Ibhrendi yephrofayili ephezulu noma igama lesipika esinesikhundla esiphezulu lisiza ukugcwalisa amagumbi enkomfa. Abantu bafinyelela “ezinkanyezini” ukuze bahlale bethrendayo futhi bafunde ngamaphutha nokunqoba kwabo. Kuphela ekupheleni kwezinkulumo abahlanganyeli banikeza izikhulumi ezinjalo kude namamaki aphezulu.
I-VisualMethod, isethulo kanye nesitudiyo se-infographics, ibuze osomabhizinisi nabasebenzi bezinkampani ukuthi yini ebadumaze kakhulu ngezethulo zengqungquthela. Kuvele ukuthi uma izikhulumi ezinolwazi zishaya indiva amaslayidi enhlangano futhi ziqonde ngqo ekuchazeni inqubo noma icala, ukuthembana kulahleka. Abanye abaphendulile baze babiza lokhu kuziphatha kwezikhulumi ngokuzikhukhumeza (“abazisanga nhlobo”) nokunganaki (“isihloko siyinto eyodwa, kodwa amagama angenye”). Sikhuluma ngokuningiliziwe mayelana nokuthi yimaphi ama-slides abalulekile okufanele uwakhumbule.
Kungani kubalulekile
Noma ngabe ukhulume izikhathi eziyi-1000, lawa maslayidi ama-5 kufanele abe esethulweni sakho:
- isihloko senkulumo
- ukuzethula
- isakhiwo senkulumo
- i-ajenda
- imiphumela yesethulo kanye noxhumana nabo
Uma isethulo sihlanganisa isigaba semibuzo nezimpendulo, yenza isilayidi esihlukile salokhu ukuze ugxilise izethameli noma usebenzise i-slide sesifinyezo sesethulo.
Ngokuqongelela okuhlangenwe nakho kokukhuluma, izikhulumi zigxila kakhulu engqikithini yentshumayelo, zikholelwa ukuthi imiphumela nokuhlangenwe nakho komuntu siqu kwesikhulumi kuphela okubalulekile ezilalelini. Yebo, lokhu kubalulekile, kodwa kungakhathaliseki isimo sakho kanye nemiphumela yomsebenzi wakho, kubalulekile ukuthi izethameli zithole ukuqiniswa kokubaluleka kokwenzekayo kanye nomuzwa wobunikazi. Amaslayidi enhlangano akusiza ukuthi ushune, ungene esihlokweni sakho, futhi uqonde ukuthi kungani isethulo sakho kufanele sibe nomthelela empilweni yobungcweti yezithameli zakho. Ngisho noma inkulumo yakho ingeyezwi elilodwa, ulwazi lwenhlangano ludala umphumela wokuxhumana phakathi kwesikhulumi nabalaleli egumbini.
Banjiswe ngesihloko
Noma yisiphi isethulo siqala ngekhasi lesihloko. Ngokuvamile lisho okuthile okuvamile, nakuba isilayidi sokuqala sadalelwa ukuchaza ukubaluleka kwesihloko ezithamelini. Kungani lokhu kwenzeka? Amaklayenti ethu avame ukwenza umsebenzi ayavuma ukuthi athola isihloko kumhleli noma, uma ezakhela wona, lokhu kwenzeka ezinyangeni ezimbalwa ngaphambi komcimbi futhi, uma singekho isikhathi, kuvela isihloko somdwebo. Ngokuhamba kwesikhathi, ivela kuwo wonke amaphosta, izibhengezo namaposi, futhi uma kuziwa ekulungiseleleni, kubonakala sekwephuze kakhulu ukushintsha noma yini. I-VisualMethod iphakamisa ukuthi ngaso sonke isikhathi kwakhiwe isihloko ngenkomba yenzuzo yaso ezithamelini. Noma izohluka kancane kulokho okumenyezelwe. Ngale ndlela ungakwazi ukubamba ukunaka kwabantu kusukela kumasekhondi okuqala.
Sebenzisa izwi elisebenzayo ukwenza isihloko sakho futhi ucacise ngangokunokwenzeka. Isibonelo, igama elithi "Ukuthuthukiswa kwesiphakamiso sezentengiso" lizwakala libuthakathaka "kunezifanekiso zesiphakamiso sezentengiso ezi-3 ezizokusiza ukuthi udayise izinsiza zokubonisana."
Thola intshisekelo efanayo nomlaleli. Ngaphambi kwenkulumo, isikhulumi esihle sizobuza abahleli abazoba segumbini nokuthi iyini imiphumela yocwaningo ngezihloko ezifanele kubavakashi. Le ngxoxo ithatha imizuzu emihlanu, kodwa isiza ukonga isikhathi ekulungiseleleni ngoba uzokwazi kahle ukuthi abantu balindele ini futhi uzobakhethela ulwazi oluthakazelisayo. Uma unikeza isethulo sakho okuwukuphela konyaka, ungasebenzisa umusho owodwa nje ukuze uxhume isihloko sakho nezinto ezithakazelelwa yilabo abakhona.
