Uza kubiza malini umrhumo kaGoogle Stadia?

Umshicileli uyazibuza ukuba ingakanani na iGoogle Stadia cloud cloud service game iya kubiza. Uhlelo oluneNcingo icebisa ixabiso 10-15 phawundi ($ 13-20) efanayo iindleko Netflix, kwaye kweli nqaku CEO kunye nomseki weqonga yokudlala ilifu Playkey Egor Guryev iyakubona indlela eyinyani ngayo le meko. Simnika umgangatho.

Uza kubiza malini umrhumo kaGoogle Stadia?

Besisebenza kwishishini lemidlalo yelifu iminyaka emininzi kwaye siqonda ngokugqibeleleyo onke amaxabiso eli shishini. Ngokwembono yemathematika, yonke into ilula kakhulu: kukho ixabiso lendawo yokudlala, kwaye kukho ipesenti eqondakalayo yokuqeshisa. Nantsi indlela ekhangeleka ngayo imodeli enjalo:

Iindleko zokubeka umdlalo:

$3 (GTX 000ti + inkumbulo + iicores ezinikezelweyo ezivela kwi-CPU)

Iindleko zokuqeshisa:

I-15% ngonyaka

Ixesha lokuqeshisa:

3 iminyaka

Iindleko zehardware kuquka nokurenta:

malunga ne-104 $ ngenyanga

Iindleko zokubeka indawo yokudlala kwiziko ledatha:

60$ ngenyanga

Ixesha lomdlalo wokurisayikilisha:

malunga ne-50% (iiyure ezingama-360 ngenyanga)

Iindleko zokudlala iyure:

0,45 $

Iindleko zizonke:

$160 ngenyanga enye slot umdlalo (eyanele malunga 10 abasebenzisi)


nb: ukurisayikilisha i-50% yexesha lokudlala ngumlinganiselo oyimfuneko kuyo nayiphi na iprojekthi kumdlalo wamafu. Abadlali base-US abayi kukwazi "ukubuyisela" ixesha lokuphumla ebusuku kwiiseva zaseYurophu kuba i-ping yabo iya kuba phezulu kakhulu.

Ngalo mzekelo, iindleko zokubhalisa zijikeleze i-$ 15 / ngenyanga. ikuvumela ukuba ukhuphe kuphela ixabiso ixabiso izixhobo zokudlala zero. Akunakukwazi ukulingana nokuba kuhlawulwa okanye kwiindleko zokutsala abathengi, ngaphantsi kwayo nayiphi na intlawulo kubapapashi bemidlalo. Oko kukuthi, kwithiyori, imodeli enjalo inokwenzeka ekuqaleni njengephulo lokukhuthaza iprojekthi, kodwa ngokuqinisekileyo ayibonakali njengeshishini eliphilileyo.

Enyanisweni, kukho into ebalulekileyo "kodwa": olu balo luyinyani kwabaninzi, kodwa kungekhona kuGoogle. Badlala ngemithetho yabo kwaye banokuzenzela iimeko ezikhethekileyo: ngexabiso le-hardware yeeseva, ngexabiso lokugcinwa kwazo, okanye ngexabiso lokutsala abasebenzisi.
Ewe, ekugqibeleni, iGoogle inokwenza imali kungekhona kwiindleko zexesha lomdlalo, kodwa kwiintengiso okanye idatha yomsebenzisi.

Ngaba imidlalo iya kubandakanywa kubhaliso?

Akuzange kubekho imodeli yeshishini lomdlalo welifu apho imidlalo emitsha ephezulu sele ifakiwe kwixabiso lobhaliso. Kwaye ukuba uGoogle unokuphumeza oku kwaye afikelele kwisivumelwano nabanini-copyright, baya kuba ngabaqambi ngokupheleleyo.

Ngaba ndiyakholelwa kwimeko enjalo? Ngokuqinisekileyo akunjalo. Ngokungafaniyo neefilimu, ukugqitywa kwemidlalo kunokutsala iiveki kunye neenyanga, kwaye akukho mntu uya kuba semngciphekweni wokukhulula imveliso entsha "ekubhaliseni" kunye nezinye izihloko ngaphambi kweenyanga ezintandathu okanye unyaka. Ke ngoko, andicingi ukuba imodeli iya kuthi nakwixesha elide iphinde ifomathi yeefilimu, xa ukukhutshwa kwenguqulelo yedijithali kunokulibaziseka kwiinyanga ezi-2-3 kuphela emva kwe-premiere.

