb v\u00ebrteta, Apple mund t\u00eb vendos\u00eb \u00e7mime t\u00eb larta p\u00ebr produktet e saj.<\/p><\/blockquote>\n

\nRezultatet flasin vet\u00eb: gjat\u00eb k\u00ebtij \u201ctrimestri t\u00eb d\u00ebshtuar\u201d, t\u00eb ardhurat e Apple arrit\u00ebn n\u00eb $50.6 miliard\u00eb. Kompania fitoi $10.5 miliard\u00eb fitim. Gjat\u00eb nove viteve t\u00eb fundit, vet\u00ebm iPhone ka sjell\u00eb $600 miliard\u00eb t\u00eb ardhura dhe gati $250 miliard\u00eb dollar\u00eb fitim bruto. Kjo \u00ebsht\u00eb, me siguri, produkti m\u00eb i mir\u00eb (t\u00eb pakt\u00ebn nga pik\u00ebpamja komerciale) q\u00eb njeriu ka krijuar ndonj\u00ebher\u00eb.<\/p>\n

Sot sot shk\u00ebputja e p\u00ebrgjithshme e mendimit \u00ebsht\u00eb ndryshuar: integrimi konsiderohet si sistemi m\u00eb i mir\u00eb. Shikoni suksesin e Apple! V\u00ebrtet, duke par\u00eb kompanin\u00eb, \u00ebsht\u00eb e v\u00ebshtir\u00eb t\u00eb mos bieni dakord me k\u00ebto p\u00ebrfundime, por duhet t\u00eb theksohet se koh\u00ebt e fundit dol\u00ebn nj\u00eb s\u00ebr\u00eb potencialesh minusesh t\u00eb integrimit.<\/p>\n

Tastiera problematike<\/h3>\n

\nKoha e fundit, Apple kishte nj\u00eb ngjarje t\u00eb r\u00ebnd\u00ebsishme: kompania lan\u00e7oi nj\u00eb laptop me nj\u00eb tastier\u00eb t\u00eb p\u00ebrmir\u00ebsuar. M\u00eb par\u00eb, mekanizmi i \u00e7el\u00ebsave d\u00ebshtonte leht\u00eb edhe p\u00ebr shkak t\u00eb pluhurit dhe mbeturinave t\u00eb vogla. Duke qen\u00eb se e gjith\u00eb linja e MacBook nuk \u00ebsht\u00eb akoma e pajisur me tastier\u00ebn e re, n\u00eb faqen e Apple ende ka nj\u00eb artikull q\u00eb rekomandon pastrimin e tastierave t\u00eb laptop\u00ebve me aj\u00ebr t\u00eb shfryr\u00eb. E tep\u00ebrt t\u00eb them se kjo nuk \u00ebsht\u00eb normale \u2013 ashtu si\u00e7 nuk \u00ebsht\u00eb normale q\u00eb \u00e7el\u00ebsat t\u00eb d\u00ebshtojn\u00eb n\u00eb mij\u00ebra pajisje n\u00eb mbar\u00eb bot\u00ebn p\u00ebr disa vite.<\/p>\n

\"Strategjia
\n
\nP\u00ebr her\u00eb t\u00eb par\u00eb, Apple lan\u00e7oi tastier\u00ebn e saj t\u00eb famshme me mekaniz\u00ebm t\u00eb tipit \"babat\u00eb\" n\u00eb prill 2015, dhe vet\u00ebm n\u00eb vitin 2019 e z\u00ebvend\u00ebsoi at\u00eb. Megjithat\u00eb, n\u00eb k\u00ebt\u00eb koh\u00eb kompania shiti 'Mac' n\u00eb nj\u00eb vler\u00eb prej $99 miliard\u00ebsh, ku pjesa m\u00eb e madhe e pajisjeve ishin laptop\u00eb. N\u00eb t\u00eb v\u00ebrtet\u00eb, ky \u00ebsht\u00eb nj\u00eb merit\u00eb e integrimit!<\/p>\n

