Recently, such a phenomenon as blogspam has spread on the foreign Internet.
in fact, this is a common SEO spam that uses promoted online sites for promotion.
Most often, the publication is a loosely connected and meaningless text, or artificially generated (), or compiled from several existing sources by an author who is not an expert in the subject area, but thoughtlessly copies pieces of text, often contradicting each other.
Let's take a look at this post as an example.
An open blogging platform, such as habr.com, hosts . So that it does not look like spam, initially in it hyperlinks. However, a week later, the author edits the material, adding what everything was started for - a neat link to his bodyshop.
To promote promotion, a link to this publication is given somewhere else, for example, the mechanism described in : link regular spammer on reddit.com.
And finally, a completely naive "trick" - the author registers under a different account and comments on his entry, of course, in excellent tones.
The result is a seemingly respectable publication, which, nevertheless, perverts the very essence of the blog as a source of information, replacing useful material with a meaningless surrogate.
Why is that bad?
Spam can be compared to environmental pollution.
In the same way that garbage pollutes our planet, worsening the conditions of life on it, spam pollutes the information space. When we search for something on Google, instead of useful information written by a specialist, we are given mountains of such rubbish, and it becomes increasingly difficult to find something useful.
In addition, for promoted online sites, this phenomenon becomes a real disaster.
In the thematic communities on reddit.com, such links go in a continuous stream, several times a day, adding work to moderators and clogging up the information flow for subscribers. And although this is still an isolated case on Habré, with the growth in popularity of the English-speaking segment, such attempts to use the popularity of the resource for promotion will become more frequent. And we must prepare for this in advance.
Source: habr.com