ืึทื™ ื˜ืขืงื ืึทืœืึทื“ื–ืฉื™ื– ืคึฟืึทืจ ื“ื™ ื”ื™ื™ื ื–ืขื ืขืŸ ื™ื ืงืจื™ืกื™ื ื’ืœื™ ื™ื ืคืœื•ืึทื ืกื™ื ื’ ื“ื™ ืœืขื‘ืŸ ืคื•ืŸ ื™ื•ื–ืขืจื–

ืคืึธืจืฉื•ื ื’ ื’ืขืคื™ืจื˜ ื“ื•ืจืš GfK ื•ื•ื™ื™ื–ื˜ ืึทื– ืงื™ื ืกื˜ืœืขืš ืกื™ื™ื›ืœ-ื‘ืื–ื™ืจื˜ ืกืึทืœื•ืฉืึทื ื– ("AI ืžื™ื˜ ื˜ื™ื™ึทื˜ืฉ") ื‘ืœื™ื™ื‘ืŸ ืฆื•ื•ื™ืฉืŸ ื“ื™ ืžืขืจืกื˜ ื™ื ืคืœื•ืขื ื˜ืฉืึทืœ ื˜ืขื›ื ืึธืœืึธื’ื™ืข ื˜ืจืขื ื“ืก ืžื™ื˜ ื”ื•ื™ืš ืคึผืึธื˜ืขื ืฆื™ืขืœ ืคึฟืึทืจ ื•ื•ื•ึผืงืก ืื•ืŸ ืคึผืจืึทืœ ืื•ื™ืฃ ืงืึทื ืกื•ืžืขืจ ืœืขื‘ืŸ.

ืึทื™ ื˜ืขืงื ืึทืœืึทื“ื–ืฉื™ื– ืคึฟืึทืจ ื“ื™ ื”ื™ื™ื ื–ืขื ืขืŸ ื™ื ืงืจื™ืกื™ื ื’ืœื™ ื™ื ืคืœื•ืึทื ืกื™ื ื’ ื“ื™ ืœืขื‘ืŸ ืคื•ืŸ ื™ื•ื–ืขืจื–

ืžื™ืจ ื–ืขื ืขืŸ ื’ืขืจืขื“ื˜ ื•ื•ืขื’ืŸ ืกืึทืœื•ืฉืึทื ื– ืคึฟืึทืจ ืึท "ืงืœื•ื’" ื”ื™ื™ื. ื“ืึธืก ื–ืขื ืขืŸ, ืกืคึผืขืฆื™ืขืœ, ื•ื™ืกืจื™ื›ื˜ ืžื™ื˜ ืึทืŸ ื™ื ื˜ืขืœื™ื’ืขื ื˜ ืงื•ืœ ืึทืกื™ืกื˜ืึทื ื˜, ืงืึทื ืกื•ืžืขืจ ืขืœืขืงื˜ืจืึธื ื™ืง ืžื™ื˜ ื“ื™ ืคื™ื™ื™ืงื™ื™ื˜ ืฆื• ืงืึธื ื˜ืจืึธืœื™ืจืŸ ืžื™ื˜ ืึท ืกืžืึทืจื˜ืคืึธื ืข, ืกืขืจื•ื•ื™ื™ืœืึทื ืก ืงืึทืžืขืจืึทืก, ืกืžืึทืจื˜ ืœื™ื™ื˜ื™ื ื’ ื“ืขื•ื•ื™ืกืขืก, ืขื˜ืง.

ืขืก ืื™ื– ื‘ืืžืขืจืงื˜ ืึทื– ืกืžืึทืจื˜ ื”ื™ื™ื ืคึผืจืึธื“ื•ืงื˜ืŸ ืงืขื ืขืŸ ื‘ืื˜ื™ื™ื˜ื™ืง ืคึฟืึทืจื‘ืขืกืขืจืŸ ื“ื™ ืงื•ื•ืึทืœื™ื˜ืขื˜ ืื•ืŸ ื˜ืจื™ื™ืกื˜ ืคื•ืŸ ืœืขื‘ืŸ ืคึฟืึทืจ ื™ื•ื–ืขืจื–: ื“ื™ื’ื™ื˜ืึทืœ ืคืึทืจื•ื•ื™ื™ึทืœื•ื ื’ ืจื™ื˜ืฉืึทื– ืึท ื ื™ื™ึทืข ืžื“ืจื’ื”, ื–ื™ื›ืขืจื”ื™ื™ื˜ ื™ืžืคึผืจื•ื•ื•ื– ืื•ืŸ ืจืขืกื•ืจืกืŸ ื–ืขื ืขืŸ ืžืขืจ ื™ืคื™ืฉืึทื ื˜ืœื™ ื’ืขื ื™ืฆื˜.