Ose, duke folur ndryshe, \u00ebsht\u00eb fuqia (dhe disavantazhi) i monopolizmit. Jo, Apple nuk ka monopol mbi kompjuter\u00ebt, por kompania ka monopol mbi MacOS. Ajo \u00ebsht\u00eb e vetmja q\u00eb shet harduer q\u00eb funksionon me MacOS, k\u00ebshtu q\u00eb miliona klient\u00eb vazhduan t\u00eb blejn\u00eb kompjuter\u00eb q\u00eb (sidomos gjat\u00eb dy viteve t\u00eb fundit) vuajn\u00eb nga nj\u00eb s\u00ebr\u00eb problemesh serioze.<\/p>\n

Me fjal\u00eb t\u00eb thjeshta, Apple nuk ka b\u00ebr\u00eb asnj\u00eb krim. Megjithat\u00eb, \u00ebsht\u00eb e v\u00ebshtir\u00eb t\u00eb imagjinohet se tastiera me krah\u00eb do t\u00eb kishte vazhduar t\u00eb p\u00ebrdorej p\u00ebr kat\u00ebr vjet e gjysm\u00eb n\u00ebse kompania do t\u00eb kishte konkurrent\u00eb t\u00eb fort\u00eb. Integrimi mund t\u00eb ofroj\u00eb nj\u00eb p\u00ebrvoj\u00eb t\u00eb shk\u00eblqyer p\u00ebr p\u00ebrdoruesin, por sapo produkti i integruar humb konkurrent\u00ebt, ai fillon t\u00eb p\u00ebrkeq\u00ebsohet.<\/p>\n

NFC dhe inovacionet<\/h3>\n

\nProblemi i dyt\u00eb \u00ebsht\u00eb i lidhur me lajmet nga Germania. Botimi The Verge raportoi:<\/p>\n

N\u00eb Gjermani, Apple mund t\u00eb detyrohet t\u00eb hap\u00eb aksesin n\u00eb iOS p\u00ebr t\u00eb gjith\u00eb sh\u00ebrbimet e pages\u00ebs q\u00eb konkurojn\u00eb me Apple Pay. Parlamenti i vendit votoi p\u00ebr miratimin e masave p\u00ebrkat\u00ebse t\u00eb enjten, raporton Zeit Online. Projektligji u miratua n\u00eb form\u00ebn e nj\u00eb ndryshimi n\u00eb ligjin kund\u00ebr pastrimit t\u00eb parave, dhe do t\u00eb duhet t\u00eb marr\u00eb miratimin e dhom\u00ebs s\u00eb lart\u00eb t\u00eb parlamentit para se t\u00eb hyj\u00eb n\u00eb fuqi zyrtarisht vitin e ardhsh\u00ebm.<\/p>\n

N\u00ebse ky projektligj miratohet, Apple n\u00eb Gjermani do t\u00eb duhet t'u lejoj\u00eb kompanive t\u00eb tjera t\u00eb p\u00ebrdorin \u00e7ipat NFC t\u00eb iPhone. Deri tani, ajo ka kufizuar ashp\u00ebr aksesin n\u00eb ta. Zeit Online thekson se ndryshimi mund t\u00eb nxjerr\u00eb n\u00eb pah se disa banka do t\u00eb ofrojn\u00eb pagesa NFC p\u00ebrmes aplikacioneve t\u00eb tyre, e jo p\u00ebrmes sh\u00ebrbimit Apple. Raportohet se Apple do t'i lejohet t\u00eb ngarkoj\u00eb nj\u00eb tarif\u00eb p\u00ebr aksesin n\u00eb \u00e7ipin NFC, por ajo nuk do t\u00eb marr\u00eb 0,15% q\u00eb aktualisht merr nga \u00e7do transaksion n\u00eb Apple Pay.<\/p><\/blockquote>\n

