ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

Xiaomi ืงืึธืจืคึผืึธืจืึทื˜ื™ืึธืŸ, ื•ื•ืึธืก ืกืขืœื– ืึท ื‘ืจื™ื™ื˜ ืคืึทืจืฉื™ื™ื“ื ืงื™ื™ึทื˜ ืคื•ืŸ ืขืœืขืงื˜ืจืึธื ื™ืง ืคื•ืŸ ืกืžืึทืจื˜ืคืึธื ืขืก ืฆื• ืกืžืึทืจื˜ ื•ื™ืกืจื™ื›ื˜ ืคึฟืึทืจ ื“ื™ ืื™ื ื˜ืขืจื ืขื˜ ืคื•ืŸ ื˜ื”ื™ื ื’ืก, ืึทื ืึทื•ื ืกื˜ ืจืขื–ื•ืœื˜ืึทื˜ืŸ ืคึฟืึทืจ ื“ื™ ืจื’ืข ืคืขืจื˜ืœ ืื•ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ 2020 ื•ื•ื™ ืึท ื’ืึทื ืฅ. ืขืก ื–ืขื ืขืŸ ื’ืขื•ื•ืขืŸ ืคื™ืœืข ื“ืขืจื’ืจื™ื™ื›ื•ื ื’ืขืŸ: ืขืจืฉื˜ืขืจ ืคื•ืŸ ืึทืœืข, ื ื•ืฅ ืื•ืŸ ืจืขื•ื•ืขืš ื™ืงืกื™ื“ื™ื“ ื“ื™ ื“ื•ืจื›ืฉื ื™ื˜ืœืขืš ืคืึธืจืงืึทืกืฅ ืคื•ืŸ ืึทื ืึทืœื™ืก, ื˜ืจืึธืฅ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง.

ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

Xiaomi ื”ืึธื˜ ื’ืขื–ืึธื’ื˜: โ€œืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ 2020, ื˜ืจืึธืฅ ื“ื™ ืคึผืจืึทืœ ืคื•ืŸ COVID-19 ืื•ืŸ ื’ืจื•ื™ืก ืึทื ืกืขืจื˜ืึทื ื˜ื™, ื“ื™ Xiaomi ื™ืงืึธื•ืกื™ืกื˜ืึทื ื“ืขืžืึทื ืกื˜ืจื™ื™ื˜ื™ื“ ืจื™ื–ื™ืœื™ืึทื ืก ื•ื•ื™ ื‘ื™ื™ื“ืข ืจืขื•ื•ืขืš ืื•ืŸ ืึทื“ื–ืฉืึทืกื˜ื™ื“ ื ื•ืฅ ื™ืงืกื™ื“ ื“ื™ ืžืึทืจืง ืึทื•ื•ืจื™ื“ื–ืฉื™ื– ื‘ืฉืขืช ืึทืคึผืขืจื™ื™ืฉืึทื ื– ืคืืจื‘ืœื™ื‘ืŸ ืฆื• ื™ืงืกืคึผืึทื ื“. ื“ื™ ืคื™ืจืžืข ืื™ื– ืืจื™ื™ืŸ ืื™ืŸ ื“ื™ ืคืึธืจื˜ืฉื•ืŸ ื’ืœืื‘ืืœืข 500 ืจืฉื™ืžื” ืคึฟืึทืจ ื“ื™ ืฆื•ื•ื™ื™ื˜ ืžืึธืœ, ืจืึทื ื’ืงื˜ 422, 46 ืกืคึผืึทืฅ ื”ืขื›ืขืจ ื•ื•ื™ ืœืขืฆื˜ืข ื™ืึธืจ. ื–ื™ื ื˜ 2020 ืื™ื– Xiaomi ืก 10 ื™ืึธืจื˜ืึธื’, ื“ื™ ื”ืึทืจืฅ ืกื˜ืจืึทื˜ืขื’ื™ืข ืื™ื– ื“ืขืจื”ื™ื™ึทื ื˜ื™ืงื˜ ืฆื• Smartphone ร— AIoT, ืžื™ื˜ AIoT (ืึทืœืข ืžื™ื ื™ื ืคื•ืŸ ืงืœื•ื’ ืขืœืขืงื˜ืจืึธื ื™ืง) ื’ืขื‘ื•ื™ื˜ ืึทืจื•ื ื“ื™ ื”ืึทืจืฅ ืกืžืึทืจื˜ืคืึธื ืข ื’ืขืฉืขืคื˜. ื•ื•ืขืŸ ืžื™ืจ ืงื•ืงืŸ ืคืึธืจื•ื™ืก ืฆื• ื“ื™ ื•ื•ื™ื™ึทื˜ืขืจ ื™ืึธืจืฆืขื ื“ืœื™ื ื’, ื“ื™ ืคื™ืจืžืข ื•ื•ืขื˜ ืคืขืกื˜ ืึทื“ื›ื™ืจ ืฆื• ื“ืจื™ื™ ื’ื™ื™ื“ื™ื ื’ ืคึผืจื™ื ืกืึทืคึผืึทืœื–: ืงื™ื™ื ืžืึธืœ ื”ืึทืœื˜ืŸ ืจื™ืกืขืจื˜ืฉื™ื ื’ ืื•ืŸ ื›ื™ื“ืขืฉ, ืคืึธืจื–ืขืฆืŸ ืฆื• ืคืึธืจืฉืœืึธื’ืŸ ื•ื•ืขืจื˜-ืคึฟืึทืจ-ื’ืขืœื˜ ืคึผืจืึธื“ื•ืงื˜ืŸ, ืื•ืŸ ืฉื˜ืจืขื‘ืŸ ืฆื• ืฉืึทืคึฟืŸ ื“ื™ ืžืขืจืกื˜ ืงืึทืžืคึผืขืœื™ื ื’ ืคึผืจืึธื“ื•ืงื˜ืŸ ืฆื• ืžืึทื›ืŸ ื“ื™ ืœืขื‘ืŸ ืคื•ืŸ ืžืขื ื˜ืฉืŸ ืึทืจื•ื. ื“ื™ ื•ื•ืขืœื˜ ื‘ืขืกืขืจ."

ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

ืกืžืึทืจื˜ืคืึธื ืขืก

ืจืขื•ื•ืขืš ืคื•ืŸ ื“ื™ ื”ืึทืจืฅ ืกืžืึทืจื˜ืคืึธื ืข ื’ืขืฉืขืคื˜ ืื™ื– ื’ืขื•ื•ืขืŸ 61,952 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($8,96 ื‘ื™ืœื™ืึธืŸ) ืื•ืŸ 31,628 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($4,58 ื‘ื™ืœื™ืึธืŸ) ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ 2020 ืื•ืŸ ื“ื™ ืจื’ืข ืคืขืจื˜ืœ ืคื•ืŸ 28,3, ืจื™ืกืคึผืขืงื˜ื™ื•ื•ืœื™, ืื•ืŸ ืกืžืึทืจื˜ืคืึธื ืข ื˜ืจืึทื ืกืคึผืึธืจื˜ ืคึฟืึทืจ ื“ื™ ืคืขืจื˜ืœ ื˜ืึธื•ื˜ืึทืœื“ 2020 ืžื™ืœื™ืึธืŸ ื•ื ื™ืฅ. ืœื•ื™ื˜ Canalys, ืื™ืŸ ื“ื™ ืจื’ืข ืคืขืจื˜ืœ ืคื•ืŸ 10,1, Xiaomi ืจืึทื ื’ืงื˜ ืคืขืจื˜ ืื™ืŸ ื“ืขืจ ื•ื•ืขืœื˜ ืื™ืŸ ื˜ืขืจืžื™ื ืขืŸ ืคื•ืŸ ืกืžืึทืจื˜ืคืึธื ืข ื˜ืจืึทื ืกืคึผืึธืจื˜, ืžื™ื˜ ืึท ืžืึทืจืง ื˜ื™ื™ืœืŸ ืคื•ืŸ 300%. ืื™ืŸ ืคืจืขืžื“ ืžืืจืงืคืœืขืฆืขืจ, ื“ื™ ืขืงืกืคึผืจืขืก ืคื•ืŸ ื”ื•ื™ืš-ืกื•ืฃ ื“ืขื•ื•ื™ืกืขืก ืžื™ื˜ ืึท ืœืึทื›ืึธื“ื™ืž ืคึผืจื™ื™ึทื– ืคื•ืŸ โ‚ฌ 99,2 ืึธื“ืขืจ ืžืขืจ ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 2019% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ื™ ืจื’ืข ืคืขืจื˜ืœ ืคื•ืŸ 11,8. ื“ืึทื ืง ืฆื• ืึท ื”ืขื›ืขืจ ื˜ื™ื™ืœืŸ ืคื•ืŸ ืคืืจืงื•ื™ืคื•ื ื’ ืคื•ืŸ ืžื™ื˜ืŸ ืื•ืŸ ื”ื•ื™ืš-ืกื•ืฃ ืกืžืึทืจื˜ืคืึธื ืขืก, ื“ื™ ื“ื•ืจื›ืฉื ื™ื˜ืœืขืš ืกืขืœื™ื ื’ ืคึผืจื™ื™ึทื– ืคื•ืŸ Xiaomi ืกืžืึทืจื˜ืคืึธื ืขืก ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ XNUMX% ืื™ืŸ ื“ืขืจ ื–ืขืœื‘ื™ืงืขืจ ืฆื™ื™ื˜ - ื“ื™ ืคื™ืจืžืข ืื™ื– ืกื˜ืขื“ืึทืœื™ ื“ืจื™ืคื˜ื™ื ื’ ืื™ืŸ ื“ืขื ืœืึทื’ืขืจ ืคื•ืŸ ื˜ื™ื™ึทืขืจ ื‘ืจืึทื ื“ื–.


ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

ื“ื™ ืฆื•ื•ื™ื™ืขื ื“ื™ืง ืกืึธืจื˜ ืกื˜ืจืึทื˜ืขื’ื™ืข (ืจืขื“ืžื™ ืื•ืŸ ืžื™) ื”ืื˜ ื™ื™ืœื“ืึทื“ ื‘ืึทื˜ื™ื™ึทื˜ื™ืง ืจืขื–ื•ืœื˜ืึทื˜ืŸ. ื“ื™ ืคืœืึทื’ืฉื™ืคึผ ืกืžืึทืจื˜ืคืึธื ืขืก Xiaomi Mi 10 ืื•ืŸ Mi 10 Pro ื–ืขื ืขืŸ ืœืึธื ื˜ืฉื˜ ืื™ืŸ ืคืขื‘ืจื•ืืจ 2020 ืื•ืŸ ื–ื™ื™ืขืจ ื˜ืจืึทื ืกืคึผืึธืจื˜ ื™ืงืกื™ื“ 1 ืžื™ืœื™ืึธืŸ ื•ื ื™ืฅ ืื™ืŸ ื‘ืœื•ื™ื– ืฆื•ื•ื™ื™ ื—ื“ืฉื™ื. ืื™ืŸ ืื•ื™ื’ื•ืกื˜ 2020, Xiaomi ื‘ืืคืจื™ื™ื˜ ืžื™ 10 ืึทืœื˜ืจืึท, ื•ื•ืึธืก ื‘ืืงื•ืžืขืŸ ืึท DXOMARK ื›ืขื–ืฉื‘ืŸ ืคื•ืŸ 130 ืคึฟืึทืจ ืงื•ื™ืœืขืœื“ื™ืง ืึทืคึผืึทืจืึทื˜ ืคืึธืจืฉื˜ืขืœื•ื ื’, ืึทืžืึธืœ ื•ื•ื™ื“ืขืจ ืจืึทื ื’ืงื˜ ืขืจืฉื˜ืขืจ ืื™ืŸ ื“ืขืจ ื•ื•ืขืœื˜ ืื™ืŸ ื“ืขืจ ืฆื™ื™ื˜ ืคื•ืŸ ืงืึทื˜ืขืจ. ื‘ืœื•ื™ื– 10 ืžื™ื ื•ื˜ ื ืึธืš ื–ื™ื™ืŸ ื“ืขื‘ื•ื˜, ืคืืจืงื•ื™ืคื•ื ื’ ื™ืงืกื™ื“ื™ื“ 400 ืžื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($57,9 ืžื™ืœื™ืึธืŸ).

ื“ื™ Redmi ืกืึธืจื˜ ื”ืืœื˜ ืฆื• ืžืึทื›ืŸ 5G ื˜ืขื›ื ืึธืœืึธื’ื™ืข ืฆื•ื˜ืจื™ื˜ืœืขืš ืฆื• ื“ื™ ืžืึทืกืข ืžืึทืจืง. ืื™ืŸ ื™ื•ื ื™ 2020, ื“ื™ Redmi 9A ืกืขืจื™ืข ืื™ื– ืœืึธื ื˜ืฉื˜ ืกื˜ืึทืจื˜ื™ื ื’ ื‘ื™ื™ึท 499 ื™ื•ืึทืŸ ($ 72). ื“ื™ ืคื™ืจืžืข ืœืึธื ื˜ืฉื˜ ื“ื™ Redmi K30 Ultra ืื™ืŸ ืื•ื™ื’ื•ืกื˜ ืžื™ื˜ ืึทืœืข-ืื™ืŸ-ืื™ื™ืŸ ืคืœืึทื’ืฉื™ืคึผ ืคึฟืขื™ึดืงื™ื™ื˜ืŸ ืกื˜ืึทืจื˜ื™ื ื’ ื‘ื™ื™ึท CNY 1999 ($ โ€‹โ€‹289).

ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

ืขืก ืื™ื– ื›ื“ืื™ ืฆื• ื‘ืืžืขืจืงืŸ ืึทื– Xiaomi ืื•ื™ืš ืœืขืฆื˜ื ืก ืœืึธื ื˜ืฉื˜ ื–ื™ื™ึทืŸ ืกืžืึทืจื˜ ืคืึทื‘ืจื™ืง ืžื™ื˜ ืึท ื’ืึทื ืฅ ื™ื ื•ื•ืขืกืžืึทื ื˜ ืคื•ืŸ $ 600 ืžื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 87 ืžื™ืœื™ืึธืŸ), ื™ื ืฉื•ืจื™ื ื’ ื“ื™ ืชืงื•ืคื” ืคื•ืŸ ืงืœื•ื’ ืžืึทื ื•ืคืึทืงื˜ื•ืจื™ื ื’ ืื™ืŸ ื–ื™ื™ืŸ ืื™ื™ื’ืขื ืข ืคืื‘ืจื™ืงืŸ. Mi 10 Ultra ืื™ื– ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ื•ื™ืš-ืงื•ื•ืึทืœื™ื˜ืขื˜ ืกื™ืจื™ืึทืœ ืžืึธื“ืขืœ ื‘ืืคืจื™ื™ื˜ ืื™ืŸ ื“ื™ Xiaomi Smart Factory.

ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

ื“ืขืจื”ื™ื™ึทื ื˜ื™ืงื˜ ืกืžืึทืจื˜ืคืึธื ืข ร— AIoT ืกื˜ืจืึทื˜ืขื’ื™ืข ืคึฟืึทืจ ืงืœื•ื’ ืœืขื‘ืŸ

ืจืขื•ื•ืขืš ืคื•ืŸ ื“ื™ ืื™ื ื˜ืขืจื ืขื˜ ืคื•ืŸ ื˜ื”ื™ื ื’ืก ืื•ืŸ ืกืžืึทืจื˜ ืขืœืขืงื˜ืจืึธื ื™ืง ืกืขื’ืžืขื ื˜ ืึทืžืึทื•ื ื™ื“ ืฆื• $ 28,237 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 4,1) ืื•ืŸ 15,253 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 2,2 ื‘ื™ืœื™ืึธืŸ) ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืื•ืŸ ืฆื•ื•ื™ื™ื˜ ืคืขืจื˜ืœ ืคื•ืŸ 2020, ืจื™ืกืคึผืขืงื˜ื™ื•ื•ืœื™. ื’ืœืื‘ืืœืข ื˜ืจืึทื ืกืคึผืึธืจื˜ ืคื•ืŸ Xiaomi ื˜ื•ื•ืก ืึทืžืึทื•ื ื™ื“ ืฆื• 2,8 ืžื™ืœื™ืึธืŸ ื•ื ื™ืฅ ืื™ืŸ ื“ื™ ืคืขืจื˜ืœ, ืึท ื‘ื™ืกืœ ืžืขืจ ื•ื•ื™ ืึท ื™ืึธืจ ืคืจื™ืขืจ - ื˜ืจืึธืฅ ื“ื™ ืึทืœื’ืขืžื™ื™ื ืข ืžืึทืจืง ืึทืจืึธืคึผื’ื™ื™ืŸ. ืื™ืŸ ื˜ืฉื™ื™ื ืึท, ื“ื™ ืคื™ืจืžืข ื’ืขืคื™ืจื˜ ื“ื™ ื˜ืขืœืขื•ื•ื™ื–ื™ืข ืกืขืงื˜ืึธืจ ืคึฟืึทืจ ื“ื™ ื–ืขืงืกื˜ ืคืขืจื˜ืœ ืื™ืŸ ืึท ืจื•ื“ืขืจืŸ.

ืื™ืŸ ื“ื™ ืจื’ืข ืคืขืจื˜ืœ, Xiaomi ื™ื ื˜ืจืึธื•ื“ื•ืกื˜ ืฆื•ื•ื™ื™ ืคืœืึทื’ืฉื™ืคึผ ืคึผืจืึธื“ื•ืงื˜ืŸ ืคื•ืŸ ื“ื™ ื ื™ื™ึทืข Mi TV Master ืกืขืจื™ืข, ื™ืงืกืคึผืึทื ื“ื™ื“ ื–ื™ื™ืŸ ื‘ื™ื™ึทื–ื™ื™ึทืŸ ืื™ืŸ ื“ื™ ืคึผืจืขืžื™ืข ืงืึทื˜ืขื’ืึธืจื™ืข. ืื™ืŸ ื™ื•ืœื™ 2020, ื“ืขืจ ืขืจืฉื˜ืขืจ OLED TV Mi TV Lux 65 โ€ืื™ื– ื’ืขื•ื•ืขืŸ ื“ืขืจืœืื ื’ื˜. ืื™ืŸ ืื•ื™ื’ื•ืกื˜ 2020, ื“ื™ ืคื™ืจืžืข ืœืึธื ื˜ืฉื˜ ื“ื™ ืจื’ืข ื”ื™ื ื˜ืขืจ-ื”ื•ื™ืš-ืกื•ืฃ ื˜ืขืœืขื•ื•ื™ื–ื™ืข ืื™ืŸ ื“ื™ Mi TV Master ืกืขืจื™ืข - Mi TV LUX ื˜ืจืึทื ืกืคึผืึทืจืขื ื˜ ืึทื“ื™ืฉืึทืŸ, ื•ื•ืึธืก ืื™ื– ื“ื™ ื•ื•ืขืœื˜ 'ืก ืขืจืฉื˜ืขืจ ื˜ืจืึทื ืกืคึผืขืจืึทื ื˜ ื˜ืขืœืขื•ื•ื™ื–ื™ืข ืคึฟืึทืจ ื“ื™ ืžืึทืกืข ืžืึทืจืง.

ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

ืื™ืŸ ื“ื™ ืจื’ืข ืคืขืจื˜ืœ, ื“ื™ ืคื™ืจืžืข ืœืึธื ื˜ืฉื˜ ื–ื™ื™ึทืŸ ื˜ืขืœืขื•ื•ื™ื–ื™ืข ืื™ืŸ ื“ื™ ืžืืจืงืคืœืขืฆืขืจ ืคื•ืŸ ืคื•ื™ืœืŸ, ืคึฟืจืึทื ืงืจื™ื™ึทืš ืื•ืŸ ืื™ื˜ืืœื™ืข. ืื™ืŸ ื™ื•ืœื™ 2020, Xiaomi ืื™ื– ื’ืขื•ื•ืขืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื’ืœืื‘ืืœืข ืงืึทื˜ืขืจ ืคื•ืŸ Xiaomi ื™ืงืึธื•ืกื™ืกื˜ืึทื ืคึผืจืึธื“ื•ืงื˜ืŸ, ืœืึธื ื˜ืฉื™ื ื’ ื“ื™ Mi Smart Band 5 ืื•ืŸ Mi True Wireless Earphones 2 Basic ืื™ืŸ ืึทืœืข ืžืืจืงืคืœืขืฆืขืจ.

