Ungaba kanjani umphathi womkhiqizo futhi ukhule ngokwengeziwe

Kunzima ukuchaza indima nezibopho zomphathi womkhiqizo ngendlela yomhlaba wonke; yonke inkampani ineyayo, ngakho-ke ukuya kulesi sikhundla kungaba umsebenzi oyinselele onezidingo ezingacacile.

Onyakeni odlule, ngiye ngaxoxisana nabantu abangaphezu kwamashumi amahlanu ukuze bathole izikhundla zomphathi womkhiqizo omncane futhi ngaqaphela ukuthi iningi labo lalingazi. lokho abakwazi. Abafuna umsebenzi banezikhala ezinkulu ekuqondeni kwabo iqhaza nezibopho zomphathi womkhiqizo. Naphezu kwesithakazelo sabo esikhulu kulesi sikhundla, ngokuvamile abaqiniseki ukuthi bazoqala kuphi nokuthi yiziphi izindawo okumele bagxile kuzo.

Ngakho-ke ngezansi kunezindawo eziyisithupha zolwazi engikholwa ukuthi zibaluleke kakhulu kumphathi womkhiqizo, kanye nezinsiza ezihambisana nazo. Ngethemba ukuthi lezi zinto zingasusa inkungu futhi zikhombe indlela efanele.

Kudluliselwe ku I-Alconost

1. Funda ukuthi iziqalo zisebenza kanjani

U-Eric Ries, umbhali we-The Startup Method, uchaza isiqalisi njengesikhungo esiklanyelwe ukwakha umkhiqizo omusha ngaphansi kwezimo zokungaqiniseki okukhulu.

Imisebenzi ebalulekile kanye nemisebenzi yomsunguli wokuqalisa kanye nomphathi womkhiqizo wesigaba sangaphambi kwesikhathi kuyagqagqana kakhulu. Kokubili kulwela ukwenza umkhiqizo ofunwa ngabantu, okudinga 1) ukwethula umkhiqizo (isici), 2) ukuxhumana namakhasimende ukuze baqonde ukuthi okunikezwayo kuyahlangabezana yini nezidingo zabo, 3) ukuthola impendulo kubo, 4) ukuphinda umjikelezo.

Umphathi womkhiqizo kufanele aqonde ukuthi iziqalo eziphumelelayo ziyakha kanjani imikhiqizo, zithole indawo yazo emakethe, zixhumane namakhasimende, zibeke phambili izici ezingaba khona, futhi zenze ngamabomu izinto ezingalingani.

Izinsiza zokukusiza ufunde ukuthi ukuqalisa kusebenza kanjani:

• Ungaphatha kanjani ukuqala futhi ukhulise ibhizinisi lakho ngesivinini esikhulu: Indlela yokuqalisa, ngu-Eric Rees.
• I-Playbook yokuqala, ngu-Sam Altman.
• Isifundo sendlela yokuxhumana nabasebenzisi: Indlela Yokuvula Ingxoxo Yomsebenzisi?Emmett Shear.
• Kungani izenzo ezijwayelekile, ezingabekeki ziyi-sauce eyimfihlo yokuqala ngempumelelo: Yenza Izinto Ezingasikali, uPaul Graham.
• Izisekelo zezindlela zokuhlola ukuziphatha komsebenzisi emkhiqizweni: Amamethrikhi okuqalisa ePirates: AARRR!, Dave McClure.

Isithombe - UMario Gogh, indawo Unsplash

2. Qonda ukuthi kungani ukuguquguquka kubalulekile

Abaphathi bomkhiqizo ngokuvamile babhekana nezinselele ngaphandle kwezixazululo esezilungile—nasendaweni engaqinisekile neshintsha njalo. Ezimweni ezinjalo, thatha izinyathelo eziqinile izinhlelo zesikhathi eside - umsebenzi ozohluleka.

Ukuhlela nokuphatha inqubo yokuthuthukiswa kwesofthiwe kumele kuhambisane nale ndawo - udinga ukuhamba ngokushesha futhi kalula uvumelane nezinguquko, futhi ukhulule izici ngokuqhubekayo, ezingxenyeni ezincane. Izinzuzo zale ndlela:

• Izinqumo ezimbi zingabonwa ngaphambi kwesikhathi - futhi ziguqulwe zibe isipiliyoni esiwusizo.
• Izimpumelelo zikhuthaza abantu kusenesikhathi futhi zibakhomba endleleni efanele.

Kubalulekile kubaphathi bomkhiqizo ukuthi baqonde ukuthi kungani kubalulekile ukuguquguquka ekuhleleni nasekusebenzeni.