Duke kontrollit t\u00eb tij mbi iPhone n\u00eb p\u00ebrgjith\u00ebsi dhe mbi \u00e7ipat NFC t\u00eb integruar n\u00eb ve\u00e7anti, Apple mund t'i ofroj\u00eb Apple Pay nj\u00eb avantazh t\u00eb konsideruesh\u00ebm krahasuar me aplikacionet e tjera t\u00eb pagesave (t\u00eb cilat jan\u00eb t\u00eb detyruara t\u00eb p\u00ebrdorin QR-kodat e panevojsh\u00ebm). Kjo do t\u00eb thot\u00eb se Apple mund ta shfryt\u00ebzoj\u00eb pozitat e tij t\u00eb forta n\u00eb tregun e smartphone-ve p\u00ebr t\u00eb fituar tregun e pagesave. \u00cbsht\u00eb e r\u00ebnd\u00ebsishme t\u00eb theksohet (sidomos n\u00eb kontekstin e k\u00ebtij artikulli) se integrimi mund t\u00eb pengoj\u00eb inovacionin.<\/p>\n

NFC shkurtimisht n\u00ebnkupton \"komunikim n\u00eb af\u00ebrsi\" (Near-Field Communication). Kjo teknik\u00eb \u00ebsht\u00eb nj\u00eb protokoll p\u00ebr t\u00eb komunikuar midis dy pajisjeve elektronike q\u00eb ndodhen brenda 4 centimetra nj\u00ebra nga tjetra. Ekzistojn\u00eb tre m\u00ebnyra p\u00ebr t\u00eb p\u00ebrdorur \u00e7ipat NFC n\u00eb smartphone:<\/p>\n

    \n
  1. Emulimi i kart\u00ebs inteligjente, ku pajisjet NFC funksionojn\u00eb si karta pagese. Apple Pay \u00ebsht\u00eb nj\u00eb shembull i k\u00ebtij p\u00ebrdorimi s\u00eb bashku me llogarit\u00eb e transportit dhe \u00e7el\u00ebsat inteligjent\u00eb.<\/li>\n
  2. Leximi\/shkrimi i t\u00eb dh\u00ebnave. Nj\u00eb pajisje aktive NFC lexon ose shkruan t\u00eb dh\u00ebna n\u00eb nj\u00eb pajisje pasive NFC (p\u00ebr shembull, n\u00eb nj\u00eb ngjit\u00ebse NFC q\u00eb merr energji nga fusha magnetike e gjeneruar nga pajisja aktive).<\/li>\n
  3. Transferimi i t\u00eb dh\u00ebnave n\u00eb format P2P mes dy pajisjeve NFC.<\/li>\n<\/ol>\n

    \nN\u00eb thelb, NFC i lejon dy pajisjeve t\u00eb shk\u00ebmbejn\u00eb t\u00eb dh\u00ebna pa ndonj\u00eb konfigurim paraprak, duke e b\u00ebr\u00eb gam\u00ebn e mund\u00ebsive shum\u00eb m\u00eb t\u00eb gjer\u00eb se, p\u00ebr shembull, Bluetooth\u2026 dhe gjithsesi, teknologjia e vetme NFC q\u00eb shumica e juaj ndoshta ka p\u00ebrdorur, \u00ebsht\u00eb e destinuar p\u00ebr pagesa. Pse?<\/p>\n

    Pa dyshim, duhet ta akuzojm\u00eb Apple p\u00ebr k\u00ebt\u00eb. Pajisjet Android ishin t\u00eb pajisura me \u00e7ipa NFC q\u00eb nga viti 2010, nd\u00ebrsa n\u00eb iPhone ata u shfaq\u00ebn vet\u00ebm n\u00eb vitin 2014 dhe u p\u00ebrdoren vet\u00ebm p\u00ebr Apple Pay. Dy vjet m\u00eb von\u00eb, Apple e b\u00ebri t\u00eb mundur leximin e disa etiketimeve NFC, dhe vet\u00ebm dy muaj m\u00eb par\u00eb lejoi shkrimin e etiketimeve NFC.<\/p>\n