ื–ื™ื ื˜ ื™ื•ื ื™ 30, 2020, ื“ื™ ื ื•ืžืขืจ ืคื•ืŸ ืงืึธื ื ืขืงื˜ืขื“ IoT ื“ืขื•ื•ื™ืกืขืก (ืขืงืกืงืœื•ื“ื™ื ื’ ืกืžืึทืจื˜ืคืึธื ืขืก ืื•ืŸ ืœืึทืคึผื˜ืึทืคึผืก) ืื•ื™ืฃ ื“ื™ Xiaomi ืคึผืœืึทื˜ืคืึธืจืžืข ืจื™ื˜ืฉื˜ ื‘ืขืขืจืขืš 271 ืžื™ืœื™ืึธืŸ ื•ื ื™ืฅ, ืึท ืคืึทืจื’ืจืขืกืขืจืŸ ืคื•ืŸ 38,3% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ื™ ืคืจื™ืขืจื“ื™ืงืข ื™ืึธืจ. ื“ื™ ื ื•ืžืขืจ ืคื•ืŸ ื™ื•ื–ืขืจื– ืžื™ื˜ ืคื™ื ืฃ ืึธื“ืขืจ ืžืขืจ ื“ืขื•ื•ื™ืกืขืก ืคืืจื‘ื•ื ื“ืŸ ืฆื• ื“ื™ Xiaomi ืื™ื ื˜ืขืจื ืขื˜ ืคื•ืŸ ื˜ื”ื™ื ื’ืก ืคึผืœืึทื˜ืคืึธืจืžืข (ืกืžืึทืจื˜ืคืึธื ืขืก ืื•ืŸ ืœืึทืคึผื˜ืึทืคึผืก) ื’ืขื•ื•ืืงืกืŸ ืฆื• 5,1 ืžื™ืœื™ืึธืŸ ืžืขื ื˜ืฉืŸ - 63,9% ืžืขืจ ื•ื•ื™ ืึท ื™ืึธืจ ืคืจื™ืขืจ. ื“ื™ ื ื•ืžืขืจ ืคื•ืŸ ืึทืงื˜ื™ื•ื• ืžื™ ื”ื™ื™ื ื™ื•ื–ืขืจื– ืจื™ื˜ืฉื˜ 40,8 ืžื™ืœื™ืึธืŸ, ืึทืจื•ื™ืฃ 34,1% ื™ืึธืจ-ืฆื•-ื™ืึธืจ. ืื•ืŸ ื”ื™ื™ึทื ื˜ 78,4 ืžื™ืœื™ืึธืŸ ืžืขื ื˜ืฉืŸ ื ื•ืฆืŸ ื“ื™ ืกืขืจื•ื•ื™ืกืขืก ืคื•ืŸ ื“ื™ ืคืขืจื–ืขื ืœืขื›ืข ืึทืกื™ืกื˜ืึทื ื˜ Xiaomi ืึทื™ ืึทืกืกื™ืกื˜ืึทื ื˜ - 57,1% ืžืขืจ ื•ื•ื™ ืึท ื™ืึธืจ ืคืจื™ืขืจ.

ืกืขืจื•ื•ื™ืกืขืก ืื•ืŸ ื“ื™ื’ื™ื˜ืึทืœ ื‘ืึทื“ื™ื ื•ื ื’ืก

ื“ืขืจ ืฆื•ืฉื˜ื™ื™ึทืขืจ ืคื•ืŸ ืื™ื ื˜ืขืจื ืขื˜ ื‘ืึทื“ื™ื ื•ื ื’ืก ืฆื• ื“ื™ ืจืขื•ื•ืขืš ืคื•ืŸ ื“ื™ ืคื™ืจืžืข ืื™ื– ืื•ื™ืš ื’ืจืึธื•ื™ื ื’. ืจืขื•ื•ืึทื ื•ื– ืคื•ืŸ ื“ื™ ืื™ื ื˜ืขืจื ืขื˜ ื‘ืึทื“ื™ื ื•ื ื’ืก ืึธืคึผืฉื ื™ื˜ ืึทืžืึทื•ื ื™ื“ ืฆื• 11,808 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 1,71 ื‘ื™ืœื™ืึธืŸ) ืื•ืŸ 5,908 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 0,85 ื‘ื™ืœื™ืึธืŸ) ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ 2020 ืื•ืŸ ื“ื™ ืจื’ืข ืคืขืจื˜ืœ ืคื•ืŸ 23,3, ืจื™ืกืคึผืขืงื˜ื™ื•ื•ืœื™. ื“ื™ ื ื•ืžืขืจ ืคื•ืŸ ื ื™ืฆืขืจืก ืคื•ืŸ ื“ื™ MIUI ืคึผืœืึทื˜ืคืึธืจืžืข ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 343,5% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ื™ ื–ืขืœื‘ืข ืฆื™ื™ื˜ ืœืขืฆื˜ืข ื™ืึธืจ ืฆื• 109,7 ืžื™ืœื™ืึธืŸ ืžืขื ื˜ืฉืŸ - ืคื•ืŸ ื•ื•ืึธืก ื˜ืฉื™ื™ื ืึท ืึทืงืึทื•ื ืฅ ืคึฟืึทืจ ื‘ืœื•ื™ื– XNUMX ืžื™ืœื™ืึธืŸ.

ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

ืื™ืŸ ื“ื™ ืจื’ืข ืคืขืจื˜ืœ ืคื•ืŸ 2020, ื’ืึทื ืฆืข ืจืขื•ื•ืขืš ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 23,2% ื™ืึธืจ-ืฆื•-ื™ืึธืจ ืฆื• RMB 3,1 ื‘ื™ืœื™ืึธืŸ ($0,45 ื‘ื™ืœื™ืึธืŸ), ื’ืขื˜ืจื™ื‘ืŸ ื“ื•ืจืš ื’ื™ืš ื•ื•ื•ึผืงืก ืื™ืŸ ืžืขื™ื™ื•ื•ืขืจ - ืœื™ื™ืึทื ื’ืึทื ืฆืข ืจืขื•ื•ืขืš ื•ื•ื™ ื’ืขื–ื•ื ื˜ ื•ื•ื™ ืึท ื’ืจืึทื“ื–ืฉื•ืึทืœ ืึธืคึผื–ื•ืš ืื™ืŸ ื’ืึทื ืฆืข ื‘ืึทื“ื–ืฉื™ืฅ ืื™ืŸ ื˜ืฉื™ื™ื ืึท. ืจืขื•ื•ืขืš ืคื•ืŸ ืื™ื ื˜ืขืจื ืขืฅ ื‘ืึทื“ื™ื ื•ื ื’ืก ืื ื“ืขืจืข ื•ื•ื™ ื’ืึทื ืฆืข ืื•ืŸ ืฉืคึผื™ืœืขืจื™ื™ึท, ื•ื•ืึธืก ื‘ืจืขื ื’ื˜ ืื™ืŸ ื“ื™ Youpin ืึธื ืœื™ื™ืŸ ืงืจืึธื, ืคื™ื ื˜ืขื˜ืฉ ื’ืขืฉืขืคื˜, ื˜ืขืœืขื•ื•ื™ื–ื™ืข ื‘ืึทื“ื™ื ื•ื ื’ืก ืื•ืŸ ืคืจืขืžื“ ื‘ืึทื“ื™ื ื•ื ื’ืก, ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 39,5% ืงืึทืžืคึผืขืจื“ ืฆื• ืœืขืฆื˜ืข ื™ืึธืจ.

ืื™ืŸ ื™ื•ื ื™ 2020, ื“ื™ ื ื•ืžืขืจ ืคื•ืŸ ืึทืงื˜ื™ื•ื• ื™ื•ื–ืขืจื– ืคื•ืŸ Xiaomi ื˜ื•ื•ืก ืื•ืŸ Mi Box ืฉื˜ืขืœืŸ-ืฉืคึผื™ืฅ ื‘ืึธืงืกืขืก ืจื™ื˜ืฉื˜ 32 โ€‹โ€‹ืžื™ืœื™ืึธืŸ, ืึท ืคืึทืจื’ืจืขืกืขืจืŸ ืคื•ืŸ 41,8% ืงืึทืžืคึผืขืจื“ ืžื™ื˜ ืึท ื™ืึธืจ ืฆื•ืจื™ืง. ื–ื™ื ื˜ ื™ื•ื ื™ 30, 2020, ื“ื™ ื ื•ืžืขืจ ืคื•ืŸ ื‘ืึทืฆืึธืœื˜ ืื‘ืื ืขื ื˜ืŸ ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 33,1% ื™ืึธืจ-ืฆื•-ื™ืึธืจ ืฆื• 4 ืžื™ืœื™ืึธืŸ.

ื’ืขืฉืขืคื˜ ื•ื•ื•ึผืงืก ืื™ืŸ ืคืจืขืžื“ ืžืืจืงืคืœืขืฆืขืจ

Xiaomi ื‘ืœื™ื™ื‘ื˜ ืื™ืŸ 1 ืึธืจื˜ ืื™ืŸ ืžืขืจื‘ ืื™ื™ืจืึธืคึผืข ืฆื•ื•ื™ืฉืŸ ื”ื•ื™ืคึผื˜ ืคึผืœื™ื™ึทืขืจืก ืื™ืŸ ื˜ืขืจืžื™ื ืขืŸ ืคื•ืŸ ื•ื•ื•ึผืงืก ืจืึทื˜ืขืก ืื™ืŸ ืกืžืึทืจื˜ืคืึธื ืข ื˜ืจืึทื ืกืคึผืึธืจื˜. ืœื•ื™ื˜ Canalys, ืื™ืŸ ื“ื™ ืจื’ืข ืคืขืจื˜ืœ ืคื•ืŸ 2020, Xiaomi ืจืึทื ื’ืงื˜ ืฆื•ื•ื™ืฉืŸ ื“ื™ ืฉืคึผื™ืฅ ืคื™ื ืฃ ืื™ืŸ ืกืžืึทืจื˜ืคืึธื ืข ื˜ืจืึทื ืกืคึผืึธืจื˜ ืื™ืŸ 50 ืœืขื ื“ืขืจ ืื•ืŸ ืžืงื•ืžื•ืช ืื•ืŸ ืจืึทื ื’ืงื˜ ืื™ืŸ ื“ื™ ืฉืคึผื™ืฅ ื“ืจื™ื™ ืื™ืŸ 25 ืคื•ืŸ ื“ื™ ืžืืจืงืคืœืขืฆืขืจ.