ืื™ืŸ 2018, ืื™ืŸ ื“ื™ ื’ืจืขืกื˜ืข ืื™ื™ืจืืคืขื™ืฉืข ืœืขื ื“ืขืจ ืึทืœื™ื™ืŸ (ื“ื™ื™ึทื˜ืฉืœืึทื ื“, ื’ืจื•ื™ืก ื‘ืจื™ื˜ืึทืŸ, ืคึฟืจืึทื ืงืจื™ื™ึทืš, ื“ื™ ื ืขื˜ื”ืขืจืœืึทื ื“ืก, ืื™ื˜ืืœื™ืข, ืกืคึผืึทื™ืŸ), ืคืืจืงื•ื™ืคื•ื ื’ ืคื•ืŸ ืกืžืึทืจื˜ ื“ืขื•ื•ื™ืกืขืก ืคึฟืึทืจ ื“ื™ ื”ื™ื™ื ืึทืžืึทื•ื ื™ื“ ืฆื• 2,5 ื‘ื™ืœื™ืึธืŸ ืขื•ืจืึธืก, ืื•ืŸ ื“ืขืจ ื•ื•ื•ึผืงืก ืงื•ืจืก ืื™ื– ื’ืขื•ื•ืขืŸ 12% ืงืึทืžืคึผืขืจื“ ืฆื• 2017.


ืึทื™ ื˜ืขืงื ืึทืœืึทื“ื–ืฉื™ื– ืคึฟืึทืจ ื“ื™ ื”ื™ื™ื ื–ืขื ืขืŸ ื™ื ืงืจื™ืกื™ื ื’ืœื™ ื™ื ืคืœื•ืึทื ืกื™ื ื’ ื“ื™ ืœืขื‘ืŸ ืคื•ืŸ ื™ื•ื–ืขืจื–

ืื™ืŸ ืจื•ืกืœืึทื ื“, ื“ื™ ืคืึธื“ืขืจื•ื ื’ ืคึฟืึทืจ ื“ืขื•ื•ื™ืกืขืก ืงืึทื ื˜ืจืึธื•ืœื“ ื“ื•ืจืš ืกืžืึทืจื˜ืคืึธื ืข ืื™ืŸ 2018 ื’ืขื•ื•ืืงืกืŸ ืžื™ื˜ 70% ืงืึทืžืคึผืขืจื“ ืฆื• 2016 ืื™ืŸ ืึทืคึผืึทืจืึทื˜ ื˜ืขืจืžื™ื ืขืŸ. ืื™ืŸ ื’ืขืœื˜, ืื™ื– ื’ืขื•ื•ืขืŸ ืึท 100 ืื•ืŸ ืึท ื”ืึทืœื‘-ืคืึทืจืœื™ื™ื’ืŸ ืคืึทืจื’ืจืขืกืขืจืŸ. ืœื•ื™ื˜ GfK, ืึท ื“ื•ืจื›ืฉื ื™ื˜ืœืขืš ืคื•ืŸ 23,5 ื˜ื•ื™ื–ื ื˜ "ืกืžืึทืจื˜" ื“ืขื•ื•ื™ืกืขืก ืคึฟืึทืจ ื“ื™ ื”ื™ื™ื ื•ื•ืขืจื˜ โ‚ฌ XNUMX ืžื™ืœื™ืึธืŸ ื–ืขื ืขืŸ ืคืืจืงื•ื™ืคื˜ ืื™ืŸ ืื•ื ื“ื–ืขืจ ืœืึทื ื“ ื™ืขื“ืขืจ ื—ื•ื“ืฉ.

"ื ืงืœื•ื’ ื”ื™ื™ื ืื™ืŸ ื“ื™ ื”ืึธืžืขืก ืคื•ืŸ ืจื•ืกื™ืฉืข ืื™ื– ื ืึธืš ืจื•ื‘ึฟ ืึธืคื˜ ืึท ืกื›ื•ื ืคื•ืŸ ืคืึทืจืฉื™ื“ืขื ืข ืงืœื•ื’ ืคึผืจืึธื“ื•ืงื˜ืŸ ืื•ืŸ ืกืึทืœื•ืฉืึทื ื–, ื™ืขื“ืขืจ ืคื•ืŸ ื•ื•ืึธืก ืกืึทืœื•ื•ื– ืึท ืฉืžืึธืœ ืคึผืจืึธื‘ืœืขื ืคึฟืึทืจ ื“ื™ ืงืึทื ืกื•ืžืขืจ. ื“ืขืจ ื•ื•ื™ื™ึทื˜ืขืจ ืœืึทื“ื–ืฉื™ืงืึทืœ ื‘ื™ื ืข ืื™ืŸ ืžืึทืจืง ืึทื ื˜ื•ื•ื™ืงืœื•ื ื’ ื•ื•ืึธืœื˜ ื–ื™ื™ืŸ ื“ื™ ืึทื ื˜ื•ื•ื™ืงืœื•ื ื’ ืคื•ืŸ ืงืœื•ื’ ื™ืงืึธื•ืกื™ืกื˜ืึทืžื– ื‘ืื–ื™ืจื˜ ืื•ื™ืฃ ืงืœื•ื’ ืึทืกื™ืกื˜ืึทื ืฅ, ื•ื•ื™ ื’ืขื˜ืจืืคืŸ ืื™ืŸ ืื™ื™ืจืึธืคึผืข ืื•ืŸ ืื–ื™ืข, "ื–ืื’ื˜ ื“ื™ GfK ืœืขืจื ืขืŸ. 




ืžืงื•ืจ: 3dnews.ru

ืœื™ื™ื’ืŸ ืึท ื‘ืึทืžืขืจืงื•ื ื’