    Problemi \u00ebsht\u00eb se \u00e7ipi NFC n\u00eb iPhone \u00ebsht\u00eb i mbyllur: ai \u00ebsht\u00eb i integruar me iOS, dhe Apple mban fort kontrollin. Duke marr\u00eb parasysh se kompania merr 0.15% p\u00ebr \u00e7do transaksion n\u00eb Apple Pay (si dhe p\u00ebrpjekjet e m\u00ebparshme p\u00ebr t\u00eb ngritur tarifa nga pal\u00eb t\u00eb treta p\u00ebr integrimin n\u00eb ekosistemin e saj ose krijimin e aksesor\u00ebve), \u00ebsht\u00eb e arsyeshme t\u00eb supozohet se p\u00ebrdorimi i till\u00eb i kufizuar i teknologjis\u00eb lidhet me an\u00ebn financiare t\u00eb \u00e7\u00ebshtjes. Zhvillimi i NFC \u00ebsht\u00eb ngadal\u00ebsuar p\u00ebr shkak t\u00eb kontrollit t\u00eb plot\u00eb t\u00eb Apple mbi \u00e7ipat e iPhone.<\/p>\n

    Kontrolli mbi App Store<\/h3>\n

    \nProblemi i tret\u00eb p\u00ebrshkruhet n\u00eb nj\u00eb publikim t\u00eb fundit t\u00eb Washington Post:<\/p>\n

    T\u00eb premten Apple hiqte t\u00eb gjitha aplikacionet e lidhura me vaping nga App Store i saj, duke iu bashkuar ekspert\u00ebve q\u00eb e quajn\u00eb vaping nj\u00eb \"kriz\u00eb sh\u00ebndet\u00ebsore\" dhe \"epidemi rinore\". Disa nga 181 aplikacione p\u00ebr vaping, t\u00eb hequra nga Apple, lejojn\u00eb p\u00ebrdoruesin t\u00eb kontrolloj\u00eb temperatur\u00ebn ose cil\u00ebsime t\u00eb tjera n\u00eb pajisjet p\u00ebr vaping. T\u00eb tjera ofrojn\u00eb p\u00ebrdoruesve akses n\u00eb rrjetet sociale ose loj\u00ebra. N\u00eb App Store nuk \u00ebsht\u00eb lejuar ndonj\u00ebher\u00eb shitja e kartridgjeve t\u00eb vaping p\u00ebrmes aplikacioneve.<\/p>\n

    \u00abNe vazhdimisht vler\u00ebsojm\u00eb aplikacionet dhe jemi t\u00eb interesuar p\u00ebr lajmet aktuale, p\u00ebr t\u00eb vler\u00ebsuar rreziqet p\u00ebr sh\u00ebndetin dhe mir\u00ebsin\u00eb e p\u00ebrdoruesve\u00bb, tha p\u00ebrfaq\u00ebsuesi i Apple, Fred Sainz. Apple ofroi prova nga Qendra p\u00ebr Kontrollin dhe Parandalimin e S\u00ebmundjeve dhe organizata t\u00eb tjera q\u00eb lidhin p\u00ebrdorimin e cigareve elektronike dhe vapingut me vdekje dhe d\u00ebmtime t\u00eb mushk\u00ebrive.<\/p><\/blockquote>\n

    \nSigurisht, nj\u00eb vendim t\u00eb till\u00eb d\u00ebshiron ta mb\u00ebshtes\u00ebsh \u2014 ve\u00e7an\u00ebrisht n\u00eb lidhje me problemin q\u00eb ka lindur nga vapingu k\u00ebt\u00eb vit dhe shqet\u00ebsimet e zakonshme se ai po b\u00ebhet nj\u00eb nxit\u00ebse p\u00ebr p\u00ebrdorimin e duhanit. P\u00ebrs\u00ebri, duke marr\u00eb parasysh se kriza ka ndodhur duksh\u00ebm p\u00ebr shkak t\u00eb kartush\u00ebve t\u00eb falsifikuar, mund\u00ebsia e lidhjes me telefonin tuaj inteligjent mund t\u00eb sjell\u00eb p\u00ebrfitime t\u00eb v\u00ebrteta p\u00ebr njer\u00ebzit.<\/p>\n

