Mario creator wants to expand the character's audience and challenge Disney

Mario has long been the most famous character in the video game world, but the mustachioed princess savior is set to become a true multimedia superstar. Next year will open Super Nintendo World at the Universal Studios Japan theme park, and Illumination Entertainment (Despicable Me, The Secret Life of Pets) is currently deals the creation of the cartoon "Super Mario". But the ambitions of Super Mario creator Shigeru Miyamoto go far beyond that.

Mario creator wants to expand the character's audience and challenge Disney

In an interview with the Nikkei Asian Review, Miyamoto expressed his hope that Mario would take over Mickey Mouse. But this goal has a serious obstacle - the parents who hate video games. β€œMany parents want their kids not to play video games, but these same parents have nothing against watching Disney cartoons. So we can't seriously challenge [Disney] if parents don't start to feel comfortable when their kids play Nintendo," said Shigeru Miyamoto.

It is possible that Mario's personality may change slightly in the future. Previously, Miyamoto found it unacceptable to deviate from the initial idea of ​​a hero, but this ultimately "constricted his style". In the future, the way Mario is displayed may be more free. In addition, its author is "interested in allowing a wider audience to enjoy [the Super Mario universe]."

Fans know that Mario doesn't stop at his love of mushrooms, rescuing princesses, and an Italian accent. As part of the franchise, many projects were released, including role-playing games, cartoons and movies, which, however, were not famous for their high quality. It remains to be hoped that Nintendo will avoid the mistakes of the past.


Mario creator wants to expand the character's audience and challenge Disney

Said Super Mario World park will open at Universal Studios Japan during the Tokyo 2020 Olympics and will later appear at Universal Studios Orlando. Super Mario is expected to release in 2022.



Source: 3dnews.ru

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