Yesterday's quarterly report from Apple that the company not only received less than half of its total revenue from smartphone sales for the first time in seven years, but also reduced this part of its revenue by 12% year-on-year. Such dynamics have been observed for more than the first quarter in a row, so the company even stopped indicating in its statistics the number of smartphones sold during the period; everything is now denominated in monetary terms. The 10-Q reporting form is now available, which allows you to take a closer look at the trends that affected Apple's business in the past quarter. Let us remind you that in the company’s calendar, the last quarter corresponded to the third quarter of fiscal 2019. Also available quarterly reporting conference, at which Apple representatives could not refrain from making interesting statements.
Commenting on the deal with Intel to purchase a business related to the development of modems for smartphones, Apple CEO Tim Cook emphasized that this acquisition is the second largest for the corporation in monetary terms and the largest in terms of personnel changes. Apple is ready to employ all employees of Intel's core division who will be affected by these changes. Cook hinted that the patents and talent received from Intel will help Apple create future products, as well as provide control over technologies that are key to the company's business. Of course, further development of modems will require additional investment, and Apple is ready to bear the corresponding costs.
When Tim Cook was asked at the quarterly reporting event how Apple felt about the intentions of manufacturers of devices running Android to introduce 5G smartphones to the Chinese market as early as 2020, he immediately stopped the provocation with a statement about the tradition of not commenting on the functionality of its future products. Regarding the stage of development of 5G technologies, he also expressed considerable skepticism, saying that “many people would agree” with the thesis that this segment is in its infancy - not only in the Chinese, but also in the global market. Apple is very proud of its existing product line, and “wouldn’t trade places with anyone else,” as Tim Cook summed it up. It is generally accepted that Apple will introduce its 5G smartphones somewhat late compared to its competitors, and such statements from management only strengthen the public in this belief.
Source: 3dnews.ru