ื ื™ื˜ ืงื™ื™ืŸ ืขื ื™ืŸ ื“ื™ ืคึผืึทื ื“ืขืžื™ืง: Xiaomi ื’ืขืžืืœื“ืŸ ื’ืจื•ื™ืก ืกืึทืงืกืขืกื™ื– ืื™ืŸ ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ื™ืึธืจ

ืื™ืŸ ืึทืœื’ืขืžื™ื™ืŸ, ืื™ืŸ ื“ื™ ืžืขืจื‘ ืื™ื™ืจืืคืขื™ืฉืข ืžืึทืจืง, ื“ื™ ื˜ืจืึทื ืกืคึผืึธืจื˜ ืคื•ืŸ ื“ื™ ืคื™ืจืžืข 'ืก ืกืžืึทืจื˜ืคืึธื ืขืก ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 115,9% ืื™ื‘ืขืจ ื“ื™ ื™ืึธืจ ืื•ืŸ Xiaomi ืื™ืฆื˜ ืึทืงื™ืึทืคึผื™ื™ื– 12,4% ืคื•ืŸ ื“ื™ ืžืึทืจืง ื˜ื™ื™ืœืŸ. ืื™ืŸ ืกืคึผืึทื™ืŸ, ื“ืขืจ ื•ื•ื•ึผืงืก ืื™ื– ื’ืขื•ื•ืขืŸ 150,6% - ื“ื™ ืคื™ืจืžืข ื”ืื˜ ื’ืขื”ืืœื˜ืŸ 1 ืึธืจื˜ ืคึฟืึทืจ ืฆื•ื•ื™ื™ ืงื•ื•ืึทืจื˜ืขืจืก. Xiaomi ืื•ื™ืš ื’ืขื ื•ืžืขืŸ 2 ืึธืจื˜ ืื™ืŸ ืคึฟืจืึทื ืงืจื™ื™ึทืš ืื•ืŸ 4 ืื™ืŸ ื“ื™ื™ึทื˜ืฉืœืึทื ื“ ืื•ืŸ ืื™ื˜ืืœื™ืข ืื™ืŸ ื˜ืขืจืžื™ื ืขืŸ ืคื•ืŸ ืกืžืึทืจื˜ืคืึธื ืข ื˜ืจืึทื ืกืคึผืึธืจื˜.

ืื™ืŸ ืžื–ืจื— ืื™ื™ืจืึธืคึผืข, Xiaomi ืื™ื– ื’ืขื•ื•ืืจืŸ ื“ืขืจ ื ื•ืžืขืจ 1 ืกืžืึทืจื˜ืคืึธื ืข ืคืึทื‘ืจื™ืงืึทื ื˜ ืื™ืŸ ืื•ืงืจื™ื™ื ื ืื•ืŸ ืคื•ื™ืœืŸ ืื™ืŸ ื˜ืขืจืžื™ื ืขืŸ ืคื•ืŸ ืกืžืึทืจื˜ืคืึธื ืข ื˜ืจืึทื ืกืคึผืึธืจื˜ ืžื™ื˜ ืžืึทืจืง ืฉืึทืจืขืก ืคื•ืŸ 37,1% ืื•ืŸ 27,5% ืจื™ืกืคึผืขืงื˜ื™ื•ื•ืœื™. ืึทื“ื“ื™ื˜ื™ืึธื ืึทืœืœื™, ื“ื™ ืคื™ืจืžืข ื”ืื˜ ืึท 2020% ื˜ืจืึทื ืกืคึผืึธืจื˜ ื™ื™ึทื ื˜ื™ื™ืœืŸ ืื™ืŸ ื“ื™ ื™ื ื“ื™ืึทืŸ ืกืžืึทืจื˜ืคืึธื ืข ืžืึทืจืง ืื™ืŸ Q30,7 1 ืื•ืŸ ื”ืื˜ ื’ืขื”ืืœื˜ืŸ ื–ื™ื™ืŸ ื ื•ืžืขืจ 12 ืฉื˜ืขืœืข ืื™ืŸ ื™ื ื“ื™ืึท ืคึฟืึทืจ XNUMX ืงืึธื ืกืขืงื•ื˜ื™ื•ื•ืข ืงื•ื•ืึทืจื˜ืขืจืก, ืœื•ื™ื˜ IDC.

ื”ื•ื™ืคึผื˜ ืคื™ื ืึทื ืฆื™ืขืœ ืจืขื–ื•ืœื˜ืึทื˜ืŸ ืคึฟืึทืจ ื•ื• ืคืขืจื˜ืœ 2020 ืงื•ืงื˜ ื•ื•ื™ ื“ืึธืก:

  • ื’ืึทื ืฅ ืจืขื•ื•ืขืš ืื™ื– ื’ืขื•ื•ืขืŸ ื‘ืขืขืจืขืš 53,54 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 7,75 ื‘ื™ืœื™ืึธืŸ - ืึทืจื•ื™ืฃ 3,1% ืคื•ืŸ ื“ืขืจ ื–ืขืœื‘ื™ืงืขืจ ืฆื™ื™ื˜ ืื™ืŸ 2019 ืื•ืŸ 7,7% ื”ืขื›ืขืจ ืคื•ืŸ ื“ื™ ืคืจื™ืขืจื“ื™ืงืข ืคืขืจื˜ืœ);
  • ื’ืจืึธื‘ ื ื•ืฅ ืึทืžืึทื•ื ื™ื“ ืฆื• ื‘ืขืขืจืขืš 7,7 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 1,11 ื‘ื™ืœื™ืึธืŸ - ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 6,1% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ื™ ืขืจืฉื˜ืขืจ ืคืขืจื˜ืœ ืคื•ืŸ ื“ื™ ืคืจื™ืขืจื“ื™ืงืข ื™ืึธืจ ืื•ืŸ ืžื™ื˜ 1,9% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ื™ ืคืจื™ืขืจื“ื™ืงืข ืคืขืจื˜ืœ);
  • ืึทืคึผืขืจื™ื™ื˜ื™ื ื’ ื”ืึทื›ื ืึธืกืข ืื™ื– ื’ืขื•ื•ืขืŸ ื‘ืขืขืจืขืš 5,4 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 0,78 ื‘ื™ืœื™ืึธืŸ - ืึท ืคืึทืจื’ืจืขืกืขืจืŸ ืคื•ืŸ 131,7% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ื™ ื–ืขืœื‘ืข ืฆื™ื™ื˜ ืื™ืŸ ื“ื™ ืคืจื™ืขืจื“ื™ืงืข ื™ืึธืจ ืื•ืŸ 133% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ื™ ืจืขื–ื•ืœื˜ืึทื˜ืŸ ืคื•ืŸ ื“ื™ 1 ืคืขืจื˜ืœ ืคื•ืŸ 2020);
  • ืึทื“ื–ืฉืึทืกื˜ื™ื“ ื ืขืฅ ื”ืึทื›ื ืึธืกืข ืื™ื– ื’ืขื•ื•ืขืŸ ื‘ืขืขืจืขืš RMB 3,37 ื‘ื™ืœื™ืึธืŸ ($ 0,49 ื‘ื™ืœื™ืึธืŸ, ืึทืจืึธืคึผ 7,2% ื™ืึธืจ-ืฆื•-ื™ืึธืจ ืึธื‘ืขืจ ืึทืจื•ื™ืฃ 2019% ื™ืึธืจ-ืฆื•-ื™ืึธืจ);
  • ืขืคึผืก ืื™ื– ื’ืขื•ื•ืขืŸ 0,189 ื™ื•ืึทืŸ (ยข2,7).

ื”ื•ื™ืคึผื˜ ืคื™ื ืึทื ืฆื™ืขืœ ืจืขื–ื•ืœื˜ืึทื˜ืŸ ืคึฟืึทืจ I ื’ืึทื ืฅ ื”ืขืœืคื˜ ืคื•ืŸ 2020:

  • ื’ืึทื ืฅ ืจืขื•ื•ืขืš ืื™ื– ื’ืขื•ื•ืขืŸ ื‘ืขืขืจืขืš 103,24 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 14,94 ื‘ื™ืœื™ืึธืŸ - 7,9% ืžืขืจ ื•ื•ื™ ื“ืขืจ ื–ืขืœื‘ื™ืงืขืจ ืฆื™ื™ื˜ ืื™ืŸ 2019);
  • ื’ืจืึธื‘ ื ื•ืฅ ืึทืžืึทื•ื ื™ื“ ืฆื• ื‘ืขืขืจืขืš 15,3 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 2,21 ื‘ื™ืœื™ืึธืŸ - ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 22,3% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ืขืจ ืขืจืฉื˜ืขืจ ื”ืขืœืคื˜ ืคื•ืŸ ื“ื™ ืคืจื™ืขืจื“ื™ืงืข ื™ืึธืจ);
  • ืึทืคึผืขืจื™ื™ื˜ื™ื ื’ ื”ืึทื›ื ืึธืกืข ืึทืžืึทื•ื ื™ื“ ืฆื• ื‘ืขืขืจืขืš $ 7,7 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 1,11 ื‘ื™ืœื™ืึธืŸ, ืึท ืคืึทืจื’ืจืขืกืขืจืŸ ืคื•ืŸ 30% ืงืึทืžืคึผืขืจื“ ืฆื• ื“ื™ ื–ืขืœื‘ืข ืฆื™ื™ื˜ ืื™ืŸ ื“ื™ ืคืจื™ืขืจื“ื™ืงืข ื™ืึธืจ);
  • ืึทื“ื–ืฉืึทืกื˜ื™ื“ ื ืขืฅ ื ื•ืฅ ืื™ื– ื’ืขื•ื•ืขืŸ ื‘ืขืขืจืขืš 5,67 ื‘ื™ืœื™ืึธืŸ ื™ื•ืึทืŸ ($ 0,82 ื‘ื™ืœื™ืึธืŸ - 0,7% ื•ื•ื™ื™ื ื™ืงืขืจ ื•ื•ื™ ืื™ืŸ ื“ืขืจ ื–ืขืœื‘ื™ืงืขืจ ืฆื™ื™ื˜ ืคื•ืŸ 2019, ืึธื‘ืขืจ ื”ืขื›ืขืจ ื“ื™ ื“ื•ืจื›ืฉื ื™ื˜ืœืขืš ืคืึธืจื•ื™ืกื–ืึธื’ืŸ);
  • ืขืคึผืก ืื™ื– ื’ืขื•ื•ืขืŸ 0,279 ื™ื•ืึทืŸ (ยข4).

ืžืงื•ืจ:



ืžืงื•ืจ: 3dnews.ru

ืœื™ื™ื’ืŸ ืึท ื‘ืึทืžืขืจืงื•ื ื’