Ingqiqo yabanini-copyright ilula: baye balindela umthamo wokuthengisa, kwaye baya kulwa ukuya ekugqibeleni ukuze baqinisekise ukuba oku kulindelekileyo kuyafezekiswa. Kwimeko yokusebenza kwimodeli yokubhalisa, ndibona kuphela ithuba lokuba isayithi ihlawule i-fixed (ngokucacileyo inkulu) ubukhosi kumnini-copyright, ukwenzela ukuba ngomhla wokuqaliswa uya kuqesha isihloko esiphezulu ngomzuzu.

Abanini be-copyright bayazi kakuhle ukuba ababaninzi abadlali abagqiba izihloko ukuya ekupheleni. Oku kunokubonwa nakwimpumelelo kwi-Steam: kuphela i-10-20% yabadlali abanemiqathango bafumana impumelelo "yokugqibela". Ngerenti yomzuzu ngomzuzu, le 10% iya kuba nguye kuphela oya kuhlawula zonke iindleko zomdlalo (okanye nokuhlawulwa ngaphezulu).

Athini amathuba abanye abadlali?

Uza kubiza malini umrhumo kaGoogle Stadia?

Ndiqinisekile ukuba nokuba isisombululo sikaGoogle sigqibelele kangakanani, abasebenzisi baya kuhlala bejonge kubakhuphisana kunye namaqhinga abo. ERashiya, yonke into ilula ngakumbi: kwimarike yethu, umgaqo-nkqubo we-IT giants njenge-Yandex kunye ne-Mail.ru injalo ukuba abayi kuvumela i-Google ukuba ibambe ngokulula imarike yokudlala ifu. Mhlawumbi baya kudala iinkonzo zabo ukusuka ekuqaleni, okanye bathenge omnye wabadlali bangoku, kwaye uGoogle uya kubanceda bakhulise ulwazi phakathi kwabadlali malunga neli thuba - ukudlala efini. Inkonzo efana nemidlalo yamafu ifuna indawo enzulu: eRashiya, iiseva ziya kufuneka zifakwe kuphela eMoscow naseSt. Petersburg, kodwa kulo lonke ilizwe. Eli nqanaba le-coverage liya kufuna i-hyperlocalization, kwaye kulula ukuyifezekisa nge-infrastructure yefu esele yenziwe - leyo, ngokuqinisekileyo, zombini i-Mail.ru kunye ne-Yandex sele ikhona.

Sesiphi esinye isisombululo esinokubakho? Kubonakala kum ukuba abanini-copyright kunye nabapapashi ngokwabo baya kuzama ukulwa ngokuchasene noGoogle. Kwaye baya kuqala ukwenza amaqonga abo emidlalo yamafu, okanye basebenzise izisombululo ze-SaaS. Ukubonelela abadlali ukuba badlale kwilifu kwiiseva zabo, kwimimandla abayidingayo, kodwa ngokwemiqathango yabo. Kwaye kwimodeli enjalo ye-B2B, vumela umboneleli we-SaaS anike umgangatho wenkonzo. Sikwajonge kweli cala, kwaye sandula saziswa wakhe Iprojekthi ye-B2B-ijolise ngokukodwa kubapapashi kunye nabaphuhlisi bemidlalo abangathandi ukwenza isoftware yabo yemidlalo yamafu, kodwa abanomdla kwimodeli ye-SaaS.

Ngabasebenzisi ababhalisiweyo kuphela abanokuthatha inxaxheba kuphando. Ngena, ndiyacela.

Luthini uqikelelo lwakho lweendleko zomrhumo wenyanga we-Stadia?

  • ukuya kuthi ga kwi-10 yeedola

  • I-10-15 $

  • I-15-20 $

  • ngaphezulu kwe-20 $

Bangama-64 abasebenzisi abavotileyo. Abasebenzisi abali-8 abakhange.

umthombo: www.habr.com

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