I-software yokuqasha ikunika ntoni ngemali?

Ngaphezulu kweminyaka eyi-10, iintlobo ezahlukeneyo zeenkqubo zobungcali zokukhethwa kwabasebenzi zikhona kwaye zivela. Yinto ngokwendalo. Isoftware ekhethekileyo sele iphuhlisiwe ukulungiselela imisebenzi emininzi. Ngokubhekiselele ekuqeshweni, wonke umntu uyaqonda ukuba zeziphi iingxaki zesofthiwe ezinceda ukuxazulula, yintoni isiqhelo kunye neempazamo eziphelisayo, kodwa akukho mntu uyayiqonda indlela yokulinganisa umphumo wezoqoqosho wokusetyenziswa kwayo. Ngamanye amazwi, iinkampani zingakwazi ukubala ukuba yimalini eya kubabiza ukuba basebenzise isofthiwe, kodwa abayiqondi i-ROI okanye ingakanani imali eya kuziswa okanye igcinwe yi-software. I-slogans ezifana "Gcwalisa izithuba 2 ngokukhawuleza nge (software enjalo kunye enjalo)" zivela kwisibane, asiyonyani.

Ukunqongophala kokuqonda ukuba yeyiphi isoftware enokuthi iyenze ngokwemali ikhokelela ekubeni iinkampani zihlehlise olu tyalo-mali iminyaka kwaye ngeli xesha zilahlekelwe kakhulu kwiziphumo.
Ndaye ndagqiba ekubeni ndibale ukuba yimalini kunye nexesha lesoftware yokufuna abantu abaqeqeshiweyo eyongayo. Ukuze ndingakuthwali umthwalo ngezibalo ezicacileyo, ndiya kuqala ngokukhawuleza ngeziphumo ezifunyenweyo. Kwaye abo banomdla wokumba nzulu, izibalo ezicacileyo zichazwe ngezantsi.

Nazi ke iziphumo zam.

Usebenzisa isoftware yokugaya abasebenzi:

  • gcina ixesha lomsebenzi Iinyanga ezi-2 kunye neveki e-1 ngonyaka kumqeshi ngamnye.
  • gcina imali - ngokulinganayo 2,24 umyinge womvuzo wabaqeshwa ngonyaka. Ngo-Epreli ka-2019, lo ngumyinge we-2 yeedola zomqeshi we-IT eRashiya, i-$ 688 ye-Ukraine, i-$ 1 ye-Belarus, i-$ 904 ye-Kazakhstan.
  • I-ROI kutyalo-mali ekufuneni isoftware imalunga. 390%.
  • kwizikhundla ezinzima, ezihlawulwa kakhulu, inzuzo yomqeshi iya kuba yi-avareji ukusuka $2 ukuba $184 ngonyaka ngomqeshwa ngamnye ngokuxhomekeke kwilizwe;
  • ukuhlawula okuphantsi, izikhundla ezizaliswe ngokukhawuleza, inzuzo kumqeshi iya kuba yi-avareji malungat $1 ukuba $680 ngonyaka ngomqeshwa ngamnye kuxhomekeke kwilizwe;
  • zonke izithuba ezi-5 umqeshwa uya kuba nako ukuvala esebenzisa uvimba wakhe wedatha, okhawulezayo ngama-54% kunaxa kukhangelwa abagqatswa abatsha.

Izibalo

Zenze ukhululeke kwaye masenze izibalo ezineenkcukacha. Ndaye ndagqiba kwelokuba ndophule ukhetho lwabasebenzi “ithambo ngethambo” ukuze ndifumane umbono ocacileyo wokuba umqeshwa kufuneka enze ntoni na kwaye ukuya kuthi ga phi na.

Isoftware ikunceda njani ukuba wonge iinyanga ezi-2 kunye neveki e-1 ngonyaka

Umqeshwa omnye uchitha umndilili weeyure ezingama-1 elungisa isithuba esi-33 ngaphandle kokusebenzisa isoftware. Bekungekho lula ukubala. Siye sadlana indlebe noogxa bethu saza sahlalutya ngokweenkcukacha izithethe nemigangatho kulo msebenzi.