    Por ekzistojn\u00eb edhe pajisje m\u00eb t\u00eb sofistikuara me mb\u00ebshtetje p\u00ebr USB dhe madje Bluetooth, t\u00eb cilat lejojn\u00eb p\u00ebrdoruesit t\u00eb kontrollojn\u00eb parametrat e ngrohjes, t\u00eb konfigurojn\u00eb treguesit dhe t\u00eb p\u00ebrdit\u00ebsojn\u00eb firmware-in. Pajisjet Bluetooth shoq\u00ebrohen nga aplikacione n\u00eb platformat celulare iOS dhe Android, q\u00eb i lejojn\u00eb pacientit t\u00eb mas\u00eb dhe t\u00eb kontrolloj\u00eb p\u00ebrdorimin e tyre. Ashtu si n\u00eb rastin e PAX, ato lejojn\u00eb t\u00eb identifikojn\u00eb ila\u00e7in e ngarkuar n\u00eb pajisje dhe t\u00eb shohin p\u00ebrmbajtjen e tij - p\u00ebr shembull, list\u00ebn e kanabinoid\u00ebve, p\u00ebrzierjen e terpen\u00ebve dhe p\u00ebrb\u00ebr\u00ebs t\u00eb tjer\u00eb. Aplikacionet gjithashtu i lejojn\u00eb p\u00ebrdoruesit t\u00eb verifikojn\u00eb autencitetin e ila\u00e7eve.<\/p>\n

    K\u00ebto aplikacione - dhe, p\u00ebr rrjedhoj\u00eb, funksionaliteti i pajisjes - nuk jan\u00eb m\u00eb t\u00eb aksesueshme p\u00ebr p\u00ebrdoruesit e iPhone. Ju nuk mund t\u00eb merrni k\u00ebt\u00eb nivel funksionaliteti n\u00eb shfletues - jo p\u00ebr shkak se jan\u00eb shpallur t\u00eb paligjshme, por p\u00ebr shkak se pronar\u00ebt e kompanis\u00eb e vendos\u00ebn k\u00ebshtu. Opinioni i tyre \u00ebsht\u00eb ligj, sepse App Store \u00ebsht\u00eb i integruar n\u00eb iPhone. Apple ka nj\u00eb monopol mbi ato aplikacione q\u00eb mund ose nuk mund t\u00eb instalohen n\u00eb pajisje.<\/p>\n

    T\u00eb jemi t\u00eb sinqert\u00eb: mund t\u00eb mos ju prekin ndalimet e aplikacioneve vape. Por \u00e7far\u00eb n\u00ebse kompania ndalon nj\u00eb aplikacion q\u00eb ndihmon n\u00eb raporton mitingjet n\u00eb Hong Kong, ose nj\u00eb aplikacion q\u00eb ndjek goditjet e dron\u00ebve? N\u00eb t\u00eb dy rastet, mund t\u00eb argumentoni se kompania thjesht po respekton standardet e vendeve ku operon, por arsyeja kryesore pse b\u00ebhet fjal\u00eb p\u00ebr heqjen e aplikacionit \u00ebsht\u00eb kontrolli nga ana e Apple.<\/p>\n

