Khampani ea TMT Consulting e ile ea akaretsa liphello tsa thuto ea 'maraka oa Russia oa litšebeletso tsa video tsa molao tsa inthanete ka 2018: indasteri e bontša khōlo e potlakileng.
Re bua ka li-platform tse sebetsang ho latela mohlala oa OTT (Over the Top), ke hore, ho fana ka litšebeletso ka Inthanete. Ho tlalehoa hore palo ea karolo e tšoanang selemong se fetileng e fihlile ho li-ruble tse limilione tse likete tse 11,1. Ena ke 45% e tsotehang ho feta sephetho sa 2017, ha palo e ne e le li-ruble tse limilione tse likete tse 7,7.
Bahlahlobisisi ba hlalosa keketseho e kholo joalo ea tšebeliso ea chelete karolong ea litšebeletso tsa livideo tsa inthanete ka mabaka a 'maloa. Sena, haholo-holo, ke kholo ea bamameli ba lefang, ho fana ka litaba tse khethehileng ka libaesekopo tsa marang-rang, tšebelisano-'moho ea litšebeletso le li-studio tse ka sehloohong tsa Russia le Hollywood, hammoho le ntoa khahlanong le bosholu.
Mohlala o lefshoang o etella pele ka kholiseho - chelete e fumanoang ho tsoa ho litefello tsa basebelisi e fihlile ho li-ruble tse limilione tse likete tse 7,6 (keketseho ea 70%). Lipapatso li tlisitse litšebeletso tsa video li-ruble tse limilione tse likete tse 3,5 (hammoho le 10%).
Sebapali se seholo sa 'maraka mabapi le lekeno ke ivi ka karolo ea 36%. Okko o maemong a bobedi ka 19%. Kahoo, litšebeletso tsena tse peli li laola karolo e fetang halofo ea indasteri ka chelete.
Ho latela ponelopele ea TMT Consulting, ka selemo sa 2019 mmaraka oa lits'ebeletso tsa video tsa OTT o tla hola ka 38% mme o fete li-ruble tse limilione tse likete tse 15. Ka 2023, palo ea eona e tla ba li-ruble tse ka bang limilione tse likete tse 35.
Source: 3dnews.ru