Ukuqesha umqeshwa ofanelekileyo kwisikhundla seofisi, kufuneka ugcwalise uluhlu oluthile lwezenzo, ezinye zazo ngexesha elinye, ngelixa ezinye kufuneka zenziwe imihla ngemihla. Kwiimeko ezininzi, kunokwenzeka ukuba ugcwalise isithuba esiqhelekileyo, ukuba uthatha inxaxheba ngokukhutheleyo kuyo, kwixesha leentsuku ezili-10 ukuya kwiiveki ezi-3. Ukubala, sithatha ixabiso eliqhelekileyo: iintsuku eziyi-15,5. Siya kuphinda-phinda zonke iindleko zomsebenzi wemihla ngemihla ngeli xabiso. Siya kuthatha ixesha kunye nenani lezenzo zomntu ngamnye kwimigangatho esekwe ngamandla ziingcali (umzekelo, njengalapha). Kuzo zonke izibalo, sisebenzisa i-avareji ye-arithmetic yobuncinci kunye namaxabiso aphezulu - isondele kakhulu kwiimeko zokwenyani kunye namathuba eemeko ezahlukeneyo zonxunguphalo.

Makhe sithelekise ixesha elichithwe ngumqeshi omnye kwinqanaba ngalinye lokukhetha ngaphandle kwesoftware kunye nokusebenzisa isoftware, kwaye ubale ukonga kwangempela.

I-software yokuqasha ikunika ntoni ngemali?
I-software yokuqasha ikunika ntoni ngemali?
I-software yokuqasha ikunika ntoni ngemali?
I-software yokuqasha ikunika ntoni ngemali?

Ukuba songeza ixesha lazo zonke iinkalo zomntu ngamnye kwinkqubo yokugaya (ebalwe kusetyenziswa amaxabiso aphakathi), kuyavela ukuba umqeshi uchitha phantse iiyure ezingama-32 kunye nemizuzu engama-48 kukhetho "ngesandla" somqeshwa omnye. Emva kokubala ixesha elichithwe ekugcwaliseni isithuba esifanayo, kodwa kusetyenziswa izakhono zenkqubo yokugaya abasebenzi, ixesha layo yonke imisebenzi eyimfuneko lancitshiswa laya kutsho kwiiyure ezingama-28 nemizuzu engama-24. Oko kukuthi, ukuzaliswa kwesithuba esi-1 kukhawuleziswa ngeeyure ze-4,4.

Ngokweenkcukacha-manani, umqeshi uqhuba umyinge wezithuba ezi-5 ngenyanga. Ukusebenzisa isofthiwe, ufumana ibhonasi ebaluleke kakhulu - le "iphuculwe" yedatha yangaphakathi yokuqalisa. Ngokuqinisekileyo, ukuzalisa izithuba kwi-database yangaphakathi ngokukhawuleza, eli liphupha. Ndaye ndagqiba ekubeni ndifumanise ukuba bangaphi kwaba baqeshwayo bakhawulezayo kwaye ixesha elingakanani.
Ukwenza oku, sifumene idatha kwizithuba ezivaliweyo kwi-CleverStaff system iminyaka emi-2. Kuye kwafumaniseka ukuba ngokomndilili aba-4 kwaba-5 abaqeshwayo ngabagqatswa abatsha, kwaye umqeshwa ngamnye wesihlanu oqeshiweyo ngumgqatswa osuka kuvimba weenkcukacha wangaphakathi, kwaye ezo zithuba zizaliswe ngokukhawuleza ngama-54%. Ngokomyinge, kukho ukugcinwa kweeyure ze-4,4 ezingafunyanwanga ngaphambili, kodwa sele ziyi-15,3 iiyure.

Qhubeka. Ukuba ingcali isebenza iiyure ezili-176 ezisemgangathweni ngenyanga, ngoko ke ukonga ixesha lokusebenza kuku:

(Izithuba ezi-4 × iiyure ze-4,4) + (isithuba esi-1 × iiyure eziyi-15,3) = Iiyure ezingama-32,9 ngenyanga.
Iiyure ezingama-32,9 zigciniwe / 176 iiyure zokusebenza ngenyanga = I-18,7% yexesha lokusebenza ngenyanga.