    Qasja e Apple ndaj App Store gjithashtu rrit pyetje mbi konkurrenc\u00ebn dhe inovacionet. Kompania p\u00ebrdor kontrollin e saj mbi procesin e miratimit t\u00eb aplikacioneve p\u00ebr t\u00eb marr\u00eb p\u00ebrqindje nga shitjet e mallrave dixhital\u00eb dhe\/ose p\u00ebrfitime p\u00ebr produktet e saj. Kufizimet e Apple n\u00eb lidhje me modelet e biznesit p\u00ebr zhvilluesit b\u00ebjn\u00eb t\u00eb v\u00ebshtir\u00eb shfaqjen e aplikacioneve me performanc\u00eb t\u00eb lart\u00eb.<\/p>\n

    Sigurisht, kontrolli i rrept\u00eb i Apple mbi App Store sjell p\u00ebrfitime t\u00eb m\u00ebdha jo vet\u00ebm p\u00ebr kompanin\u00eb vet\u00eb, por edhe p\u00ebr zhvilluesit. Shum\u00eb klient\u00eb kan\u00eb frik\u00eb nga malware n\u00eb Windows, duke preferuar produktet p\u00ebr Mac. Megjithat\u00eb, ka mjaft disavantazhe t\u00eb tilla.<\/p>\n

    Integrimi p\u00ebrball\u00eb monopolizmit<\/h3>\n

    \nKy kjo artikull nuk \u00ebsht\u00eb juridikisht i sakt\u00eb. N\u00eb ve\u00e7anti, termi \"monopol\" \u00ebsht\u00eb p\u00ebrdorur shum\u00eb lirsh\u00ebm. Apple ka nj\u00eb qasje t\u00eb mrekullueshme (n\u00eb aspektin e biznesit) \u2014 p\u00ebrmes integrimit t\u00eb hardware dhe software, ajo ka arritur t\u00eb marr\u00eb fitime monopoliste q\u00eb nuk mund t\u00eb klasifikohen si monopol. Megjithat\u00eb, edhe pse \"integrimi\" sjell rezultate t\u00eb mira, kjo nuk i p\u00ebrket \"monopolistit\". Kujtoni p\u00ebrfitimet e integrimit, me t\u00eb cilat filloi artikulli, t\u00eb bashkuara me disavantazhet e saj:<\/p>\n

      \n
    1. Eksperienca e shk\u00eblqyer e p\u00ebrdoruesve nga produktet e integruara t\u00eb Apple, p\u00ebrfundimisht rezultoi me faktin se kompania, p\u00ebr kat\u00ebr vjet, p\u00ebrdori nj\u00eb tastier\u00eb t\u00eb dob\u00ebt \"butterfly\".<\/li>\n
    2. Aft\u00ebsia e Apple p\u00ebr t\u00eb shfryt\u00ebzuar baz\u00ebn e saj t\u00eb p\u00ebrdoruesve p\u00ebr t\u00eb lan\u00e7uar produkte dhe funksione t\u00eb reja \u00e7oi n\u00eb ngadal\u00ebsimin e zhvillimit t\u00eb aplikacioneve p\u00ebr NFC.<\/li>\n
    3. Aft\u00ebsia e Apple p\u00ebr t\u00eb gjeneruar fitime t\u00eb larta nga pajisjet me software t\u00eb diferencuar po theksohet gjithnj\u00eb e m\u00eb shum\u00eb nga p\u00ebrpjekjet p\u00ebr t\u00eb mbledhur tarifa p\u00ebr produktet digjitale dhe\/ose p\u00ebr t\u00eb dh\u00ebn\u00eb p\u00ebrpar\u00ebsi sh\u00ebrbimeve t\u00eb veta ndaj konkurrenc\u00ebs. <\/li>\n<\/ol>\n

      \nShembulli i Apple ndihmon n\u00eb p\u00ebrcaktimin e vij\u00ebs nd\u00ebrmjet integrimit t\u00eb sh\u00ebndetsh\u00ebm, i cili n\u00eb p\u00ebrgjith\u00ebsi nuk ka asgj\u00eb t\u00eb keqe, dhe ndjekjes monopoliste p\u00ebr profit.
      \n
      Burimi: habr.com<\/a><\/p>","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"