Noma lungekho ulwazi ngabazobe bekhona ehholo, ngaphambi kokuqala kwenkulumo kwanele ukubuza imibuzo emi-2-3 ecacisa ngomsebenzi wabalaleli bese uqhamuka nengxabano yokuthi kungani imininingwane yakho izoba wusizo bona.
Sekela ubuchwepheshe bakho
Uma usuwakhe isihloko, abantu banombuzo olandelayo: kungani ngempela ungaba uchwepheshe futhi kungani kufanele bakwethembe? Lokhu kusabela kwenzeka ngokuzenzakalelayo futhi, ngaphandle kokuthola impendulo, umlaleli angase alalele yonke into ngesithakazelo, kodwa uyoba nokungabaza ukuthi kulesi simo ukwaziswa kuthembekile futhi lokho akuzwile kuwufanele ukukusebenzisa ngokoqobo. Ngakho-ke, sincoma ukuthi ngisho nezikhulumi "zenkanyezi" zitshele ukuthi kungani zinelungelo lokuzwakalisa lokhu noma lolo lwazi. Ungakwenza kanjani lokhu ngokwemvelo, ngaphandle kokunamathisela "I"?
Amanye amafomethi omcimbi adinga ukuthi isipikha sethulwe umhleli. Kulokhu, kubalulekile ukunikeza umethuli ulwazi olufanele futhi aluhlobanise nesihloko senkulumo yakho. Isibonelo, seluleka elinye lamakhasimende ethu engqungqutheleni yosomabhizinisi ukuthi bangakhulumi nje ngendawo yabo yokugcina enkampanini enkulu kunazo zonke ezweni ngenani labasebenzi, kodwa futhi mayelana nolwazi lwabo lwangaphambilini ehhovisi elincane. Ngemva kwenkulumo isikhulumi sathola ukuphawula kokuthi siyaziqonda izinkinga zamabhizinisi amancane, nakuba phambilini esigabeni semibuzo nezimpendulo kwakuvame ukubuzwa umbuzo othi “awu, le ndlela yokusebenza isebenza emabhizinisini amakhulu, kodwa kuthiwani ngamabhizinisi amancane?” Lapho ubaqonda ngokucacile ukuthi obani abakulalele, ungakhetha izibonelo emisebenzini yakho ezizohambisana nezithakazelo zezilaleli zakho.
Uma uzethula, nikela ngesilayidi esihlukile kulokhu. Ngale ndlela, ungakwazi ukuzwakalisa kuphela ukuxhumana phakathi kokuhlangenwe nakho kwakho nesihloko, futhi abantu bazozifundela amanye amaqiniso - futhi ngeke ubukeke sengathi uyaqhosha. Kukhona into enjengokuthi "unxantathu wokuthembela". Ukuze wakhe ukwethembana, udinga ukuxhuma izinto ezintathu: ulwazi lwakho, isihloko sakho, nezithakazelo zababukeli bakho.
Indlela yokuqala yokwenza lokhu ihilela ukusebenzisa i-stereotype. Kubukeka sengathi:
Igama lami ngingu- _______, ngingu- _______ (Isikhundla): i-stereotype _______________. Uma ungumqondisi wezohwebo, isethulo sakho singabukeka kanje:
Igama lami ngingu-Peter Brodsky (igama), ngingumqondisi wezohwebo ojwayelekile (isikhundla), ogunyaza iziphakamiso ezimbalwa zentengiso ngenyanga futhi othola impendulo evela kumakhasimende (i-stereotype). Ngale ndlela uyaqinisekisa ukuthi unelungelo lokukhuluma ngokubhala iziphakamiso zebhizinisi futhi uqonde ukuthi abantu abasegumbini benzani uma ukhuluma phambi kwabantu abanesikhundla esifanayo.
Inketho yesibili isipiliyoni sangaphambilini. Uma ubukhuluma nonjiniyela, ngokwesibonelo, abakha izinsiza ukuze benze ngokuzenzakalelayo ukusatshalaliswa kwemititilizo yezentengiso, ungasho okulandelayo:
Igama lami nginguPeter Brodsky (igama), futhi nsuku zonke ngichitha i-30% yesikhathi sami eqenjini lokuthuthukiswa, ngoba ngikholelwa ukuthi ikusasa lilele inqubo yokuzenzakalela. Uma unolwazi ekuthuthukisweni, ungakusho ngokucacile nakakhulu: Ngingunjiniyela futhi bengilokhu ngingunjiniyela. Ikhodi isegazini lami. Kodwa kwenzeka ukuthi ngikwazile ukwakha i-algorithm yokusebenza ngezipesheli zezohwebo futhi ngandise ukuthengisa ngo-999%, futhi manje ngisebenza njengomphathi we-block. Lokhu kuhle futhi ngoba ngibona izinhlangothi zombili zenqubo.