Ngokonyaka oku:
18,7% × iinyanga ezili-12 = Iinyanga ezi-2,24 okanye iinyanga ezi-2 kunye neveki e-1

Esi salathi-nkqubela sisebenza jikelele kwaye sisebenza kumsebenzi womqeshwa kulo naliphi na ilizwe kunye nezithuba zazo nakuphi na ukuntsonkotha. Masiyibone: yintoni ebangela oku kuncitshiswa?
Oku kunokwenzeka ngenxa yokuba isoftware yobuchwephesha ikhulisa ezi nkqubo zilandelayo ezithatha ixesha:

  • Ukupapashwa kwesithuba - inkqubo ngokwayo idala iphepha lezithuba langaphandle kwidatha efakwe kwisiseko sedatha. Ukuba wongeza ikhonkco kwiphepha lesithuba langaphandle eliveliswe yisoftware kwisicatshulwa sesithuba esifakwe kwisixhobo esikhethekileyo, abafaki zicelo baya kukwazi ukufaka isicelo sesithuba ngokuthe ngqo kuyo, ekulungeleyo kuba. iimpendulo ngokukhawuleza zingena kwisistim, kwaye ziqala kwakhona kwiziko ledatha.
  • Ukugcina zonke ii-resume ezifanelekileyo kwiziko ledatha labagqatswa kwindawo yokukhangela umsebenzi. Iinkqubo zobuchwephesha zinokudityaniswa kunye neeplatifomu ezithandwa kakhulu zengqesho, oku kuthetha ukuba abasebenzisi banokongeza abaviwa kwezi zixhobo kwi-database yabo ngokuchofoza oku-1, oko kukuthi. kanye kwinkqubo yokukhangela iziphumo zophendlo.
  • Ukugcina i-resumes yabafaki-zicelo abafika yonke imihla nge-imeyile kunye neeakhawunti kwiindawo zokuthumela imisebenzi. Ukwahlulahlula kwakhona ngeposi kwenziwa kanye ngosuku. Ukuba ungeze ikhonkco kwiphepha lezithuba zangaphandle eziveliswa yinkqubo kwinkcazo yomsebenzi kwiindawo zeqela lesithathu, abaviwa baya kukwazi ukuthumela iimpendulo zabo kuyo, okt. ngoko nangoko yongezwe kwisiseko sedatha kwaye ivele kwisithuba kwisigaba esithi "Sifunyenwe".
  • Isaziso sokwaliwa kwabaviwa abangafanelekanga. Ukusebenzisa isofthiwe, oku kunokwenziwa ngokuthe ngqo kwi-interface yenkqubo: inkqubo ngokwayo iya kufaka igama lomviwa kwi-template.
  • Kodwa into ephambili kukuqulunqwa kwesiseko sokusebenza kwabaviwa, ngenxa yokuba umqeshi onamava uya kukwazi ukuzalisa izithuba ngaphandle kwemithombo yangaphandle.

Yimalini emalini?

Yonke into malunga nokusebenza kwemali inokwahluka kakhulu. Umvuzo womqeshi ngokwakhe kunye nomgqatswa amfunayo uxhomekeke kwilizwe, ubungakanani benkampani, kunye nohlahlo lwabiwo-mali lwesebe. Ke ngoko, apha ndiguqukele kwizikhombisi eziqhelekileyo ezihlala zifumaneka kwizifundo zobungcali. Ke, ngokwezibalo, umyinge womvuzo wenyanga womqeshi we-IT waseRussia yi-1200 yeedola. Kwelinye icala, umyinge womvuzo womqashi we-IT waseUkraine ngenyanga yi-850 yeedola (njengoko kuchaziwe EvoTalents), Belarusian - $750, kunye Kazakh - $550. Apha nangaphezulu, ndithathe yonke idatha yemivuzo kwizithuba ezikhoyo esidlangalaleni kwimithombo efana nehh.ru, hh.kz kunye nokunye.