Izinsiza zokukusiza ukuthi ufunde ukuthuthukiswa kwesoftware eshesha kakhulu:

• I-Agile Manifesto и izimiso eziyishumi nambili ezihambisanayo.
• Isiqophi mayelana nesiko lobuchwepheshe likaSpotify, elikhuthaze amaqembu emhlabeni jikelele (futhi lisize ekunqobeni i-Apple Music).
• Isiqophi mayelana nokuthi kuyini ukuthuthukiswa kwesoftware esheshayo. Khumbula ukuthi ayikho imithetho ethile “yokuvumelana nezimo” - inkampani ngayinye isebenzisa lesi simiso ngendlela ehlukile (ngisho nasemaqenjini ahlukene ngaphakathi kwenkampani efanayo).

3. Khulisa ulwazi lwakho lwezobuchwepheshe

“Ingabe ngidinga ukuthola okukhethekile kwekhompyutha?”
“Ingabe ngidinga ukwazi ukwenza uhlelo?”

Okungenhla kuyimibuzo emibili eyinhloko engibuzwa yilabo abafuna ukungena ekuphathweni komkhiqizo.

Impendulo yale mibuzo ithi “cha”: abaphathi bomkhiqizo akudingeki bazi ukuthi bahlela kanjani noma babe nesizinda sekhompyutha (okungenani esimweni sama-95% emisebenzi emakethe).

Ngesikhathi esifanayo, umphathi womkhiqizo kufanele athuthukise ulwazi lwakhe lobuchwepheshe ukuze:

• Ngokujwayelekile qonda ukulinganiselwa kobuchwepheshe nobunkimbinkimbi bezici ezingaba khona ngaphandle kokubonisana nonjiniyela.
• Yenza ukuxhumana nonjiniyela kube lula ngokuqonda imiqondo yobuchwepheshe ewumongo: ama-API, imininingo egciniwe, amaklayenti, amaseva, i-HTTP, isitaki sobuchwepheshe bomkhiqizo, njll.

Izinsiza zokusiza ukuthuthukisa ulwazi lwakho lobuchwepheshe:

• Isifundo esiyisisekelo semiqondo yobuchwepheshe eyisisekelo: Ukufunda Ngedijithali, Ithimba le-Treehouse (isivivinyo samahhala sezinsuku ezingu-7 siyatholakala).
• Isifundo samabhulokhi wokwakha wesoftware: Algorithms, Khan Academy (mahhala).
• I-Stripe yaziwa ngayo amadokhumenti amahle kakhulu we-API - ngemva kokuyifunda, uzothola umbono wokuthi ama-API asebenza kanjani. Uma eminye imigomo ingacacile, yi-Google nje.

4. Funda ukwenza izinqumo eziqhutshwa yidatha

Abaphathi bomkhiqizo abawubhali umkhiqizo wangempela, kodwa badlala indima ebalulekile kokuthile okunomthelela omkhulu ekusebenzeni kweqembu - yenza izinqumo.

Izinqumo zingaba zincane (ukukhulisa ubude bebhokisi lombhalo) noma zibe nkulu (ukuthi ukucaciswa kwesibonelo somkhiqizo omusha okufanele kube yikho).

Ngokuhlangenwe nakho kwami, izinqumo ezilula nezilula kakhulu bezilokhu zisekelwe emiphumeleni yokuhlaziywa kwedatha (kokubili ikhwalithi kanye nenani). Idatha ikusiza ukuthi unqume ububanzi bomsebenzi, ukhethe phakathi kwezinguqulo ezihlukene zama-elementi edizayini, unqume ukuthi usigcine noma usisuse yini isici esisha, ugade ukusebenza, nokunye okuningi.

Ukwenza impilo yakho ibe lula futhi ilethe inani elithe xaxa kumkhiqizo wakho, kubalulekile ukucabangela imibono embalwa (nokuchema) kanye namaqiniso engeziwe.

Izinsiza zokukusiza ukuthi ufunde ukwenza izinqumo eziqhutshwa yidatha:

• Isifundo esizohlinzeka ngolwazi oluyisisekelo ngezibalo: Izibalo ze-SJSU, Udacity (mahhala).
• Isifundo mayelana nezisekelo zokukhipha ulwazi oluwusizo kuzigcinilwazi nokuhlaziya ngokushesha: Izisekelo ze-SQL, I-Datacamp (isivivinyo samahhala siyatholakala).
• Inkundla ye-Booking.com ingelinye lamavulandlela okuhlolwa kwe-A/B. Kulesethulo ichaza indlela yabo yokuhlola.
• Isihloko esimayelana nokuhlolwa kwe-Airbnb: Izivivinyo e-Airbnb.
• Isingeniso Sokufunda Ngomshini: Ukufunda Ngomshini Kuyajabulisa!, Adam Geitgey.