Uma ungenalo ulwazi olufanele, ungashintshela olimini lwemizwa futhi usho ukuthi kungani isihloko sibalulekile kuwe. Kuzozwakala into enjengale: Mina ngokwami ngingumthengi nsuku zonke futhi ngilungele ukukhala ngenjabulo lapho umdayisi ezwa engikudingayo futhi engazami ukuthengisa ngokuvumelana nesifanekiso. Kodwa lokhu kuyisisekelo sesifanekiso esihle senkampani: ukufundisa abasebenzi ukusizakala ngobuntu kanye nobuchwepheshe bokuqonda iklayenti.
Ngokuqondene nesilayidi esichaza okwenzekile, ungabeka ulwazi olulandelayo kuso:
- Isihloko somsebenzi namagama ezinkampani ozisebenzele
- Imfundo yakho noma izifundo ezikhethekile ezihlobene nesihloko
- Amadigri, Imiklomelo kanye Nezitifiketi
- Imiphumela yobuningi. Isibonelo, zingaki izipesheli zezentengiso ozenzile empilweni yakho?
- Kwesinye isikhathi ukusho amaklayenti noma amaphrojekthi amakhulu kufanelekile.
Into esemqoka: khumbula ngokuhamba kwesikhathi ukuthi izethameli azifikanga ukuzolalela indaba yakho yokuphila. Ngakho-ke, inhloso yesethulo ukumane uchaze ukuthi kungani kubalulekile ukuthi abantu bakuzwe ukhuluma ngalesi sihloko.
Thola intshisekelo kokuqukethwe
Manje usutshele ukuthi kungani isihloko kanye nobuchwepheshe bakho bufanele ukunakwa, manje izethameli zifuna ukwazi ukuthi uzodlulisela kanjani ulwazi, ukuthi inqubo izoba yini. Ukubeka okuqukethwe isethulo sakho ku-slide nokusetha i-ajenda yomhlangano kubalulekile ukugwema ukudumazeka kwabantu ngemva kokwethula kwakho. Uma ungaxwayisi ngesakhiwo senkulumo yakho, abantu bazakhela okwabo lokho abakulindele futhi akuvamile ukuhambisana neqiniso. Kulapho amazwana avela khona ngesitayela sokuthi "Bengingaqondile nhlobo lokho" noma "Bengicabanga ukuthi kuzoba ngcono." Siza abalaleli ngezifiso zabo nalokho abakulindele - beka imithetho futhi ubatshele ukuthi yini okufanele bayilindele.
Indlela enhle yokukhuluma nge-ajenda ngaphandle kokubiza isilayidi ngokuthi “Ajenda.” Kunalokho, ungenza umugqa wesikhathi noma i-infographic. Khomba ukuthi ingxenye ngayinye izothatha isikhathi esingakanani: ithiyori, okwenzekayo, okuyisibonelo, izimpendulo zemibuzo, amakhefu, uma kuhlinzekiwe. Uma udlulisela isethulo, kungcono ukwenza okuqukethwe ngendlela yemenyu enezixhumanisi - ngale ndlela uzonakekela umfundi futhi wonge isikhathi sakhe ngokuphenya ama-slides.
I-VisualMethod incoma ukuthi ingagcini ngokucacisa okuqukethwe yinkulumo, kodwa ukwenza lokho ngokuzuzisa abalaleli. Isibonelo, kusilayidi kunephuzu elithi “indlela yokukhombisa imingcele yesabelomali esiphakamisweni sezentengiselwano.” Lapho uveza leli phuzu, yenza isithembiso: “Ngemva kwenkulumo yami, niyokwazi ukukhombisa imingcele yesabelomali esiphakamisweni sezentengiselwano.” Qiniseka ukuthi abantu bathola amagama akho elusizo.
Njengoba u-Alexander Mitta ephawula encwadini yakhe ethi "Cinema Between Hell and Heaven," imizuzu yokuqala ye-20 yefilimu ibangela ukukhanya kwesithakazelo kuyo yonke indaba. Ochwepheshe babiza lesi senzakalo ngokuthi Isenzakalo Esishukumisayo noma, cishe okuhunyushwa ngokuthi, “isenzakalo esishukumisayo.” Kukhona indlela efanayo kuma-classical yaseshashalazini. Amaslayidi akho esingeniso abeka inkundla futhi adala isithakazelo kuyo yonke indaba.