Ndinxulumanise eli nani kunye nokugcinwa kwexesha lokusebenza - iinyanga ezi-2 kunye neveki e-1 ngonyaka (oku = iinyanga ezi-2,24) esizifumene ngaphambili.

  • KwiRashiya - $ 1200 × 2,24 iinyanga = $ 2 688
  • KwiUkraine - $ 1 904
  • EBelarus - $ 1 680
  • KwiKazakhstan - $ 1 232

Ezi zixa-mali zimele ugcino ngokomyinge ngomvuzo womqeshwa ngonyaka. Ukuchaneka ngakumbi, umqeshi wenza umsebenzi owongezelelweyo kwesi sixa ukuba usebenzisa inkqubo yobungcali.

Ukongeza, unako ukubala inzuzo kumqeshi ukusuka kwingqesho eyongezelelweyo, elingana nenzuzo elahlekileyo ekuqeshweni kwenyanga eyi-1 kamva. Makhe sicinge ukuba inkampani ifumana i-50% yomvuzo womsebenzi kumsebenzi womsebenzi. Ndicinga ukuba le mali ayinakuba ngaphantsi, kuthathelwa ingqalelo irhafu, irenti kunye nezinye iindleko. Ke ngoko, ndicinga ukuba i-50% yomvuzo ithozamile, ingqikelelo encinci yokuba yimalini efunyanwa yinkampani emsebenzini womqeshwa.

Ngoku masibale ukuba yi-50% ye-avareji yengxowa-mali yomvuzo wabasebenzi abaqeshwayo kwiinyanga ezi-2 kunye neveki enye. Ngokwezibalo, umndilili womvuzo wengcali ephezulu ye-IT yi 〜$1 yaseRashiya kunye 〜$2 yeedola ngenyanga eUkraine, 〜$700 yaseBelarus kunye 〜$2 yaseKazakhstan.
Ngokwe-avareji, umqeshwa om-1 uzalisa izithuba ezi-1.5 ezinzima ngenyanga.

Sibala inzuzo ngokusebenzisa le fomula ilandelayo: umyinge womvuzo × inani lezithuba ngenyanga × 2.24 iinyanga × 50% inzuzo.

  • KwiRashiya: i-$ 2 × i-700 izithuba ngenyanga × iinyanga ze-1.5 × i-2.24% inzuzo = i-$ 50
  • Kuba Ukraine: $4
  • Kuba Belarus: $4
  • Kuba Kazakhstan: $2

Iyonke, kwizikhundla ezinzima, ezihlawulwa kakhulu, isixa senzuzo $2 ukuba $184 ngonyaka ngamnye recruiter.

Umyinge womvuzo wengcali kwisithuba esigcwalisa ngokukhawuleza malunga ne-$ 540 eRashiya kunye ne-$ 400 ye-Ukraine, i-$ 350 ye-Belarus kunye ne-$ 300 ye-Kazakhstan. Umqeshwa uvala malunga nezithuba ezi-5 ezinjalo ngenyanga.

  • KwiRashiya: i-$ 540 × izithuba ze-5 ngenyanga × iinyanga ze-2,24 × i-50% inzuzo = i-$ 3
  • Kuba Ukraine: $2
  • Kuba Belarus: $1
  • Kuba Kazakhstan: $1

Iyonke, yokuhlawula okuphantsi, ngokukhawuleza izithuba ezivaliweyo, isixa senzuzo $1 ukuba $680 ngonyaka ngamnye recruiter.

Makhe ndikukhumbuze ukuba ndinike isishwankathelo esincinci ekuqaleni kwenqaku.

Ngaba inkampani yakho idinga isoftware yokuqesha?

Lo ngumba weshishini kuphela. Kungcono ukwenza isigqibo kungekhona intuitively okanye ngokweemvakalelo, kodwa ngokusekelwe kwidatha. Ukusebenzisa umzekelo, ndiphakamisa ukubala inani leenzuzo ekuphumezeni isofthiwe yeqela labaqeshwa be-4. Ngokomzekelo, ezimbini ezinemivuzo ye-700 yeedola, enye - i-850 kunye nenye - i-$ 1100. Ingxowa-mali yomvuzo wenyanga yeqela elinjalo yi-3 yeedola.

