Publisher Take-Two
The publisher owes much of its achievements to the growth of in-game purchases. This figure grew by 32% and accounted for 37% of total revenue. In addition, sales for the past quarter
βAnecdotally, we know that consumers don't just want entertainment, they want a fair deal. We don't always feel it right, but based on market trends, I tend to think we do it better than others. From time to time we are criticized, but if we notice this, we immediately make adjustments to the in-game economy,β said Take Two head Strauss Zelnick.
A successful quarter allowed the publisher to adjust its financial forecasts. The company estimates revenue could rise to $965 million in the next quarter, with fiscal year profit of between $2,9 billion and $3 billion.
Take-Two's latest release was the PC version of Red Dead Redemption 2. It was released on November 5th. On launch day, players
Source: 3dnews.ru