Fingqa
Khumbula i-denouement ekupheleni kwefilimu noma ukukhiqizwa: leso sikhathi lapho umbukeli ekhanyiselwa futhi ethola ulwazi lomhlaba wonke. Lesi sikhathi esethulweni sakho kuzoba isilayidi sokugcina esineziphetho ezimfushane. Lesi kungaba isifinyezo esisodwa, esibhalwe esikhulu, uma ukhuluma ngokutholwa okusha ngempela, noma imithetho emi-3 eyinhloko noma iziphetho zokufingqa yonke inkulumo.
Kungani ufingqa ngesilayidi esihlukile? Okokuqala, usiza ukudweba isiphetho esicacile nesilungile esisekelwe emiphumeleni yenkulumo yakho. Okwesibili, ulungiselela izilaleli ukuphela kwesethulo futhi uzinikeze ithuba lokulungiselela imibuzo.
Okwesithathu, ungakwazi ukwengeza inani esethulweni sakho. Ukuze wenze lokhu, udinga ukugxila eqinisweni lokuthi ngenxa yenkulumo yakho izethameli zafunda, zaqaphela futhi zaqonda okuthile. Ngokuvamile, dala umphumela wevelu eyengeziwe. Isibonelo, ubhala amagama ezifanekiso ezintathu okwakhiwa ngazo isiphakamiso sezentengiselwano, futhi uthi: namuhla ufunde lawa mamodeli amathathu, futhi ukuwasebenzisa ungabonisa ngokucacile amaklayenti akho izinzuzo zokubambisana nawe futhi usheshise ukuthengisa.
Isilayidi esifingqiwe kufanele sibe sifushane futhi siphethe ngokweqiniso. Ngemva kwalokho, akufanele uqhubeke uhlolisisa isihloko, ngisho noma ukhumbula imininingwane ethile. Sebenzisa lesi sikhathi ukuze uhlanganise isimo sakho sochwepheshe nesiphetho sokugcina. Ongadlulela kukho kuleli phuzu lokugcina yisigaba semibuzo nezimpendulo, nakuba ezimweni eziningi kungcono ukuyibeka kusenesikhathi bese uphetha isethulo kunothi olifunayo.
Ngisize ngixhumane nawe
Yonke isethulo sinenjongo. Lapho singena esiteji, isikhulumi sithengisela izethameli umkhiqizo, inkampani, ubuchwepheshe bakhe noma uhlobo oluthile lwesenzo. Namuhla akuvamile ukubona ukuthengiswa okuqondile ngesethulo, ngaphandle kokuthi mhlawumbe ezinhlelweni zephiramidi eziku-inthanethi zezimonyo noma amaphilisi omlingo. Ezimweni eziningi, isikhulumi siqoqa imininingwane yokuxhumana ezilalelini. Lokhu akusho ukuthi uhambahamba ehholo nohlu lwemibuzo, kodwa usho ukuthi ungaqhubeka kuphi nokuxhumana.
Uma ungakakulungeli ukunikeza othintana nabo ngokuqondile, bonisa i-imeyili yenkampani kusilayidi sokuvala. Ngokwesibonelo, sisebenzisa ikheli elivamile [i-imeyili ivikelwe], noma okungcono, hlinzeka ngesixhumanisi senethiwekhi yokuxhumana nabantu lapho ungaxhumana khona nezithameli zakho noma lapho kuvela khona izinto eziwusizo esihlokweni sakho.
Uma ungumxhumanisi ozimele, ungaphinda unikeze ikheli elijwayelekile, lomuntu siqu noma ubonise ikhasi elikunethiwekhi yokuxhumana nabantu ongathintwa ngakho.
Ukuze wenze izethameli zakho zisebenze, dala “ubizo esenzweni.” Cela impendulo ngephrezentheshini yakho, yabelana ngezixhumanisi ngesihloko, noma uphakamise ukuthi isethulo sakho singathuthukiswa kanjani. Njengoba umkhuba we-VisualMethod ubonisa, cishe u-10% wabalaleli bahlala besabela futhi bekhuthele ngokwanele ukuba bashiye amazwana, futhi abangaba ngu-30% balungele ukubhalisela izindaba zeqembu lakho.
PS
Ngokwesiko “lasendulo,” kwakufanele kukhulunywe inkulumo ethi “Ngiyabonga ngokunaka kwakho!” Ukuthi “valelisa” kuhlala kunzima futhi ufuna ukugcwalisa ukumisa kancane okungajwayelekile ngesilayidi esinokubonga okufanayo, kodwa sikukhuthaza ukuthi ume kusilayidi noxhumana nabo. Isilayidi esithi “Siyabonga Silayidi” sibonisa izethameli zakho ukuthi ubudlelwano bakho sebuphelile, futhi umgomo wanoma yiliphi ibhizinisi uwukukhulisa nokugcina ukuxhumana nezithameli zakho njalo. Oxhumana nabo bazobhekana nalo msebenzi kangcono.
Source: www.habr.com