      \u0412 2013 \u0433\u043e\u0434\u0443 Microsoft \u0443\u0436\u0435 \u0442\u0440\u0438 \u0434\u0435\u0441\u044f\u0442\u0438\u043b\u0435\u0442\u0438\u044f \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u043e\u0432\u0430\u043b\u0430 \u0432 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u043e\u0442\u0440\u0430\u0441\u043b\u0438, \u0434\u043e\u0431\u0438\u0432\u0448\u0438\u0441\u044c \u043d\u0435\u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e\u0433\u043e \u0443\u0441\u043f\u0435\u0445\u0430 \u0441\u0432\u043e\u0435\u0439 \u041e\u0421. \u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u043f\u043e\u0441\u0442\u0435\u043f\u0435\u043d\u043d\u043e \u0441\u0434\u0430\u0432\u0430\u043b\u0430 \u043b\u0438\u0434\u0438\u0440\u0443\u044e\u0449\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0438, \u043d\u043e \u043d\u0435 \u043f\u043e\u0442\u043e\u043c\u0443, \u0447\u0442\u043e \u043c\u043e\u0434\u0435\u043b\u044c \u043f\u0435\u0440\u0435\u0441\u0442\u0430\u043b\u0430 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c, \u0430 \u043f\u043e\u0442\u043e\u043c\u0443 \u0447\u0442\u043e Android \u043e\u0442 Google \u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043b\u0430 \u0437\u0430\u0432\u0435\u0442\u0430\u043c Windows, \u043d\u043e \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u0431\u044b\u043b\u0430 \u0430\u0431\u0441\u043e\u043b\u044e\u0442\u043d\u043e \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e\u0439. \u041a\u0430\u0437\u0430\u043b\u043e\u0441\u044c, \u0447\u0442\u043e \u0438\u043c\u0435\u043d\u043d\u043e \u043e\u043d\u0430 \u0441\u0442\u0430\u043d\u0435\u0442 \u043b\u0438\u0434\u0438\u0440\u0443\u044e\u0449\u0435\u0439 \u041e\u0421 \u0434\u043b\u044f \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u043e\u0432. \u042d\u0442\u043e\u0433\u043e, \u043e\u0447\u0435\u0432\u0438\u0434\u043d\u043e, \u043d\u0435 […]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":1,"featured_media":54393,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[702],"tags":[],"class_list":["post-54392","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\n","aioseo_head_json":{"title":"\ud83e\udd47Strategjia e Apple. Lidhja e sistemit operativ me \u2018harduerin\u2019 - avantazh apo disavantazh? | ProHoster","description":"N\u00eb vitin 2013, Microsoft kishte dominuar p\u00ebr tre dekada n\u00eb industrin\u00eb teknologjike, duke arritur nj\u00eb sukses t\u00eb jasht\u00ebzakonsh\u00ebm me sistemin e saj operativ.","canonical_url":"https:\/\/prohoster.info\/sq\/blog\/news\/strategiya-apple-privyazka-os-k-zhelezu-konkurentnoe-preimushhestvo-ili-nedostatok","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":null,"og:locale":"sq_AL","og:site_name":"ProHoster | \u041a\u0443\u043f\u0438\u0442\u044c \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u0439 \u0445\u043e\u0441\u0442\u0438\u043d\u0433 \u0434\u043b\u044f \u0441\u0430\u0439\u0442\u043e\u0432 \u0441 \u0437\u0430\u0449\u0438\u0442\u043e\u0439 \u043e\u0442 DDoS, VPS VDS \u0441\u0435\u0440\u0432\u0435\u0440\u044b","og:type":"article","og:title":"\ud83e\udd47\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f Apple. \u041f\u0440\u0438\u0432\u044f\u0437\u043a\u0430 \u041e\u0421 \u043a \u00ab\u0436\u0435\u043b\u0435\u0437\u0443\u00bb \u2014 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u043e\u0435 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u043e \u0438\u043b\u0438 \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043e\u043a? 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