Umzekelo, isoftware ixabisa i-40 yeedola ngenyanga kumqeshi ngamnye. Olu lukhetho oluthengiswayo ngokupheleleyo.
Ngonyaka, iindleko zesoftware ziyi-40 × 4 × 12 = $ 1.

Ngokwezibalo zam apha ngasentla, isoftware iya kugcina iinyanga ezi-2 kunye neveki ye-1 ngomqeshi ngamnye ngonyaka. Kwiqela lethu labaqeshwa aba-4, oku kuya kuba ziinyanga ezi-9 ngqo (kwiinyanga zokusebenza ezingama-48 zizonke ngonyaka).

Isixa semali esigcinwe ngonyaka yingxowa-mali yomvuzo wenyanga yeqela ephindwe ngeenyanga ezi-2 kunye neveki e-1:

  • $3 × 350 = $2,24

Apha ungaxoxa ukuba abantu aba-4 abanesoftware okanye abangenayo bafumana umvuzo wabo wonke kwaye akuyi kubakho kugcinwa. Ngokwenyani, iinyanga ezisi-9 zomsebenzi zogcino lwenkampani yakho ziya kuthetha enye yezi meko zilandelayo:

  • Abaqeshwa aba-4 bagcwalisa izithuba ezininzi njengokungathi bafumene uncedo lomqashi we-5 kwiinyanga ezili-9 zonyaka.
  • Umthwalo kumqeshi ngamnye uyancitshiswa kwaye ufuna kuphela abaqeshwa aba-3, endaweni yesi-4.

Oko kukuthi, ngesoftware, abaqeshwa aba-4 baya kwenza i-7 yeedola ngomsebenzi owongezelelweyo ngonyaka. Ukuba awunawo loo msebenzi ungaphezulu, ususa umqeshi omnye kwaye wonge i-504 yeedola ngonyaka. Ukuba uneendawo ezaneleyo zokuvula, ugcina i-$ 7 ngonyaka ngokungaqeshwa umqeshi we-504 kunye nokufumana umsebenzi wabo ngaphandle kokunyuka kweendleko.

I-ROI = Imali yokonga / isixa-mali sotyalo-mali (iindleko zesoftware) = 7 / 504 × 1% = 920%.
Ngamafutshane, kumzekelo wethu Utyalo-mali kwisoftware luya kubuya amaxesha ama-4 kwisithuba sonyaka omnye.

Kwinkampani yakho, ungaphinda izibalo zam ezilula ngokufaka endaweni:

  • Inani lakho labaqeshwa,
  • Ingxowa yabo yonyaka yomvuzo,
  • Isixa seendleko zesoftware yakho yokugaya,
  • Ixesha eliphakathi lokuzalisa isithuba kwinkampani yakho,
  • I-avareji yenani lezithuba ezizaliswayo ngenyanga.

Ngokoqikelelo lwam, ukuba abaqeshwa bakho balayishwe kakuhle ngokhetho lwabasebenzi, ngoko ke ngamaxabiso ahlukeneyo kwezi ziguquguqukayo, i-ROI inokuba kuluhlu lwama-300 ukuya kuma-500%.

Unokuphinda uqikelele ixabiso lokuqeshwa kwithuba leenyanga ezi-2 kunye neveki e-1 kumqeshi ngamnye. Ngokwezibalo zam, oku kwandisa i-ROI ukuya kumaxesha angama-2,5.

Ukusetyenziswa kwesoftware yobuchwephesha ngabaqeshwa ayiseyiyo into ephikisanayo okanye ingxaki. Lo ngumkhwa wehlabathi ukuba zonke iinkampani ezinzulu ziya kujoyina kungekudala okanye kamva.
Ndiyathemba ukuba izibalo zam kunye neziphumo ziya kunceda iinkampani zakho zithathe isigqibo malunga nesoftware yokuqesha kwaye iya kukuhlawulela hayi ngaphantsi kwezibalo zam :)

Umbhali: Vladimir Kurilo, umseki kunye nengcali yenkqubo yokugaya abasebenzi.

umthombo: www.habr.com

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