5. Funda ukubona umklamo omuhle

Abaphathi bomkhiqizo nabaklami basebenza ndawonye ukuze banikeze ulwazi olungcono kakhulu lomsebenzisi lomkhiqizo.

Umphathi womkhiqizo akudingeki ukuthi aklame, kodwa udinga ukwazi ukuhlukanisa idizayini enhle kusukela kumklamo omaphakathi futhi ngaleyo ndlela anikeze impendulo ewusizo. Kubalulekile ukwazi ukweqa iziphakamiso ezifana nokuthi "ukwenza ilogo ibe nkulu" futhi ungenelele lapho izinto ziqala ukuba nzima futhi nomklamo uba unganaki.

Izinsiza zokukusiza ukuthi ufunde ukuthi iyini idizayini enhle:

• Incwadi emayelana nokuthi yini eyenza umkhiqizo ube lula futhi ube onembile: Ungangenzi Ngicabange, Steve Krug.
• Bheka imihlahlandlela Izikhombisi-ndlela Zokuxhumana Zabantu (kusuka ku-Apple, kwe-iOS) kanye wedizayini (kusuka ku-Google, ye-Android) bese uzama ukuthola amaphethini edizayini achazwe lapho ezinhlelweni zakho zokusebenza.
• Isifundo Idizayini yeziqalisi, uHarry Tan.

6. Funda izindaba zobuchwepheshe

Izingoma, imidwebo, imiqondo yefilosofi... into entsha ihlale iyinhlanganisela yemibono ekhona. USteve Jobs akazange asungule ikhompuyutha yomuntu siqu (abokuqala empeleni kwakungochwepheshe be-Xerox abavele bangatholanga ukusetshenziswa kwayo), futhi u-Sony akazange asungule ikhamera yokuqala yedijithali (U-Kodak wakwenza - okwabe sekubulala indalo yayo). Izinkampani ezidumile zenza kabusha ezikhona, ezibolekiwe, ezisetshenzisiwe futhi ezivumelanisiwe nemibono eyayivele ivezwe - futhi lokhu kuyinqubo yemvelo yokudala into entsha.

Ukudala kusho ukuxhuma izingxenye eziningi komunye nomunye. Uma ubuza umuntu odala ukuthi wenze kanjani okuthile, uzozizwa enecala elincane, ngoba ekuqondeni kwakhe akenzanga lutho, kodwa wabona nje isithombe.
- USteve Jobs

Abaphathi bomkhiqizo badinga ukuhlala bephezulu kwemikhiqizo emisha, bafunde mayelana neziqalo ezikhula ngokushesha kanye nokwehluleka, babe ngowokuqala ukusebenzisa ubuchwepheshe obuphambili, futhi balalele amathrendi amasha. Ngaphandle kwalokhu, ngeke kwenzeke ukugcina amandla okudala kanye nendlela yokusungula.

Izinsiza zokufunda ngezikhathi ezithile, ukulalela nokubuka:

• Imikhiqizo emisha nezitayela ze-inthanethi zansuku zonke: I-ProductHunt и I-BetaList.
• Daily Tech News: I-TechCrunch, Izindaba zeHacker и I-Hackernoon.
• Bhalisela Leli Sonto Ekuqaliseni: Umbhali u-Jason Calacanis umema osomabhizinisi ngezikhathi ezithile ukuthi babelane ngolwazi lwabo.
• Abaholi bezobuchwepheshe nabagqugquzeli ku-Twitter: UPaul Graham, Des Traynor, UBen Horowitz, UMarty Cagan, UPaul Adams, U-Ian McAllister.

Mayelana nomhumushi

Isihloko sahunyushwa ngu-Alconost.

U-Alconost ushadile ukwenziwa kwasendaweni komdlalo, izicelo namawebhusayithi ngezilimi ezingu-70. Abahumushi bomdabu, ukuhlolwa kolimi, inkundla yefu ene-API, ukwenziwa kwasendaweni okuqhubekayo, abaphathi bephrojekthi abangu-24/7, noma imaphi amafomethi wensiza yeyunithi yezinhlamvu.

Nathi siyakwenza amavidiyo okukhangisa nawokufundisa — kumasayithi athengisayo, izithombe, ukukhangisa, okufundisayo, amazwibela, abachazi, ama-trailer e-Google Play ne-App Store.

→ Funda kabanzi

Source: www.habr.com